the Architect of Mod: how Peter Meaden restyled and launched the Who - by Steve Turner
Peter Meaden was a key figure in the Mod movement. He changed the world view of Andrew Loog Oldham, which shaped the early Stones, and he managed the Who, remodelling their look and sound, writing their first single and turning them into Mod figureheads. Steve Turner interviewed him in 1975, an exchange that's now the centrepiece of his new book 'King Mod: the Story of Peter Meaden, the Who and the Birth of a British Subculture', and the NME's published extract in 1978 paved the way for the Mod Revival. It's an extraordinary story that would make a movie, discussed here with Steve and…
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