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Food Brand Manufacturing: Scaling Production In-House with Marshall Rader
In this episode of The Growth Class, host Phil Masiello interviews Marshall Rader, co-founder and CEO of The GFB.
Marshall shares the story behind turning a personal need for better gluten-free food into a nationally distributed CPG brand, from developing the first products by hand to building an in-house manufacturing operation and expanding into major retail channels.
He explains why The GFB chose to manufacture its own products, how bootstrapping and disciplined operations helped the company scale, and the challenges of navigating retail slotting fees, deductions, margins, and…
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