Latest / Nightmare Success In and Out / Millionaire before 30 begins nightmare to prison- Branden Coluccio
Transcript
- 0:01What happens when he works here? Becomes your reality.
- 0:04Hi? I'm Brent, Cassidy.
- 0:05Welcome to the nightmare success.
- 0:07And Now podcast, we explore how to overcome your fears and
- 0:11Nightmares is set yourself free. We're going to be exploring this
- 0:14topic with guys that was in Leavenworth with and others who
- 0:17survived their own nightmare. These stories can be inspiring.
- 0:21Sometimes sad, there's some humor but hopefully, you can
- 0:25come away with a nugget of something that will help you
- 0:28knock down some of the prisons you've built.
- 0:30Get up in your own mind. All right, now I'm more
- 0:37successful listeners. We're back, I'm back.
- 0:40I took a week off and just got back from family vacation which
- 0:44was great killed, my family hostage for a week.
- 0:48Awesome. I have, we all come here for,
- 0:52you know what happens when your worst fear becomes your reality?
- 0:55How do you adapt survive set yourself free?
- 0:58Well, I have a, I have a great guest and Brandon colicchio, who
- 1:03I've been doing a little bit of research.
- 1:05I It was funny how we all got connected because Justin
- 1:10Bethany, who is somebody that I follow and he does White Collar
- 1:14advice helps people through the process of getting out of their
- 1:18Nightmare and smoothing the ride.
- 1:22Anyway, we emailed him till he make a great guest so he put his
- 1:26Brandon and Justin a million in a group email and said Brandon
- 1:31would be a great guest also. And so Brandon reached out
- 1:36Through the email and said, yeah, I'd love to do that.
- 1:38So we have connected and I want to congratulate Brandon.
- 1:43He just became a dad for baby girl on, was it Thursday branded
- 1:48Thursday at June 8th. Thank you awesome.
- 1:51So he joins the girl, dad, father's.
- 1:54I've got three and I studies told him it's awesome.
- 1:57You'll love it a little bit about Brandon.
- 2:00I mean, the cool thing about Brandon's story is he was doing
- 2:05a lot. A lot of cool stuff before is
- 2:08Nightmare happened. How he handled his crisis.
- 2:11I think everybody who's listening can take away tips
- 2:16nuggets of information of how to get through a crisis and how to
- 2:19handle it. You know, Brandon was he had
- 2:21early success. He had a Healthcare company that
- 2:25he sold for multi Millions before the age of 30 is 29 years
- 2:29old, that, that ended up to getting in a Twisted nightmare
- 2:33that came back on him. And He's written a book, it's
- 2:37called looking forward and he did that while actually, he was
- 2:40going through the process when even he was getting ready for
- 2:43his pre-sentencing report, but his, his attitude is what
- 2:49really? I thought, you know, captured
- 2:51me. I just thought it was just a
- 2:54great way that he handles himself now how he handled
- 2:57himself through the crisis and what he was doing it for some
- 2:59Brandon oh I need to welcome our sponsor and to so For we get in
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- 3:51success. Since you.
- 3:52Now, we start with Brandon Brandon.
- 3:55How you doing, man? I'm awesome.
- 3:58Brent, thank you so much for having me, man.
- 4:00I appreciate it. And thank you for the nice kind
- 4:02word, and a warm intro. Well, I appreciate you being on.
- 4:04And You know you have a fascinating story because you
- 4:10know it and I want you to take us back a little bit Brandon if
- 4:14you know sure because you're kind of into Parts but as your
- 4:19as you were growing up, can you kind of lead us back into what
- 4:22Brandon what life was like your family life siblings, all that.
- 4:28Yeah, I had, I had a really wonderful childhood.
- 4:31I have two amazing parents, I have great mentors and role
- 4:35models, and my family. So pretty much all of my family
- 4:40members are small, business, owners and entrepreneurs.
- 4:42So my grandparents owned restaurants.
- 4:45I grew up in the back of restaurants, sweeping floors and
- 4:47washing dishes as a kid. My dad's a high-end home
- 4:51builder. And basically, all you would
- 4:53ever let me do is sweep for but anyway, so I was always working
- 4:57These like odd jobs, as a very young kid for my different
- 5:01family members businesses and I was always fascinated by the
- 5:07dialog at our holiday dinners and just we're very family
- 5:12oriented family and so we spend a lot of time together and
- 5:17they're always talking about their businesses and instead of
- 5:19kind of sitting with the kids, right?
- 5:20I always wanted to be with the adults having these big boy
- 5:24conversations about their companies and hearing about all
- 5:26the problems. Interesting things that we're
- 5:29going on and I just grew up fascinated by it and was lucky
- 5:32enough that they would expose me to it at a very early age.
- 5:36And so, you know, got that entrepreneurial bug pretty quick
- 5:41and interesting thing up with branded, how when kids grow up
- 5:45with entrepreneurial parents or in that family, it's funny how
- 5:50that borns out entrepreneurial kids because they see it.
- 5:54They understand the risk part of it.
- 5:56They understand the rewards of it.
- 5:58It's you see it over and over again.
- 6:01Yeah, I couldn't imagine life any other way and I won't get
- 6:06ahead but it was kind of interesting how I developed as a
- 6:09young man as well route. You know, my my later teenage
- 6:12years in my early twenties which I'll probably get to but just,
- 6:16yeah, really, really great time growing up the only adversity
- 6:19that I really ever faced in my own, with my life was in my
- 6:23sister was somebody who struggled deeply with mental
- 6:26health and substance? It's and so that started when I
- 6:30was third a little later in my life.
- 6:32I was probably about 17 or 18 years old when she was starting
- 6:37to go through it. So I was pretty much right off
- 6:40going to college at that point. But I started to see the change
- 6:43occur, certainly to see the stress and the change in my
- 6:47parents and you know substance abuse is something that touches
- 6:51all of us and I grew up in an area.
- 6:54I think we can all probably say this now but I grew up in an
- 6:57area. Where it was really prevalent in
- 6:59high school. You know, I had kind of friends
- 7:02and classmates who were overdosing and dying and
- 7:05suicides and all this other stuff.
- 7:06And I was really, really difficult.
- 7:07I was always wondering like why, why isn't anybody doing anything
- 7:11about this? This seems to be getting worse.
- 7:14I knew nothing about the landscape of treatment centers
- 7:16and what options were really available.
- 7:19But I just remember seeing my parents like struggle through
- 7:22trying to find the right help and how incredibly expensive it
- 7:25was and also the stuff anyway. So, yeah.
- 7:29So growing up was just wonderful.
- 7:31And I knew from a young age, like I said, you know, in those
- 7:35conversations with my family members.
- 7:37I always would be asking them, you know, kind of funny
- 7:39questions like, well, you know, why don't you guys go acquire
- 7:42another business, or why don't you franchise your restaurants
- 7:45or you know, why don't you doing these, you know, 150 200 200
- 7:49unit, you know, track home developments and my they would
- 7:52look at me and be like Brennan. You're like 13 years old but
- 7:55what are you talking about, right?
- 7:57You don't know what you're talking about.
- 7:58And so I would read, you know, I was a big reader, I still am and
- 8:02I've just would read about what all these other entrepreneurs
- 8:05and developers and folks were doing.
- 8:07And so I would go back to them and ask them those questions.
- 8:10And so, you know, I decided that their them shutting me down.
- 8:14I was like, well, fine, I'm going to go build big businesses
- 8:18that and that's what I want to do.
- 8:19And the way that I thought you did, that was to go through the
- 8:22will call the Wall Street Route, which is, you know, kind of the
- 8:25investment banking private Equity world.
- 8:28And there I think there's some truth to that.
- 8:31But anyway for me I think, you know I'm I'm kind of a cross
- 8:35between at this point in my life, I'm a cross between a
- 8:38corporate finance like private Equity trained type as well as
- 8:42an entrepreneur. And so I think there's an
- 8:44advantage to that combined skill, set that I've developed
- 8:48over the years. And so, you know, once I went
- 8:51off to school that was that was the route that I wanted to go.
