Latest / Repcolite Home Improvement Show / Exploring Benjamin Moore’s 2026 Color of the Year with Andrea Magno
Transcript
- 0:02Speaker 1: Hey, everybody, thanks for tuning in.
- 0:03Speaker 2: You're listening to Home in Progress sponsored by Repolite Paints
- 0:06Speaker 2: and Benjamin Moore, and I'm really excited about today's episode.
- 0:10Speaker 2: Benjamin Moore, they just released their pick for the color
- 0:13Speaker 2: of the Year for twenty twenty six. They did that
- 0:15Speaker 2: back in October, and while I've talked about it a
- 0:18Speaker 2: little bit, I've found somebody way better suited to tell
- 0:22Speaker 2: you about the selection and the why behind it, as
- 0:25Speaker 2: well as some of the best spaces to try it
- 0:27Speaker 2: in your own home. Andrea Magno. She's the Director of
- 0:29Speaker 2: Color Marketing and Design at Benjamin Moore. She's part of
- 0:33Speaker 2: the Benjamin Moore Color Studio, where she helps shape the
- 0:35Speaker 2: color tools, research and design insights that keep Benjamin Moore
- 0:39Speaker 2: at the forefront of the industry for both pros and homeowners.
- 0:43Speaker 2: She spent her time at Benjamin Moore deeply involved in
- 0:46Speaker 2: pretty much all things related to color and design, from
- 0:49Speaker 2: developing educational programs and events for designers and architects, to
- 0:53Speaker 2: guiding trend research to helping create the resources that painters
- 0:58Speaker 2: and homeowners rely on every single day. She's done all
- 1:02Speaker 2: of that. Her expertise has made her a go to
- 1:04Speaker 2: source for publications like Apartment Therapy, Better Homes and Gardens,
- 1:08Speaker 2: The Chicago Tribune, Country Living, HGTV magazine, Real Simple, USA Today,
- 1:14Speaker 2: even the Wall Street Journal, and of course Home and
- 1:18Speaker 2: Progress previously the Repolite Home Improvement Show because Andrew has
- 1:22Speaker 2: been on the show once before. Her path to the
- 1:25Speaker 2: world of design started at Christie's auction House, working in
- 1:28Speaker 2: the European Furniture department, and then from there she moved
- 1:32Speaker 2: into high end residential design at ingrou Inc. In New
- 1:35Speaker 2: York City, contributing to a number of luxury projects. She
- 1:38Speaker 2: studied art, history and English at Lafayette College, later earning
- 1:42Speaker 2: a degree in Interior Design with high Distinction from the
- 1:45Speaker 2: New York School of Interior Design. She also holds an
- 1:48Speaker 2: MBA from the University of Scranton. And on top of
- 1:51Speaker 2: all of that, as I work through the bio and
- 1:53Speaker 2: get you that information. On top of all of those things,
- 1:57Speaker 2: Andrea heads up the Benjamin Moore team who decides the
- 2:00Speaker 2: Color of the Year each year. Andrea, thanks for.
- 2:02Speaker 3: Being here, Thank you for having me.
- 2:04Speaker 2: All right, I want to get to color of the
- 2:06Speaker 2: Year and all of that, you know, I want to
- 2:08Speaker 2: talk about what the color of the year is, you know,
- 2:10Speaker 2: why you picked it and all of those things. But
- 2:13Speaker 2: before we do that, I think we got to just
- 2:15Speaker 2: take a step back and just talk briefly about what
- 2:19Speaker 2: you guys go through. You know, you and your team,
- 2:21Speaker 2: what do you go through to arrive at a color
- 2:23Speaker 2: of the year. You know, what does that process look like?
- 2:26Speaker 3: Yeah, well, that is a very popular question that we
- 2:28Speaker 3: get all the time. And one of the first things
- 2:31Speaker 3: is that people don't necessarily realize how early we start
- 2:35Speaker 3: the process. So we'll launch, We always launch mid November,
- 2:39Speaker 3: mid October, and the process for choosing the color for
- 2:43Speaker 3: the next year really starts like three to four weeks
- 2:46Speaker 3: after that. So for instance, for twenty twenty seven, right,
- 2:50Speaker 3: we've already had a meeting, so it's usually mid November
- 2:54Speaker 3: that we begin. And what we do is have a
- 2:58Speaker 3: series of workshops and meetings wherever everybody on the team
- 3:01Speaker 3: is bringing different ideas, things that they've been seeing, anything
- 3:04Speaker 3: and everything to the table. And I would say it's
- 3:07Speaker 3: a very iterative process where it starts really broad. You know,
- 3:10Speaker 3: sometimes we start thinking about the concept. Sometimes it's more
- 3:14Speaker 3: color driven, and really it kind of evolves from there
- 3:18Speaker 3: to figure out okay, you know, what are the big
- 3:21Speaker 3: movements trends that we're seeing, and then how does that
- 3:24Speaker 3: relate to the colors that people are gravitating towards. And
- 3:27Speaker 3: then I would say, by late January, we are done
- 3:32Speaker 3: putting the palette together. And you know a lot of times,
- 3:36Speaker 3: even just in the color work, you know, we'll be
- 3:38Speaker 3: working in our studio and we'll be falling in love
- 3:41Speaker 3: with a particular group of colors and we think, Yep,
- 3:44Speaker 3: that's it, We've got it, And then we'll come back
- 3:46Speaker 3: the next day and say, what were we thinking? And
- 3:49Speaker 3: so you know, it's really interesting where you know, we're
- 3:52Speaker 3: taking everybody's ideas and things and really weaving them all together,
- 3:57Speaker 3: but then also thinking about, well, what do our customers,
- 4:00Speaker 3: what are the questions that they're asking. How can we
- 4:02Speaker 3: really you know, create something that's going to be inspiring
- 4:07Speaker 3: but is also going to be very applicable for what
- 4:10Speaker 3: people want to live with, you.
- 4:11Speaker 2: Know, and you're doing that, like you just said, you
- 4:14Speaker 2: settle on that sometime in January for the next year.
- 4:18Speaker 2: You know, I have I have buyer's remorse, Like I
- 4:20Speaker 2: live with that on a regular basis. You know, no
- 4:23Speaker 2: matter what research I do, I'll regret whatever I purchase
- 4:27Speaker 2: in a few weeks, you know, and then I'll go
- 4:29Speaker 2: through that. I'll work through that. Do you guys ever
- 4:31Speaker 2: have that? I mean, you've chosen in January. Do you
- 4:34Speaker 2: ever hit August and think, oh, man, I don't know.
- 4:38Speaker 3: You know, we are very lucky we have not. And
- 4:42Speaker 3: in a way, what often happens, you know, just thinking
- 4:45Speaker 3: back on other years, will land on the palette and
- 4:48Speaker 3: then you know, once we land on it, we'll start
- 4:50Speaker 3: working on the photography and you know, there's a lot
- 4:52Speaker 3: of work that goes into the production, but what we'll
- 4:55Speaker 3: do is wind up seeing you know, almost confirmation of
- 5:00Speaker 3: but we've put together in all of these different areas.
