WARC x Cannes Lions: Future of Strategy
Lena Roland hosts the fifth and final episode of WARC’s daily podcast from Cannes Lions 2023. Joyce Kigathi, head of strategy, creative and content at Havas Africa, shares her view on WARC’s Future of Strategy debate on the question, “Is popular culture dead?” Anna Hamill shares insights from a week of CMO conversations, while David Tiltman wraps up our Cannes coverage with some highlights from the Creative Impact programme. For 40 years, WARC has been providing the marketing industry with rigorous, unbiased evidence and expert effectiveness guidance. The WARC Podcast publishes a new episode…
The skinny
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