- 8:54And I eventually battled my way into I'll call it management
- 8:58consulting. M&a advisory work for small
- 9:01boutique group, outside of Philadelphia, focusing on
- 9:04biotech and pharmaceuticals and then eventually battled my way
- 9:08into private Equity. So I didn't go to Harvard.
- 9:10I didn't graduate with a 4.0 right.
- 9:12Was very difficult for me to break into this world of private
- 9:15Equity. So I end up working for a
- 9:18they're very well established firm.
- 9:19But they're they're not well known.
- 9:23They do a lot of real estate like tons of it and then the
- 9:26other side of it. This, they do private business
- 9:29Acquisitions. And so, I worked on that side of
- 9:32the company straight underneath, the managing director.
- 9:34And so, as a 24 year old kid, you're getting exposure to
- 9:39companies that are, you know, making 25 million dollars of the
- 9:42you get done. You're, you know, you're behind
- 9:44the scenes, you know, going to board meetings and talking to
- 9:47CEOs and cold-calling, CEOs, they try to buy their companies.
- 9:51I mean, it's a really wild experience as a young man to be
- 9:55in those conversations, when you You have no business even being
- 9:58in the room, right? Like, I'm a knucklehead like,
- 10:00why did somebody, why did you let the in here?
- 10:02And, but anyway, it's there's no better place.
- 10:05In my opinion for like a young person to develop their skill
- 10:09set. Both the ability to articulate
- 10:13going to difficult Concepts in a high pressure situation.
- 10:16Yeah I've been. I've been kicked out of board
- 10:18meetings before that was maybe another story and then also the
- 10:22ability to you know really have to build this certain level of
- 10:26like a gem. Agility because in private
- 10:28Equity, you're like, okay. We've got a portfolio with like
- 10:31eight businesses in it and you've got to be able to jump
- 10:33from this company to that company, to that company, which
- 10:35could be in completely different industry, sectors, different
- 10:38problems. And you have to be able to
- 10:40switch that like very quickly and then only Acquisitions side.
- 10:45The ability to get up to speed on a business, very, very fast
- 10:49and how it all works. Like you have 24 to 48 hours,
- 10:52kind of figure it out. And so it's just such a great
- 10:55training, around my opinion for For entrepreneurs and so yeah.
- 10:59So I then eventually was a our firm was approached by a couple
- 11:04of Executives from the healthcare space substance abuse
- 11:07and they wanted to go off. They turned around a treatment
- 11:12facility or I guess it was a chain of treatment facilities.
- 11:16It was struggling and they kind of revamped it revived.
- 11:19It brought a new Staffing, you know, improve patient
- 11:22acquisition and all this other stuff and they went to the
- 11:26owners of that group. And said, hey, we like fixed
- 11:28your business here, can we have some Equity please?
- 11:31And they said no. So these gentlemen were
- 11:33operating Capital trying to do their own thing and that's how
- 11:37we got put together and the deal didn't work out with the firm,
- 11:40but they called me and said, hey Brandon, you know, you're young
- 11:43sharp guy. You know, would you potentially
- 11:46have interest in helping us raise the rest of this capital
- 11:50and if you're successful in doing so we would be willing to
- 11:55give you, you know, bring you in as a partner and A partnership.
- 11:57You have a third of the company. That's a big deal.
- 12:00Brandon. What?
- 12:00How old were you at that point? I was 26 years old.
- 12:04Yeah, 26. I mean you know and it's funny
- 12:08too because I was in your shoes at that point and at 25. 26 you
- 12:16you think that I think there's something is happens.
- 12:19Like when you're when you get into that Rhythm and flow and
- 12:22you start seeing the behind-the-scenes stuff and you
- 12:24start seeing things that can grow, you think you can?
- 12:27Do anything. And, you know, that at that age,
- 12:30I'm sure you thought you had seen enough, you know, 25 26
- 12:34years old. Hell yes, I need to be in here.
- 12:37I've earned my way to this spot. I can do this and I can do that.
- 12:40I'm really good at sales. Absolutely.
- 12:43Yeah. That's a fact that there's
- 12:46actually something interesting. I remember saying to my, now, my
- 12:51wife, when I got into private Equity, I was like, I thought
- 12:55that I would be more impressed. I thought it was going to be, I
- 13:00mean, it's definitely high level saying it's not but I was I was
- 13:03ready for, you know conversations, I couldn't
- 13:06understand anything. People were talking about and I
- 13:08was keeping up pretty well after a few years, I was like, man, I
- 13:12can do like what you guys do? Yeah, I can totally do this.
- 13:15And so this when that opportunity presented itself for
- 13:21to me, I was like, wow, this is, this is my moment to sort of,
- 13:25you know, kind of quench that thirst.
- 13:27For entrepreneurship and then also apply my, I'll call it my
- 13:31corporate development skills, on the private equity and
- 13:34fundraising side. And so you know this is this is
- 13:37like my moment. I felt like it was a moment for
- 13:39me and it was a moment to do some good.
- 13:42Right? I did I've explained, you know,
- 13:44kind of the challenges that I've faced you know both with
- 13:48Substance Abuse and Mental Health and my family.
- 13:50And you know a lot of people that I know so I was like, wow I
- 13:53can this is going to be an opportunity to do some good out
- 13:56there and so, you know, That step into this entrepreneurial
- 14:00version of myself. And so we were, we were quite
- 14:02successful. We went out, and we raised
- 14:04raised all the money we need it. And when we were off and running
- 14:08and they had a whole team ready to go, and we basically just
- 14:10poached all the, all the eight players and, you know, we were,
- 14:13we were Off to the Races and so, you know, built a business up
- 14:16over a period of about. I'll call it like, 18 months and
- 14:23at the, at the end of 18 months, we had an offer.
- 14:27Private Equity Firm, 445 million dollars and yeah, in a very
- 14:31short period of time. And it was like, wow, this
- 14:34thing's not even raining, we didn't even think about selling
- 14:37this thing, right? But the we hit it, just at the
- 14:40point where private Equity became very acquisitive.
- 14:44And it's that Industries now at darling of private Equity, but
- 14:47this was a little earlier on, in that cycle.
- 14:50And so there were a lot of guys out there just, you know,
- 14:53snapping up firms. And we were so young that I
- 14:56didn't think anybody would. Find it attractive, but they
- 14:59did. They did, we had a few offers
- 15:01and ended up taking another one. Not that one, it was an offer
- 15:04for about 60 just under 67 million dollars and so that deal
- 15:09closed in December of 2017, December 11th.
- 15:13Yeah, I was 29, 29 years old. So what's going through your
- 15:17mind? Now Brandon you've conquered
- 15:21something that most people don't conquer when they're you know,
- 15:2560 years older ever. What are you thinking in your
- 15:29mind at this point? Well, I'm thinking man, now I
- 15:34can finally get started serious. I remember calling
- 15:39walking-around money to really build something.
- 15:42Exactly. Exactly right.
- 15:43I was like, you know, wait till ice wait till you see what I
- 15:46build. I remember calling my dad and
- 15:48he's like, look just go slow, like, slow and steady like you.
- 15:51You don't have to prove anything to anyone, right?
- 15:53Like, we all know you're capable and so I go off and co-founded a
- 15:59real estate development company called Casa de capital Partners
- 16:02we were doing, you know, Class A Self Storage projects in
- 16:06Philadelphia and and Florida, we did really well we developed
- 16:09probably about all. If you add them all up, probably
- 16:11about 40 million dollars in projects in our first year, we
- 16:15did Philadelphia's largest class a self-storage facility that was
- 16:18sold to cube smart. It a couple deals down in
- 16:21Florida. Those were sold off as well.