- 5:03Speaker 3: So it's actually kind of cool where you know, we'll say, oh,
- 5:06Speaker 3: did you see that award show and you know so
- 5:09Speaker 3: many dresses were in that color, or so and so
- 5:12Speaker 3: was wearing this color tuxedo, or there was a you
- 5:15Speaker 3: know exhibit that just opened at such and such museum,
- 5:18Speaker 3: and you know it tied into the concept. So you know,
- 5:21Speaker 3: it's nice when we can have these little five five moments. Yes,
- 5:26Speaker 3: but I don't want to do that.
- 5:27Speaker 2: So I just can't imagine making all of those decisions,
- 5:32Speaker 2: especially since so much of what you know, anything with
- 5:35Speaker 2: a trend, with a color trend, with any trend, but
- 5:38Speaker 2: it's based on you know, what's happening in the world.
- 5:41Speaker 2: So you're seeing what's happening hopefully in January, and then
- 5:46Speaker 2: when we hit you know, September getting ready to launch,
- 5:51Speaker 2: you know, hopefully that's all still in the zeitgeist out there.
- 5:53Speaker 2: It's still happening, but you've seen that over and over.
- 5:56Speaker 2: I mean, you guys must be good at what you do.
- 5:59Speaker 3: We try, yeah, well, we do try to think ahead, right,
- 6:02Speaker 3: so you know, we'll say, okay, we know that you
- 6:04Speaker 3: know such and such that mean that we can figure
- 6:07Speaker 3: out is going to be happening at this time. So
- 6:10Speaker 3: you know, even just in what's happening you know culturally
- 6:13Speaker 3: or socially, how is that going to play into you know,
- 6:17Speaker 3: the mood or you know what we want to be
- 6:19Speaker 3: just sort of like sensitive to as we're planning. So
- 6:23Speaker 3: we try to We try to, you know, take a
- 6:25Speaker 3: very high level view so we can avoid those kinds
- 6:29Speaker 3: of you know, discussions about this.
- 6:31Speaker 2: In your meetings, you guys are just kind of throwing
- 6:33Speaker 2: out I mean everything from maybe what what might be
- 6:36Speaker 2: coming up politically, you know, like an election or something.
- 6:39Speaker 2: I'm sure that plays in because that affects people. I mean,
- 6:43Speaker 2: all of that stuff is in those initial meetings. You're
- 6:45Speaker 2: just kind of checking ideas out. Let's keep this on
- 6:47Speaker 2: our radar.
- 6:47Speaker 3: This is comment, yeah, exactly, Yeah, I mean anything and
- 6:51Speaker 3: everything is fair game, you know. So it's not as
- 6:53Speaker 3: if we just limit it to interiors, right, you know,
- 6:56Speaker 3: I think one of the things that's really important is
- 6:59Speaker 3: really taking that holistic view and thinking about, you know,
- 7:01Speaker 3: what are people wearing, what are people you know seeing
- 7:04Speaker 3: at retail, what's happening you know, macro trends, you know,
- 7:09Speaker 3: all of those different things. So we don't we don't
- 7:12Speaker 3: want to limit ourselves. But I think once we start
- 7:15Speaker 3: to shape what the concept is, then it becomes a
- 7:18Speaker 3: little bit you know, more refined, and that really helps
- 7:21Speaker 3: to fine tune what are the colors that are going
- 7:24Speaker 3: to really help us to articulate that message.
- 7:28Speaker 2: All right, So when did Silhouette emerge, you know, as
- 7:32Speaker 2: a contender in this process? How early did this emerge
- 7:37Speaker 2: as a contender?
- 7:38Speaker 3: Well, you know what was interesting, we spend a lot
- 7:41Speaker 3: of time talking about fashion and thinking about you know,
- 7:45Speaker 3: all of the different details that go into the craft
- 7:48Speaker 3: of you know, creating beautifully tailored garments and things like that,
- 7:52Speaker 3: and you know, even looking over you know the course
- 7:54Speaker 3: of time and taking a lot of inspiration from you know,
- 7:58Speaker 3: the past and you know, great design and whatnot. And
- 8:01Speaker 3: then you know, and we always look at fashion, but
- 8:03Speaker 3: I think this year in particular, it was something that
- 8:06Speaker 3: really stood out for us because we saw more and
- 8:08Speaker 3: more people gravitating towards these more buttoned up kind of
- 8:12Speaker 3: looks and really wanting to look put together but not uncomfortable,
- 8:16Speaker 3: you know, so it's almost kind of striking that balance.
- 8:19Speaker 3: And you know, so we were having that conversation. But
- 8:22Speaker 3: then in parallel, when we were looking at different colors,
- 8:25Speaker 3: we were really kind of leaning towards those really rich,
- 8:28Speaker 3: deep browns, and you know, as we were going through
- 8:31Speaker 3: we were like, oh, look at this color. The name
- 8:34Speaker 3: is perfect. The color is perfect. And you know that
- 8:38Speaker 3: really kind of you know, it clicked. It really all
- 8:40Speaker 3: kind of came together and you know, just created more
- 8:44Speaker 3: of a cohesive story between the name. You know, it's
- 8:47Speaker 3: kind of like the moon and the stars all the lot.
- 8:49Speaker 2: Yeah, so what about brown. You know, like you said,
- 8:53Speaker 2: you were looking at those rich browns right off the bat,
- 8:56Speaker 2: you know, for our listeners out there, how did that
- 8:59Speaker 2: convey the ideas of what you were seeing in the world,
- 9:01Speaker 2: even down to the fact that you talked about, you know,
- 9:03Speaker 2: these tailor clothes and stuff like that, How does that
- 9:06Speaker 2: connect to brown help us with that?
- 9:08Speaker 3: Yeah, I mean, I think one of the things that
- 9:10Speaker 3: we've been seeing for a while is really the move
- 9:13Speaker 3: towards these warmer colors, you know, even looking at our
- 9:15Speaker 3: palettes from past years, you know, it's really that you know,
- 9:20Speaker 3: sort of the comforting notion that comes from having these
- 9:23Speaker 3: warmer colors. And then with the browns, you know, we've
- 9:25Speaker 3: been seeing more interest in using you know, neutrals and
- 9:30Speaker 3: interesting ways, and you know, using a color that has
- 9:33Speaker 3: this presence and this depth to it that you know
- 9:36Speaker 3: really kind of spoke to us, you know, and then
- 9:39Speaker 3: really looking at that in parallel with some of the
- 9:42Speaker 3: you know, the research that we've been doing, you know,
- 9:44Speaker 3: and looking at you know, different images that we you know,
- 9:47Speaker 3: take from going to the different shows and whatnot, and
- 9:49Speaker 3: so you know, we were really seeing browns becoming this
- 9:53Speaker 3: alternative to using black, using charcoal, and it has this
- 9:57Speaker 3: kind of welcoming warmth to it, so you know, it's
- 10:01Speaker 3: become really you know, a nice substitute for that and
- 10:03Speaker 3: something that.
