Latest / Small Business Success with Fexingo: Local Companies, Main Street Stories, and Community Commerce
How a Local Florist Used a Subscription Vase to Beat the Online Giants
Episode 124 of Small Business Success with Fexingo. Lucas and Luna visit Petal & Twig, a neighborhood florist in Portland that fought back against online flower delivery services by launching a simple subscription model: a weekly vase swap for $25. Owner Mia Chen shares how she turned a 40% revenue drop into a 30% boost in recurring income, built a neighborhood flower-gifting culture, and created a logistics system that lets her deliver fresh blooms without the delivery apps. Plus, how one customer's request for a 'funeral arrangement for a living friend' sparked a whole new…
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