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Ep. 37: Higher Ed in an Augmented Era: When AI Enhances Human Expertise

In this conversation, Brian talks with Eric Hollenbeck, Communications Manager for Research at Washington State University - Carson College of Business, to explore how generative AI is becoming a genuine partner in the creative and strategic process. Eric shares why he sees the future not as artificial intelligence but as augmented intelligence. He explains how tools like ChatGPT and Copilot help him analyze data, visualize insights, improve workflows, and communicate more persuasively with leadership and stakeholders. It’s a forward-looking conversation on how AI can elevate the work we do…

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