- 10:04Speaker 2: Do you think it's I'm sorry, no, no, no, go ahead.
- 10:06Speaker 2: Do you think it's easier to work with this brown
- 10:09Speaker 2: than a charcoal or a black or is it just
- 10:13Speaker 2: right on par with all of those?
- 10:15Speaker 3: I think it's a little bit more nuanced and maybe
- 10:18Speaker 3: a little bit more interesting in its undertone. And that's
- 10:21Speaker 3: something that we started to see in twenty twenty five
- 10:25Speaker 3: our color trend story there where we were looking at
- 10:28Speaker 3: this idea of colors that are more layered, they have
- 10:31Speaker 3: a little bit more interest to them. And so that's
- 10:34Speaker 3: where I think, you know, taking you know, black or charcoal,
- 10:38Speaker 3: that might be a little bit easier to work with,
- 10:40Speaker 3: but then when you're getting into the browns, you can
- 10:43Speaker 3: get some of this you know, interesting undertones to it.
- 10:46Speaker 3: You know, maybe it has a little bit more red
- 10:48Speaker 3: in it, maybe it has a little bit more of
- 10:50Speaker 3: an almost like violet kind of cast to it, and
- 10:54Speaker 3: that just gives it another level that makes it that
- 10:57Speaker 3: much more intriguing.
- 10:58Speaker 2: When the color came out, so you guys released the color,
- 11:02Speaker 2: and I had some people who are engaged in it.
- 11:05Speaker 2: You know, they work in the business I work in.
- 11:07Speaker 2: We work with paint, but they're not really so much
- 11:09Speaker 2: on the design side of things. I kind of am
- 11:12Speaker 2: stuck in both parts of that world. So I was all.
- 11:15Speaker 1: Down with the conversation.
- 11:17Speaker 2: But they said, so, what is that new color of
- 11:19Speaker 2: the year.
- 11:19Speaker 1: What is the color of the year. I said, it's brown.
- 11:22Speaker 2: Silhouette, and they said, brown brown. What are you talking about.
- 11:26Speaker 2: It's so boring.
- 11:27Speaker 1: Brown's boring.
- 11:28Speaker 2: What do you say to people who associate that with
- 11:31Speaker 2: like seventies interiors or that it's boring. I mean, you
- 11:34Speaker 2: just started to address it, the nuance of it, you know,
- 11:36Speaker 2: the make the case.
- 11:40Speaker 3: Well, you know, it's so not boring. You know, it's
- 11:43Speaker 3: one of those where it's like, oh, it's brown, and
- 11:46Speaker 3: I hear you, you know, glance, it's kind of like huh.
- 11:50Speaker 3: But when you really kind of get into it, there
- 11:53Speaker 3: are so many browns that are just so rich, they're
- 11:58Speaker 3: just so beautiful, and it's almost kind of like opening
- 12:01Speaker 3: people's eyes to how fabulous of a color that can be.
- 12:05Speaker 3: And you know, once you get people there and you
- 12:07Speaker 3: kind of give them some examples and you you know,
- 12:09Speaker 3: bring them along a little bit, it's kind of like, oh,
- 12:12Speaker 3: that really is beautiful. And even looking at the way
- 12:16Speaker 3: that colors have performed, Like in twenty twenty five with
- 12:18Speaker 3: our Trend's palette, we had two browns in that palette
- 12:22Speaker 3: that performed really well, and so you know, it's kind
- 12:25Speaker 3: of like, okay, we're you know, bringing people along and
- 12:28Speaker 3: getting them to you know, really embrace this color. And
- 12:31Speaker 3: one of the things that really interesting too is even
- 12:35Speaker 3: looking at over time. You know, people well sometimes associate colors.
- 12:39Speaker 3: Actually quite often they'll associate colors with a particular decade
- 12:43Speaker 3: or you know, when I was a little kid, my
- 12:45Speaker 3: grandma had whatever. And it's kind of reframing that and
- 12:50Speaker 3: thinking about, Okay, yes, maybe in the seventies people had
- 12:53Speaker 3: a lot of brown, but how is it being used
- 12:56Speaker 3: today in a way that feels fresh, it feels new,
- 13:00Speaker 3: it feels modern. You know. Is it the way that
- 13:02Speaker 3: you're pairing the colors, you know, kind of unexpected color combinations.
- 13:06Speaker 3: So you know, for some people maybe it takes a
- 13:09Speaker 3: little bit of coaxing, a little convincing, but you know,
- 13:12Speaker 3: but people really, you know, the response that we've we've
- 13:15Speaker 3: had has been really quite positive, and people, you know,
- 13:18Speaker 3: really kind of understand sort of the depth and richness
- 13:22Speaker 3: of this particular color.
- 13:24Speaker 1: Now, I agree.
- 13:24Speaker 2: I think once people think about it, once they kind
- 13:27Speaker 2: of work through that initial They had the same reaction
- 13:30Speaker 2: to simply white. And the people I'm working with anyway, honestly, honestly,
- 13:35Speaker 2: they have the same reaction to every color that comes out.
- 13:38Speaker 2: This isn't on my walls in my living room, what
- 13:40Speaker 2: is she talking about? But then as they live with
- 13:43Speaker 2: it for the year, you know, that really helps. And
- 13:46Speaker 2: I think that's one of the things that people, you know,
- 13:48Speaker 2: when they see this come out, you know, don't just
- 13:50Speaker 2: have that knee your reaction.
- 13:51Speaker 1: Just live with it for a little bit, because.
- 13:53Speaker 2: As you see more of it and you see it
- 13:55Speaker 2: used in ways that are outside of what you're used
- 13:57Speaker 2: to or what you initially think of, you know, and
- 14:01Speaker 2: like you even mentioned, the colors that go with it,
- 14:02Speaker 2: that you bring with it expose different undertones in it,
- 14:06Speaker 2: It can push it in a completely different way, and
- 14:08Speaker 2: then you start to get the vibe for where this
- 14:11Speaker 2: can go and what it can do. So yeah, I
- 14:13Speaker 2: just thought it was so funny when they said brown
- 14:15Speaker 2: so boring. That's what you should have been here for.
- 14:18Speaker 2: Simply white then, because you would have had a flip
- 14:20Speaker 2: out then.
- 14:21Speaker 3: But that's another good example, right, you know, we were
- 14:24Speaker 3: kind of like, oh, how is simply white going to
- 14:26Speaker 3: be received? But you know, white really? But you know,
- 14:30Speaker 3: and I think, you know, you bring a great point
- 14:32Speaker 3: with people seeing more of it and really kind of
- 14:35Speaker 3: wrapping their head around it. And that's one of the
- 14:38Speaker 3: really great things about this campaign year after year that
- 14:42Speaker 3: one of our goals, I would say, would be to
- 14:45Speaker 3: you know, highlight colors that maybe people never considered before,
- 14:48Speaker 3: you know, really kind of bring new ideas to the
- 14:51Speaker 3: table that you know, on their own, they wouldn't have
- 14:55Speaker 3: necessarily even considered, you know. And I think there's a
- 14:59Speaker 3: number of colors in the that do a nice job
- 15:01Speaker 3: of that, to make people consider things just outside of
- 15:05Speaker 3: their comfort zone.
