Latest / Healing the Strong Ones: Faith & Purpose / Creative Strategies in Marketing - Tony Scott - The Potter’s House of Dallas (64k)

Transcript

Creative Strategies in Marketing - Tony Scott - The Potter’s House of Dallas (64k) · Healing the Strong Ones: Faith & Purpose

• 0:00
  Speaker 1: Even in the Christian world, marketing is a vital tool
• 0:03
  Speaker 1: in spreading the gospel and expanding your ministry. Learn how
• 0:06
  Speaker 1: to spread your message at our Creative Strategies and Marketing Workshop,
• 0:10
  Speaker 1: taught by Tony Scott.
• 0:12
  Speaker 2: My name is Tony Scott. I'm Director of Marketing and
• 0:14
  Speaker 2: Creative Strategies for the Potter's House and T.D. Jakes Ministries.
• 0:18
  Speaker 1: Tony Scott oversees and develops strategies for national ministry outreaches,
• 0:22
  Speaker 1: donor development, and TV production for the Potter's House and T.D.
• 0:26
  Speaker 1: Jakes Ministries. An entrepreneur and former ad agency owner, Scott
• 0:31
  Speaker 1: has been featured in Adweek Magazine, the Dallas Business Journal,
• 0:34
  Speaker 1: and the Ad Business Report. He's also served as president
• 0:37
  Speaker 1: of the Dallas Advertising League.
• 0:39
  Speaker 2: I'm excited about my session entitled Creative Strategies and Marketing.
• 0:43
  Speaker 2: In this session, we're going to talk about some creative
• 0:46
  Speaker 2: ways that you can do marketing. We recognize that many
• 0:49
  Speaker 2: churches and nonprofits are working with limited budgets and limited resources,
• 0:53
  Speaker 2: but we still have to get our message out. So
• 0:55
  Speaker 2: in Creative Strategies and Marketing, we're going to talk about
• 0:57
  Speaker 2: some tactics, some skills, some different things you can do
• 1:01
  Speaker 2: to get your message out. And in addition to getting
• 1:03
  Speaker 2: your message out, how can you do some of the
• 1:05
  Speaker 2: things that you're already doing more effective and It's my
• 1:08
  Speaker 2: hope that you leave empowered, that you will leave from
• 1:11
  Speaker 2: here doing some empowered marketing, and that you would be
• 1:14
  Speaker 2: more creative in all the executions you're currently doing in
• 1:17
  Speaker 2: your marketing efforts. Be empowered.
• 1:20
  Speaker 1: Attend the International Pastors and Leadership Conference. Register your team
• 1:24
  Speaker 1: now at pastorsandleaders.org. We want no church left behind.