- 16:23I also was in the prior, I bought another business and then
- 16:27I was in the process of buying a another company, a labeling
- 16:30company. Label like food, packaged
- 16:32product products, and things like that in pharmaceutical.
- 16:35And so I was on the eve of closing that deal and you know,
- 16:40the I just you know, got all the financing in place and we're
- 16:44ready to go and I could have probably flipped this business
- 16:46for five, but I had it under agreement.
- 16:48Preapred could have flipped it for five or six pretty quickly.
- 16:53If I wanted to and write about on the eve of closing I find out
- 16:58that I'm going to be indicted, I get this phone call from my
- 17:01lawyer. Sure, I'm in my real estate
- 17:02development office and I get a call and he says brand and I
- 17:05have some, some terrible horrible news.
- 17:08You know, the government has decided that they're going to
- 17:12take a firm position here. They want to make an example,
- 17:14out of your case and pretty much everybody involved.
- 17:18And you were the CFO. You also are, you know, educated
- 17:23articulate intelligent individual, and they know that
- 17:26and you're quite the trophy. And so, That was it, how long
- 17:32would a phone call? How long did you have Brandon in
- 17:35that process of knowing that they started to look?
- 17:39Because is we all know it? When it starts out?
- 17:43It doesn't seem like much to it and then, you know and then
- 17:48sometimes you, I've talked to so many guys where they say, well,
- 17:51almost seems like they forgot about it and then they get the
- 17:54phone call. Yeah.
- 17:55What was your, what was your process like mine was my I've
- 17:59heard like horror stories, like it takes Like five years for
- 18:02them to do anything ours, moved relatively quickly.
- 18:06So we'd heard some Rumblings of call it like investigation prior
- 18:12to even the transaction, and the buyers were aware of this, okay.
- 18:16So nothing was ever hidden from the buyer.
- 18:18There were no issues with the transaction whatsoever.
- 18:20The issues were, you know, operational in nature and so
- 18:26we'd heard some things about it. We had some lawyers, do some
- 18:29digging, and nobody could really Find anything out like, hey,
- 18:33this is probably nothing, they haven't moved.
- 18:36No, no. Subpoenas were issued at that
- 18:38point so that was pretty much it.
- 18:40We kind of said, okay, well we, you know, we've done what we had
- 18:42to do. We just closed everything to
- 18:43everybody and as far as we can tell, we have the most expensive
- 18:47Health Care. Lawyers Philadelphia.
- 18:49You could find. They're like yeah I mean
- 18:52everything's fine. So great anyway, so we just, we
- 18:55just move on and then after the transaction closed, probably six
- 19:00months or so. We got a first subpoenas and
- 19:04what they started to do was they were interviewing employees
- 19:08first and they went in and you know, subpoenaed probably 20
- 19:12employees and nobody really mentioned me.
- 19:16The, I wasn't brought up until the end when they interviewed my
- 19:23she's the director of our billing department, somebody
- 19:25that reported to me and when they asked her who she reports
- 19:28do she said my name and apparently they Their response
- 19:32was well who is that? And so that was how my name got
- 19:36thrown into the ring. And, you know, she obviously had
- 19:40she was under oath. She had to explain who I was and
- 19:42what I did and all that stuff. So yeah.
- 19:46So that was it. And then I would say probably
- 19:49this is probably 20 18 now. So I would say about a year
- 19:53later is when and I was also been subpoenaed shortly
- 19:58thereafter, maybe a couple months and then within a year
- 20:01Year. Yeah, that was when the
- 20:02indictment came down. What was your thought when you
- 20:05got that call from the attorney? My life is over.
- 20:10You know, everything I've built my wonderful reputation, you
- 20:14know, I literally like and I'm not saying this to try to like
- 20:17relive the past but it's just true.
- 20:21Yeah, they would call me boy, wonder around the office like in
- 20:24private equity and I would literally have these private
- 20:27Equity guys sitting me down. Introducing me to people, like,
- 20:29as Brandon, like, hey, you got to know this case.
- 20:31Future billionaire, like you just really got to get to know
- 20:34him. And I like that fills you up for
- 20:37sure that mattered to me. That's what I was getting at.
- 20:39Is that built my ego up into something that was so fragile.
- 20:44Because I identified myself as all those things, you know,
- 20:49smart intelligent capable successful, you know, wealthy.
- 20:52All this stuff is all this stuff that I thought was important and
- 20:56is to an extent, but I had overvalued that and I had placed
- 21:00all of my I work in those things and so when all of that
- 21:04crumbled, you ask me, you know, how did I feel?
- 21:07I felt like I was nothing. I felt like I suddenly like and
- 21:12it happened like that, right? And I don't know how it was for
- 21:16you, but it was just all the sudden it was gone and I in, am
- 21:19in that moment, I went into my partners offices and I resigned
- 21:23from our rely, relinquished, All My Equity.
- 21:27I just said, look, just, you know, write me a check for what
- 21:29I have into it and you guys keep the ppf.
- 21:31We had big institutional capital, I didn't want to seem
- 21:33to come back to them all my other businesses.
- 21:36I've resigned from deals that I was aware in process.
- 21:39Got shut down. So immediately I went from a guy
- 21:42going, you know, 100 miles an hour like really like Enterprise
- 21:45Kingdom building. If you will like building real
- 21:47Enterprise Value to a guy sitting on his couch feeling
- 21:50sorry for himself like that, like like a light switch is your
- 21:55at that point. Relationship-wise you weren't
- 22:00you weren't married. Right at that point.
- 22:02But you do that was I was you want to just gotten, I'd just
- 22:07gotten married, my wife and she knew and I had soon as we got
- 22:11subpoenaed I told her something like something funny was up and
- 22:16all of the lawyers that I talked to said, Brandon like you're
- 22:20probably fine. Like we can't really see
- 22:23anything necessarily that ties. You all that well to this
- 22:28situation from what we know they're looking at.
- 22:30But Again like you like you said, some of the other folks
- 22:33have mentioned like you don't really know a whole lot.
- 22:36They don't tell you much and So eventually we found out that you
- 22:41know that advice was not correct and but my wife knew she knew
- 22:44that this was possible. I told her straight up I said
- 22:47look I would cfo's company if you look at any active
- 22:50investigations that have a result CFO is always part of it
- 22:53somehow. And so you know I could be fit
- 22:57we could be facing a difficult challenge here and she said I
- 23:00don't care. Are I'll go through whatever we
- 23:03have to do with you. So when I think you bring up a
- 23:06good point there too, because in in the world of taking titles,
- 23:11you know, that a lot of people don't understand that when you
- 23:15take on those titles when when a federal investigation comes your
- 23:19the way that it does like a tidal wave, Whether you know or
- 23:24don't know you're in a responsible position to know.
- 23:28So correct your intent doesn't necessarily mean that I, you
- 23:33know, willfully intentionally did this, you were in the
- 23:37position that you were supposed to know.
- 23:39And so it's that can be a really confusing time period because,
- 23:43you know, I I look back at our situation and absolutely, there
- 23:48was a lot of things that I should have known because I
- 23:52enjoyed the And I was in I like the big title but there was a
- 23:56lot of laziness in my part of not doing what I needed to do
- 24:03holy and my position. So that's one of those things
- 24:07that you really don't really. I don't know you learn that on
- 24:12the job once you get indicted that you know it's getting that
- 24:17really fancy title. Also comes with a lot of
- 24:20liability if things come there the way.
- 24:23That the fact that I did not even realize that a little bit
- 24:26and I had I think more training than most do, you know coming
- 24:31from the private Equity World about, you know, kind of
- 24:34corporate responsibility but I didn't fully appreciate it.
- 24:38And I also was somebody who struggled deeply with imposter
- 24:41syndrome. I think some of that was due to
- 24:43my age but also I think I just a part of me in this is getting to
- 24:48be a little little too deep into the psychology of it, but yeah.
- 24:53Growing up in the shadow of a highly successful father, right?