- 15:06Speaker 2: That's my favorite thing about this Every single year. You know,
- 15:10Speaker 2: I don't always you know, it's not always my color,
- 15:12Speaker 2: that's not my thing, not every time. And I think
- 15:15Speaker 2: that's perfectly that's what you expect. I mean, I don't
- 15:18Speaker 2: think you're expecting to nail it every time for every
- 15:20Speaker 2: single person.
- 15:20Speaker 1: That's insane.
- 15:22Speaker 2: But what I do see is, oh, I might you know,
- 15:24Speaker 2: I don't like that version of that color, but I
- 15:27Speaker 2: never thought about putting that kind of a color with
- 15:30Speaker 2: this kind of color over here. It just pushes me
- 15:32Speaker 2: and it makes me think, does it make me repaint everything? No,
- 15:35Speaker 2: you know, I live with what I've got because I've
- 15:37Speaker 2: got time constraints. But it does get me excited about
- 15:40Speaker 2: it again. And that alone is really really fun, just
- 15:43Speaker 2: to see and learn something different, put new colors together.
- 15:47Speaker 1: I never would have thought about brown.
- 15:49Speaker 2: You know.
- 15:49Speaker 1: We had we had a contest.
- 15:50Speaker 2: A lot of people did, but we ran a contest
- 15:52Speaker 2: where we had I think I did multiple versions of it.
- 15:55Speaker 1: I had our.
- 15:56Speaker 2: Employees make their predictions, and then customer and maybe a
- 16:01Speaker 2: handful of customers two or three out of whatever many
- 16:04Speaker 2: hundred or whatever that entered, A couple of them said brown.
- 16:07Speaker 2: One employee said brown, and I thought, ooh, here's hoping
- 16:11Speaker 2: he's ron right, and they are he or she? I
- 16:15Speaker 2: think it was a she. She was right, you know,
- 16:17Speaker 2: for she wasn't right on the exact color, but right
- 16:19Speaker 2: on the concept. And my first thought was oh, no,
- 16:22Speaker 2: you know, and then I see it and I think, no,
- 16:24Speaker 2: this is really good.
- 16:25Speaker 1: I really like it.
- 16:26Speaker 2: Now. One of the things that I think is really
- 16:28Speaker 2: interesting that you talked about, and I want to spend
- 16:30Speaker 2: some time on it, is that in a ton of
- 16:32Speaker 2: the commentary about it, you talked about fashion, of course,
- 16:35Speaker 2: which we've hit, but you also talked about how this
- 16:38Speaker 2: is you know, silhouettes are kind of a reaction against
- 16:40Speaker 2: micro trends, you know, micro trend fatigue, the idea that
- 16:44Speaker 2: people are tired of chasing the next new lookdown.
- 16:47Speaker 1: So talk about that a little bit.
- 16:48Speaker 2: You know, what are you seeing consumers and designers push
- 16:51Speaker 2: back against and how did that insight shape the selection
- 16:55Speaker 2: for silhouette.
- 16:57Speaker 3: Yeah, well, you know, I think it really goes back
- 16:59Speaker 3: to people wanting to you know, buy things whether for
- 17:02Speaker 3: their home or fashion or really anything that is going
- 17:06Speaker 3: to stand the test of time. You know, things that
- 17:08Speaker 3: are well made, you know, beautiful tailoring, something that is
- 17:12Speaker 3: going to be classic and timeless, but not not to
- 17:15Speaker 3: the point that it's going to feel stodgy or out
- 17:17Speaker 3: of date or anything. They're just you know, so many things,
- 17:21Speaker 3: whether it's a you know, perfect white coat or a
- 17:25Speaker 3: white shirt or a you know, beautifully tailored suit, just
- 17:28Speaker 3: things that you're able to you know, keep forever and
- 17:32Speaker 3: then you know you can layer in different colors, different
- 17:34Speaker 3: you know, more trendy if you will, things. But it's
- 17:38Speaker 3: really kind of that that move to you know, making
- 17:42Speaker 3: investments that are going to make sense. And so you know,
- 17:45Speaker 3: it's seeing that we were seeing that a lot in fashion,
- 17:47Speaker 3: and it's not just you know, the fast fashion throwaway
- 17:50Speaker 3: kind of thing. You know, it's really kind of you know,
- 17:53Speaker 3: looking at the you know, craftsmanship, the fabric, what are
- 17:56Speaker 3: the colors, all of those kinds of pieces, and then
- 17:58Speaker 3: relating that idea to the home. And you know, one
- 18:01Speaker 3: of the things that we see all the time, you know,
- 18:03Speaker 3: with colors, it's oh, you know, there's a TikTok trend
- 18:06Speaker 3: of this, and it's a mishmash of this and that,
- 18:09Speaker 3: and I mean it's it's impossible to keep up. And
- 18:12Speaker 3: I think you know, people react to that and say,
- 18:15Speaker 3: you know, just like you said, it's like, whoa wait
- 18:17Speaker 3: a minute, how am I going to stay current? And
- 18:20Speaker 3: it's almost like, you know what, I'm going to stick
- 18:22Speaker 3: with what's classic, with what works, and then if there
- 18:25Speaker 3: are smaller things that are maybe less expensive that I
- 18:29Speaker 3: want to just kind of layer in, that's fine. But
- 18:32Speaker 3: it's also you know, buying things for the long term
- 18:35Speaker 3: or you know, really looking at quality as opposed to
- 18:39Speaker 3: you know, flash in the pan.
- 18:41Speaker 2: So how you know what you released was silhouette and
- 18:44Speaker 2: then color trends twenty twenty six. It seems contradictory a
- 18:50Speaker 2: little bit. You know, we've got our I'm sure this
- 18:52Speaker 2: has been brought up, and I know there's an answer
- 18:54Speaker 2: for it, but you literally said in some of the
- 18:58Speaker 2: things that I've read that you know, this is a
- 19:00Speaker 2: color you can live with for five years.
- 19:03Speaker 3: Yeah, no, at one hundred percent. And you know, and
- 19:05Speaker 3: it's funny, you know, color trends. I mean I've said
- 19:09Speaker 3: it before. I'm like, oh, I kind of struggle with
- 19:12Speaker 3: that word, right, just because you know, when people hear
- 19:16Speaker 3: the word trend, they're apt to think, you know, it's
- 19:18Speaker 3: only going to last for you know, nine months, twelve months.
