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Latest / The Sticky CMO

We’re Back – and Stickier Than Ever

Marketing today is a battleground: shrinking budgets, broken attribution, AI everywhere, and relentless pressure to prove ROI.

Welcome to season 2 of The Sticky CMO, where we take a hard look at how marketing leaders are navigating the chaos.

In this season opener, Tom Basgil shares exciting updates from behind the scenes. A rebrand, fresh insights, and new strategies for marketers looking to stay indispensable. From overhauling social strategies to tackling outdated attribution models, this season is all about actionable, results-driven conversations.

If you’re ready to prove your worth…

The skinny

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