- 24:56You're constantly wanting to impress that person you know,
- 24:59the feeling inferior. And so when I was in the
- 25:04situation that I was, I found myself in that.
- 25:06I didn't I put myself there, right?
- 25:08I did it intentionally partnering with these guys.
- 25:11I I caved I think in certain situations where I could have
- 25:17questions more, I could have pushed harder, I could have held
- 25:20a firmer wine. And instead I just said, Okay.
- 25:23Yeah, I trust you. I believe you like yeah, I got
- 25:26you. I'll back you up on whatever and
- 25:28like that, I did that. I said I said those things and
- 25:30so you know at the end of the day I was forced to take
- 25:33accountability for it and I did and I do and I'm much wiser as a
- 25:40result of all I think here's what I think is really
- 25:43interesting about. There's a lot of things
- 25:45interesting about your story Brandon.
- 25:47But I thought when you found out Yeah.
- 25:51And how you found out? A lot of times people go into
- 25:57like a fetal position and it all just kind of swims over the top
- 26:01of them. I thought what you did was
- 26:03interesting from how you handled your crisis.
- 26:06Because, you know, one of the things with Justin wanting you
- 26:12to be incorporated into our email, is it how you handled?
- 26:16That was a lot of what he talks about to, but You went active
- 26:21and started taking action against.
- 26:23What can I do to for mitigation, for myself in a situation?
- 26:29Where I know that there's going to be an outcome where I'm
- 26:33indicted. I'm probably going to do a plea
- 26:36and how do I best make that happen?
- 26:39And it's can you walk us through how your whole thought process
- 26:42was on that? I think it's just helpful for
- 26:44everybody. It's going through a crisis,
- 26:46100% it. I think it applies to You know,
- 26:49any any sort of moment of adversity that people face in
- 26:52life, not just this situation, but I wasn't strong immediately.
- 26:59I had like I said, I ended up as a guy sitting on my couch or for
- 27:03about three weeks and I just was sulking.
- 27:06You know, that's the hope the poor me roll.
- 27:08The, you know, why is this happening?
- 27:10I don't deserve this. Not fair, you know, all this
- 27:13just don't stalk that we have very, very selfish kind of
- 27:17thought process. And I remember just sitting
- 27:22there going, I'm 31 years old. What the, what am I going to do
- 27:27with the rest of my life? Like I have theoretically like a
- 27:30long road ahead and I was consuming a lot of alcohol.
- 27:35I was self-medicating badly, I was, you know, out of shape.
- 27:40I just my whole world had kind of Fallen apart and I'd allowed
- 27:44myself to go with it. And eventually I got to the
- 27:49point Point where, you know, I was sitting there one day and I
- 27:53said, I can't do this for the rest of my life.
- 27:57I have to make a choice and in that moment, I just decided that
- 28:02I needed a big objective. I needed a big Target and a big
- 28:06promise to hit. And so I said, I don't know how
- 28:10I'm going to do this, but I'll figure it out and I'm going to
- 28:15take this moment, right? This?
- 28:17This awful event in my life. I'm going to find a way to take
- 28:21the energy from this thing and apply that energy towards
- 28:25something good. And I'm going to do it in a way
- 28:28that lifts up the spirits of people that I interact with.
- 28:31I love that. And this was like my big, my big
- 28:33scary. Why, right?
- 28:35And I made that promise but I prefer belies it.
- 28:38I said to my wife like this, I'm doing this for us for you and
- 28:43for myself and that if at any point I falter here, I need you
- 28:48to really hold me accountable Verbal and that was it, I
- 28:52reached out and I've got support.
- 28:54I found mentorship from individuals who battled through
- 28:57the situation that I was going through.
- 29:00I've always found success in finding people who have done the
- 29:03thing you want to do or something.
- 29:05Very similar and done it successfully and go learn as
- 29:09much as you can from them. So, I did that and I started to
- 29:15give back, I did did a speaking engagement at a university.
- 29:19I wrote a book, I wrote a book, I wrote a little self-directed
- 29:22course, along with that book, and then license it to a company
- 29:25called prison professors. And then they, they provide
- 29:28educational materials to prisons and jails around the country.
- 29:31And so, my material which was it was interesting timing because
- 29:35as you said earlier in the interview, I would still going
- 29:38through the process. But so I was still learning how
- 29:42I was dealing with struggle but all I did was document how I was
- 29:45doing it in my thought process and so anyway my Material was
- 29:49already being disseminated, you know, before I ever went away
- 29:53and was already like benefiting people.
- 29:55So I got to see quick wins with in probably six months.
- 29:59I'd really taken to some positive steps.
- 30:01I also immediately like really poured myself into physical
- 30:05exercise. I got a therapist I I tried to
- 30:11slow my drinking down at which I did Sam, I successfully.
- 30:16But yeah, it was, it was really like a reinvention My cell, if
- 30:20you look at it, and I think it's, you know, we got two
- 30:23entrepreneurs here, talking to each other.
- 30:25So, too far into the weeds. But I think one of the things
- 30:30that, you know, I love to hear and it because it always is,
- 30:34right at your lowest point. You chose Survivor instead of
- 30:38victim and at the at that point you set a goal.
- 30:42So putting yourself on the map again you know you your goal.
- 30:47Gave you a destination and then You sought out mentors that were
- 30:51people, that really give you the answers to the test before the
- 30:54test, and that's something that an entrepreneur earn, learns
- 30:57early on, who's doing this, who's getting this and let me
- 31:01talk to them, so that I don't have to reinvent my wheel here.
- 31:05I'm just going to do what they do because it'll give me
- 31:07confidence that it works. So you did those things at your
- 31:10lowest point and as far as your connection that you made with,
- 31:20With Justin and then and then with Mike Santos was that just
- 31:25searching the internet like will you just check it out?
- 31:28What, what's out there? Yeah, you could help me.
- 31:32I told my wife actually I said have found this guy on the
- 31:35internet and he's got a lot of followers by the way.
- 31:38That's how I feel. He's got a ton.
- 31:40He's got hundreds of thousands of followers.
- 31:42I think these guys are the best in the country.
- 31:46I mean, hands down. No questions there.
- 31:49Stars and they are wonderful people to work with.
- 31:53And I told my wife, I said I found this guy on the internet
- 31:57who I think might be helpful and she's like like we talking about
- 32:01right and you don't you don't need that you're going to be
- 32:04fine you know like we're still sort of telling you so internet
- 32:06going. Yeah.
- 32:09And so I waited and my biggest regret this day was actually
- 32:13like that. I waited that long.
- 32:15I wish I had brought him in sooner because just the the Org,
- 32:19as I said in the mentorship, what that does for your personal
- 32:23development in your mental health, to have somebody who is
- 32:25speaking from a position of experience.
- 32:28Yeah, to guide you through. And I talked about this in my
- 32:31own content now and my clients like the value of mentorship is
- 32:38so important, huge and so for me I just wish that I brought them
- 32:43in sooner but yeah I found them on the Internet and they were
- 32:46wonderful and they're both good friends to this day.
- 32:49So Brandon you, you're going through this process, your wife
- 32:54is going through this with you which I also think so huge deal
- 32:57because it gives you somebody to bounce things as you're going
- 33:00through and you know, an ear. When did you start hearing from
- 33:06your attorney? What they were going to do and
- 33:09prison time and all that. As you like, what did it just
- 33:13continue to work? Its way because I think I
- 33:17remember you saying there were there were talking about a lot
- 33:19of time to begin with and yes started making itself down.
- 33:23I don't know if that was before your PS are after, but you you
- 33:28continue to get yourself into a better position.
- 33:32It was a weird situation because it started out as a state case
- 33:36and then the federal government had originally passed on it and
- 33:40then they decided Well you know if you're going to pursue it we
- 33:43don't we don't want to, you know, get out shine here.
- 33:45So that's pretty much what happened and so I was charged at
- 33:49the state level initially when I got that phone call that was I
- 33:53was charged with the state level and so we were like, we actually
- 33:55we got a good judge and we were like you know what?
