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Latest / Social Media Marketing with Fexingo: Instagram, TikTok, LinkedIn, and Platform Strategy

How Brands Use Social Media to Launch Podcasts

In this episode of Social Media Marketing with Fexingo, Lucas and Luna explore how brands are turning to social media to launch and grow their own podcasts. They break down the strategy behind using Instagram, TikTok, and LinkedIn to build an audience before the first episode drops, and how to keep momentum going after launch. With a focus on concrete tactics—like teasing audio snippets, leveraging host personalities, and turning listener comments into episode ideas—they share practical steps for any brand considering a podcast. The conversation also touches on the importance of consistency…

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