- 19:22Speaker 3: But in our industry it's it's different. You know, it's
- 19:25Speaker 3: not the same as you know, buying a shirt in
- 19:28Speaker 3: one year, you love it in the next year, maybe
- 19:30Speaker 3: you know, you get rid of it because it seems
- 19:32Speaker 3: pass a But when people are choosing color, they're not
- 19:36Speaker 3: choosing a color and then they're going to repaint in
- 19:39Speaker 3: a year from now. So there has to be some
- 19:42Speaker 3: level of longevity to it. And you know, it's also
- 19:44Speaker 3: a cycle that doesn't change as quickly. So you know,
- 19:47Speaker 3: one of the things that's really important to our process
- 19:50Speaker 3: is looking back over the past couple of years and seeing,
- 19:54Speaker 3: you know, how has this color family shifted evolved? You know,
- 19:59Speaker 3: like what are the under hones and elements to it
- 20:01Speaker 3: that are changing. Sure, and then when we come out
- 20:04Speaker 3: with a color for one year, how is that then
- 20:06Speaker 3: relating to the colors that we put out there for
- 20:08Speaker 3: the you know, two three years before that. So you know,
- 20:12Speaker 3: it's always bringing it back to paint and how people
- 20:16Speaker 3: are using it in their interiors, you know, which is different,
- 20:19Speaker 3: right than other trends that are going to be easier
- 20:22Speaker 3: to change and you know a little bit you know, faster.
- 20:25Speaker 2: Moving no, right, And so what you're saying is like, Okay,
- 20:28Speaker 2: we just wrapped up.
- 20:30Speaker 1: Oh my goodness, what was was it? Blue nova?
- 20:33Speaker 2: What was last year's color of the year? Oh my goodness,
- 20:36Speaker 2: I'm stuck in a stuck in the past. Okay, so
- 20:41Speaker 2: cinnamon slate.
- 20:42Speaker 1: But look at that memory.
- 20:43Speaker 2: Let's let's spend that in a positive way.
- 20:45Speaker 1: Look at my memory.
- 20:47Speaker 2: I can remember way back, So blue Nova cinnamon slate?
- 20:50Speaker 2: Would you say, I mean, I think you just said it,
- 20:52Speaker 2: but for the people listening, because I think that's really
- 20:55Speaker 2: a really great point that I have not heard made
- 20:58Speaker 2: regarding this whole color trend thing. You're not saying cinnamon
- 21:01Speaker 2: slate is like that's out. Now, let's move on blue
- 21:04Speaker 2: nova out. Nobody would paint with blue nova anymore. All
- 21:08Speaker 2: of these things have some stain power. Do you think
- 21:11Speaker 2: cinnamon or that silhouette has more stain power because it's
- 21:14Speaker 2: a little you know, it's maybe more lean towards the neutrals.
- 21:17Speaker 3: Perhaps it may I mean, even just thinking about cinnamon
- 21:21Speaker 3: slate and that did so well, you know, and I
- 21:24Speaker 3: think what was interesting about that was that, you know,
- 21:27Speaker 3: it definitely stands as a color, but it also can
- 21:31Speaker 3: play as a neutral, so it kind of sort of
- 21:33Speaker 3: bridged those two worlds a little bit. And then when
- 21:36Speaker 3: you look at silhouette next to cinnamon slate, you can
- 21:39Speaker 3: see a little bit of that sort of evolution into
- 21:42Speaker 3: you know, more of that like brownie kind of you
- 21:44Speaker 3: know direction. But then also thinking about how we have
- 21:50Speaker 3: batique in the palette for this year, so that's almost
- 21:53Speaker 3: kind of like the cousin to Cinnamon Slate and really
- 21:57Speaker 3: kind of having this you know, smooth transition, you know,
- 22:00Speaker 3: and in some years it's not a smooth transition, right
- 22:02Speaker 3: maybe you know, there's you know, whatever's happening in the
- 22:05Speaker 3: world where it is a little bit more drastic. But
- 22:08Speaker 3: I think what we're seeing right now is it becoming
- 22:12Speaker 3: this more gradual sort of move from one year to
- 22:14Speaker 3: the next.
- 22:15Speaker 2: Yeah, because was it Raspberry Blush predated Blue Nova. That
- 22:19Speaker 2: one was really bold. Everything in that palette. Yeah, it
- 22:23Speaker 2: is an amazing memory. Everything in that Color Trends palette
- 22:27Speaker 2: was you know, we described it here, we talk about
- 22:30Speaker 2: we always talk about it like Cinnamon Slate's the star
- 22:32Speaker 2: and there's a bunch of supporting actors and actresses, and
- 22:36Speaker 2: that's those other colors. With Raspberry Blush, it was like,
- 22:38Speaker 2: you know what, everybody's the star, everybody wants to be
- 22:41Speaker 2: the star. Everybody's buying for that attention. But Blue Nova,
- 22:45Speaker 2: that palette was a little bit of a shift. This
- 22:47Speaker 2: is definitely a more neutral, you know, leaning more muted,
- 22:50Speaker 2: I guess I should say so talking about fashion, this
- 22:54Speaker 2: is not really color the Year related, but it's something
- 22:56Speaker 2: that I ran into that you were talking about in
- 22:58Speaker 2: another interview somewhere and you talked about if people are struggling,
- 23:02Speaker 2: you know, I think you were saying, just to get
- 23:04Speaker 2: their colors in their direction figured out, head to your
- 23:07Speaker 2: closet and.
- 23:08Speaker 1: Check that out.
- 23:08Speaker 2: It's just such a great it's it's really good advice
- 23:11Speaker 2: to talk about that just for a little bit.
- 23:13Speaker 3: Yeah, I mean a lot of times people don't know
- 23:15Speaker 3: where to begin, you know, they're kind of overwhelmed. They're
- 23:18Speaker 3: they're not sure, you know, what direction to take. And
- 23:21Speaker 3: so for the customer who doesn't know where to get
- 23:24Speaker 3: the inspiration from, you know, think about what are the
- 23:27Speaker 3: colors that you wear that you feel really great in.
- 23:30Speaker 3: You know, like if you you know, have to do
- 23:33Speaker 3: an interview, or you have to speak in front of
- 23:35Speaker 3: a group of people, or you know, some kind of
- 23:38Speaker 3: more high stake sort of situation. You know, are there
- 23:41Speaker 3: colors that you gravitate towards. So you know, I know,
- 23:43Speaker 3: for me, I really like navy when i'm you know,
- 23:47Speaker 3: doing things like that, So I that's sort of my direction,
- 23:50Speaker 3: and I love to bring that into my home, even
- 23:53Speaker 3: as kind of a an accent color and whatnot. So
- 23:57Speaker 3: you know, I think it's just a very personal way
- 24:00Speaker 3: to get people wrapping their head around, you know, where
- 24:03Speaker 3: they want to go color wise.
- 24:05Speaker 2: It's so interesting because, yeah, we talked to so many
- 24:07Speaker 2: people in the store that you know, I just I
- 24:09Speaker 2: don't even know where which direction to go. I don't
- 24:11Speaker 2: know what I like, you know, And that is a
- 24:14Speaker 2: piece of advice that we send them home with. Go
- 24:16Speaker 2: check out your closet, because you do know what you like,
- 24:17Speaker 2: you just don't realize that. You know, at least you're
- 24:19Speaker 2: not thinking about it in terms of paint. You're thinking
- 24:21Speaker 2: about it in terms of fashion. You know what you like,
- 24:23Speaker 2: but those same colors, I mean, it's the same thing
- 24:25Speaker 2: if you feel comfortable wearing you said, navy, having that
- 24:29Speaker 2: on your wall or in a space in your home,
- 24:32Speaker 2: it's going to feel comfortable, like very naturally.
