Latest / MC Fireside Chats, an Outdoor Hospitality Podcast / MC Fireside Chats - December 7th, 2022

Transcript

MC Fireside Chats - December 7th, 2022 · MC Fireside Chats, an Outdoor Hospitality Podcast

0:51
Jenna: Hi
0:51
Jenna: everyone.
0:52
Jenna: Welcome
0:53
Jenna: to
0:53
Jenna: Modern
0:54
Jenna: Campground
0:54
Jenna: Fireside
0:55
Jenna: Chats.
0:55
Jenna: I
0:56
Jenna: am
0:56
Jenna: not
0:56
Jenna: Brian,
0:56
Jenna: nor
0:57
Jenna: am
0:57
Jenna: I
0:57
Jenna: Cara.
0:57
Jenna: I
0:57
Jenna: am
0:58
Jenna: Jenna
0:58
Jenna: Celmer,
0:58
Jenna: and
0:59
Jenna: I
0:59
Jenna: am
0:59
Jenna: a
0:59
Jenna: random
1:00
Jenna: special
1:00
Jenna: host
1:01
Jenna: here
1:01
Jenna: today
1:02
Jenna: to
1:02
Jenna: talk
1:02
Jenna: to
1:02
Jenna: you
1:02
Jenna: all
1:03
Jenna: and
1:03
Jenna: some
1:03
Jenna: amazing
1:03
Jenna: guests
1:04
Jenna: from
1:04
Jenna: just
1:05
Jenna: across
1:05
Jenna: the
1:06
Jenna: campsite
1:06
Jenna: industry.
1:07
Jenna: If
1:07
Jenna: you
1:07
Jenna: have
1:07
Jenna: heard
1:08
Jenna: of
1:08
Jenna: me,
1:08
Jenna: you
1:08
Jenna: might
1:08
Jenna: know
1:08
Jenna: me
1:09
Jenna: from
1:09
Jenna: something
1:09
Jenna: called
1:10
Jenna: Basecamp
1:10
Jenna: Outdoor.
1:11
Jenna: We
1:11
Jenna: are
1:12
Jenna: a
1:12
Jenna: community
1:12
Jenna: for
1:12
Jenna: the
1:13
Jenna: outdoor
1:13
Jenna: industry.
1:13
Jenna: We
1:14
Jenna: help
1:14
Jenna: folks
1:15
Jenna: find
1:15
Jenna: their
1:15
Jenna: dream
1:15
Jenna: job.
1:16
Jenna: We
1:16
Jenna: help
1:16
Jenna: people
1:16
Jenna: find
1:17
Jenna: the
1:17
Jenna: best
1:18
Jenna: talent
1:18
Jenna: for
1:19
Jenna: their
1:19
Jenna: organizations
1:20
Jenna: and
1:20
Jenna: we
1:20
Jenna: really
1:20
Jenna: just
1:20
Jenna: connect
1:21
Jenna: folks
1:21
Jenna: in
1:21
Jenna: all
1:21
Jenna: capacity
1:22
Jenna: across
1:22
Jenna: the
1:23
Jenna: or
1:23
Jenna: across
1:24
Jenna: really
1:24
Jenna: the
1:24
Jenna: industry.
1:25
Jenna: And
1:25
Jenna: that's
1:26
Jenna: Fish,
1:26
Jenna: Hunt,
1:27
Jenna: Camp,.
1:28
Jenna: Marine.
1:28
Jenna: It's
1:29
Jenna: absolutely
1:29
Jenna: everything.
1:30
Jenna: So
1:30
Jenna: if
1:30
Jenna: you're
1:30
Jenna: looking
1:30
Jenna: for
1:30
Jenna: a
1:31
Jenna: network
1:32
Jenna: Basecamp
1:32
Jenna: might
1:32
Jenna: be
1:33
Jenna: a
1:33
Jenna: cool
1:34
Jenna: place
1:34
Jenna: for
1:34
Jenna: you
1:34
Jenna: to
1:34
Jenna: do
1:35
Jenna: that.
1:35
Jenna: wearetheoutdoorindustry.com
1:37
Jenna: because
1:37
Jenna: I
1:37
Jenna: will
1:37
Jenna: never
1:37
Jenna: waste
1:38
Jenna: a
1:38
Jenna: platform.
1:39
Jenna: But
1:39
Jenna: moving
1:39
Jenna: on
1:40
Jenna: to
1:40
Jenna: the
1:40
Jenna: important
1:41
Jenna: things
1:41
Jenna: that
1:41
Jenna: Brian
1:42
Jenna: told
1:43
Jenna: me
1:43
Jenna: I
1:43
Jenna: had
1:43
Jenna: to
1:43
Jenna: do.
1:44
Jenna: We
1:44
Jenna: are
1:45
Jenna: sponsored
1:45
Jenna: today
1:46
Jenna: by
1:46
Jenna: Fireside
1:47
Jenna: Accounting,
1:49
Jenna: and
1:49
Jenna: you
1:49
Jenna: know
1:49
Jenna: what,
1:50
Jenna: Scott
1:51
Jenna: actually
1:51
Jenna: uses
1:51
Jenna: Fireside
1:52
Jenna: accounting.
1:52
Jenna: So
1:52
Jenna: Scott,
1:52
Jenna: are
1:53
Jenna: you
1:53
Jenna: a
1:53
Jenna: fan
1:53
Jenna: of
1:53
Jenna: them?
1:53
Jenna: I
1:53
Jenna: think
1:54
Jenna: that
1:54
Jenna: would
1:54
Jenna: be
1:54
Jenna: the
1:54
Jenna: best
1:54
Jenna: way
1:55
Jenna: to
1:55
Jenna: know
1:55
Jenna: if
1:55
Jenna: anyone
1:56
Jenna: else
1:56
Jenna: should
1:56
Jenna: use
1:56
Jenna: them
1:56
Jenna: or
1:57
Jenna: not.
1:57
Scott: I
1:57
Scott: am
1:57
Scott: a
1:57
Scott: fan,
1:58
Scott: but
1:58
Scott: I
1:58
Scott: also
1:58
Scott: feel
1:58
Scott: like
1:59
Scott: I
1:59
Scott: should
1:59
Scott: disclaim
2:00
Scott: that
2:00
Scott: statement
2:00
Scott: by
2:01
Scott: sharing
2:01
Scott: that
2:01
Scott: it's
2:02
Scott: actually
2:02
Scott: my
2:02
Scott: wife's
2:02
Scott: company.
2:03
Scott: So
2:03
Scott: I'm
2:03
Scott: a
2:03
Scott: little
2:04
Scott: biased,
2:04
Scott: but
2:04
Scott: yes.
2:05
Scott: You
2:05
Scott: know,
2:05
Scott: they
2:05
Scott: work
2:05
Scott: with
2:06
Scott: independently
2:07
Scott: owned
2:07
Scott: campgrounds
2:08
Scott: on
2:08
Scott: just
2:09
Scott: an
2:09
Scott: accounting
2:09
Scott: basis
2:10
Scott: and
2:10
Scott: have
2:10
Scott: been
2:10
Scott: doing
2:10
Scott: so
2:11
Scott: for
2:11
Scott: the
2:11
Scott: last
2:12
Scott: six
2:12
Scott: years
2:12
Scott: or
2:12
Scott: so.
2:14
Jenna: Well,
2:14
Jenna: there
2:14
Jenna: you
2:14
Jenna: go.
2:15
Jenna: Okay.
2:15
Jenna: We
2:15
Jenna: love
2:15
Jenna: transparency.
2:16
Jenna: And
2:17
Jenna: we
2:17
Jenna: love
2:17
Jenna: a
2:17
Jenna: disclosure
2:18
Jenna: and
2:18
Jenna: we
2:18
Jenna: love
2:19
Jenna: an
2:19
Jenna: accounting
2:19
Jenna: firm
2:20
Jenna: that
2:20
Jenna: can
2:20
Jenna: do
2:20
Jenna: what
2:20
Jenna: they
2:20
Jenna: say
2:20
Jenna: they're
2:21
Jenna: gonna
2:21
Jenna: do
2:21
Jenna: to
2:21
Jenna: help
2:21
Jenna: you
2:22
Jenna: reach
2:22
Jenna: your
2:22
Jenna: goals.
2:23
Jenna: Right.
2:23
Jenna: So,
2:24
Jenna: thank
2:24
Jenna: you.
2:24
Jenna: Fireside
2:25
Jenna: Accounting.
2:27
Scott: I
2:27
Scott: feel
2:27
Scott: like
2:27
Scott: transparency
2:28
Scott: in
2:28
Scott: accounting
2:29
Scott: go
2:29
Scott: hand
2:29
Scott: in
2:29
Scott: hand.
2:31
Jenna: you
2:31
Jenna: would
2:31
Jenna: hope,
2:31
Jenna: right?
2:32
Jenna: But
2:32
Jenna: that's
2:32
Jenna: not
2:33
Mark: They
2:33
Mark: should.
2:33
Mark: They
2:34
Mark: should.
2:34
Jenna: We're
2:34
Jenna: gonna
2:34
Jenna: hop
2:34
Jenna: into
2:35
Jenna: meeting
2:35
Jenna: our
2:36
Jenna: guests
2:36
Jenna: because
2:36
Jenna: they
2:36
Jenna: are
2:37
Jenna: far
2:37
Jenna: more
2:38
Jenna: interesting
2:38
Jenna: than
2:38
Jenna: I
2:38
Jenna: am.
2:39
Jenna: So
2:40
Jenna: I'm
2:40
Jenna: just
2:40
Jenna: going
2:40
Jenna: to
2:41
Jenna: actually
2:41
Jenna: do
2:42
Jenna: a
2:42
Jenna: little
2:42
Jenna: loop
2:42
Jenna: on
2:42
Jenna: my
2:42
Jenna: screen.
2:43
Jenna: Maybe
2:43
Jenna: it's
2:43
Jenna: the
2:43
Jenna: same
2:43
Jenna: as
2:44
Jenna: everyone
2:44
Jenna: else's,
2:44
Jenna: but
2:45
Jenna: Sandy
2:45
Jenna: would
2:46
Jenna: love
2:46
Jenna: for
2:46
Jenna: you
2:46
Jenna: to
2:46
Jenna: introduce
2:47
Jenna: yourself,
2:48
Jenna: the
2:48
Jenna: company
2:49
Jenna: you're
2:49
Jenna: with,
2:50
Jenna: and
2:50
Jenna: then
2:50
Jenna: please
2:51
Jenna: give
2:51
Jenna: us
2:51
Jenna: a
2:52
Jenna: favorite
2:52
Jenna: memory
2:53
Jenna: from
2:53
Jenna: that
2:53
Jenna: company
2:53
Jenna: and
2:54
Jenna: your
2:54
Jenna: time
2:54
Jenna: there.
2:56
Sandy: All
2:56
Sandy: right.
2:56
Sandy: My
2:56
Sandy: name
2:56
Sandy: is
2:56
Sandy: Sandy
2:57
Sandy: Ellingson
2:58
Sandy: and
2:58
Sandy: my
2:58
Sandy: background
2:58
Sandy: is
2:59
Sandy: technology.
3:00
Sandy: I
3:00
Sandy: had
3:00
Sandy: a
3:00
Sandy: consulting
3:01
Sandy: firm
3:01
Sandy: for
3:01
Sandy: many
3:01
Sandy: years
3:02
Sandy: and
3:02
Sandy: then
3:03
Sandy: retired
3:04
Sandy: and
3:04
Sandy: was
3:04
Sandy: a
3:04
Sandy: full-time
3:05
Sandy: rver
3:05
Sandy: and
3:05
Sandy: kind
3:06
Sandy: of
3:06
Sandy: fell
3:06
Sandy: into
3:06
Sandy: working
3:07
Sandy: in
3:07
Sandy: this
3:07
Sandy: industry.
3:08
Sandy: And
3:08
Sandy: I
3:09
Sandy: really
3:09
Sandy: love
3:09
Sandy: it.
3:09
Sandy: I
3:09
Sandy: serve
3:10
Sandy: as
3:10
Sandy: a
3:10
Sandy: liaison
3:11
Sandy: between
3:11
Sandy: manufacturers
3:12
Sandy: and
3:12
Sandy: OEMs
3:13
Sandy: and
3:13
Sandy: campgrounds
3:15
Sandy: because
3:15
Sandy: up
3:15
Sandy: until
3:15
Sandy: about
3:16
Sandy: four
3:16
Sandy: years
3:16
Sandy: ago,
3:17
Sandy: nobody
3:18
Sandy: recognized
3:18
Sandy: campgrounds
3:19
Sandy: as
3:19
Sandy: being
3:19
Sandy: a
3:19
Sandy: part
3:20
Sandy: of
3:20
Sandy: the
3:20
Sandy: RV
3:21
Sandy: industry.
3:21
Sandy: There
3:21
Sandy: was
3:22
Sandy: the
3:22
Sandy: industry
3:23
Sandy: and
3:23
Sandy: then
3:23
Sandy: there
3:23
Sandy: was
3:24
Sandy: campgrounds.
