Latest / Speak In Flow / Your Team Is Working Hard But Going Nowhere

Transcript

Your Team Is Working Hard But Going Nowhere · Speak In Flow

• 0:02
  Melinda Lee: Most of the people on your team don't have a motivation problem.
• 0:06
  Melinda Lee: They have a clarity problem.
• 0:09
  Melinda Lee: And what's deeper than that is a communication alignment issue.
• 0:15
  Melinda Lee: You see, they're busy.
• 0:17
  Melinda Lee: Calendars are full, and they're working really hard. And yet, if only effort equated to growth, then you'd be thriving.
• 0:28
  Melinda Lee: If you're a leader and you are feeling this, you see the bigger picture, you step back and you wonder, why isn't growth happening as it should?
• 0:38
  Melinda Lee: It's frustrating, because you see your people working hard.
• 0:43
  Melinda Lee: Let me make this practical. You sit in a meeting, and there's conversations, agreements, and people leave, and people take action. Two weeks later, you come back, and…
• 0:54
  Melinda Lee: The results aren't there, and the conversation happens over again.
• 1:00
  Melinda Lee: This happens quite a bit, where people come to me, leaders, that say.
• 1:06
  Melinda Lee: I feel like I'm the only person that understands the full picture.
• 1:11
  Melinda Lee: I feel like I need to be in all the decisions.
• 1:15
  Melinda Lee: To me, that's not a strategy problem.
• 1:18
  Melinda Lee: That's a misalignment problem, and it's costing the company more than leaders understand.
• 1:29
  Melinda Lee: Because what's really happening is that
• 1:32
  Melinda Lee: Most of the people on your team
• 1:36
  Melinda Lee: Don't actually know where the company is going.
• 1:41
  Melinda Lee: They don't know where their role and how their role ties directly to the revenue.
• 1:48
  Melinda Lee: They don't know what to focus on. They don't know what to own.
• 1:53
  Melinda Lee: And it's not because they're not capable, it's not because you haven't said it before, it's just that sometimes communication gets lost
• 2:03
  Melinda Lee: And things are not shared, the understanding is not shared across the board.
• 2:10
  Melinda Lee: So then, people…
• 2:12
  Melinda Lee: interpret things. They make up what things matter, and they have meetings, discussions, things that could have been done over email, and…
• 2:23
  Melinda Lee: And if you feel this, it's not just you, there are reports that say 50% of employees don't know the company's strategy.
• 2:33
  Melinda Lee: And even less than that, they don't understand how their role directly contributes to revenue.
• 2:42
  Melinda Lee: And so they stay busy, there's movement, there's motion, they're doing things, and yet not always what they're doing is tied to the growth of the company.
• 2:55
  Melinda Lee: And then what happens is this is costing you.
• 2:58
  Melinda Lee: There's delayed decisions, duplicate work, leaders that are doing things that are not contributing and moving forward with the company. They're not doing things that are tied to the growth of the company. And so you have lost opportunities, slowed opportunities.
• 3:17
  Melinda Lee: And what leaders also underestimate is that aligned teams Are 58% faster.
• 3:25
  Melinda Lee: They're 72% more profitable.
• 3:30
  Melinda Lee: So, what this also means is that misalignment is costing you.
• 3:35
  Melinda Lee: slowed… there's delay. There's…
• 3:39
  Melinda Lee: rework. There's conversations that are not clear, missed opportunities, it's costing you, and what hurts the most, and what I see hurts the most for my clients, is that it's costing their best people.
• 3:53
  Melinda Lee: Because it's not your best people that are burned out because of hard work. They're not afraid of that.
• 3:59
  Melinda Lee: They're actually burned out because they're working really hard, and it's not moving fast enough.
• 4:06
  Melinda Lee: So people are moving, but they're all going in different directions.
• 4:13
  Melinda Lee: So imagine this.
• 4:15
  Melinda Lee: that your leaders understand what truly matters. Your leaders are focused. Your leaders know how their role contributes to the revenue.
• 4:27
  Melinda Lee: How their role, what to do, what is the focus, their impact, what to own, what they're accountable for, and how they can directly drive the growth of the company.
• 4:39
  Melinda Lee: And not only do they know it, they speak it. They communicate it consistently. Not just at the offsites, not just at the meetings, but they embody it, and it is transferred. And so when they make decisions, they communicate clearly. There's momentum, shifts start to happen.
• 4:58
  Melinda Lee: Not because they're doing more and working harder, but because they truly know what is important to the company.
• 5:10
  Melinda Lee: And if there's anything that I want you to take away from this episode, it's this. One question. I'd like for you to ask your leadership team.
• 5:21
  Melinda Lee: And bonus points, if the entire organization can answer this question.
• 5:28
  Melinda Lee: Can you clearly explain how your role drives the revenue of the company?
• 5:37
  Melinda Lee: Pause after you ask the question, and listen.
• 5:43
  Melinda Lee: And that space…
• 5:45
  Melinda Lee: Between how much time it takes for them to answer is what is slowing down the growth of your company.
• 5:56
  Melinda Lee: So remember, It's not about working harder alone.
• 6:02
  Melinda Lee: It's about communicating what matters clearly, consistently, and with intention.
• 6:10
  Melinda Lee: And when you can do that, the people remember it, they embody it, they speak it.
• 6:16
  Melinda Lee: Because they get it. They finally get it.
• 6:21
  Melinda Lee: And that is what is possible. And so once you're clear with that, Then, guess what?
• 6:29
  Melinda Lee: Sometimes, There's a new problem.
• 6:33
  Melinda Lee: And that's execution.
• 6:35
  Melinda Lee: And so you might be thinking, okay, wait, we just talked about this for the last, I don't know, 10 minutes or so? We've been talking about what is clear, what people are held accountable for, and how come the results are not here.
• 6:49
  Melinda Lee: Well, this question between clarity and the results
• 6:55
  Melinda Lee: is exactly what we'll be answering in our next episode. So I hope you join me for the next episode in the series, which is called, Why Strategies Fail Without an Accountability System.
• 7:10
  Melinda Lee: I hope to see you then. Until next time, speak with clarity, confidence, and intention. Take care.