- 24:35Speaker 3: Yeah. Yeah, or even more broadly, you know, not even
- 24:38Speaker 3: down to a color family, even if it's you know,
- 24:41Speaker 3: you gravitate towards cooler colors or warmer colors. You know,
- 24:44Speaker 3: even just that as a starting.
- 24:46Speaker 2: Gets you moving at least in a direction.
- 24:49Speaker 1: I think that's I think that's really good.
- 24:51Speaker 2: Now we talked about some of these other you know,
- 24:53Speaker 2: supporting colors that go name a couple of them that
- 24:57Speaker 2: are maybe your personal favorites and then why why those
- 25:01Speaker 2: really jump out at you.
- 25:03Speaker 3: So, you know, we I really enjoy choosing the palette,
- 25:07Speaker 3: you know, the supporting actors, and we actually kind of
- 25:09Speaker 3: you know, refer to it sometimes that way. And I
- 25:12Speaker 3: find that sometimes colors that are the supporting actors in
- 25:16Speaker 3: you know, that make up the palette, they can be
- 25:19Speaker 3: you know, really great crowd pleasers that people really kind
- 25:23Speaker 3: of spot and those you know, perform particularly well, you know,
- 25:27Speaker 3: and I think we have a nice balance, you know,
- 25:29Speaker 3: we always aim to have a nice balance where we
- 25:32Speaker 3: have you know, a good number of light colors, darker colors,
- 25:35Speaker 3: colors that are going to combine nicely together. Arrogantic green
- 25:40Speaker 3: we have, which is a very timeless, classic color, you know,
- 25:43Speaker 3: that's just totally stands the test of time. Batique is
- 25:47Speaker 3: another one that I've really kind of never really paid
- 25:51Speaker 3: much attention to that color, but I think that using
- 25:55Speaker 3: it and seeing it, I've really it's really really kind
- 25:58Speaker 3: of grown on me.
- 25:59Speaker 2: So that's described that color for our listeners, because you
- 26:02Speaker 2: don't want me to.
- 26:05Speaker 3: The color of my shirt. Here, this is my batique shirt.
- 26:08Speaker 2: It's got like a pink warmer undertones.
- 26:11Speaker 1: Right, it's kind of.
- 26:13Speaker 3: Like a like a nice blend of it's got a
- 26:16Speaker 3: kind of pinky hue, but a little bit of violet
- 26:19Speaker 3: muted definitely on the lighter side, and it's really quite
- 26:24Speaker 3: flexible as far as how you want to use it
- 26:26Speaker 3: in combination. We included Swiss coffee, which you know, that's
- 26:31Speaker 3: one that is, you know, super popular, one of our
- 26:33Speaker 3: best sellers, and we really felt like, you know what,
- 26:36Speaker 3: let's put that particular color in the spotlight this year
- 26:39Speaker 3: just because it's just such a perfect neutral white. You know,
- 26:43Speaker 3: it's not too cool, it's not too creamy. You know,
- 26:47Speaker 3: it doesn't come across as a steer. It's great for millwork.
- 26:50Speaker 3: Love that one, rain Dance. There's another, you know, really
- 26:55Speaker 3: really nice one that was one that I felt like, yeah,
- 26:57Speaker 3: that's that's a color that I think people are going
- 26:59Speaker 3: to really gravitate towards.
- 27:01Speaker 1: Well, I think you're you're dead on with that.
- 27:03Speaker 2: Because we ran a second contest after you guys released
- 27:06Speaker 2: the Color of the Year. Then we ran another one
- 27:08Speaker 2: where we wanted everybody to say what color moves them
- 27:10Speaker 2: to paint whatever? You know what, what color really jumps
- 27:13Speaker 2: out at you and rain Dance walked away with it.
- 27:15Speaker 2: I mean the hundreds of comments we got, that was
- 27:19Speaker 2: the one that really led the way.
- 27:21Speaker 3: Yeah, yeah, now that's that's a really good one. You know,
- 27:23Speaker 3: it's it's you can use it in any room. You know,
- 27:26Speaker 3: it's calming, it's got that kind of trenk will feel
- 27:28Speaker 3: to it, so, you know, definitely, definitely a good one.
- 27:32Speaker 3: And then really kind of almost the other end of
- 27:35Speaker 3: the spectrum, I suppose with Southwest Pottery. You know that
- 27:38Speaker 3: one is you know, I was seeing a lot of
- 27:41Speaker 3: that color, I have to say last year at Maison
- 27:45Speaker 3: in January, and you know it definitely has some you
- 27:50Speaker 3: know energy to it, but you know something that you know,
- 27:54Speaker 3: not it's not going to be for everybody, but it's
- 27:56Speaker 3: a really really good kind of almost more red verse
- 28:00Speaker 3: of a terra cotta you know, that we really liked.
- 28:02Speaker 1: Do you see people using these colors together?
- 28:05Speaker 2: Do you see them you see all of that right,
- 28:08Speaker 2: using them in combination, because I think like Silhouette is
- 28:10Speaker 2: great with Swiss coffee. I mean Swiss coffee is the
- 28:13Speaker 2: millwork and the trim and all of that.
- 28:14Speaker 1: That's great.
- 28:15Speaker 2: But yeah, these things they can stand on their own
- 28:19Speaker 2: and there's no real Sometimes people see a color palette
- 28:21Speaker 2: and assume I'm supposed to pick two or three colors
- 28:24Speaker 2: from this. That's not really what this color Trends book
- 28:27Speaker 2: that is all about.
- 28:28Speaker 3: No, I think it's you know, there are a lot
- 28:31Speaker 3: of different pairings that you can make, but that's not
- 28:34Speaker 3: you know, the main agenda. You know, it's really you know,
- 28:36Speaker 3: like I said before, it's you know, just exposing people
- 28:39Speaker 3: to these colors that maybe they never really noticed in
- 28:42Speaker 3: the fan deck, and you know, just kind of highlighting
- 28:45Speaker 3: them and saying, you know, this is this is a
- 28:47Speaker 3: really great color to tribe maybe or maybe even if
- 28:51Speaker 3: that color is not the right one for them, it'll
- 28:54Speaker 3: kind of move them into a particular direction.
- 28:57Speaker 2: That That's where I think that's so valuable. It's just, yeah,
- 28:59Speaker 2: it just like you talked about looking in your closet
- 29:02Speaker 2: and seeing, Okay, I like warmer, cooler colors or whatever,
- 29:05Speaker 2: you know, just seeing I like this kind of a tone.
