Latest / Wpfavs - Your favourite WordPress news / The Post-CMS Web and the Battle for AI Server Access
Transcript
- 0:13Here's a number I can't stop thinking about.
- 0:1548.3% of the measurable web runs no detectable CMS at all.
- 0:20That's HTTP Archive data, tracked by Casey Burridge at GravityKit,
- 0:25and it was 46.75% in mid 2024.
- 0:29Static sites, headless builds, hand coded pages.
- 0:33Everyone is arguing about AI plugins, and the bigger story might be sites that skip
- 0:37the CMS entirely.
- 0:38I want to keep this grounded, though.
- 0:40WordPress still runs 33.21% of all measurable web origins as of April 2026,
- 0:47and about 64% of sites with a detectable CMS.
- 0:51You may have seen W3Techs say 41.2%.
- 0:54That's not a contradiction.
- 0:56It leaves out the no CMS sites, so the denominator is different.
- 1:00Where WordPress has slipped is from its peak of 35.76% in July 2022.
- 1:06That's 2.55 points, roughly a 7% relative drop over four years.
- 1:12It's a slow leak, not a collapse.
- 1:14And the leak has a destination.
- 1:16Shopify sits at 4.74%, up 12.4% year over year, and it absorbed roughly 59%
- 1:23of the share WordPress lost.
- 1:24The ecommerce picture is split too.
- 1:26WooCommerce leads overall, 6.64% of origins to Shopify's 4.76%.
- 1:33But in the top 1 million popularity tier, Shopify leads 6.08% to 3.12%.
- 1:40WooCommerce wins on breadth, Shopify wins at the top.
- 1:43Inside WordPress, the builder story is interesting.
- 1:45Elementor is on 32.67% of WordPress sites, up 2.51 points.
- 1:51I'll flag that I work at Elementor, so weigh my enthusiasm accordingly.
- 1:55The block editor is at 20.62%, wpBakery slipped to 8.52%, and Bricks
- 2:02is up 71.2% year over year.
- 2:04That's off a tiny base of 0.34%, so it's a rising signal, not a takeover.
- 2:09The less visible shift is how people sell these things.
- 2:13On July 1, 2026, Envato moved to a flat 50% author fee and ended its exclusive
- 2:19author tier, where selected authors paid the platform a lower fee.
- 2:24The reaction in the community was telling.
- 2:26Vova, the Freemius founder, said going independent is inevitable.
- 2:31Xaver said the marketplace model feels dated.
- 2:34Lawrence Ladomery asked whether it's time to sell direct.
- 2:37Add the StellarWP news.
- 2:39That umbrella brand no longer exists, and its products moved under Liquid Web.
- 2:43Some keep their names, some get rebranded, some get merged into other plugins.
- 2:47So you've got marketplaces squeezing authors and brands consolidating at the same
- 2:51moment.
- 2:52If you're a solo plugin builder, that's an urgent signal.
- 2:55But here's the honest complication.
- 2:57Selling direct sounds liberating until you pay for your own customer acquisition.
- 3:01Marketplaces gave you traffic, and nobody has shown that independent developers can
- 3:07rebuild that funnel at a sane cost.
- 3:09That question is still open.
- 3:11And the other end of the market is neglected.
- 3:14The WP Goldmine report looked at 57,383 plugins in the WordPress.org directory.
- 3:21In the 10K to 100K active install band, 24% haven't been updated in over two years.
- 3:27That's 1,209 popular plugins with real user bases and no maintainer.
- 3:32In the 100K to 1M band it's 10.2%, including Limit Login Attempts,
- 3:38Layout Grid Block and WP Downgrade.
- 3:40Which is a problem and an opportunity at once.
- 3:43When it comes to finding your next product, abandoned plugins with real installs are
- 3:48a map.
- 3:49Someone will take them over, fork them, or replace them.
- 3:53The WP Plugin Info Card plugin was literally offered up for developer takeover this
- 3:58month.
- 3:59Now the AI part, but not the usual hype.
- 4:01I think there are two competing architectures forming, and almost nobody names the
- 4:05split.
- 4:06Model one is native.
- 4:07Benjamin Intal, founder of Stackable and WP Interactions, previewed an experiment
- 4:12called Ahentic AI workspace.
- 4:14In the preview, it understands the whole site, helps launch it,
- 4:17and helps install plugins.
- 4:19And it uses no external servers, no external services, no MCPs.
- 4:24Just WordPress and its new APIs.
- 4:26That lines up with what WPBeginner has been reporting about the Abilities API
- 4:30catching on fast.
- 4:32Plugins expose actions as structured endpoints, and assistants like Claude and
- 4:36ChatGPT can actually do the work.
- 4:39The benefit is clear.
- 4:40The site declares what an agent may do, and the agent stays inside that.
- 4:44Model two is the opposite instinct.
- 4:46Novamira CLI lets a terminal coding agent, Claude Code, Codex CLI,
- 4:52Gemini CLI, or anything that can run shell commands, connect to a site running
- 4:57Novamira.
- 4:58Novamira itself gives agents PHP execution, database queries and file operations.
- 5:04Elementor's Angie added a super admin mode that can read and write the file system,
- 5:09query the database, and execute PHP.
- 5:12That's power, and the ceiling is much higher.
- 5:14Higher ceiling, higher trust requirement.
- 5:16And the market is already crowded around both.
- 5:19Vercel released an AI Gateway plugin giving a site access to hundreds of models from
- 5:24more than 40 providers through one API key.
- 5:27So the model layer is getting commoditized, and the real fight is over permissions.
- 5:31Who gets to touch the server?
- 5:33My view is practical.
- 5:35Agency owners will love the terminal agent on a staging site and hesitate on a
- 5:39client's production site.
- 5:41A sandboxed, declared set of abilities is easier to explain to a client.
- 5:46Still, I can't tell you which wins.
- 5:49That's the unresolved question, whether site owners trust elevated server agents or
- 5:53settle on core APIs.
- 5:54One more trend that sounds tiny and isn't.
- 5:57The official WordPress Browser Extension, in the works for Chrome and Safari,
- 6:02with the project on GitHub.
- 6:04It detects a WordPress site and gives you quick links to edit,
- 6:07the admin, logout, and a new content menu, all from the browser.
- 6:11The point is that the admin bar stops being injected into the front end.
- 6:15And that's exactly my lens.
- 6:17Once the page stops carrying admin clutter, what's left is cleaner for visitors and
- 6:21for machines reading it.
- 6:23The admin moves out of the page and into the tooling around it.
- 6:26So where does this leave people?
- 6:27If you're building, think about where your customers come from before the
- 6:31marketplace changes your math.
- 6:33Audit the plugins you rely on for maintainers.
- 6:36And decide now what you'll let an agent touch.
- 6:39My prediction for the next three years is that the center of gravity moves.
- 6:42WordPress stays huge, but more of the interesting work happens at its edges,
- 6:46in sites without a CMS, in direct sales, and in agents that operate it from outside.