DJ Flanders on Appealing to the Four Generations in Golf Clubs - GCTUK 141
It's a great episode this week as Eddie and Leighton kick things off with a catch-up before diving into the featured interview.
They are joined by DJ Flanders, Executive Vice President of Troon Golf, for a wide-ranging and insightful conversation that revisits a standout presentation DJ delivered at the GCAE Conference in Madeira last November. That presentation explored one of the biggest challenges facing golf today: the four generations now sharing our golf venues.
The conversation looks closely at Baby Boomers, Gen X, Millennials, and Gen Z, exploring the typical traits, preferences, and…
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