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What do ChatGPT's potential ad plans mean for marketers?
With OpenAI officially seeking a 'Growth Paid Marketing Platform Engineer', it appears that ChatGPT becoming an advertising platform is finally upon us.
On this episode of the Performance Marketing Unlocked podcast, PMW's editorial team dissect industry leaders' hot takes on the rumours, outlining how the innovation may impact marketers, whether or not competing large-language-models will follow suit, and how regulators can catch-up with generative AI's ever-growing expansion.
This podcast was hosted by PMW's Multimedia Editor, Joseph Arthur.
~ Episode breakdown ~
What does adland make of…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.