- 33:57Like we might want to take a shot here at the state level.
- 34:02And then basically, what happened was the Federal
- 34:03Government, I haven't been charged at the federal level.
- 34:06The state charges were no list is quite long, but anyway, that
- 34:10it always starts out that way and so we were, we were on the
- 34:15eve of trial like ready to go and my lawyers like, you know,
- 34:20Brandon, you might want to consider a plea deal, you know,
- 34:24half a million dollars in legal fees later.
- 34:26I wish you would've told me that earlier.
- 34:28But anyway, you know, The whole time.
- 34:32This is what they do is telling you, you know, you know.
- 34:34Yeah, we got great chance, you know, food case, you know,
- 34:37Wonderful character, great background.
- 34:39It's going to be a good story to tell.
- 34:41I'm like, okay, I trust you and then on the eve of trial, he
- 34:45says, he might want to consider a plea deal.
- 34:47You're a young guy. And oh, by the way, we don't
- 34:50know what the federal government is going to charge you with, but
- 34:52if they match the state charges, they're going to add up real
- 34:55quick. You could end up, you know, in
- 34:57the 10 to 15 year range. And like, wait, what did you
- 35:01just say? Say that's a decade, right?
- 35:03Yeah. And he's like I don't want to
- 35:05see you do that and I was like no I thank you.
- 35:08Of course not. Right.
- 35:09Like and so I had to have that conversation with my wife and
- 35:14say look like this is this is where this could go if they
- 35:17decide to penalize us. And basically, if the position
- 35:21the federal government had taken, when we told them we were
- 35:23right? We were willing actually go to
- 35:25trial, they said that's great, like go ahead.
- 35:28We're going to be in the audience watching your state
- 35:30case and regardless of if You win or lose.
- 35:32We're going to be standing outside the courtroom ready to
- 35:35charge you when you're done and I was like, oh boy, right?
- 35:38So we could end up fighting the same case twice and they have
- 35:41all your ammunition right? So we were checkmated at that
- 35:45point and so we went to them and said fine you know will consider
- 35:49a deal and that was when they came back wasn't much of a
- 35:52negotiation they said, 37 months, 3.1 million dollar fine.
- 35:57We went back and said, look, I'll you know, I'll take a
- 35:59misdemeanor and I'll be willing to do jail time for an exchange
- 36:03for a misdemeanor, they said, absolutely not the whole, we
- 36:07tried everything and they just they just stood there, they dug
- 36:10their heels in and that was it. And I went with my wife, what
- 36:14was the charge that came against you, with Brent?
- 36:16Brendan one, one count of conspiracy to commit Health Care
- 36:21fraud and it was like, can't remember what section it is
- 36:24anymore, but it's like the lowest one.
- 36:26It carries a 5, Beer cap. But anyway, it's still, it's
- 36:30still a felony and still got Pete.
- 36:32Yeah, yeah. So you you've settled on that,
- 36:39you go and you go to your sentencing hearing, do you
- 36:45pretty much know that that's that's the deal on both sides by
- 36:483 we would be deeply. Yeah.
- 36:50So for anybody listening, a see plea is when you're basically
- 36:53the both sides have negotiated a deal already.
- 36:57Typically it's a range, but this was like an actual number.
- 37:01All the numbers were negotiated and we agreement was they will
- 37:04not negotiate for more, which typically the prosecution
- 37:08argues, for the highest possible sentence and then the defense
- 37:11argues for the lowest, the Judges usually ends up somewhere
- 37:14little, in this case, basically, both sides went in, we're not
- 37:19going to negotiate at all. We're both in agreement that
- 37:21this is it. The judge would either agree or
- 37:24disagree with the the deal and Stamp it and in that case she
- 37:28did so. And at this time, I can't
- 37:31remember. I think we talked about this
- 37:33before you got on, but your pre-sentencing report was a big,
- 37:36I think he and in your the process because I think the way
- 37:43that you went about that and the connection that you made with
- 37:47your pre-sentencing report officer probably because that's
- 37:52that's something you know, I don't know if they're judges
- 37:55read the letters, I hope they do.
- 37:56But I know that they probably take a look at that
- 37:59pre-sentencing report and a lot of you and I were talking about
- 38:03this Brandon is a lot of attorneys even if they're really
- 38:06really good attorneys some of the best defense attorneys.
- 38:09They don't know anything about what happens with this
- 38:12pre-sentencing report and how that becomes your Bible in the
- 38:15moon, what happens after that and then how that affects your
- 38:18case manager how you get jobs in prison, how do you get out
- 38:21earlier all those things really stem from that pre-sentence
- 38:24reports. So what you were talking About
- 38:27early. And I can't remember if we were
- 38:28talking before, this are we were talking in the interview but
- 38:31getting your narrative in there about who you are and you're not
- 38:35this one thing you are so many things, leading up to.
- 38:38This is so key to letting you be a human being and and not what
- 38:44just the you know the federal government is trying to sting
- 38:47you with. It was huge.
- 38:50It was it was absolutely massive.
- 38:52And my lawyer basically said prior to that meeting maybe a
- 38:56Weeks ahead of time knowing that it was coming up and being about
- 38:59to be scheduled. He said yeah, it's no big deal.
- 39:02Should take, you know, ten fifteen minutes, you know, just
- 39:06be yourself. He's going to ask you a couple
- 39:08questions and on that that it's nothing really to worry about.
- 39:11Okay. And then you know, fortunately I
- 39:14had good advisers and they were like that, not true.
- 39:17This is the most important thing, probably that you're
- 39:21going to do prior to your sentencing.
- 39:24And so I was He's very prepared. I had already had a draft
- 39:31manuscript of my book and the work that I was doing the
- 39:34coursework that I was developing at the time it wasn't completed
- 39:38but I brought a manuscript of everything with me to my PS are
- 39:41and or to my pre-sentencing interview, excuse me, and he
- 39:48absolutely the officer my pretrial officer like loved it,
- 39:52he was very willing to give me time.
- 39:56To explain my story and talk to him about my objective.
- 40:01From the start was always to help people.
- 40:03And I'm not going to let this situation deter that objective.
- 40:07I'm just now going to be forced to help people in a different
- 40:10way than I had originally expected to do so, and from a,
- 40:14from a different context. And so, you know, he really
- 40:17that, I think that message resonated with him and I also
- 40:20shared all my upbringing and background story and marriage
- 40:25and everything. And we had a really Long
- 40:27conversation ended up being, like two hours long, right?
- 40:29Does it turn? And if it's 10 15 minutes,
- 40:32right? So it was a really, really long
- 40:34conversation. The PSR came back, great made
- 40:38recommendations for for our bath and other programs and really
- 40:44like wish me well along the way actually stayed in touch with me
- 40:49throughout the process. And you know I'd said to me said
- 40:52Brandon you know there's like very few people come through
- 40:55this situation. And are willing to take the same
- 40:58approach that you have and you have clearly have a gift for
- 41:03trying to help others and you have great education experience
- 41:06and all this other stuff. These are share that gift when
- 41:10you're there, right? There's a lot of people that
- 41:11would benefit from that. And so I stuck to that and I
- 41:14did, I did all of those things. I was I volunteered in the GED
- 41:17Department. I call guys how to read an
- 41:19interesting thing, teaching, grown men, how to read, and I
- 41:24thought entrepreneurship classes, I taught Thought
- 41:27thankful literacy courses? Let's let's talk about that
- 41:30because I mean there, yeah, there's nothing like a voluntary
- 41:36surrender at the gates of wherever you're going.
- 41:38And yeah, if I remember, right? You went to a low instead of a
- 41:43camp and, and there's a big difference.
- 41:46Now, I was 11. I was at Leavenworth.
- 41:48So we did have the fence in the razor wire and all that because
- 41:51it was supposed to be a low and didn't get accredited, so they
- 41:54just kept it, you know, looking that way.