3:25
Sandy: And
3:26
Sandy: thanks
3:26
Sandy: to
3:26
Sandy: Covid,
3:27
Sandy: one
3:27
Sandy: of
3:27
Sandy: the
3:27
Sandy: great
3:27
Sandy: things
3:28
Sandy: was
3:28
Sandy: we've
3:28
Sandy: the
3:29
Sandy: industry
3:29
Sandy: figured
3:29
Sandy: out
3:30
Sandy: how
3:30
Sandy: important
3:30
Sandy: the
3:30
Sandy: campgrounds
3:31
Sandy: are.
3:31
Sandy: I
3:31
Sandy: guess
3:31
Sandy: one
3:32
Sandy: of
3:32
Sandy: my
3:32
Sandy: favorite
3:32
Sandy: memories
3:33
Sandy: is
3:33
Sandy: when
3:34
Sandy: I
3:34
Sandy: first
3:34
Sandy: started
3:34
Sandy: getting
3:35
Sandy: into
3:35
Sandy: this,
3:35
Sandy: I
3:35
Sandy: was
3:36
Sandy: invited
3:36
Sandy: to
3:36
Sandy: an
3:36
Sandy: invitation
3:37
Sandy: only
3:37
Sandy: event
3:38
Sandy: where
3:38
Sandy: they
3:38
Sandy: were
3:38
Sandy: doing
3:39
Sandy: quite
3:39
Sandy: a
3:39
Sandy: bit
3:39
Sandy: of
3:39
Sandy: commercials
3:40
Sandy: and
3:40
Sandy: things
3:41
Sandy: like
3:41
Sandy: that.
3:42
Sandy: And
3:43
Sandy: because
3:43
Sandy: I
3:43
Sandy: was
3:43
Sandy: kind
3:43
Sandy: of
3:44
Sandy: snuck
3:44
Sandy: into
3:44
Sandy: this
3:45
Sandy: event,
3:45
Sandy: they
3:46
Sandy: gave
3:46
Sandy: me,
3:47
Sandy: I
3:47
Sandy: didn't
3:47
Sandy: get
3:47
Sandy: a
3:47
Sandy: name
3:48
Sandy: badge.
3:49
Sandy: And
3:49
Sandy: all
3:49
Sandy: of
3:50
Sandy: the
3:50
Sandy: press
3:50
Sandy: were
3:50
Sandy: told
3:51
Sandy: that
3:51
Sandy: if
3:51
Sandy: they're
3:51
Sandy: not
3:51
Sandy: wearing
3:52
Sandy: a
3:52
Sandy: name
3:52
Sandy: badge,
3:52
Sandy: they're
3:53
Sandy: somebody
3:53
Sandy: don't
3:53
Sandy: ask
3:54
Sandy: their
3:54
Sandy: name.
3:54
Sandy: You
3:54
Sandy: should
3:55
Sandy: know
3:55
Sandy: who
3:55
Sandy: they
3:55
Sandy: are.
3:56
Sandy: So
3:56
Sandy: I
3:57
Sandy: kept
3:57
Sandy: being
3:57
Sandy: interviewed
3:58
Sandy: by
3:58
Sandy: the
3:58
Sandy: press
3:58
Sandy: and.
3:59
Sandy: Of
3:59
Sandy: course,
3:59
Sandy: you
3:59
Sandy: know,
3:59
Sandy: I
4:00
Sandy: was
4:00
Sandy: answering
4:00
Sandy: and
4:00
Sandy: the
4:00
Sandy: next
4:01
Sandy: thing
4:01
Sandy: you
4:01
Sandy: know,
4:01
Sandy: I'm
4:01
Sandy: invited
4:02
Sandy: into
4:02
Sandy: the
4:02
Sandy: VIP
4:03
Sandy: tent
4:03
Sandy: and
4:04
Sandy: they're
4:04
Sandy: wanting
4:05
Sandy: to
4:05
Sandy: know
4:05
Sandy: how
4:05
Sandy: I
4:05
Sandy: knew
4:05
Sandy: the
4:06
Sandy: information,
4:06
Sandy: I
4:06
Sandy: knew
4:07
Sandy: and
4:08
Sandy: you
4:08
Sandy: know,
4:09
Sandy: who
4:09
Sandy: was
4:09
Sandy: I
4:09
Sandy: talking
4:10
Sandy: to?
4:10
Sandy: What
4:10
Sandy: did
4:10
Sandy: I,
4:11
Sandy: they
4:11
Sandy: wanted
4:11
Sandy: me
4:11
Sandy: to
4:11
Sandy: repeat
4:12
Sandy: what
4:12
Sandy: I'd
4:12
Sandy: said
4:13
Sandy: to
4:13
Sandy: some
4:13
Sandy: of
4:13
Sandy: the
4:14
Sandy: the
4:14
Sandy: reporters.
4:14
Sandy: And
4:15
Sandy: I
4:15
Sandy: said,
4:15
Sandy: well,
4:15
Sandy: you're
4:15
Sandy: gonna
4:16
Sandy: have
4:16
Sandy: to
4:16
Sandy: be
4:16
Sandy: a
4:16
Sandy: little
4:16
Sandy: more
4:17
Sandy: specific
4:17
Sandy: because
4:17
Sandy: I've
4:17
Sandy: talked
4:17
Sandy: to
4:18
Sandy: several,
4:18
Sandy: but
4:19
Sandy: that
4:19
Sandy: literally
4:19
Sandy: was
4:20
Sandy: my
4:20
Sandy: introduction
4:21
Sandy: into
4:21
Sandy: doing
4:21
Sandy: what
4:22
Sandy: I'm
4:22
Sandy: doing.
4:22
Sandy: You
4:22
Sandy: know,
4:23
Sandy: open
4:23
Sandy: your
4:23
Sandy: mouth
4:23
Sandy: and
4:23
Sandy: insert
4:24
Sandy: your
4:24
Sandy: foot.
4:24
Sandy: And
4:25
Sandy: it
4:25
Sandy: was
4:25
Sandy: one
4:25
Sandy: of
4:25
Sandy: the
4:25
Sandy: best
4:25
Sandy: days
4:26
Sandy: of
4:26
Sandy: my
4:26
Sandy: life,
4:26
Sandy: cuz
4:26
Sandy: I
4:26
Sandy: love
4:27
Sandy: what
4:27
Sandy: I
4:27
Sandy: do.
4:29
Sandy: Love
4:30
Sandy: that
4:30
Sandy: you
4:30
Sandy: just
4:31
Sandy: hopped
4:32
Sandy: into
4:32
Sandy: it
4:32
Sandy: because
4:33
Sandy: I
4:33
Sandy: mean,
4:33
Sandy: no
4:33
Sandy: one
4:34
Sandy: in
4:35
Sandy: my
4:35
Sandy: experience,
4:35
Sandy: no
4:35
Sandy: one
4:36
Sandy: knows
4:36
Sandy: what
4:36
Sandy: they're
4:36
Sandy: doing
4:37
Sandy: and
4:37
Sandy: you
4:37
Sandy: just
4:37
Sandy: gotta
4:38
Sandy: walk
4:38
Sandy: up
4:38
Sandy: and
4:38
Sandy: you
4:38
Sandy: just
4:39
Sandy: gotta,
4:40
Sandy: you
4:40
Sandy: know,
4:41
Sandy: live
4:41
Sandy: your
4:41
Sandy: truth
4:41
Sandy: and
4:42
Sandy: be
4:42
Sandy: there.
4:42
Jenna: Really,
4:43
Jenna: it's
4:43
Jenna: just
4:43
Jenna: all
4:43
Jenna: about
4:43
Jenna: being
4:44
Jenna: there.
4:44
Jenna: So,
4:44
Jenna: thank
4:45
Jenna: you
4:45
Jenna: for
4:45
Jenna: that.
4:45
Jenna: I
4:45
Jenna: love
4:45
Jenna: Casey,
4:46
Jenna: you
4:46
Jenna: are
4:46
Jenna: up
4:46
Jenna: next
4:47
Jenna: on
4:47
Jenna: my
4:47
Jenna: screen.
4:48
Casey: I
4:48
Casey: am
4:48
Casey: next.
4:49
Casey: Yeah,
4:49
Casey: I'm
4:49
Casey: Casey.
4:50
Casey: I'm
4:50
Casey: on
4:50
Casey: our
4:51
Casey: business
4:51
Casey: development
4:51
Casey: sales
4:52
Casey: team
4:52
Casey: over
4:52
Casey: at
4:52
Casey: Campspot.
4:53
Casey: I've
4:53
Casey: been
4:53
Casey: with
4:53
Casey: the
4:53
Casey: company
4:53
Casey: about
4:54
Casey: four
4:54
Casey: years
4:54
Casey: now.
4:54
Casey: So
4:54
Casey: been
4:55
Casey: through
4:55
Casey: a
4:55
Casey: lot
4:56
Casey: of
4:56
Casey: the
4:56
Casey: fun
4:56
Casey: growth
4:56
Casey: that
4:56
Casey: we've
4:57
Casey: had.
4:57
Casey: Best
4:57
Casey: memory,
4:58
Casey: I
4:58
Casey: mean,
4:58
Casey: there's
4:58
Casey: been
4:58
Casey: a
4:58
Casey: lot
4:58
Casey: of
4:58
Casey: good
4:58
Casey: ones.
4:59
Casey: We'll
4:59
Casey: go
4:59
Casey: recent.
4:59
Casey: We'll
5:00
Casey: do
5:00
Casey: some
5:00
Casey: shameless
5:00
Casey: promotion
5:01
Casey: here.
5:01
Casey: We,
5:01
Casey: we
5:01
Casey: were
5:01
Casey: recently
5:02
Casey: named
5:02
Casey: supplier
5:03
Casey: of
5:03
Casey: the
5:03
Casey: Year
5:03
Casey: this
5:03
Casey: past
5:04
Casey: season,
5:04
Casey: which
5:04
Casey: was
5:04
Casey: a
5:04
Casey: cool
5:04
Casey: award
5:05
Casey: for
5:05
Casey: our
5:05
Casey: team
5:06
Casey: just
5:06
Casey: to
5:06
Casey: be
5:06
Casey: recognized.
5:07
Casey: Obviously
5:07
Casey: there's
5:07
Casey: a
5:07
Casey: lot
5:07
Casey: of
5:07
Casey: hard
5:07
Casey: work
5:08
Casey: that's
5:08
Casey: gone
5:08
Casey: into
5:09
Casey: you
5:09
Casey: know,
5:09
Casey: what
5:10
Casey: everyone's
5:10
Casey: business
5:10
Casey: does
5:10
Casey: and
5:10
Casey: to
5:11
Casey: get
5:11
Casey: that
5:11
Casey: recognition
5:11
Casey: sometimes
5:12
Casey: is
5:12
Casey: a
5:12
Casey: super
5:12
Casey: cool
5:12
Casey: thing
5:13
Casey: to
5:13
Casey: share
5:13
Casey: with
5:13
Casey: a
5:14
Casey: big
5:14
Casey: team
5:14
Casey: that
5:14
Casey: we
5:14
Casey: had
5:14
Casey: present
5:15
Casey: there.
5:15
Casey: So,
5:15
Casey: I'll
5:15
Casey: say
5:15
Casey: that
5:16
Casey: was
5:16
Casey: my
5:16
Casey: you
5:16
Casey: know,
5:16
Casey: between
5:17
Casey: that
5:17
Casey: and
5:17
Casey: the
5:17
Casey: technology
5:17
Casey: of
5:17
Casey: the
5:17
Casey: year
5:18
Casey: award,
5:18
Casey: that's
5:18
Casey: been
5:18
Casey: a
5:18
Casey: really
5:18
Casey: cool
5:19
Casey: season
5:19
Casey: of
5:19
Casey: you
5:20
Casey: know,
5:20
Casey: kind
5:20
Casey: of
5:20
Casey: like
5:20
Casey: showing
5:20
Casey: what
5:21
Casey: our
5:21
Casey: team
5:21
Casey: has
5:21
Casey: built
5:21
Casey: right
5:22
Casey: and
5:22
Casey: getting
5:22
Casey: some
5:22
Casey: of
5:22
Casey: the
5:22
Casey: recognition
5:23
Casey: that's
5:23
Casey: been
5:23
Casey: really
5:23
Casey: cool.
5:25
Jenna: Casey,
5:25
Jenna: how
5:25
Jenna: long
5:26
Jenna: has
5:26
Jenna: Camp
5:26
Jenna: Spot
5:27
Jenna: been
5:27
Jenna: in
5:27
Jenna: Operation?
5:28
Jenna: Did
5:29
Jenna: it
5:29
Jenna: take
5:29
Jenna: you
5:29
Jenna: to
5:29
Jenna: get
5:29
Jenna: there?
5:30
Casey: Yeah,
5:30
Casey: it
5:30
Casey: was
5:30
Casey: realistic
5:30
Casey: about
5:30
Casey: five
5:31
Casey: and
5:31
Casey: a
5:31
Casey: half,
5:31
Casey: six
5:31
Casey: years.
