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Writing a Book When you Suck at Writing

Ever struggled to write something - a handout, a blog post, or even a book - for patients? It can be hard to convey exactly what you want, especially without resorting to jargon or concepts patients don't understand (or care about!).

In this episode we demystify how to write for patients, helping get clear on your audience and message to communicate better. Your handouts will be more effective and your blog posts will be more read.

We also talk about the writing and publication of the IC Solution. We go into the publishing process, talk about how much we made on the book (spoiler - not much!)…

The skinny

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