Latest / The Foundr Podcast with Nathan Chan

606: (Solo) The Week Before Black Friday: What Smart Ecommerce Founders Are Doing Differently
It’s not too late to win Black Friday. Even if you’re behind, there’s still time to drive serious results—if you focus on the right moves.
In this episode, I share my final Black Friday checklist after 10 years of running campaigns for Foundr and other brands. You’ll learn exactly what the most successful ecommerce stores are doing one week out to build anticipation, maximize conversions, and protect their margins without relying on panic discounts.
Here’s what you’ll take away: • How to build hype and anticipation before the day even starts • Why you should focus on warm traffic, not paid…
The skinny
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