5:32
Casey: So
5:32
Casey: yeah,
5:33
Casey: it's
5:33
Casey: 2016
5:34
Casey: is
5:34
Casey: really
5:34
Casey: when
5:34
Casey: it
5:34
Casey: kinda
5:34
Casey: got
5:35
Casey: started
5:35
Casey: really
5:36
Casey: released
5:36
Casey: closer
5:36
Casey: to
5:36
Casey: the
5:36
Casey: 2017
5:38
Casey: timeframe
5:39
Casey: and
5:39
Casey: then,
5:39
Casey: you
5:39
Casey: know,
5:39
Casey: really
5:40
Casey: started
5:40
Casey: to
5:41
Casey: open
5:41
Casey: itself
5:42
Casey: up
5:42
Casey: to
5:42
Casey: kind
5:42
Casey: of
5:42
Casey: all
5:42
Casey: parks
5:43
Casey: of
5:43
Casey: all
5:43
Casey: shapes
5:43
Casey: and
5:43
Casey: sizes,
5:44
Casey: you
5:44
Casey: know,
5:44
Casey: in
5:44
Casey: the
5:44
Casey: two,
5:44
Casey: around
5:45
Casey: 2018.
5:46
Jenna: Cool.
5:47
Jenna: That's
5:47
Jenna: still
5:47
Jenna: like
5:47
Jenna: five
5:48
Jenna: or
5:48
Jenna: six
5:48
Jenna: years
5:48
Jenna: is
5:48
Jenna: pretty
5:48
Jenna: quick
5:49
Jenna: for
5:49
Jenna: that.
5:49
Jenna: That's
5:49
Jenna: like
5:49
Jenna: prodigy
5:50
Jenna: level
5:50
Jenna: of
5:50
Jenna: achievement.
5:51
Jenna: So
5:52
Jenna: congrats
5:52
Jenna: to
5:52
Jenna: the
5:53
Jenna: team.
5:53
Casey: Yeah,
5:54
Casey: thanks
5:56
Jenna: Mark.
5:57
Jenna: Tell
5:57
Jenna: us
5:57
Jenna: about
5:58
Jenna: yourself.
5:59
Mark: Hey
6:00
Mark: everybody,
6:00
Mark: Mark
6:00
Mark: Koep
6:00
Mark: family
6:01
Mark: and
6:01
Mark: I,
6:01
Mark: were
6:01
Mark: full
6:01
Mark: time
6:01
Mark: RVers
6:02
Mark: for
6:02
Mark: over
6:02
Mark: 12
6:03
Mark: years.
6:03
Mark: We've
6:03
Mark: developed
6:04
Mark: these
6:04
Mark: new
6:04
Mark: Campground
6:05
Mark: virtual
6:05
Mark: tours,
6:06
Mark: and
6:06
Mark: as
6:06
Mark: of
6:06
Mark: Black
6:07
Mark: Friday,
6:07
Mark: we
6:07
Mark: released
6:08
Mark: our
6:08
Mark: 1000th
6:10
Mark: Campground
6:11
Mark: virtual
6:11
Mark: tour
6:12
Mark: for
6:12
Mark: a
6:12
Mark: park
6:13
Mark: out
6:13
Mark: in
6:13
Mark: California
6:13
Mark: that
6:14
Mark: are
6:14
Mark: now
6:14
Mark: using
6:14
Mark: this
6:14
Mark: to
6:15
Mark: bring
6:15
Mark: guests
6:15
Mark: into
6:15
Mark: their
6:15
Mark: location.
6:16
Mark: So
6:17
Mark: solving
6:17
Mark: the
6:17
Mark: big
6:17
Mark: problem
6:18
Mark: that
6:18
Mark: all
6:18
Mark: campers
6:18
Mark: face,
6:18
Mark: which
6:19
Mark: is
6:19
Mark: they
6:19
Mark: have
6:19
Mark: no
6:19
Mark: idea
6:20
Mark: where
6:20
Mark: they're
6:20
Mark: going
6:20
Mark: or
6:20
Mark: what
6:20
Mark: it
6:21
Mark: looks
6:21
Mark: like,
6:21
Mark: and
6:21
Mark: actually
6:22
Mark: giving
6:22
Mark: them
6:22
Mark: the
6:22
Mark: tools
6:23
Mark: to
6:23
Mark: see
6:23
Mark: the
6:23
Mark: sites
6:24
Mark: and
6:24
Mark: then,
6:24
Mark: you
6:25
Mark: know,
6:25
Mark: get
6:25
Mark: a
6:25
Mark: better
6:25
Mark: place
6:25
Mark: to
6:26
Mark: stay.
6:26
Mark: And
6:26
Mark: number
6:27
Mark: one
6:27
Mark: experience,
6:27
Mark: or
6:28
Mark: best
6:28
Mark: memory
6:28
Mark: is
6:29
Mark: really
6:29
Mark: kind
6:29
Mark: of
6:29
Mark: a
6:29
Mark: broad
6:29
Mark: memory.
6:30
Mark: Our
6:30
Mark: industry
6:30
Mark: serves
6:31
Mark: people
6:31
Mark: at
6:31
Mark: a
6:31
Mark: time
6:32
Mark: when
6:32
Mark: they're
6:32
Mark: trying
6:33
Mark: to
6:33
Mark: decompress
6:34
Mark: and
6:34
Mark: de-stress,
6:35
Mark: and
6:35
Mark: it's
6:35
Mark: always
6:35
Mark: fun
6:35
Mark: to
6:35
Mark: be
6:36
Mark: able
6:36
Mark: to
6:36
Mark: help
6:36
Mark: them
6:36
Mark: do
6:36
Mark: that.
6:37
Mark: Life
6:37
Mark: is
6:37
Mark: really
6:38
Mark: stressful,
6:38
Mark: really
6:38
Mark: crazy
6:39
Mark: right
6:39
Mark: now.
6:39
Mark: There's
6:39
Mark: all
6:40
Mark: sorts
6:40
Mark: of
6:40
Mark: noise
6:40
Mark: being
6:40
Mark: pumped
6:41
Mark: at
6:41
Mark: everybody.
6:41
Mark: And
6:41
Mark: so
6:42
Mark: what's
6:42
Mark: great
6:42
Mark: about
6:42
Mark: our
6:43
Mark: industry
6:43
Mark: is
6:43
Mark: we
6:43
Mark: give
6:43
Mark: everybody
6:43
Mark: a
6:43
Mark: release
6:44
Mark: from
6:44
Mark: that.
6:44
Mark: And
6:44
Mark: so
6:44
Mark: it's
6:44
Mark: always
6:45
Mark: fun
6:45
Mark: to
6:45
Mark: see
6:45
Mark: that
6:45
Mark: happen.
6:47
Jenna: Yeah
6:47
Jenna: life
6:48
Jenna: is
6:48
Jenna: very
6:48
Jenna: stressful.
6:49
Jenna: Well,said.
6:51
Jenna: Randy.
6:54
Randy: Hey
6:55
Randy: there,
6:55
Randy: Randy
6:56
Randy: Hendrickson.
6:56
Randy: Currently
6:58
Randy: United.
6:58
Randy: Sorry.
6:59
Randy: Good
6:59
Randy: lord.
6:59
Randy: I
7:00
Randy: changed
7:00
Randy: too
7:00
Randy: many
7:00
Randy: companies.
7:01
Randy: Sorry
7:01
Randy: about
7:01
Randy: that.
7:02
Randy: The
7:02
Randy: Intrepid
7:02
Randy: Group,
7:03
Randy: that's
7:03
Randy: our
7:03
Randy: brokerage
7:04
Randy: firm,
7:04
Randy: also
7:05
Randy: just
7:05
Randy: launched
7:05
Randy: a
7:05
Randy: new
7:06
Randy: company
7:06
Randy: with
7:07
Randy: a
7:07
Randy: business
7:07
Randy: partner,
7:07
Randy: Michelle
7:08
Randy: Oliver,
7:08
Randy: called
7:09
Randy: Expotality
7:09
Randy: that
7:10
Randy: we're
7:10
Randy: extremely
7:10
Randy: excited
7:11
Randy: about.
7:11
Randy: And
7:11
Randy: Jenna,
7:12
Randy: you
7:12
Randy: were
7:12
Randy: good
7:12
Randy: enough
7:12
Randy: to
7:12
Randy: spend
7:13
Randy: some
7:13
Randy: time
7:13
Randy: with
7:13
Randy: us
7:13
Randy: at
7:13
Randy: the
7:14
Randy: Glamping
7:14
Randy: Show.
7:14
Randy: Really
7:15
Randy: appreciate
7:15
Randy: your
7:15
Randy: feedback.
7:16
Randy: We're
7:16
Randy: really
7:17
Randy: excited
7:17
Randy: about
7:17
Randy: that.
7:18
Randy: I've
7:19
Randy: been
7:19
Randy: around
7:19
Randy: since,
7:20
Randy: I
7:20
Randy: think,
7:20
Randy: since
7:21
Randy: the
7:21
Randy: letters
7:21
Randy: r
7:21
Randy: and
7:21
Randy: v
7:22
Randy: were
7:22
Randy: first
7:22
Randy: carved
7:23
Randy: into
7:23
Randy: a
7:23
Randy: clay
7:23
Randy: tablet.
7:24
Randy: So
7:25
Randy: I've
7:25
Randy: been
7:25
Randy: around
7:25
Randy: a
7:25
Randy: little
7:26
Randy: while,
7:26
Randy: but
7:26
Randy: I'm
7:27
Randy: still
7:27
Randy: standing.
7:27
Randy: I
7:28
Randy: literally
7:28
Randy: can't
7:28
Randy: fathom
7:29
Randy: being
7:29
Randy: in
7:29
Randy: any
7:30
Randy: other
7:30
Randy: industry.
7:30
Randy: I've
7:31
Randy: had
7:31
Randy: other
7:31
Randy: micro
7:32
Randy: careers
7:32
Randy: prior
7:32
Randy: to,
7:33
Randy: but
7:33
Randy: this
7:33
Randy: is
7:33
Randy: the
7:33
Randy: thing
7:33
Randy: that
7:34
Randy: has
7:34
Randy: always
7:34
Randy: fit
7:34
Randy: and
7:34
Randy: suited,
7:35
Randy: and
7:35
Randy: it
7:35
Randy: literally
7:36
Randy: is
7:36
Randy: a
7:36
Randy: passion
7:37
Randy: every
7:37
Randy: day
7:37
Randy: of
7:37
Randy: the
7:37
Randy: week,
7:37
Randy: 24
7:38
Randy: 7.
7:38
Randy: It's
7:39
Randy: not
7:39
Randy: what
7:39
Randy: I
7:40
Randy: do
7:40
Randy: it
7:40
Randy: it's
7:40
Randy: who
7:41
Randy: I
7:41
Randy: am.
7:41
Randy: It
7:41
Randy: literally
7:42
Randy: is.
7:42
Randy: I
7:42
Randy: don't
7:42
Randy: even
7:42
Randy: know
7:42
Randy: how
7:43
Randy: to
7:43
Randy: separate
7:43
Randy: the
7:43
Randy: two.
7:43
Randy: This
7:43
Randy: is
7:44
Randy: just
7:44
Randy: a
7:44
Randy: living,
7:44
Randy: breathing
7:44
Randy: entity
7:45
Randy: and
7:45
Randy: I'm
7:45
Randy: blessed
7:45
Randy: to
7:46
Randy: have
7:46
Randy: been
7:46
Randy: a
7:46
Randy: part
7:46
Randy: of
7:46
Randy: it
7:46
Randy: for
7:46
Randy: so
7:47
Randy: long.
7:48
Randy: Best
7:48
Randy: memory,
7:48
Randy: I
7:48
Randy: gotta
7:49
Randy: be
7:49
Randy: honest
7:49
Randy: with
7:49
Randy: you,
7:49
Randy: is
7:49
Randy: the
7:49
Randy: people
7:50
Randy: and
7:50
Randy: the
7:50
Randy: teams
7:50
Randy: that
7:50
Randy: I've
7:51
Randy: worked
7:51
Randy: with
7:51
Randy: over
7:51
Randy: the
7:51
Randy: years
7:52
Randy: that's
7:52
Randy: where
7:53
Randy: it
7:53
Randy: all
7:53
Randy: begins
7:53
Randy: and
7:53
Randy: ends,
7:54
Randy: right?
7:54
Randy: I
7:54
Randy: mean,
7:55
Randy: I
7:55
Randy: have
7:55
Randy: been
7:55
Randy: completely
7:56
Randy: blessed
7:57
Randy: to
7:57
Randy: have
7:57
Randy: the
7:57
Randy: very
7:58
Randy: best
7:58
Randy: people
7:58
Randy: with
7:58
Randy: the
7:59
Randy: greatest,
7:59
Randy: what
7:59
Randy: we
7:59
Randy: call
8:00
Randy: the
8:00
Randy: used
8:00
Randy: to
8:00
Randy: call
8:00
Randy: the
8:01
Randy: care
8:01
Randy: gene.