- 29:07Speaker 2: You know that this kind of gets me thinking, now
- 29:10Speaker 2: I can explore the thousands or hundreds of other versions
- 29:13Speaker 2: of that that I could find that maybe will work
- 29:15Speaker 2: with me. So silhouette, you know, can you think of
- 29:18Speaker 2: I mean, what would you think are some maybe unexpected
- 29:21Speaker 2: ways that you'd encourage people to try it. You know,
- 29:25Speaker 2: where do you see this being used? And maybe an
- 29:28Speaker 2: unexpected place that would be great in.
- 29:31Speaker 3: I think it could be really great in a dining
- 29:34Speaker 3: room a little bit different, you know, I think it
- 29:36Speaker 3: could be really pretty even if you were to use
- 29:40Speaker 3: you know, even that color just on the ceiling. You know,
- 29:43Speaker 3: maybe you don't do it everywhere, you know, you can
- 29:46Speaker 3: use it in smaller amounts and larger amounts. You know,
- 29:48Speaker 3: it could be really great. You know, a lot of
- 29:51Speaker 3: times people are afraid of using darker colors in small spaces.
- 29:55Speaker 3: You know, that's something we hear about all the time,
- 29:57Speaker 3: you know, and a lot of times when we highlight
- 29:59Speaker 3: these darker colors, you know, we'll have people whose first
- 30:02Speaker 3: reaction is, oh, I don't have a room that's big
- 30:05Speaker 3: enough to handle this particular color. But what's funny is
- 30:08Speaker 3: sometimes smaller rooms in a darker color are just so fabulous,
- 30:13Speaker 3: you know. So you know, a study, an entry, you know,
- 30:17Speaker 3: small powder room even, you know, so many different things
- 30:20Speaker 3: that you can do with it.
- 30:21Speaker 2: So that's really interesting. You mentioned ceilings. Have you done
- 30:25Speaker 2: a color a darker color like this on a ceiling.
- 30:27Speaker 2: Have you done much of any color on a ceiling?
- 30:30Speaker 3: Yeah, yeah, no, we definitely. I mean, you know, there's
- 30:32Speaker 3: obviously the whole color drenching thing, you know, really kind
- 30:35Speaker 3: of doing the whole all over a piece. But then
- 30:38Speaker 3: you know there's also we're seeing more using a darker
- 30:42Speaker 3: color on the ceiling and then lighter colors on the wall.
- 30:45Speaker 3: So it's almost kind of like a reverse Ombree sort
- 30:48Speaker 3: of situation, which is really cool, you know, or even
- 30:52Speaker 3: using a darker color on the ceiling and then doing
- 30:55Speaker 3: almost like a picture rail, you know, so bringing the
- 30:58Speaker 3: color down a little bit. So it's great about that
- 31:01Speaker 3: is it's going to soften the hard edges between the
- 31:04Speaker 3: ceiling and the walls, so it's a little bit obscured.
- 31:07Speaker 3: It can actually make the ceiling feel higher. But you know,
- 31:10Speaker 3: we we do like to experiment, you know, when the
- 31:13Speaker 3: architecture calls for it to use something you know on
- 31:16Speaker 3: the on the ceiling and helping people. You know, it
- 31:19Speaker 3: doesn't have to be a dark color or anything crazy,
- 31:22Speaker 3: but you know, thinking about using a color other than
- 31:25Speaker 3: just you know, straight out of the can white, you know,
- 31:28Speaker 3: really thinking okay, well wait a minute, What is the
- 31:31Speaker 3: right color that's going to compliment what I have on
- 31:33Speaker 3: the walls, what I have on the trim, And it
- 31:35Speaker 3: just makes everything feel a little bit more considered, pulled together.
- 31:40Speaker 3: And you know, it's the details that really make it.
- 31:43Speaker 1: Oh yeah, it's the details.
- 31:45Speaker 2: I'm because I had a ceiling just just this past summer.
- 31:50Speaker 2: I talked about it on the show. I don't know
- 31:52Speaker 2: that I've ever conveyed to the to the people listening
- 31:54Speaker 2: how horrible this experience was. But I had to eat
- 31:57Speaker 2: my ceiling and I had some peeling problem around the room,
- 32:01Speaker 2: and I didn't realize there was also going to be
- 32:03Speaker 2: peeling on the ceiling.
- 32:04Speaker 1: No idea.
- 32:05Speaker 2: You know, this is the house I bought a while back,
- 32:07Speaker 2: and we just never did any of the painting in
- 32:08Speaker 2: the space. So I fixed the peeling problem on the
- 32:12Speaker 2: walls and took care of that, and I got all
- 32:15Speaker 2: of that ready and primed, and I thought, I'm gonna
- 32:18Speaker 2: paint the ceiling first, and I was so focused on
- 32:21Speaker 2: getting this ceiling painted. I just I hadn't done a
- 32:24Speaker 2: lot of ceiling, you know, the ceilings in my past,
- 32:27Speaker 2: so I was trying. I knew what to do, but
- 32:29Speaker 2: I hadn't a ton of them, and I was just
- 32:31Speaker 2: over focused on what day do I have to do this?
- 32:33Speaker 2: I better get my stuff. I didn't think about color
- 32:37Speaker 2: other than white, so I just painted white out of
- 32:40Speaker 2: a can. Well. First off, I get that going and
- 32:44Speaker 2: it looked fine because what was on the ceiling was dingy,
- 32:47Speaker 2: and I had no idea how dingy.
- 32:49Speaker 1: Until I heard it.
- 32:51Speaker 2: Oh my goodness, we can't stop now because this is horrible.
- 32:54Speaker 2: But anyway, it starts peeling off of my ceiling. It's
- 32:57Speaker 2: falling onto my face. The ceiling is up. It was horrible, horrible,
- 33:03Speaker 2: so I'm scraping it wet. I'm doing everything, probably wrong,
- 33:06Speaker 2: but I had horrible mess, you know, And I got
- 33:09Speaker 2: it up and so it wasn't wasn't peeling anymore. And
- 33:13Speaker 2: that's when I realized the color was way too I
- 33:16Speaker 2: didn't give my thought to the color because what I
- 33:18Speaker 2: put on my walls made that color look It almost
- 33:21Speaker 2: looks plasticky. It's too fake of a white. I should
- 33:25Speaker 2: have toned that white down. I should have thought about
- 33:28Speaker 2: that color. I should have given it that. But I
- 33:30Speaker 2: don't dare painted again because I'm sure the peeling problem
- 33:33Speaker 2: is going to continue I just managed to get it
- 33:35Speaker 2: to stick.
- 33:36Speaker 1: I will never.
- 33:37Speaker 2: Touch that ceiling again. But what a bummer. And you know,
- 33:41Speaker 2: I guess my big lesson from that is to be
- 33:43Speaker 2: intentional about everything. Take your time before you get started.
- 33:46Speaker 2: You don't know what you're going to run into. Hopefully
- 33:48Speaker 2: nobody runs into that, but still you don't want to
- 33:50Speaker 2: get it all done and realize, wow, that stark white
- 33:53Speaker 2: is that white out of a can Ah.
