What Happens When Amazon’s Convenience Meets the Dealership with Carlos Mojica
Amazon has trained consumers to expect convenience, transparency, and fulfillment. But when it comes to selling cars, Carlos Mojica sees one important difference: Amazon still needs the dealer.
Carlos, Senior Manager of Retail Development at LaFontaine Automotive Group, joins Paul Daly and Michael Cirillo to explain why a group with 43 stores across Michigan decided to lean into Amazon Autos instead of treating it like a threat. He walks through the customer experience—from syndicated inventory and financing to deposits, vehicle holds, and delivery—and explains why LaFontaine views Amazon as…
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