8:02
Randy: About
8:02
Randy: wanting
8:02
Randy: to
8:03
Randy: do
8:03
Randy: things
8:03
Randy: right,
8:03
Randy: for
8:04
Randy: the
8:04
Randy: right
8:04
Randy: reasons,
8:04
Randy: for
8:05
Randy: good
8:05
Randy: people
8:05
Randy: to
8:05
Randy: be
8:06
Randy: of
8:06
Randy: service.
8:06
Randy: That's
8:07
Randy: been
8:07
Randy: the
8:07
Randy: ultimate
8:07
Randy: blessing
8:08
Randy: every
8:08
Randy: day
8:08
Randy: of
8:09
Randy: my
8:09
Randy: life.
8:09
Randy: It
8:09
Randy: continues
8:10
Randy: to
8:10
Randy: be
8:10
Randy: my
8:11
Randy: fond,
8:11
Randy: my
8:11
Randy: fondest
8:12
Randy: memories
8:12
Randy: are
8:12
Randy: really
8:12
Randy: just
8:13
Randy: brainstorming.
8:14
Randy: What
8:14
Randy: do
8:14
Randy: we
8:14
Randy: do?
8:14
Randy: How
8:14
Randy: do
8:14
Randy: we
8:15
Randy: get
8:15
Randy: better?
8:15
Randy: How
8:15
Randy: do
8:15
Randy: we
8:15
Randy: improve?
8:16
Randy: Where
8:16
Randy: do
8:16
Randy: we
8:16
Randy: lack?
8:17
Randy: How
8:17
Randy: do
8:17
Randy: we
8:17
Randy: reinvent
8:18
Randy: and
8:18
Randy: reinvigorate
8:19
Randy: very
8:19
Randy: core
8:20
Randy: of
8:20
Randy: our
8:20
Randy: cause?
8:21
Randy: That's
8:22
Randy: the
8:22
Randy: beauty
8:22
Randy: of
8:22
Randy: it.
8:22
Randy: And
8:22
Randy: the
8:22
Randy: clients
8:22
Randy: we've
8:22
Randy: worked
8:23
Randy: with
8:23
Randy: over
8:23
Randy: the
8:23
Randy: years
8:24
Randy: continue
8:24
Randy: to
8:24
Randy: work
8:24
Randy: with
8:25
Randy: absolutely
8:25
Randy: amazing
8:26
Randy: challenges.
8:26
Randy: Yes,
8:27
Randy: but
8:27
Randy: so
8:27
Randy: what
8:28
Randy: you
8:28
Randy: plow
8:28
Randy: through
8:28
Randy: 'em,
8:28
Randy: you
8:28
Randy: figure
8:29
Randy: out
8:29
Randy: a
8:29
Randy: way,
8:29
Randy: you
8:29
Randy: innovate,
8:30
Randy: you
8:30
Randy: learn,
8:30
Randy: and
8:30
Randy: you
8:30
Randy: move
8:31
Randy: forward.
8:31
Randy: So
8:32
Randy: I'm
8:32
Randy: blessed
8:32
Randy: to
8:32
Randy: be
8:32
Randy: in
8:32
Randy: this
8:33
Randy: industry
8:33
Randy: and
8:33
Randy: with
8:33
Randy: this
8:33
Randy: esteemed
8:34
Randy: panel
8:34
Randy: here
8:35
Randy: who
8:35
Randy: I've
8:35
Randy: come
8:35
Randy: to
8:35
Randy: know
8:36
Randy: a
8:36
Randy: very
8:36
Randy: well
8:36
Randy: over
8:37
Randy: too
8:37
Randy: many
8:37
Randy: years,
8:42
Jenna: And
8:43
Jenna: Scott,
8:43
Jenna: well,
8:46
Scott: I
8:46
Scott: feel
8:46
Scott: like
8:47
Scott: Randy
8:47
Scott: stole
8:48
Scott: exactly
8:48
Scott: what
8:49
Scott: I
8:49
Scott: was
8:49
Scott: gonna
8:49
Scott: say
8:50
Scott: about
8:50
Scott: working
8:50
Scott: with
8:50
Scott: teams,
8:51
Scott: but,
8:51
Scott: so
8:52
Scott: now
8:52
Scott: I'll
8:52
Scott: have
8:52
Scott: to
8:52
Scott: improvise
8:52
Scott: a
8:52
Scott: bit.
8:53
Scott: I
8:53
Scott: am
8:53
Scott: Scott
8:53
Scott: Foos.
8:54
Scott: I
8:54
Scott: am
8:54
Scott: the
8:55
Scott: CEO
8:55
Scott: of
8:55
Scott: Horizon
8:56
Scott: Outdoor
8:56
Scott: Hospitality.
8:57
Scott: We're
8:57
Scott: a
8:57
Scott: third
8:58
Scott: party
8:58
Scott: management
8:59
Scott: firm
8:59
Scott: that
8:59
Scott: exclusively
9:00
Scott: serves
9:01
Scott: the
9:01
Scott: outdoor
9:02
Scott: hospitality
9:02
Scott: space.
9:03
Scott: I've
9:03
Scott: been
9:03
Scott: in
9:03
Scott: the
9:04
Scott: business
9:04
Scott: since
9:04
Scott: 2005
9:06
Scott: and
9:06
Scott: with
9:07
Scott: Horizon
9:07
Scott: since
9:07
Scott: 2011.
9:08
Scott: I'd
9:08
Scott: say
9:09
Scott: my
9:09
Scott: fondest
9:09
Scott: memory
9:10
Scott: it's
9:10
Scott: hard
9:10
Scott: to
9:11
Scott: pick
9:11
Scott: one
9:11
Scott: over
9:11
Scott: the
9:12
Scott: 11
9:12
Scott: or
9:12
Scott: 12
9:13
Scott: years
9:13
Scott: with
9:13
Scott: Horizon,
9:14
Scott: but
9:14
Scott: I
9:14
Scott: think
9:14
Scott: my
9:14
Scott: fondest
9:15
Scott: was
9:15
Scott: when
9:16
Scott: my
9:16
Scott: wife
9:16
Scott: and
9:16
Scott: I
9:17
Scott: sold
9:17
Scott: everything
9:18
Scott: in
9:18
Scott: our
9:18
Scott: possession,
9:19
Scott: bought
9:19
Scott: an
9:20
Scott: RV
9:20
Scott: and
9:21
Scott: traveled
9:22
Scott: for
9:22
Scott: a
9:22
Scott: year
9:22
Scott: and
9:23
Scott: a
9:23
Scott: half
9:23
Scott: to
9:23
Scott: visit
9:24
Scott: all
9:24
Scott: of
9:24
Scott: our
9:24
Scott: properties
9:25
Scott: that
9:25
Scott: we,
9:25
Scott: that
9:25
Scott: were
9:25
Scott: under
9:25
Scott: management.
9:27
Scott: Properties
9:27
Scott: that
9:27
Scott: were
9:28
Scott: you
9:28
Scott: know,
9:28
Scott: aspirational
9:29
Scott: to
9:29
Scott: us
9:29
Scott: as
9:29
Scott: well.
9:30
Scott: We
9:30
Scott: met
9:30
Scott: with
9:30
Scott: our
9:31
Scott: onsite
9:31
Scott: teams
9:32
Scott: and
9:32
Scott: our
9:32
Scott: client
9:32
Scott: partners
9:33
Scott: and
9:34
Scott: and
9:34
Scott: our
9:34
Scott: guests
9:34
Scott: and
9:35
Scott: really
9:35
Scott: got
9:35
Scott: to
9:36
Scott: see
9:36
Scott: the,
9:37
Scott: our
9:37
Scott: industry,
9:37
Scott: or
9:38
Scott: our
9:38
Scott: side
9:38
Scott: of
9:38
Scott: the
9:38
Scott: industry
9:39
Scott: from
9:39
Scott: a
9:39
Scott: different
9:39
Scott: perspective,
9:40
Scott: which
9:40
Scott: you
9:40
Scott: know,
9:41
Scott: if
9:41
Scott: anybody
9:41
Scott: that
9:41
Scott: saw
9:42
Scott: her
9:42
Scott: read
9:42
Scott: before
9:42
Scott: with
9:43
Scott: their
9:43
Scott: wife
9:43
Scott: or
9:43
Scott: their
9:44
Scott: partner
9:44
Scott: full-time
9:45
Scott: knows
9:45
Scott: that
9:45
Scott: in
9:45
Scott: itself
9:46
Scott: leaves
9:47
Scott: a
9:47
Scott: lot
9:47
Scott: of
9:47
Scott: memories
9:48
Scott: and
9:48
Scott: challenges
9:49
Scott: and
9:49
Scott: fun
9:50
Scott: times.
9:50
Scott: So,
9:50
Scott: we're
9:51
Scott: really
9:52
Scott: incredibly
9:52
Scott: blessed
9:52
Scott: to,
9:53
Scott: to
9:53
Scott: be
9:53
Scott: in
9:53
Scott: this
9:53
Scott: industry
9:54
Scott: and
9:54
Scott: work
9:54
Scott: with
9:54
Scott: with
9:54
Scott: great
9:57
Scott: people.
9:57
Jenna: And
9:57
Jenna: Scott,
9:58
Jenna: since
9:58
Jenna: you're
9:58
Jenna: here,
9:58
Jenna: I'm
9:58
Jenna: just
9:59
Jenna: gonna
9:59
Jenna: leave
9:59
Jenna: you
9:59
Jenna: up
9:59
Jenna: for
10:00
Jenna: the
10:00
Jenna: next
10:00
Jenna: line
10:00
Jenna: of
10:00
Jenna: questioning.
10:01
Jenna: Okay,
10:01
Jenna: sure.
10:02
Jenna: Scott
10:03
Jenna: and
10:03
Jenna: I
10:03
Jenna: met,
10:04
Jenna: you
10:04
Jenna: know,
10:04
Jenna: I
10:04
Jenna: think
10:05
Jenna: on
10:05
Jenna: LinkedIn,
10:05
Jenna: but
10:05
Jenna: then
10:06
Jenna: at
10:06
Jenna: the
10:07
Jenna: Glamping
10:07
Jenna: show
10:08
Jenna: I
10:08
Jenna: was
10:08
Jenna: like,
10:08
Jenna: who's
10:08
Jenna: here?
10:08
Jenna: That's
10:09
Jenna: cool.
10:09
Jenna: I
10:09
Jenna: was
10:09
Jenna: asking
10:09
Jenna: all
10:10
Jenna: the
10:10
Jenna: people
10:10
Jenna: in
10:10
Jenna: the
10:10
Jenna: booth
10:10
Jenna: and
10:11
Jenna: everyone
10:11
Jenna: was
10:11
Jenna: like
10:11
Jenna: the
10:12
Jenna: history
10:12
Jenna: is
10:12
Jenna: here.
10:12
Jenna: Scott
10:13
Jenna: Fuss
10:13
Jenna: is
10:13
Jenna: here,
10:13
Jenna: the
10:13
Jenna: celebrity
10:14
Jenna: of
10:14
Jenna: the
10:14
Jenna: show.
10:14
Jenna: And
10:15
Jenna: I
10:15
Jenna: just
10:15
Jenna: thought
10:15
Jenna: it
10:15
Jenna: was
10:16
Jenna: so
10:16
Jenna: great
10:16
Jenna: cuz
10:16
Jenna: you
10:17
Jenna: are
10:17
Jenna: like,
10:18
Jenna: absolutely
10:18
Jenna: you
10:19
Jenna: are
10:19
Jenna: a
10:19
Jenna: celebrity,
10:19
Jenna: but
10:19
Jenna: you're
10:20
Jenna: also
10:20
Jenna: just
10:20
Jenna: so
10:21
Jenna: down
10:21
Jenna: to
10:22
Jenna: earth,
10:22
Jenna: like
10:22
Jenna: you
10:23
Jenna: are
10:23
Jenna: so
10:23
Jenna: easy
10:24
Jenna: to
10:24
Jenna: relate
10:24
Jenna: to.
10:25
Jenna: And
10:26
Jenna: another
10:26
Jenna: way
10:26
Jenna: that
10:26
Jenna: we
10:27
Jenna: were,
10:27
Jenna: you
10:27
Jenna: know,
10:27
Jenna: chatting
10:28
Jenna: was
10:28
Jenna: about
10:28
Jenna: work
10:29
Jenna: and
10:29
Jenna: culture,
10:29
Jenna: and
10:30
Jenna: that's
10:30
Jenna: really
10:31
Jenna: where
10:31
Jenna: my
10:32
Jenna: subject
10:32
Jenna: matter
10:32
Jenna: expertise
10:33
Jenna: is.
10:33
Jenna: I
10:33
Jenna: find
10:33
Jenna: it
10:33
Jenna: absolutely
10:34
Jenna: fascinating.