- 33:55Speaker 1: That's not the way to go.
- 33:56Speaker 2: And I don't think most of us think about tinting
- 33:57Speaker 2: the ceiling paint.
- 33:59Speaker 3: Yeah, yeah, no, No, it's true. I don't. I don't
- 34:01Speaker 3: think so, you know, and I think that it's it
- 34:04Speaker 3: makes a big difference. It's worth taking the time.
- 34:06Speaker 1: Yeah.
- 34:07Speaker 2: So a couple of the biggest mistakes you see people
- 34:09Speaker 2: make when they're choosing or adopting a color of the
- 34:12Speaker 2: year or a trends palette. Do you see any mistakes
- 34:15Speaker 2: or what would you advise people to, Hey, think about
- 34:17Speaker 2: it this way.
- 34:18Speaker 3: I mean, I don't think it's it's not necessarily specific
- 34:21Speaker 3: to trends. I think just in general. You know, when
- 34:24Speaker 3: people are choosing a color and they're not looking at
- 34:27Speaker 3: it actually in their home, in the space to be painted.
- 34:31Speaker 3: You know, I think that that can definitely, you know,
- 34:35Speaker 3: be problematic, particularly with the neutrals. You know, I think
- 34:38Speaker 3: a lot of times people will think, oh, you know,
- 34:40Speaker 3: I'm going to use Balboa Mist and it's going to
- 34:42Speaker 3: be great, and you know, it's it's a no brainer.
- 34:45Speaker 3: But you know the reality is that the neutrals are
- 34:48Speaker 3: apt to have those kind of funny undertones that are
- 34:51Speaker 3: going to react with the light. You know. I remember
- 34:54Speaker 3: years ago when I was painting in my home, I
- 34:57Speaker 3: really wanted to use Balboa miss. That's why I called out,
- 35:00Speaker 3: just because it's such a beautiful color. Everywhere I see
- 35:03Speaker 3: the chips, it's a great color. I put a sample
- 35:06Speaker 3: on the wall in my house and it was almost
- 35:08Speaker 3: because of the direction of the light, it was almost
- 35:11Speaker 3: pulling out this funny violet sort of undertone. And I
- 35:14Speaker 3: was like, all right, this is exactly what I don't want.
- 35:17Speaker 3: But here I worked with color day and day out,
- 35:20Speaker 3: and you know, it just goes to show that you
- 35:23Speaker 3: have to test it in the space where it's going
- 35:26Speaker 3: to be painted.
- 35:27Speaker 2: Gotta look at it there. We did the same thing
- 35:28Speaker 2: with a neutral. It's exactly what you said, it's a neutral.
- 35:31Speaker 2: How can I go wrong with a neutral? And I
- 35:34Speaker 2: brought it home started and whatever I had whether the carpet,
- 35:37Speaker 2: which I thought was neutral too, but it had when
- 35:40Speaker 2: I saw it against this neutral, I saw green in
- 35:43Speaker 2: this neutrals? How is there green in that? And it
- 35:46Speaker 2: made my walls look pink? And how is this possible?
- 35:50Speaker 2: I assumed we tinted the thing wrong, And then it
- 35:52Speaker 2: turned out I just needed a color that worked better
- 35:55Speaker 2: with my carpet and everything the green went away from
- 35:57Speaker 2: my carpet. All of these undertones could be sifted in
- 36:00Speaker 2: other directions. But do not assume just because you think
- 36:03Speaker 2: it's a neutral, there's not a lot of color heighten
- 36:06Speaker 2: it in it. Yeah.
- 36:07Speaker 3: Yeah, Now the lighting that's going to be in the
- 36:09Speaker 3: store is definitely going to be different, So you know,
- 36:12Speaker 3: take the time.
- 36:13Speaker 2: Silhouette seems so flexible as we get to the end
- 36:16Speaker 2: of this, you know, if you put it with you know,
- 36:18Speaker 2: certain materials and textures, I think you could have something
- 36:21Speaker 2: really elegant, really rustic, something even modern. I mean, is
- 36:25Speaker 2: that one of the big draws that you guys saw
- 36:27Speaker 2: was was that something in your minds as you were
- 36:29Speaker 2: thinking us through?
- 36:30Speaker 3: Yeah, No, one hundred percent. You know, because we're thinking
- 36:32Speaker 3: about you know, we have so many different types of
- 36:36Speaker 3: styles that people are coming to us asking questions about,
- 36:39Speaker 3: you know, so we want to be really kind of,
- 36:41Speaker 3: you know, cognizant of you know, people maybe they're doing
- 36:44Speaker 3: maybe they live in Colorado and they you know, have
- 36:47Speaker 3: a little bit more of a you know, cabin kind
- 36:50Speaker 3: of vibe as opposed to somebody who's in Connecticut who's
- 36:53Speaker 3: going to have something that maybe is a little bit
- 36:54Speaker 3: more traditional. And you know, I think being able to
- 36:59Speaker 3: give examples of how a color can really work perfectly
- 37:03Speaker 3: in a lot of different scenarios and different styles is
- 37:06Speaker 3: you know. I think that just speaks to how much
- 37:10Speaker 3: more you can do with the color and why it's
- 37:11Speaker 3: such a good color.
- 37:13Speaker 2: No, I think it's great last thing I've got for
- 37:15Speaker 2: If you could sum up silhouette in one sense, you know,
- 37:17Speaker 2: what feeling or atmosphere are you hoping it brings to homes?
- 37:23Speaker 3: I think it's bringing a grounded and elevated and elegant
- 37:28Speaker 3: look with the richness of the color, and you know,
- 37:31Speaker 3: really leaning into just the beauty of using a deeper
- 37:36Speaker 3: color in a room, you know, and really creating this
- 37:41Speaker 3: you know, buttoned up kind of look that really makes
- 37:44Speaker 3: a room feel considered and thoughtful and pulled together for
- 37:49Speaker 3: beautiful result.
- 37:50Speaker 2: Just the opposite of the ceiling that I brought to
- 37:53Speaker 2: my living room net plastic white. Anyway, Andrea Magno from
- 37:58Speaker 2: Benjamin Moore, thanks so much for talking with us today.
- 38:01Speaker 2: Thank you, and that's going to do it for this
- 38:04Speaker 2: episode of Home in Progress. If you enjoyed it, be
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- 38:09Speaker 2: episode four hundred and thirty six, so there's a lot
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- 38:15Speaker 2: these at four hundred. We actually started at one, so
- 38:19Speaker 2: there's a whole bunch of them out there. And the
- 38:21Speaker 2: further back you go, the worse it gets. Just just
- 38:25Speaker 2: be aware, be aware, you've been warned anyway, a lot
- 38:29Speaker 2: of stuff to check out, so subscribe to the show.
- 38:31Speaker 2: You can explore it that way. Also, if you would
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- 38:42Speaker 2: more people listening. All right, have a great week everybody,
- 38:45Speaker 2: and I'll see you next time for Home in Progress.
- 38:47Speaker 1: I'm Dan Hansen. Thanks for listening,