77. The Healthcare Sales Process: How to Build Relationships at Every Level
The healthcare sales process is more complex than ever — with AI committees, long sales cycles, and multiple stakeholders shaping every deal. In this episode of the B2B Sales Trends Podcast, Harry Kendlbacher sits down with Stacy Faught, National Director of Sales and Marketing, North America, Clinical Decision Support Products at Beckman Coulter Diagnostics, to explore how elite sellers build trust and relationships at every level to win in today’s environment. 🔗 Explore more insights: www.globalperformancegroup.com You’ll learn: - How to build multi-level “zipper relationships” that protect…
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