Swim Club to Superpower: How Nitro Became #2 in the Nation—and is Still Growing
GMM presented by @SwimOutletcom @SwimOutletGear
This GMM episode is for club owners, swim parents, aspiring coaches—and anyone who wants to understand how modern swimming clubs are built, sustained, and scaled in a digital-first world. When you talk about big teams in USA Swimming, one name swims to the top: Nitro Swimming.
Founded by Mike Koleber and Tracy Koleber Nitro didn’t just pop up overnight—it was built lane by lane, swimmer by swimmer, from the ground up in the suburbs of Austin, Texas. What started as a vision and a handful of kids is now the second-largest swim club in the United…
The skinny
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