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Latest / Tests and the Rest: College Admissions Podcast

306. PSYCHOGRAPHICS IN COLLEGE ADMISSIONS with educational consultant David Viggiano

Every person has particular psychological and cognitive attributes that reveal their beliefs, values, and goals. Believe it or not, schools possess the same, and some institutions have learned the value of understanding themselves and their students. Amy and Mike invited educational consultant David Viggiano to explain the influence of psychographics in college admissions.

What are five things you will learn in this episode?

What are psychographics?

Why do educational institutions need understanding of their brand personalities?

Does every educational institution have a story to tell?

How do…

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