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SBP 063: Easy to Mind, Easy to Find. A Conversation About Physical Availability, With Arry Tanusondjaja.
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Ever wondered why some brands dominate the market while others struggle to get noticed? The latest episode of the Sleeping Barber Podcast, unveils the secret: physical availability. Join us as we discuss with Arry Tanusondjaja of the Ehrenberg-Bass Institute how presence, prominence, and portfolio can catapult your brand to new heights. Learn why it's more than just distribution—it's about making your brand impossible to ignore. Don't let your brand be the best-kept secret.
Don't forget to join our hosts, Vassilis and Marc, for post-pod banter!
Our Guest:
Arry Tanusondjaja…
The skinny
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