Knowing What to Ignore: Dr. Brian Cole, Sports Medicine Surgeon
Dr. Brian Cole operates on professional athletes for a living. Four out of five people who walk into his office will never be operated on at all.
He is an orthopedic sports medicine surgeon at Midwest Orthopaedics at Rush, a professor at Rush University Medical Center, and team physician for the Chicago Bulls, the Chicago White Sox and the Joffrey Ballet. He has published more than a thousand articles, he has spent twenty five years building the evidence base for cartilage restoration, and in 2025 he won one of the biggest research awards in orthopedics for his work on joint preservation.
He…
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