- 41:56But but you actually went to a low and there's a lot less
- 42:02Freedom like, you know, I would get out and walk to the Food
- 42:05Warehouse, a mile and a half every day, beyond the fenced
- 42:08area and in a low you you have scheduled moves on the hour,
- 42:14every hour and it's a different different environment.
- 42:20The day of, can you kind of walk me through the day of Being
- 42:24there. Absolutely.
- 42:25Yeah. So my first day, I Surrender, my
- 42:28wife walked in with me. I walk up to the front Gates and
- 42:32I right I'm working on a new book.
- 42:34I write this this whole experience in great detail and
- 42:38when you pull up to a prison that you're about to walk into
- 42:41the only thing that I could, I can attribute it to particularly
- 42:44if you're someone like me, I've never been in any trouble.
- 42:46I've never been to jail. Never been.
- 42:47In fact, the police car and ever been in handcuffs like this is a
- 42:50terrifying moment. Yeah, it's sort of Like facing
- 42:54your executioner. It's a way that I've explained
- 42:56it to people. I think your body's like, kind
- 42:59of triggering the exact same, you know, fight or flight
- 43:02response and do you walk up and it's the full-on deal.
- 43:06There's you know, turrets and you know, double razor wire
- 43:09fencing. Reservoir on the ground, razor
- 43:12wire up high. You know there's a woman's
- 43:14prison right across the street so they were like women, like
- 43:17yelling at me while I was like going into the facility and I
- 43:22kiss my wife. The last time and they start
- 43:24like cheering and yelling and stuff.
- 43:26It was just it was quite the experience so I walked in and
- 43:29they were actually quite respectful.
- 43:31You know go through processing the everybody warned me of the
- 43:37The Squat and cough, right? So I go in and they stripped me
- 43:42you know strip everything down or they're just kind of butt
- 43:45naked and the guys over in the other room picking out your
- 43:48shoes and your clothes which don't fit and he comes back.
- 43:52And I'm like ah Alright, this is it.
- 43:54I know what's coming next and so and so I'm like, I kind of like
- 43:59start to like bend over and I like end up in this like weird
- 44:03squat, like crossed its position.
- 44:06And he sees what I'm doing, he's a no no no, don't do that.
- 44:10And I'm like, what? And so I like I freeze.
- 44:13He didn't ask me to do anything. I'm just so nervous that like, I
- 44:16just started to like, you know, show my ass off and he's like
- 44:20no, no stop. And he's like he goes, show me.
- 44:23Bottom of your feet. And I was like, what Chuck are
- 44:27you supposed to be like, looking in my ass right now?
- 44:29It has, I didn't want to remind him, but anyway, so I lifted up
- 44:32my feet and I got through without the squat and cough.
- 44:35Well, I'm like the first person I've ever met.
- 44:37That's actually gotten through that situation.
- 44:39So anyway, that happens and finally, get dressed.
- 44:44And, you know, I've got, you know, pants that are like, you
- 44:47know, up to my knees. It is just interested while
- 44:49experience and they because I went in during covid They sent
- 44:53me straight to quarantine, which is, that's what I wanted you to
- 44:57talk about, because I can't imagine that type of entrance.
- 45:01And I think you're the first person I've talked to her went
- 45:04through at covid B. They put you, when you say they
- 45:07put you in quarantine, that means that you were put in
- 45:09solitary confinement. I was putting Schoo.
- 45:12Yeah, that's that's straight out of the gate.
- 45:14That is unbelievable. How long were you in there?
- 45:16Twenty three straight days. That's a long time for some of
- 45:20the just like hours ago, kiss. If their wife at the gate and
- 45:25thought you were walking into, whatever your life was going to
- 45:27be and then you go into the hole.
- 45:30Change me? Yeah.
- 45:32It's it's a wild wild experience.
- 45:35I remember the like that. Not the sound, it makes but the
- 45:39finality of the deadbolt. Yeah.
- 45:41When it locks behind you and you're like, there's no, it's a
- 45:45heavy door. And if the heavy deadbolt and
- 45:48it's like, man, there's like how did my life end up like this,
- 45:53right? How did I end up here is like
- 45:55where you start to sew and you're like, I can't get out of
- 45:59this room. Umm, like there's nothing.
- 46:01I can scream, I can yell, I can kick the doors, I can do
- 46:04whatever I want. Nothing I can do to get out of
- 46:06here, and it's like, it's everything you said you had a
- 46:09little claustrophobia, was it going in so that did, ya
- 46:13couldn't couldn't get into elevators?
- 46:15I couldn't, you know, I didn't like tight spaces.
- 46:18I would get anxiety attacks on airplanes, and all this other
- 46:20stuff. So, like, I went into that
- 46:22environment and I dug deep, right?
- 46:25And you get to a point when you see the Bob Marley quote, but
- 46:28like, you get to, you know, you dig.
- 46:30Enough and all you can find left is strength or something along
- 46:33those lines, and I had to just had to find it.
- 46:38I had to just find that strength.
- 46:40And what I did was I would think of guys like Michael and, you
- 46:43know, some of the other folks that I knew that had gone
- 46:46through a solitary, like extended periods of solitary.
- 46:49And I just kept telling myself. Look, if they can get through it
- 46:52and they're alive and they're doing well today, I will get
- 46:55through this and I would just repeat that over and over and
- 46:58over again, in my head. Until I believed it and I would
- 47:04I would do lots of physical activity.
- 47:06So the way I would sort of distract myself at first, was I
- 47:09would read and every chapter. I would drop to the floor.
- 47:12I would get a workout in. I would walk back and forth as
- 47:14much as I could. Look at, look out the window a
- 47:17little bit. I mean, but it was nasty, we're
- 47:20in July. So in summer, no air
- 47:23conditioning. The window opens about that much
- 47:26and they let you out maybe every two or three days for a shower.
- 47:30And it's like 20 minutes and I had no didn't give me anything.
- 47:34I had no utensils. I was eating with my ID card, I
- 47:38had no towel the towel. They give you like a washcloth
- 47:41so I would like to have to you know, clean myself, no shower
- 47:44shoes. Let me no shoes, no shower, and
- 47:49everybody loses their mind. When I say that I did what I
- 47:53could with what I had but it was it was really hard but at the
- 47:58end of it I walked out of that and was like, well, I just did
- 48:00the It is possible? Yes, thank you.
- 48:01Do everything else. It was, it was interesting.
- 48:25So I did, I was moved from my journey was crazy.
- 48:29If we have the time, I'll share all of it.
- 48:30But like so 22 days in solitary, then I moved the general
- 48:33population which is like a dormitory and that is a
- 48:38different way of living. Right, once you get used to
- 48:41solitary, it's not so bad. So wife is actually better than
- 48:45the one life in my opinion, having done both.
- 48:49And so you get in the dorms and it's there's an etiquette to
- 48:53follow. I got the worst bunk I got the
- 48:55phone right by the bathroom. You know I got the the bunkmate
- 49:00below who was challenging and so I just tried to keep it keep to
- 49:05myself, read my book exercise like a like a maniac and that
- 49:11earned me a lot of respect. I would just like, I would go
- 49:13right up to the guys working out hard and I'll be like, looks let
- 49:16me jump in to let me keep up, I would beat a lot of them.
- 49:20And so, you know, that really helped me earn some respect in
- 49:24the community, and I ended up, you know, becoming buddies with
- 49:27a lot of those guys and just because that we had, we were
- 49:29United by the common interest of exercise.
- 49:31And so that really got me through in a lot of different
- 49:34ways, both socially and just mentally for myself.
- 49:38So I was there for maybe a couple weeks and then I was
- 49:43admitted to the our death unit and that's what covid overalls.
- 49:47Yeah. Real world where and so for
- 49:51covid protocol, though, every time you switched, you went in
- 49:54the facility, the overall prison or out of the facility or if you
- 49:59switched units you had to do. Quarantine.