10:35
Jenna: I
10:35
Jenna: think
10:35
Jenna: that
10:36
Jenna: the
10:36
Jenna: Campground
10:37
Jenna: industry
10:37
Jenna: is
10:37
Jenna: in
10:38
Jenna: one
10:38
Jenna: way,
10:38
Jenna: like
10:38
Jenna: a
10:38
Jenna: very
10:38
Jenna: traditional
10:39
Jenna: and
10:39
Jenna: older
10:40
Jenna: industry,
10:40
Jenna: but
10:40
Jenna: in
10:40
Jenna: another
10:40
Jenna: way
10:40
Jenna: a
10:40
Jenna: very
10:41
Jenna: burgeoning
10:41
Jenna: industry
10:42
Jenna: with
10:42
Jenna: a
10:42
Jenna: lot
10:43
Jenna: of
10:43
Jenna: opportunity
10:44
Jenna: to
10:44
Jenna: have
10:44
Jenna: leadership
10:45
Jenna: in
10:45
Jenna: terms
10:46
Jenna: of
10:46
Jenna: attracting
10:47
Jenna: and
10:47
Jenna: retaining
10:47
Jenna: amazing
10:48
Jenna: talent
10:49
Jenna: and
10:49
Jenna: giving
10:50
Jenna: people
10:50
Jenna: opportunities
10:51
Jenna: to
10:51
Jenna: work
10:51
Jenna: in
10:51
Jenna: what
10:52
Jenna: they
10:52
Jenna: would
10:52
Jenna: consider
10:52
Jenna: a
10:52
Jenna: dream
10:53
Jenna: job.
10:53
Jenna: So
10:54
Jenna: can
10:54
Jenna: you
10:55
Jenna: just
10:55
Jenna: maybe
10:55
Jenna: launch
10:56
Jenna: into,
10:56
Jenna: you
10:57
Jenna: had
10:57
Jenna: a
10:57
Jenna: your
10:57
Jenna: hiring
10:58
Jenna: recently
10:59
Jenna: and
10:59
Jenna: you
10:59
Jenna: had
10:59
Jenna: some
10:59
Jenna: success
11:00
Jenna: and
11:00
Jenna: you
11:01
Jenna: attributed
11:01
Jenna: those
11:01
Jenna: to
11:01
Jenna: just
11:02
Jenna: kind
11:02
Jenna: of
11:02
Jenna: being
11:03
Jenna: real.
11:03
Jenna: Were
11:04
Jenna: you
11:04
Jenna: able
11:04
Jenna: to
11:04
Jenna: dive
11:04
Jenna: into
11:04
Jenna: that
11:05
Jenna: for
11:05
Jenna: other
11:05
Jenna: folks
11:06
Jenna: that
11:06
Jenna: might
11:06
Jenna: be
11:06
Jenna: hiring
11:06
Jenna: now
11:07
Jenna: in
11:07
Jenna: the
11:07
Jenna: future?
11:09
Scott: Yeah.
11:09
Scott: Yeah,
11:09
Scott: absolutely.
11:10
Scott: I
11:10
Scott: think.
11:11
Scott: It,
11:11
Scott: for
11:11
Scott: context,
11:12
Scott: we
11:12
Scott: were
11:13
Scott: recently
11:13
Scott: hiring
11:13
Scott: for
11:14
Scott: an
11:14
Scott: HR
11:14
Scott: director
11:15
Scott: position,
11:15
Scott: and
11:16
Scott: we
11:16
Scott: were
11:17
Scott: blown
11:17
Scott: away
11:17
Scott: with
11:18
Scott: a
11:18
Scott: number
11:19
Scott: literally
11:19
Scott: hundreds
11:19
Scott: of
11:20
Scott: applications
11:20
Scott: within
11:21
Scott: just
11:21
Scott: a
11:21
Scott: few
11:21
Scott: days.
11:22
Scott: And
11:22
Scott: we
11:22
Scott: ended
11:22
Scott: up
11:22
Scott: having
11:23
Scott: to,
11:23
Scott: for
11:24
Scott: my
11:24
Scott: sanity,
11:24
Scott: turn
11:25
Scott: off
11:25
Scott: the
11:25
Scott: the
11:25
Scott: job
11:26
Scott: posting
11:26
Scott: for
11:26
Scott: now.
11:27
Scott: And
11:27
Scott: I
11:28
Scott: was
11:28
Scott: really
11:28
Scott: surprised
11:29
Scott: by
11:30
Scott: how
11:30
Scott: many
11:30
Scott: applications
11:31
Scott: we
11:31
Scott: receive.
11:32
Scott: And
11:32
Scott: I
11:32
Scott: think
11:33
Scott: that,
11:34
Scott: you
11:34
Scott: know,
11:34
Scott: while
11:34
Scott: I
11:34
Scott: would
11:34
Scott: like
11:34
Scott: to
11:34
Scott: think
11:35
Scott: Horizon
11:35
Scott: has,
11:35
Scott: is
11:36
Scott: a
11:36
Scott: special
11:37
Scott: culture
11:37
Scott: I
11:37
Scott: think
11:38
Scott: it
11:38
Scott: was
11:38
Scott: really
11:38
Scott: more
11:39
Scott: so
11:39
Scott: the
11:39
Scott: success
11:40
Scott: benefited
11:40
Scott: or
11:41
Scott: was
11:41
Scott: attributed
11:41
Scott: to
11:42
Scott: being
11:42
Scott: able
11:42
Scott: to
11:44
Scott: create
11:44
Scott: a
11:45
Scott: benefits
11:45
Scott: package
11:46
Scott: in
11:46
Scott: a
11:46
Scott: work
11:47
Scott: environment
11:47
Scott: that
11:47
Scott: people
11:48
Scott: would
11:48
Scott: want
11:48
Scott: to
11:48
Scott: spend
11:48
Scott: their
11:48
Scott: time
11:49
Scott: with.
11:49
Scott: I
11:49
Scott: mean,
11:49
Scott: we
11:49
Scott: are
11:50
Scott: here,
11:51
Scott: we've
11:51
Scott: said
11:51
Scott: this
11:51
Scott: from
11:51
Scott: day
11:52
Scott: one
11:52
Scott: as
11:52
Scott: a
11:52
Scott: team.
11:54
Scott: While
11:54
Scott: we're
11:54
Scott: here
11:54
Scott: for
11:54
Scott: our
11:54
Scott: investors,
11:55
Scott: we're
11:55
Scott: here
11:56
Scott: for
11:56
Scott: our
11:56
Scott: team
11:57
Scott: first.
11:57
Scott: It's
11:58
Scott: our
11:58
Scott: team
11:58
Scott: first,
11:58
Scott: and
11:59
Scott: then
11:59
Scott: our
11:59
Scott: guests,
11:59
Scott: and
12:00
Scott: then
12:00
Scott: our
12:00
Scott: investors
12:00
Scott: and
12:01
Scott: in
12:01
Scott: our
12:01
Scott: partners.
12:02
Scott: And
12:02
Scott: you
12:03
Scott: know,
12:03
Scott: I
12:03
Scott: feel
12:03
Scott: that
12:04
Scott: in
12:04
Scott: in
12:05
Scott: your
12:05
Scott: time
12:05
Scott: working
12:06
Scott: with
12:06
Scott: the
12:06
Scott: company,
12:06
Scott: you're
12:06
Scott: spending
12:07
Scott: so
12:07
Scott: much
12:07
Scott: time
12:07
Scott: and
12:08
Scott: so
12:08
Scott: much
12:08
Scott: of
12:08
Scott: your
12:08
Scott: life
12:08
Scott: working
12:09
Scott: with
12:09
Scott: them,
12:09
Scott: you
12:09
Scott: should
12:10
Scott: be
12:10
Scott: able
12:10
Scott: to
12:11
Scott: ensure
12:11
Scott: that
12:12
Scott: you're
12:12
Scott: getting
12:13
Scott: way
12:13
Scott: more
12:13
Scott: out
12:13
Scott: of
12:14
Scott: the
12:14
Scott: job
12:14
Scott: than
12:15
Scott: frankly
12:15
Scott: what
12:15
Scott: the
12:15
Scott: job
12:16
Scott: is
12:16
Scott: getting
12:16
Scott: out
12:16
Scott: of
12:16
Scott: you.
12:17
Scott: And
12:17
Scott: I
12:17
Scott: feel
12:17
Scott: like
12:17
Scott: by
12:18
Scott: focusing
12:18
Scott: in
12:18
Scott: on
12:19
Scott: that
12:19
Scott: simple
12:20
Scott: premise,
12:20
Scott: we
12:20
Scott: were
12:20
Scott: able
12:21
Scott: to
12:21
Scott: achieve
12:21
Scott: some
12:21
Scott: great
12:22
Scott: results
12:22
Scott: with
12:22
Scott: that
12:22
Scott: hire.
12:23
Scott: I
12:23
Scott: think
12:23
Scott: it's
12:23
Scott: also
12:24
Scott: something
12:24
Scott: that
12:24
Scott: we're
12:25
Scott: working
12:25
Scott: hard
12:26
Scott: and
12:26
Scott: we're
12:26
Scott: not
12:26
Scott: perfect
12:27
Scott: at,
12:27
Scott: by
12:27
Scott: any
12:27
Scott: means
12:27
Scott: for
12:28
Scott: working
12:28
Scott: hard
12:28
Scott: to
12:28
Scott: try
12:29
Scott: and
12:29
Scott: implement
12:29
Scott: at
12:30
Scott: our
12:30
Scott: onsite
12:30
Scott: teams
12:31
Scott: as
12:31
Scott: well.
12:31
Scott: You
12:31
Scott: know,
12:32
Scott: the
12:32
Scott: cost
12:32
Scott: of
12:32
Scott: attrition
12:33
Scott: and
12:33
Scott: employee
12:34
Scott: turnover
12:34
Scott: is
12:35
Scott: exceptionally
12:36
Scott: high.
12:36
Scott: And
12:36
Scott: in
12:36
Scott: this
12:36
Scott: industry
12:37
Scott: it's
12:37
Scott: just
12:38
Scott: there's
12:38
Scott: some
12:38
Scott: level
12:38
Scott: that's
12:39
Scott: just
12:39
Scott: always
12:39
Scott: going
12:39
Scott: to
12:39
Scott: be
12:39
Scott: there.
12:40
Scott: You
12:40
Scott: know,
12:40
Scott: we
12:40
Scott: have
12:40
Scott: seasonal
12:41
Scott: employment
12:41
Scott: and,
12:42
Scott: you
12:42
Scott: know,
12:42
Scott: in,
12:42
Scott: in
12:42
Scott: our
12:43
Scott: industry
12:43
Scott: specifically
12:43
Scott: with
12:44
Scott: work
12:44
Scott: campers,
12:45
Scott: they
12:45
Scott: come
12:45
Scott: and
12:45
Scott: go,
12:46
Scott: but
12:46
Scott: to
12:46
Scott: the
12:46
Scott: extent
12:47
Scott: that
12:47
Scott: we
12:47
Scott: can
12:48
Scott: focus
12:48
Scott: on
12:48
Scott: retention
12:49
Scott: and
12:50
Scott: you
12:50
Scott: know,
12:50
Scott: fostering
12:51
Scott: employment
12:52
Scott: opportunities
12:53
Scott: that
12:53
Scott: allow
12:53
Scott: people
12:54
Scott: to,
12:54
Scott: or
12:55
Scott: really
12:55
Scott: want,
12:56
Scott: people
12:56
Scott: want
12:56
Scott: to
12:56
Scott: come
12:56
Scott: back
12:57
Scott: and
12:57
Scott: work
12:57
Scott: for
12:57
Scott: it,
12:58
Scott: it
12:58
Scott: creates
12:58
Scott: better
12:58
Scott: operating
12:59
Scott: margins
12:59
Scott: for
12:59
Scott: ourselves
13:00
Scott: as
13:00
Scott: well.
13:01
Scott: So
13:01
Scott: there's
13:01
Scott: not
13:01
Scott: only
13:02
Scott: the
13:02
Scott: feel
13:02
Scott: good
13:02
Scott: side
13:02
Scott: of
13:02
Scott: it,
13:03
Scott: but
13:03
Scott: there's
13:03
Scott: also
13:03
Scott: the
13:03
Scott: the
13:03
Scott: economic
13:04
Scott: benefits
13:04
Scott: as
13:04
Scott: well.
13:07
Jenna: Absolutely,
13:08
Jenna: completely
13:08
Jenna: agree.
13:09
Jenna: If
13:09
Jenna: you
13:09
Jenna: have
13:10
Jenna: to
13:10
Jenna: rehire
13:10
Jenna: people,
13:10
Jenna: it's
13:11
Jenna: thousands
13:11
Jenna: and
13:12
Jenna: thousands
13:12
Jenna: of
13:12
Jenna: dollars
13:12
Jenna: to
13:12
Jenna: do
13:13
Jenna: that.
13:14
Jenna: More
13:14
Jenna: importantly,
13:14
Jenna: maybe
13:15
Jenna: it's
13:15
Jenna: time
13:15
Jenna: to
13:15
Jenna: do
13:15
Jenna: that.
