Latest / Arroe Collins Like It's Live / The Daily Mess How Many Authors Use AI Plus What About Graphic Artists And Ad Agencies
Transcript
- 0:00Speaker 1: Have you checked it out yet? Arro dot net a
- 0:02Speaker 1: r r Oe twenty different podcasts for you to check
- 0:05Speaker 1: out every single day. Yeah, it is the power of choice.
- 0:10Speaker 1: One of those shows includes That Voice. I've spent over
- 0:13Speaker 1: ten years with those on NBC's The Voice now Here,
- 0:17Speaker 1: the original conversations as they were making their way through
- 0:20Speaker 1: that competition. That Voice only on Aro dot net aarr
- 0:25Speaker 1: oe dot net. Enjoy your exploration. I'm always asking questions,
- 0:30Speaker 1: and the reason why is because the fun begins when
- 0:33Speaker 1: you start researching for answers such as how many published
- 0:37Speaker 1: book authors are relying on AI technology for added digital support? Plus,
- 0:44Speaker 1: how are advertising agencies reacting to chat, GPT, Jimini and
- 0:48Speaker 1: grock creating those free logos, commercial copy and more. My
- 0:52Speaker 1: name is Errow. I'm a daily writer, a silent wolf.
- 0:55Speaker 1: That means I stand on the sidelines and do nothing
- 0:57Speaker 1: but watch, listen, study, than activate. I call it the
- 1:00Speaker 1: Daily Mess because it's a chronological walk through an everyday world.
- 1:04Speaker 1: It is my morning writing as a receiver of thoughts
- 1:07Speaker 1: and ideas. We as people tend to throw things to
- 1:09Speaker 1: the side because we're convinced that we're going to deal
- 1:12Speaker 1: with it later on. When a subject arrives inside of me. Dude,
- 1:16Speaker 1: it is time to dig in. It's still keeping that
- 1:19Speaker 1: daily journal, but by doing the research, the picture will
- 1:23Speaker 1: become clearer. This is the daily mess. How many current
- 1:27Speaker 1: published book authors are relying on AI digital help now?
- 1:32Speaker 1: I personally use AI devices to help research for answers.
- 1:37Speaker 1: Google uses AI. When I typed in this question, both chat,
- 1:43Speaker 1: GPT and Jimini took a longer than normal amount of
- 1:46Speaker 1: time seeking any type of answer that would make me
- 1:49Speaker 1: happy about programming. The official answer of their being an
- 1:53Speaker 1: author using AI technology is short, simple and clean to
- 1:57Speaker 1: the point. There's no single number of authors, but multiple
- 2:01Speaker 1: credible surveys have unveiled not just the use of AI
- 2:05Speaker 1: but physically relying on its strength during these modern times.
- 2:10Speaker 1: That research says forty to sixty percent of today's published
- 2:14Speaker 1: authors rely and depend on AI tools. They have to
- 2:19Speaker 1: do the writing themselves. Why how brainstorming tops that list,
- 2:25Speaker 1: followed by AI doing the editing and the actual proof reading.
- 2:29Speaker 1: Throw in AI research and now we've got the makings
- 2:33Speaker 1: of commercial copy coming up next with Chad, GPT, Grock
- 2:39Speaker 1: and Gemini making business logos. What about those that used
- 2:43Speaker 1: to charge money for this Hey, thanks for coming back
- 2:48Speaker 1: to the daily mess. With Chat, GPT, GROCK and Gemini
- 2:51Speaker 1: making business logos free, how are advertising agencies and graphic
- 2:57Speaker 1: artists surviving today? Well, this study shows that neither one
- 3:02Speaker 1: is having problems. What they're doing is that they're working
- 3:06Speaker 1: with AI. They're not ignoring it. The graphic artists are
- 3:09Speaker 1: still doing quite well. They have shifted what they actually sell.
- 3:14Speaker 1: Chat GPT and others can chat GPT and others can
- 3:19Speaker 1: generate visuals pretty quickly, but that doesn't decide what is
- 3:23Speaker 1: a measurable message, who the audience is, or how to
- 3:27Speaker 1: brand over time? Good enough versus effective? Which one are you?
- 3:33Speaker 1: Are you good enough or are you effective? AI doesn't
- 3:37Speaker 1: understand nuances like cultural tone. AI can miss what actually
- 3:43Speaker 1: converts customers. Advertising clients still pay for accountability agencies provide
- 3:49Speaker 1: research with backed decisions, measuring results, and a person who
- 3:55Speaker 1: is responsible. The blunt truth. AI has not killed creative jobs.
- 4:01Speaker 1: It's removed the easy ones. What works higher level thinking,
- 4:07Speaker 1: brand building and cohesive storytelling. Graphic artists have new titles
- 4:12Speaker 1: these days, creative directors of AI. How about this one?
- 4:16Speaker 1: Brand system builders or multi tool operators? Goodness, I'm aero
- 4:23Speaker 1: and that's the daily mess