- 50:02Oh man. So I went right back into
- 50:05quarantine again and I did another I think I did this one
- 50:09was shorter like 20 days or 20 to 21 days a little bit shorter
- 50:13that time but I had a bunkmate this time I wasn't alone which
- 50:17is actually work. Worse.
- 50:19If you imagine imagine locking yourself and Claws a bathroom.
- 50:24Yeah, wait yeah. Or closet with another man for a
- 50:28long time for three weeks, it's weird right?
- 50:33Like you know you got people going to the bathroom and like
- 50:36right next to each other. Disgusting.
- 50:37It's crazy. So yeah, it was quite the
- 50:41experience, but then I get over to our tap and that was a
- 50:44different different world. I assimilated pretty quickly, I
- 50:49Did that I was going to invest 100% in the program and that I
- 50:53was going to become a leader of the community and I did and I
- 50:58did it not like through brute force or trying to be a tough
- 51:03guy. I wasn't trying to pretend to be
- 51:05something that I wasn't. I did it from the perspective of
- 51:09I just want to bring value to this community and I want to
- 51:11help these guys who want to do better to actually do better and
- 51:16to share what I had with them. And so I approached everybody
- 51:20with the same level of respect and and I think it earned me a
- 51:23lot of support in the community. And so, I was fortunate enough
- 51:28to be in a leadership position, very early on.
- 51:32And I, like I said, I posted regular workshops on financial
- 51:36literacy and Investments and Entrepreneurship and it goes
- 51:41like that minded, that the guys like, yeah, they loved it.
- 51:45Oh yeah, I would get shout out to the community all the time.
- 51:48Like man, you put That's amazing.
- 51:49Workshop, I learned so much. Thank you for doing that.
- 51:52I would get that all the time. Yeah, but it was for me, it was,
- 51:55it was rewarding because when I would talk to a lot of these
- 51:58guys, I became friendly with them and learn about their past
- 52:01and their struggles, and the things that they faced in life,
- 52:03like I grew up in a white amazing, but bringing some of
- 52:06these guys that I met had horrible stars.
- 52:09Like really, really, really tragic story.
- 52:13And so when you would, I would sit down with them one on one
- 52:17and we would have really good conversations.
- 52:19Nations and you learn that, all I want to do is just be able to
- 52:21support their family and try to be better men but they don't
- 52:25know how that had. No, there's never been any sort
- 52:27of meant positive mentorship or leadership in their life.
- 52:30They were talking to deal drugs in a lot of cases that, you
- 52:33know, like 10 years old and so it's their kind of screwed from
- 52:38the start. And what I tried to do was just
- 52:41share with them that, you know, that that life is not
- 52:44sustainable, use it. And I learned how much money you
- 52:47can make dealing drugs. They would tell me, And I'm like
- 52:49holy shit, it's really incredible.
- 52:52And that's what's so tempting to better.
- 52:54I can make I can make 100 Grand in a weekend or whatever it is.
- 52:57Why am I going to go work for $12 an hour?
- 53:00Why would I do that? And I'm like, look man, do you
- 53:03make a lot of money but it doesn't count but you're going
- 53:05to get caught and you're gonna end up in prison and every
- 53:07stretch is going to get longer and longer and you're never
- 53:09going to be able to take care of your family.
- 53:11So honest work is good work. And so I would just try to share
- 53:15these lessons with them but also show them that, you know.
- 53:19Ownership can be a very freeing thing financially and can put
- 53:23you in a position to be able to support your family and become a
- 53:26millionaire. I would break down the basically
- 53:29compound interest math. I would do it on the Whiteboard
- 53:31form and I would show them like every man in this room if they
- 53:35dedicate themselves to honest good work.
- 53:37You start a small business eventually build it up to the
- 53:40point where you're earning six figures a year is very doable,
- 53:45you can be a millionaire in your lifetime and you can build and
- 53:48share generation. Well with the people that you
- 53:50love and you could do it in a way that's sustainable and
- 53:52honest. And so I think a lot of guys
- 53:55resonated with that when I would share that message with them and
- 53:57like show them exactly that it was possible and yeah, it was
- 54:02just super rewarding and I still do that work today.
- 54:05I'm an entrepreneurship coach for a group, probably made to
- 54:07entrepreneurs and so they teach, you know, formerly incarcerated
- 54:11individuals how to build and start.
- 54:13I love that grow companies for less than $1000.
- 54:16So, it's a lot of, you know, you know, home Um maintenance, she
- 54:20Landscaping cleaning businesses like stuff that he's, you know,
- 54:23pretty low, low capex to start. So it's just it's incredibly
- 54:29rewarding work and then I, you know, do it, I monetize.
- 54:32This is essentially the same skillset through my coaching
- 54:35programs. And so it's through all of this
- 54:38negativity. I found a deeper part of myself
- 54:44that I didn't know existed. I didn't know that, I was a
- 54:46teacher, I didn't know that I made a good.
- 54:49Good coach. I didn't know that I could lead
- 54:52people in my darkest moment. Lead people who are, you know,
- 54:56tougher than me. You are from work background.
- 54:59Yeah, I did it from a place of love, it's all.
- 55:02It was I just wanted to try to help and do better.
- 55:05It's great. I love that.
- 55:07It is a brand of walk me through you.
- 55:10Get you get done with your yard that program for those those the
- 55:14our debt programs, really the only program in the federal
- 55:16system where you can earn time off a year or it depends on what
- 55:20you know with the facility is. Sometimes it's nine months lot
- 55:24of times it's a year but it's a pretty hard core program.
- 55:27Nine months of, you know, really adhering to you know it's
- 55:31behavioral thinking why you do what you do and all the
- 55:34different things that That are related to that rational
- 55:38rational thinking behaviors, but it's if taught properly, it
- 55:42should probably be taught in schools.
- 55:43I mean, it's something they've been excellent program makes
- 55:46sense. So you getting close to the door
- 55:49Brandon you know and everybody gets a little bit nervous with
- 55:53that because you kind of get into this world of prison and
- 55:57then you know that you're getting to the door and then you
- 56:01know what's changed. What's going on out here?
- 56:03What was going through your mind?
- 56:07So believe it or not and it's funny.
- 56:08You said that like everybody gets nervous.
- 56:10I I was afraid to leave. I kind of felt a little guilty
- 56:15for leaving, which is it not a feeling I expected?
- 56:19Yeah, right because and I'm sure you know, with people who are
- 56:22listening are probably like yeah, you're crazy.
- 56:25It's a weird thing that happened.
- 56:27You adjust, you get used to it, you build relationships, you
- 56:30build a routine and you get you get comfortable again, right?
- 56:35And you know, the mine is an amazing ability to adapt and so
- 56:38you adapt to your surroundings and then you're going to have to
- 56:42re-enter the world and that thought can get a little crazy
- 56:47because it's like, okay, well in prison it's easy.
- 56:50I don't have to think about what I'm going to do next.
- 56:52I'm told when I'm going to move, I'm told what to where I'm told
- 56:56when I'm going to eat. So what I'm going to eat, right?
- 56:59I don't think about anything except really myself.
- 57:03And you know what book am I going to Even when, what am I
- 57:06going to work out? You know, what am I going to
- 57:09write about today, right? Like these are all positive
- 57:12things but all of a sudden you're going to have to go back
- 57:16to being an accountable human and that shifting in your
- 57:20mindset is tricky. So I did actually get a little
- 57:23bit nervous, but I had a release plan already built.
- 57:27I had kind of my next few years of my life already laid out, and
- 57:30what I wanted to accomplish. So I just went back to my planet
- 57:34and Really was ready to get focused, but it was definitely a
- 57:39weird feeling. It was a really weird feeling,
- 57:40but also I felt grateful the end.