13:16
Jenna: So
13:16
Jenna: I
13:16
Jenna: think
13:16
Jenna: it's
13:16
Jenna: really
13:17
Jenna: savvy
13:17
Jenna: that.
13:18
Jenna: That
13:18
Jenna: you
13:18
Jenna: had
13:18
Jenna: you
13:19
Jenna: know,
13:19
Jenna: Randy
13:19
Jenna: helping
13:19
Jenna: with
13:20
Jenna: a
13:20
Jenna: lot
13:20
Jenna: of
13:20
Jenna: leadership
13:20
Jenna: in
13:21
Jenna: terms
13:21
Jenna: of
13:21
Jenna: culture
13:22
Jenna: and
13:22
Jenna: making
13:22
Jenna: sure
13:22
Jenna: that
13:23
Jenna: people
13:24
Jenna: just
13:24
Jenna: feel
13:24
Jenna: good
13:25
Jenna: when
13:26
Jenna: they're,
13:26
Jenna: you
13:26
Jenna: know,
13:27
Jenna: like
13:27
Jenna: the
13:27
Jenna: Sunday
13:27
Jenna: night.
13:27
Jenna: Like,
13:28
Jenna: they're
13:28
Jenna: not,
13:28
Jenna: like
13:28
Jenna: dreading
13:29
Jenna: going
13:29
Jenna: to
13:29
Jenna: work
13:29
Jenna: in
13:30
Jenna: the
13:30
Jenna: morning
13:30
Jenna: or,
13:30
Jenna: you
13:30
Jenna: know,
13:31
Jenna: they're
13:31
Jenna: seasonal
13:31
Jenna: people.
13:32
Jenna: They're
13:32
Jenna: just,
13:32
Jenna: they're
13:32
Jenna: happy
13:33
Jenna: to
13:33
Jenna: be
13:33
Jenna: there
13:34
Jenna: and
13:35
Jenna: they're
13:35
Jenna: gonna
13:35
Jenna: treat
13:35
Jenna: your
13:36
Jenna: customers
13:36
Jenna: ultimately
13:37
Jenna: better.
13:37
Jenna: It's
13:37
Jenna: really
13:38
Jenna: gonna
13:38
Jenna: be
13:38
Jenna: a
13:38
Jenna: trickle
13:38
Jenna: down
13:38
Jenna: effect.
13:39
Jenna: So
13:39
Jenna: I
13:39
Jenna: think
13:39
Jenna: you
13:40
Jenna: really
13:40
Jenna: have
13:40
Jenna: nailed
13:41
Jenna: it
13:41
Jenna: there,
13:41
Jenna: and
13:42
Jenna: good
13:42
Jenna: luck
13:43
Jenna: going
13:43
Jenna: through
13:43
Jenna: hundreds
13:44
Jenna: of
13:44
Jenna: applications.
13:44
Jenna: I
13:45
Jenna: do
13:45
Jenna: not
13:45
Scott: Yeah.
13:46
Scott: Thank
13:46
Scott: you.
13:46
Scott: Yeah.
13:47
Scott: And
13:47
Scott: to
13:47
Scott: real
13:47
Scott: quick,
13:48
Scott: to
13:48
Scott: your
13:48
Scott: point
13:48
Scott: that
13:49
Scott: the
13:49
Scott: best
13:49
Scott: compliment
13:50
Scott: that
13:50
Scott: I've
13:50
Scott: received,
13:51
Scott: And
13:51
Scott: the
13:51
Scott: last
13:52
Scott: year
13:52
Scott: was
13:52
Scott: from
13:53
Scott: our,
13:53
Scott: she's
13:53
Scott: been
13:54
Scott: newly
13:54
Scott: promoted
13:54
Scott: to
13:54
Scott: a
13:55
Scott: chief
13:55
Scott: of
13:55
Scott: staff
13:55
Scott: role,
13:56
Scott: but
13:56
Scott: she
13:56
Scott: served
13:56
Scott: our
13:57
Scott: project
13:57
Scott: manager
13:57
Scott: role
13:58
Scott: for
13:58
Scott: the
13:58
Scott: last
13:58
Scott: year.
13:59
Scott: And
13:59
Scott: she
13:59
Scott: said,
13:59
Scott: this
14:00
Scott: is
14:00
Scott: the
14:00
Scott: first
14:00
Scott: time
14:01
Scott: I've
14:01
Scott: ever
14:01
Scott: worked
14:02
Scott: somewhere
14:03
Scott: where
14:03
Scott: I
14:03
Scott: am
14:03
Scott: excited
14:04
Scott: to
14:04
Scott: go
14:04
Scott: back
14:04
Scott: to
14:04
Scott: work,
14:05
Scott: coming
14:05
Scott: back
14:05
Scott: from
14:05
Scott: vacation.
14:06
Scott: And
14:07
Scott: you
14:07
Scott: know,
14:07
Scott: that
14:08
Scott: to
14:08
Scott: me
14:08
Scott: it
14:09
Scott: means
14:09
Scott: everything.
14:09
Scott: And
14:10
Scott: I
14:10
Scott: think
14:10
Scott: the
14:10
Scott: more
14:10
Scott: that
14:11
Scott: park
14:11
Scott: operators,
14:12
Scott: I
14:12
Scott: mean,
14:12
Scott: that's
14:12
Scott: who
14:13
Scott: just
14:13
Scott: watching
14:13
Scott: the
14:13
Scott: show,
14:14
Scott: the
14:14
Scott: more
14:14
Scott: that
14:15
Scott: you
14:15
Scott: really
14:15
Scott: think
14:15
Scott: about
14:16
Scott: investing
14:16
Scott: in
14:17
Scott: your
14:17
Scott: team,
14:17
Scott: and
14:18
Scott: the
14:18
Scott: more
14:18
Scott: that
14:19
Scott: you
14:19
Scott: truly
14:20
Scott: understand
14:21
Scott: that
14:21
Scott: your
14:21
Scott: team
14:22
Scott: drives
14:22
Scott: your
14:22
Scott: business
14:23
Scott: and
14:23
Scott: that,
14:23
Scott: you
14:24
Scott: know,
14:24
Scott: in
14:24
Scott: today's
14:25
Scott: economic
14:25
Scott: climate
14:26
Scott: it's
14:26
Scott: difficult
14:27
Scott: to
14:27
Scott: think
14:27
Scott: about,
14:28
Scott: you
14:28
Scott: know,
14:28
Scott: maybe
14:28
Scott: providing
14:28
Scott: raises
14:29
Scott: or
14:29
Scott: paying
14:30
Scott: a
14:30
Scott: true
14:30
Scott: living
14:30
Scott: wage.
14:31
Scott: But
14:32
Scott: your
14:32
Scott: business
14:32
Scott: will
14:32
Scott: benefit
14:33
Scott: from
14:33
Scott: it.
14:35
Jenna: Very
14:36
Jenna: cool.
14:37
Jenna: I
14:38
Jenna: wanted
14:38
Jenna: to
14:39
Jenna: Sandy,
14:39
Jenna: ask
14:40
Jenna: you
14:40
Jenna: about
14:40
Jenna: a
14:41
Jenna: topic
14:41
Jenna: you
14:41
Jenna: had
14:41
Jenna: brought
14:42
Jenna: up
14:42
Jenna: a
14:42
Jenna: little
14:42
Jenna: bit
14:42
Jenna: in
14:42
Jenna: our
14:42
Jenna: email
14:43
Jenna: chat,
14:43
Jenna: and
14:43
Jenna: that's
14:44
Jenna: experiential
14:44
Jenna: Camping.
14:45
Jenna: And
14:45
Jenna: I
14:45
Jenna: just
14:45
Jenna: thought
14:46
Jenna: that
14:46
Jenna: was
14:46
Jenna: such
14:46
Jenna: a,
14:47
Jenna: like,
14:48
Jenna: fabulous
14:49
Jenna: thing
14:49
Jenna: to
14:49
Jenna: start
14:49
Jenna: thinking
14:50
Jenna: about
14:50
Jenna: and
14:51
Jenna: like
14:51
Jenna: how
14:51
Jenna: does
14:51
Jenna: that
14:51
Jenna: differ
14:52
Jenna: from
14:52
Jenna: what's
14:52
Jenna: been
14:52
Jenna: going
14:53
Jenna: on
14:53
Jenna: and
14:53
Jenna: what
14:53
Jenna: are
14:54
Jenna: the,
14:55
Jenna: you
14:55
Jenna: know,
14:55
Jenna: differentiators
14:56
Jenna: for
14:57
Jenna: that,
14:57
Jenna: that
14:57
Jenna: maybe
14:58
Jenna: somebody
14:58
Jenna: could
14:59
Jenna: make
14:59
Jenna: lucrative
14:59
Jenna: even?
15:01
Sandy: Well,
15:02
Sandy: Randy
15:02
Sandy: was
15:02
Sandy: the
15:02
Sandy: first
15:03
Sandy: one
15:03
Sandy: that
15:03
Sandy: I
15:03
Sandy: heard
15:03
Sandy: coined
15:04
Sandy: that
15:04
Sandy: phrase,
15:05
Sandy: and
15:05
Sandy: when
15:06
Sandy: he
15:06
Sandy: first
15:06
Sandy: said
15:06
Sandy: it
15:07
Sandy: honestly
15:07
Sandy: it
15:08
Sandy: didn't
15:08
Sandy: the
15:08
Sandy: light
15:08
Sandy: bulb
15:09
Sandy: did
15:09
Sandy: not
15:09
Sandy: go
15:09
Sandy: on
15:10
Sandy: what
15:10
Sandy: he
15:10
Sandy: was
15:10
Sandy: really
15:11
Sandy: talking
15:11
Sandy: about,
15:12
Sandy: but
15:12
Sandy: it
15:12
Sandy: stuck
15:13
Sandy: with
15:13
Sandy: me
15:13
Sandy: and
15:14
Sandy: the
15:14
Sandy: more
15:14
Sandy: I
15:14
Sandy: started
15:14
Sandy: thinking
15:15
Sandy: about
15:15
Sandy: it
15:15
Sandy: and
15:16
Sandy: listening
15:16
Sandy: to
15:16
Sandy: conversations,
15:18
Sandy: the
15:18
Sandy: more
15:18
Sandy: I
15:19
Sandy: realized
15:19
Sandy: that
15:19
Sandy: we
15:19
Sandy: are
15:19
Sandy: moving
15:20
Sandy: and
15:20
Sandy: transitioning
15:21
Sandy: from
15:21
Sandy: a
15:21
Sandy: place
15:21
Sandy: where
15:22
Sandy: we're
15:22
Sandy: all
15:22
Sandy: talking
15:22
Sandy: about
15:23
Sandy: providing
15:23
Sandy: good
15:24
Sandy: customer
15:24
Sandy: service
15:25
Sandy: or
15:25
Sandy: guest
15:25
Sandy: service.
15:26
Sandy: And
15:26
Sandy: that's
15:27
Sandy: great
15:27
Sandy: once
15:27
Sandy: they
15:27
Sandy: get
15:28
Sandy: there,
15:28
Sandy: but
15:28
Sandy: it
15:28
Sandy: doesn't
15:29
Sandy: get
15:29
Sandy: them
15:29
Sandy: there.
15:30
Sandy: and
15:30
Sandy: so,
15:31
Sandy: you
15:31
Sandy: know,
15:32
Sandy: repeat
15:32
Sandy: business,
15:33
Sandy: yes.
15:33
Sandy: But
15:33
Sandy: initially
15:34
Sandy: getting
15:34
Sandy: them
15:34
Sandy: there,
15:35
Sandy: and
15:35
Sandy: we
15:35
Sandy: are
15:35
Sandy: moving
15:36
Sandy: into
15:36
Sandy: a
15:36
Sandy: season
15:37
Sandy: where
15:37
Sandy: we
15:38
Sandy: are
15:38
Sandy: competing
15:38
Sandy: across
15:39
Sandy: so
15:39
Sandy: many
15:39
Sandy: different
15:40
Sandy: kinds
15:40
Sandy: of
15:40
Sandy: markets
15:40
Sandy: now,
15:40
Sandy: especially
15:41
Sandy: with
15:41
Sandy: the
15:41
Sandy: growth
15:41
Sandy: of
15:42
Sandy: glamping
15:42
Sandy: and
15:42
Sandy: some
15:42
Sandy: of
15:43
Sandy: the
15:43
Sandy: things
15:43
Sandy: we're
15:43
Sandy: seeing
15:43
Sandy: there,
15:44
Sandy: that
15:44
Sandy: understanding
15:45
Sandy: the
15:46
Sandy: definition
15:46
Sandy: of
15:46
Sandy: experiential
15:47
Sandy: Camping
15:48
Sandy: and
15:48
Sandy: understanding
15:48
Sandy: what
15:49
Sandy: that
15:49
Sandy: is
15:49
Sandy: is
15:50
Sandy: super
15:50
Sandy: important
15:51
Sandy: just
15:51
Sandy: to
15:51
Sandy: help
15:51
Sandy: get
15:52
Sandy: the
15:52
Sandy: guests
15:52
Sandy: there
15:52
Sandy: for
15:53
Sandy: the
15:53
Sandy: first
15:53
Sandy: time.
