
Ep. 2454 Barbara Fitzgerald interviews Barbara Gorder of DTC Wine Symposium | Masterclass US Wine Market
Welcome to Episode 2454 of the Italian Wine Podcast. In this episode, Barbara Fitzgerald interviews the leading winery brand strategist Barbara Gorder to discuss smart marketing strategies for wineries.
Key Takeaways:
Cracking the US marketing code: what domestic and international wineries need to know
Managing marketing budgets and investments effectively
Practical, real-world insights and tips for wineries
More about the guest:
Barbara Gorder is the President of Undisclosed Location, a national consulting firm. She helps her clients build successful business strategies and creative…
The skinny
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