- 57:42I didn't want to complain because, you know, I did
- 57:44technically I did ten and a half, 11 months on 37 months
- 57:48sentence. So, I was the beneficiary of a
- 57:50lot of good luck along the way and a lot of people would have
- 57:54killed to be in my place, right? So, I don't want to sound
- 57:57ungrateful, but it was it's just a weird emotion that happens
- 58:02when you're at the end of your sentence.
- 58:03It is there's a Say line in Shawshank Redemption where Reds
- 58:09telling Andy, you see, you look at these walls.
- 58:12And when you first get here, you see that there to keep you in
- 58:16and he said when after you look at them for a while and you've
- 58:19been here longer he said they're like the arms that hug you for
- 58:23comfort and it's a weird phenomenon but I think it's
- 58:27because you get into these crazy routines and the reason I think
- 58:32you get into routines as you want to be in control of
- 58:34something, when you really Don't have control of anything, but
- 58:38there are a hardcore, you know, set routine.
- 58:40So, you know, they're going to turn the lights off at 10:00 and
- 58:42that's all there is, but When you got out walk me through your
- 58:50life now. And what what?
- 58:52Because you haven't been out that long brand and you've
- 58:54accomplished a lot. Yeah.
- 58:56How did you enter the world and what was life like friends and
- 59:00family and all that? I mean, my life today is
- 59:03amazing. I'm just like blown away and
- 59:07grateful and blessed and it's just the fact that I am where I
- 59:12am right now. Having this conversation with
- 59:15you. When I was You know, just a few
- 59:17years ago, couple uneven couple of years ago.
- 59:19I was, I was, you know, behind double razor wire fence.
- 59:23It just blows my mind. But you know, the initial
- 59:26transition was tough. You know, the halfway house is
- 59:29not a fun place. So I told my wife, you know,
- 59:32like they're after the first night she came to drop a couple
- 59:34things off for me and I just I was broken down.
- 59:36I didn't sleep and I had a moment of weakness and I was
- 59:39like, I just want to go back and just want to go back to prison
- 59:42because Prison is a thousand times better than that.
- 59:46And yeah, the halfway off of terrabona, made her cry.
- 59:49I felt awful right side that moment of weakness.
- 59:51Where I was just sure I was just selfish, right?
- 59:53I didn't think that she was now seeing me for the first time in
- 59:5711 months, I haven't seen her no station.
- 59:59And she's like, wow, you like want to go back to that and I
- 1:00:03can't see you, right? So I didn't think how that would
- 1:00:05make her feel and I had that moment.
- 1:00:07I rarely get break like that and I did and I'm it's like an
- 1:00:10embarrassing moment for me, but that probably tells you how bad
- 1:00:15the halfway house is. Sure does.
- 1:00:18Yeah they're they're terrible I would have taken in isolation
- 1:00:21all over again. Anyway so got through it though
- 1:00:24a couple months they're really not much.
- 1:00:27You can do when you're in a halfway house and let's get work
- 1:00:29release. We were not allowed to have
- 1:00:32visitors because of covid-19 protocol.
- 1:00:34So anyway I've got home. Got moved to home confinement
- 1:00:38and eventually found work for a friend who owns a biotechnology
- 1:00:44company and he's like I got a spa Out for you.
- 1:00:46Let's go. And so he brought me on and
- 1:00:49we're still actually works that company.
- 1:00:52And I also do started really leaning into coaching and
- 1:00:57business mentorship as well as personal development mentorship.
- 1:01:00So I have coaching brand on Instagram, my brand is White
- 1:01:04Collar Savage, and it's I share a lot of content around all
- 1:01:08kinds of stuff, you know, Business Development, personal
- 1:01:10development, really good. You can everybody should check
- 1:01:13that out as white collar Savage, I've did a deep dive Stock on
- 1:01:17Stocking on brand and it's good stuff that you got on there.
- 1:01:21Yeah. Try to try to make it somewhat
- 1:01:23entertaining and interesting and it's really like the fitness
- 1:01:26mindset business. Yeah, themed if you will and you
- 1:01:30know, it's it's really just me trying to build a brand around
- 1:01:35who I am. And the person that I've become
- 1:01:37become that, you know, kind of White Collar, Savage that
- 1:01:40strong, you know, individual that I don't think I ever was
- 1:01:44and the, The contrast between the person I am today and the
- 1:01:48person I was even though I was wealthier and you know the world
- 1:01:52would perceive me as more successful then I was, you know,
- 1:01:56I like I said I was out of shape.
- 1:01:58I was you know really like I was an alcoholic.
- 1:02:00I was you know, not disappoint. I would wake up late today.
- 1:02:04I'm sober. I'm in the best shape of my
- 1:02:06life. I deeply invested in, you know,
- 1:02:09serving other set of just serving myself.
- 1:02:12I have a beautiful marriage or just had a beautiful baby like
- 1:02:16We just moved to the gorgeous home.
- 1:02:17Like, I'm just like, what, how is it my life?
- 1:02:20I'm just so grateful, man. Like that.
- 1:02:22You get the good stuff and that's for sure.
- 1:02:26We have these seasons of winning and losing in life, right?
- 1:02:29And I'm, I'm, I'm entering a winning season and I'm grateful
- 1:02:33for it and I'm enjoying it. So it's just just been
- 1:02:36wonderful. Let me ask you this.
- 1:02:38If you have to look back and through everything that you've
- 1:02:42gone through, what do you think is your greatest takeaway of out
- 1:02:45there to the Runners. So, you have so much strength in
- 1:02:52you that you will surprise yourself, but, but Those dark
- 1:03:01moments are not always instructive, you could cave,
- 1:03:06people do cave to these things. I will share another example on
- 1:03:10my way out of quarantine for the third time and the guy in the
- 1:03:15cell. Next to me, slit his wrists, he
- 1:03:18broke. Now, what's the difference
- 1:03:21between that guy and me? Choice.
- 1:03:26Right choice. I chose to drop to the floor and
- 1:03:29do burpees and to, you know, really focus on thinking the
- 1:03:33right thought I chose to develop mentorship to seek mentorship
- 1:03:39from others. I chose to try to serve other
- 1:03:41people first before trying to before allowing myself to go too
- 1:03:45deep into myself, right? That, that's a very selfish
- 1:03:49action. And so there are small things
- 1:03:52that you can do that are not their small but Agnes, can't.
- 1:03:57And you know those are really the big takeaways for me was you
- 1:04:01know I had to make the choice to choose strength, over weakness.
- 1:04:06It is absolutely a choice and that choice lies within right in
- 1:04:10here and your mind. Absolutely, and your mind.
- 1:04:13Yeah, man. That's good advice.
- 1:04:16Brandon. And you live it.
- 1:04:17And if you follow, Brandon on on his Instagram, you'll see it.
- 1:04:23But it and there's a couple of books, we need to promote
- 1:04:26There's, there's looking forward which obviously, this is what
- 1:04:31Brandon you get that on Amazon. You can get nightmares success
- 1:04:36my book on Amazon and Barnes & Noble.
- 1:04:40If you guys like the show and share it, if you get anything
- 1:04:45out of it, you know, the whole thing about this show is for
- 1:04:47people to get just nuggets of wisdom.
- 1:04:49And this one, this particular episodes got so many nuggets of
- 1:04:51wisdom in it from Brandon. I know it's a hassle for
- 1:04:55everybody but But, you know, if you got time on Spotify or apple
- 1:05:00leave a review because it just it helps put the show on
- 1:05:03steroids, go to Brick kasa.com. That's where I keep all my
- 1:05:07stuff. Remember?
- 1:05:08I spell Cassidy wrong. It's not like Sean and David
- 1:05:10it's with at ey. And as I used to say, when I was
- 1:05:15writing my e-mails back and forth when I was eleven worth,
- 1:05:19stay strong, I'll do the same Brandon.
- 1:05:22Thanks so much for your story today.
- 1:05:23I appreciate it man. Absolutely.
- 1:05:26Thank you Brett. I really appreciate your time.
- 1:05:28Not more success in and out. Thanks everybody.