15:54
Sandy: And
15:54
Sandy: it's
15:54
Sandy: not
15:55
Sandy: only
15:55
Sandy: important
15:56
Sandy: to
15:56
Sandy: reach
15:56
Sandy: the
15:56
Sandy: Gen
15:56
Sandy: Zers
15:57
Sandy: who
15:57
Sandy: are
15:57
Sandy: really
15:58
Sandy: looking
15:58
Sandy: for
15:58
Sandy: that
15:59
Sandy: but
15:59
Sandy: it's
15:59
Sandy: also
16:00
Sandy: important
16:00
Sandy: to
16:01
Sandy: reach,
16:01
Sandy: I
16:01
Sandy: mean,
16:02
Sandy: I
16:02
Sandy: think
16:02
Sandy: campgrounds
16:03
Sandy: that
16:03
Sandy: are
16:04
Sandy: just
16:04
Sandy: your
16:04
Sandy: basic
16:05
Sandy: Campground
16:05
Sandy: from
16:05
Sandy: years
16:06
Sandy: ago
16:06
Sandy: where
16:06
Sandy: you
16:06
Sandy: go
16:07
Sandy: in
16:07
Sandy: and
16:07
Sandy: there's
16:07
Sandy: no
16:07
Sandy: paved
16:08
Sandy: site,
16:09
Sandy: but
16:09
Sandy: it's
16:09
Sandy: just
16:09
Sandy: a
16:09
Sandy: mom
16:10
Sandy: and
16:10
Sandy: pop
16:10
Sandy: and
16:10
Sandy: you
16:11
Sandy: go
16:11
Sandy: and
16:11
Sandy: you
16:11
Sandy: build
16:12
Sandy: a
16:12
Sandy: fire
16:12
Sandy: and
16:12
Sandy: you
16:13
Sandy: cook
16:13
Sandy: s'mores
16:13
Sandy: and
16:14
Sandy: maybe
16:14
Sandy: there's
16:14
Sandy: a
16:15
Sandy: trail
16:15
Sandy: that
16:15
Sandy: you.
16:16
Sandy: But
16:16
Sandy: all
16:17
Sandy: the
16:17
Sandy: amenities
16:17
Sandy: aren't
16:18
Sandy: there.
16:18
Sandy: But
16:18
Sandy: there
16:19
Sandy: is
16:19
Sandy: still
16:19
Sandy: the
16:19
Sandy: opportunity
16:20
Sandy: to
16:20
Sandy: create
16:21
Sandy: this
16:21
Sandy: experience
16:22
Sandy: and
16:22
Sandy: focus
16:23
Sandy: on
16:23
Sandy: this
16:23
Sandy: experience.
16:24
Sandy: And
16:25
Sandy: so,
16:26
Sandy: you
16:26
Sandy: know,
16:27
Sandy: again,
16:27
Sandy: every
16:27
Sandy: time
16:28
Sandy: we've
16:28
Sandy: had
16:28
Sandy: these
16:28
Sandy: conversations
16:29
Sandy: on
16:29
Sandy: some
16:29
Sandy: of
16:29
Sandy: these
16:30
Sandy: podcasts,
16:30
Sandy: Randy
16:30
Sandy: will
16:30
Sandy: usually
16:31
Sandy: throw
16:31
Sandy: something
16:32
Sandy: up
16:32
Sandy: and
16:32
Sandy: it's
16:33
Sandy: really
16:33
Sandy: been
16:33
Sandy: something
16:34
Sandy: I've
16:34
Sandy: tried
16:34
Sandy: to
16:34
Sandy: ingrain
16:36
Sandy: in
16:36
Sandy: my
16:36
Sandy: philosophy
16:37
Sandy: of
16:37
Sandy: how
16:37
Sandy: I'm
16:37
Sandy: moving
16:38
Sandy: forward
16:39
Sandy: and
16:39
Sandy: what
16:39
Sandy: I'm
16:39
Sandy: talking
16:40
Sandy: with
16:40
Sandy: parks
16:41
Sandy: about
16:41
Sandy: doing.
16:42
Sandy: And
16:42
Sandy: I
16:42
Sandy: even
16:43
Sandy: have
16:43
Sandy: a
16:43
Sandy: park
16:43
Sandy: now
16:43
Sandy: that's
16:44
Sandy: a
16:44
Sandy: new
16:44
Sandy: park
16:44
Sandy: gonna
16:45
Sandy: open
16:45
Sandy: in
16:45
Sandy: January.
16:46
Sandy: And
16:46
Sandy: they
16:47
Sandy: are
16:47
Sandy: having,
16:47
Sandy: they
16:47
Sandy: have
16:48
Sandy: zero
16:48
Sandy: hookups,
16:49
Sandy: none
16:50
Sandy: whatsoever,
16:51
Sandy: but
16:51
Sandy: they've
16:51
Sandy: got
16:52
Sandy: regular
16:52
Sandy: RV
16:53
Sandy: sites
16:53
Sandy: and
16:53
Sandy: tent
16:54
Sandy: sites
16:54
Sandy: and
16:54
Sandy: all
16:55
Sandy: of
16:55
Sandy: that.
16:55
Sandy: And
16:56
Sandy: because
16:56
Sandy: the
16:56
Sandy: entire
16:57
Sandy: thing
16:57
Sandy: is
16:58
Sandy: built
16:58
Sandy: around
16:59
Sandy: experiences
17:00
Sandy: and
17:01
Sandy: so,
17:01
Sandy: and
17:01
Sandy: people
17:02
Sandy: are
17:02
Sandy: paying
17:02
Sandy: as
17:03
Sandy: much
17:03
Sandy: for
17:04
Sandy: that
17:04
Sandy: site
17:04
Sandy: that
17:04
Sandy: has
17:05
Sandy: no
17:05
Sandy: hookups
17:06
Sandy: because
17:06
Sandy: of
17:07
Sandy: the
17:07
Sandy: experience
17:07
Sandy: he
17:07
Sandy: can
17:08
Sandy: offer
17:08
Sandy: as
17:08
Sandy: they're
17:09
Sandy: paying
17:09
Sandy: for
17:09
Sandy: one
17:09
Sandy: of
17:09
Sandy: the
17:09
Sandy: sites
17:10
Sandy: that's
17:10
Sandy: got
17:10
Sandy: all
17:10
Sandy: the
17:10
Sandy: fruit
17:11
Sandy: free
17:11
Sandy: stuff.
17:12
Sandy: So
17:12
Sandy: I
17:13
Sandy: really,
17:13
Sandy: as
17:14
Sandy: I
17:14
Sandy: talk
17:14
Sandy: apart,
17:14
Sandy: I'm
17:14
Sandy: trying
17:15
Sandy: to
17:15
Sandy: talk
17:15
Sandy: to
17:15
Sandy: them
17:15
Sandy: about
17:16
Sandy: understanding
17:17
Sandy: what
17:17
Sandy: that
17:17
Sandy: is
17:18
Sandy: and
17:18
Sandy: learning
17:18
Sandy: how
17:19
Sandy: to
17:19
Sandy: make
17:19
Sandy: that
17:19
Sandy: shift.
17:20
Sandy: Everybody
17:20
Sandy: can
17:21
Sandy: create
17:22
Sandy: different
17:22
Sandy: experiences
17:24
Sandy: that
17:25
Sandy: somebody
17:25
Sandy: is
17:25
Sandy: looking
17:26
Sandy: for.
17:26
Sandy: And
17:27
Sandy: so
17:27
Sandy: I
17:28
Sandy: just,
17:28
Sandy: you
17:28
Sandy: know,
17:29
Sandy: every
17:29
Sandy: time
17:29
Sandy: we
17:29
Sandy: talk
17:29
Sandy: about
17:30
Sandy: this,
17:30
Sandy: I
17:30
Sandy: get
17:30
Sandy: so
17:30
Sandy: excited
17:31
Sandy: because
17:32
Sandy: multiple
17:32
Sandy: kinds,
17:33
Sandy: I
17:33
Sandy: mean,
17:33
Sandy: they're
17:33
Sandy: pulling
17:34
Sandy: on,
17:34
Sandy: this
17:34
Sandy: particular
17:34
Sandy: park
17:35
Sandy: is
17:35
Sandy: pulling
17:36
Sandy: on
17:36
Sandy: their
17:36
Sandy: agri
17:36
Sandy: license
17:37
Sandy: and
17:37
Sandy: so
17:38
Sandy: it's
17:39
Sandy: all
17:39
Sandy: agricultural.
17:40
Sandy: And
17:40
Sandy: so
17:41
Sandy: literally
17:41
Sandy: they're
17:41
Sandy: gonna
17:41
Sandy: be
17:42
Sandy: able
17:42
Sandy: to
17:42
Sandy: have
17:42
Sandy: families
17:43
Sandy: come,
17:43
Sandy: they've
17:43
Sandy: got
17:44
Sandy: goats
17:44
Sandy: and
17:45
Sandy: sheep
17:45
Sandy: and
17:45
Sandy: bunnies
17:45
Sandy: and
17:46
Sandy: chickens
17:46
Sandy: and
17:46
Sandy: you
17:47
Sandy: name
17:47
Sandy: it.
17:47
Sandy: And
17:47
Sandy: then
17:47
Sandy: they
17:48
Sandy: also
17:48
Sandy: have
17:48
Sandy: three
17:48
Sandy: and
17:48
Sandy: a
17:48
Sandy: half
17:49
Sandy: miles
17:49
Sandy: of
17:49
Sandy: water
17:50
Sandy: frontage
17:50
Sandy: where
17:51
Sandy: they
17:51
Sandy: can
17:51
Sandy: fish.
17:52
Sandy: And
17:52
Sandy: it's
17:52
Sandy: all
17:52
Sandy: about
17:53
Sandy: sustainability.
17:54
Sandy: And
17:54
Sandy: families
17:55
Sandy: come,
17:56
Sandy: kids
17:56
Sandy: will
17:56
Sandy: go,
17:57
Sandy: you
17:57
Sandy: know,
17:58
Sandy: raid
17:58
Sandy: the
17:58
Sandy: chicken
17:59
Sandy: houses
17:59
Sandy: and
17:59
Sandy: collect
18:00
Sandy: the
18:00
Sandy: eggs,
18:00
Sandy: and
18:00
Sandy: that's
18:00
Sandy: what
18:01
Sandy: gets
18:01
Sandy: served
18:01
Sandy: for
18:01
Sandy: breakfast
18:02
Sandy: at
18:02
Sandy: the
18:02
Sandy: Chuck
18:02
Sandy: House.
18:03
Sandy: So
18:04
Sandy: I
18:05
Sandy: just
18:05
Sandy: love
18:06
Sandy: those
18:06
Sandy: kind
18:06
Sandy: of
18:06
Sandy: opportunities
18:07
Sandy: and
18:08
Sandy: sharing
18:08
Sandy: 'em
18:08
Sandy: with
18:09
Sandy: the
18:09
Sandy: parks.
18:11
Jenna: Yeah,
18:11
Jenna: because
18:12
Jenna: it's,
18:12
Jenna: you're
18:12
Jenna: right,
18:13
Jenna: it's
18:13
Jenna: not
18:13
Jenna: necessarily
18:14
Jenna: that
18:15
Jenna: everyone
18:15
Jenna: should
18:15
Jenna: be
18:16
Jenna: doing,
18:16
Jenna: you
18:16
Jenna: know,
18:16
Jenna: this
18:17
Jenna: new
18:17
Jenna: trend
18:17
Jenna: or
18:18
Jenna: anything
18:18
Jenna: like
18:18
Jenna: that.
18:18
Jenna: However,
18:19
Jenna: if
18:19
Jenna: I
18:19
Jenna: leave
18:20
Jenna: a
18:20
Jenna: campsite,
18:21
Jenna: if
18:21
Jenna: there's
18:21
Jenna: nothing
18:22
Jenna: around,
18:22
Jenna: I
18:22
Jenna: do
18:22
Jenna: wanna
18:23
Jenna: have
18:24
Jenna: maybe
18:24
Jenna: a
18:24
Jenna: special,
18:25
Jenna: maybe
18:25
Jenna: something
18:25
Jenna: that
18:26
Jenna: I
18:26
Jenna: tried
18:27
Jenna: for
18:27
Jenna: the
18:27
Jenna: first
18:27
Jenna: time
18:28
Jenna: and
18:28
Jenna: learn
18:28
Jenna: something
18:28
Jenna: new
18:29
Jenna: at
18:29
Jenna: that
18:29
Jenna: place.
