Latest / Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies

How Should Agencies Handle Multiple Niches? | Ep #22
In today's episode, I discuss how agencies should handle multiple niches. This is a solo episode where I'm talking to myself! Actually, I'm talking to you, the listeners, and answering the questions that you are sending into me.
Should you even have multiple niches?
How many niches you have depends on how many authority figures or experts you have for those niches. Pick as many niches as you want, but remember that just means more work. You need to make sure you're equipped to handle all those niches.
A lot of agencies are just starting outlook at the big players and try to model after them…
The skinny
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