18:29
Jenna: Maybe
18:30
Jenna: my
18:30
Jenna: child
18:30
Jenna: did,
18:31
Jenna: maybe
18:32
Jenna: I
18:32
Jenna: just
18:32
Jenna: got
18:32
Jenna: to
18:32
Jenna: experience
18:33
Jenna: something
18:33
Jenna: that
18:33
Jenna: I've
18:33
Jenna: never
18:34
Jenna: even
18:34
Jenna: understood
18:35
Jenna: before.
18:35
Jenna: Could
18:36
Jenna: be
18:36
Jenna: true.
18:36
Jenna: So
18:37
Jenna: it
18:37
Jenna: sounds
18:37
Jenna: like,
18:38
Jenna: you
18:38
Jenna: know,
18:39
Jenna: owners
18:39
Jenna: need
18:39
Jenna: to
18:41
Jenna: understand
18:42
Jenna: what's
18:42
Jenna: different
18:43
Jenna: and
18:43
Jenna: potentially
18:44
Jenna: lean
18:44
Jenna: into
18:44
Jenna: that.
18:45
Jenna: Try
18:45
Jenna: new
18:45
Jenna: stuff,
18:46
Jenna: see
18:46
Jenna: what
18:46
Jenna: sticks.
18:48
Jenna: You
18:48
Jenna: never
18:48
Jenna: know
18:49
Jenna: what
18:49
Jenna: it
18:49
Jenna: could
18:49
Jenna: be
18:49
Jenna: like,
18:50
Jenna: and
18:50
Jenna: like
18:51
Jenna: picking
18:51
Jenna: fresh
18:51
Jenna: eggs.
18:52
Jenna: That
18:52
Jenna: sounds
18:52
Jenna: absolutely
18:52
Jenna: lovely.
18:53
Jenna: Like
18:53
Jenna: I
18:53
Jenna: would
18:54
Jenna: remember
18:54
Jenna: that
18:54
Jenna: forever.
18:55
Jenna: You
18:55
Jenna: know,
18:56
Jenna: it's
18:56
Jenna: gonna
18:56
Jenna: be
18:56
Jenna: the
18:57
Jenna: simple
18:57
Sandy: I
18:57
Sandy: keep
18:57
Sandy: having
18:57
Sandy: to
18:58
Sandy: go
18:58
Sandy: back
18:58
Sandy: to
18:58
Sandy: Randy,
18:59
Sandy: but
18:59
Sandy: he's
18:59
Sandy: also
19:00
Sandy: the
19:00
Sandy: king
19:00
Sandy: of
19:00
Sandy: saying
19:01
Sandy: that
19:01
Sandy: it
19:01
Sandy: doesn't
19:02
Sandy: have
19:02
Sandy: to
19:02
Sandy: be
19:02
Sandy: something
19:02
Sandy: you
19:03
Sandy: have
19:03
Sandy: inside
19:03
Sandy: your
19:03
Sandy: park.
19:04
Sandy: You
19:04
Sandy: know,
19:04
Sandy: if
19:04
Sandy: you've
19:05
Sandy: got
19:05
Sandy: a
19:05
Sandy: state
19:05
Sandy: park
19:06
Sandy: or
19:06
Sandy: a
19:06
Sandy: fishing
19:06
Sandy: area
19:06
Sandy: or
19:07
Sandy: something
19:07
Sandy: that's
19:07
Sandy: going
19:08
Sandy: on
19:08
Sandy: outside
19:09
Sandy: your
19:09
Sandy: park
19:09
Sandy: close
19:10
Sandy: by,
19:10
Sandy: you
19:11
Sandy: can
19:11
Sandy: pull
19:11
Sandy: those
19:11
Sandy: things
19:12
Sandy: together
19:12
Sandy: and
19:12
Sandy: market
19:13
Sandy: those
19:13
Sandy: experiences
19:14
Sandy: for
19:14
Sandy: people.
19:15
Sandy: And
19:15
Sandy: so
19:16
Sandy: I
19:16
Sandy: just,
19:16
Sandy: I
19:16
Sandy: love
19:17
Sandy: that.
19:17
Sandy: I
19:17
Sandy: love,
19:18
Sandy: you
19:18
Sandy: know,
19:18
Sandy: doing
19:18
Sandy: the
19:19
Sandy: work
19:19
Sandy: before
19:19
Sandy: the
19:19
Sandy: camper
19:20
Sandy: gets
19:20
Sandy: there.
19:20
Sandy: I
19:20
Sandy: stay
19:21
Sandy: in
19:21
Sandy: campgrounds
19:21
Sandy: all
19:21
Sandy: across
19:22
Sandy: the
19:22
Sandy: country
19:22
Sandy: and
19:22
Sandy: the,
19:22
Sandy: and
19:23
Sandy: I
19:23
Sandy: get
19:23
Sandy: out
19:23
Sandy: and
19:23
Sandy: walk
19:23
Sandy: and
19:24
Sandy: one
19:24
Sandy: of
19:24
Sandy: the
19:24
Sandy: first
19:24
Sandy: things
19:24
Sandy: I
19:24
Sandy: do
19:25
Sandy: when
19:25
Sandy: I
19:25
Sandy: see
19:25
Sandy: a
19:25
Sandy: new
19:25
Sandy: camper
19:26
Sandy: coming
19:26
Sandy: in
19:26
Sandy: to
19:26
Sandy: say,
19:27
Sandy: Hey,
19:27
Sandy: do
19:27
Sandy: you
19:27
Sandy: know
19:28
Sandy: anything
19:28
Sandy: about
19:28
Sandy: the
19:28
Sandy: area?
19:29
Sandy: What
19:29
Sandy: are
19:29
Sandy: the
19:29
Sandy: things
19:29
Sandy: you
19:30
Sandy: like?
19:30
Sandy: And
19:30
Sandy: that
19:31
Sandy: is
19:31
Sandy: the
19:31
Sandy: best
19:31
Sandy: conversation
19:32
Sandy: cuz
19:32
Sandy: they'll
19:32
Sandy: either
19:33
Sandy: say
19:33
Sandy: we
19:33
Sandy: don't
19:34
Sandy: know
19:34
Sandy: a
19:34
Sandy: thing
19:34
Sandy: about
19:34
Sandy: it,
19:34
Sandy: and
19:35
Sandy: then
19:35
Sandy: I
19:35
Sandy: get
19:35
Sandy: to
19:35
Sandy: share
19:35
Sandy: everything
19:36
Sandy: I
19:36
Sandy: know
19:36
Sandy: about
19:37
Sandy: it.
19:37
Sandy: Or
19:37
Sandy: they'll
19:37
Sandy: say,
19:38
Sandy: oh
19:38
Sandy: yeah
19:38
Sandy: we
19:38
Sandy: come
19:39
Sandy: here
19:39
Sandy: every
19:39
Sandy: year
19:39
Sandy: because
19:39
Sandy: we
19:40
Sandy: love
19:40
Sandy: to
19:40
Sandy: go
19:40
Sandy: here
19:41
Sandy: and
19:41
Sandy: it
19:41
Sandy: might
19:41
Sandy: be
19:42
Sandy: a
19:42
Sandy: restaurant
19:42
Sandy: or,
19:43
Sandy: you
19:43
Sandy: know,
19:44
Sandy: a
19:44
Sandy: hiking
19:45
Sandy: trail.
19:45
Sandy: They
19:45
Sandy: do.
19:46
Sandy: And
19:46
Sandy: those
19:47
Sandy: are
19:47
Sandy: the
19:47
Sandy: kind
19:47
Sandy: of
19:47
Sandy: conversations
19:48
Sandy: I
19:48
Sandy: think
19:49
Sandy: really
19:49
Sandy: add
19:50
Sandy: to
19:50
Sandy: the
19:50
Sandy: value
19:51
Sandy: of
19:51
Sandy: Camping.
19:54
Jenna: I
19:54
Jenna: agree
19:54
Jenna: completely,
19:55
Jenna: cuz
19:55
Jenna: also
19:55
Jenna: the
19:55
Jenna: last
19:55
Jenna: thing
19:56
Jenna: I
19:56
Jenna: wanna
19:56
Jenna: do
19:56
Jenna: I'm
19:56
Jenna: just
19:57
Jenna: busy.
19:57
Jenna: So
19:57
Jenna: when
19:57
Jenna: I'm
19:57
Jenna: planning
19:58
Jenna: a
19:58
Jenna: Camping
19:58
Jenna: vacation
19:59
Jenna: or
19:59
Jenna: really
19:59
Jenna: any
19:59
Jenna: vacation
20:00
Jenna: I
20:00
Jenna: can
20:00
Jenna: get
20:01
Jenna: there,
20:01
Jenna: I
20:01
Jenna: can
20:01
Jenna: do
20:01
Jenna: that
20:01
Jenna: much
20:01
Jenna: planning.
20:02
Jenna: And
20:02
Jenna: then
20:02
Jenna: once
20:03
Jenna: I'm
20:03
Jenna: there,
20:03
Jenna: I
20:03
Jenna: want
20:03
Jenna: the
20:03
Jenna: experts
20:04
Jenna: to
20:04
Jenna: help
20:04
Jenna: me
20:05
Jenna: a
20:05
Jenna: little
20:05
Jenna: bit.
20:05
Jenna: I
20:05
Jenna: mean,
20:06
Jenna: I
20:06
Jenna: just
20:06
Jenna: wanna
20:06
Jenna: relax
20:07
Jenna: and
20:07
Jenna: learn
20:08
Jenna: what
20:08
Jenna: other
20:08
Jenna: people
20:08
Jenna: like.
20:09
Jenna: And
20:09
Jenna: truly,
20:10
Jenna: if
20:10
Jenna: you're
20:10
Jenna: there
20:10
Jenna: all
20:11
Jenna: the
20:11
Jenna: time,
20:11
Jenna: you're
20:11
Jenna: the
20:11
Jenna: expert
20:12
Jenna: and
20:12
Jenna: you
20:12
Jenna: can
20:12
Jenna: guide
20:12
Jenna: people.
20:13
Jenna: And
20:13
Jenna: that's
20:13
Jenna: really
20:13
Jenna: a
20:14
Jenna: cool
20:14
Jenna: thing
20:14
Jenna: that,
20:15
Jenna: you
20:15
Jenna: know,
20:16
Jenna: I
20:16
Jenna: would
20:16
Jenna: want
20:17
Jenna: to
20:17
Jenna: know
20:17
Jenna: the
20:17
Jenna: local
20:17
Jenna: flavor
20:18
Jenna: and
20:18
Jenna: really
20:18
Jenna: what's
20:19
Jenna: the
20:19
Jenna: culture
20:19
Jenna: and
20:19
Jenna: really
20:19
Jenna: what
20:20
Jenna: can
20:20
Jenna: I
20:20
Jenna: do
20:20
Jenna: here?
20:21
Jenna: What
20:21
Jenna: can
20:21
Jenna: I
20:21
Jenna: do
20:21
Jenna: here
20:21
Jenna: that
20:21
Jenna: I
20:21
Jenna: can't
20:22
Jenna: do
20:22
Jenna: anywhere
20:22
Jenna: else?
20:24
Jenna: I
20:24
Jenna: would
20:24
Jenna: like
20:24
Jenna: to
20:24
Jenna: know
20:25
Jenna: when
20:25
Jenna: I
20:25
Jenna: go
20:25
Jenna: places.
20:26
Jenna: So
20:27
Jenna: thank
20:27
Jenna: you.
20:27
Jenna: Yeah,
20:28
Jenna: that's,
20:28
Jenna: I'm
20:28
Jenna: gonna
20:28
Jenna: actually
20:29
Jenna: bring
20:29
Jenna: Randy
20:30
Jenna: up.
20:30
Jenna: Randy,
20:30
Jenna: do
20:30
Jenna: you
20:30
Jenna: have
20:30
Jenna: any
20:31
Jenna: more
20:31
Jenna: thoughts
20:31
Jenna: on
20:31
Jenna: that?
20:31
Jenna: I
20:31
Jenna: do
20:32
Jenna: wanna
20:32
Jenna: ask
20:32
Jenna: you
20:32
Jenna: about
20:33
Jenna: fertility
20:33
Jenna: and
20:34
Jenna: you
20:34
Jenna: know,
20:34
Jenna: like
20:34
Jenna: what
20:35
Jenna: gap
20:35
Jenna: that's
20:35
Jenna: truly
20:36
Jenna: filling,
20:36
Jenna: but
20:36
Jenna: you
20:37
Jenna: might
20:37
Jenna: have
20:37
Jenna: some
20:37
Jenna: thoughts
20:37
Jenna: on
20:37
Jenna: that
20:38
Jenna: topic.
20:39
Randy: Yeah,
20:39
Randy: You
20:39
Randy: know,
20:39
Randy: I
20:40
Randy: mean,
20:40
Randy: experiential
20:41
Randy: hospitality
20:41
Randy: has
20:42
Randy: been,
20:42
Randy: I
20:42
Randy: think
20:42
Randy: what
20:42
Randy: we've
20:43
Randy: all
20:43
Randy: been
20:43
Randy: doing
20:44
Randy: anyway
20:44
Randy: as
20:44
Randy: consumers
20:46
Randy: as
20:46
Randy: business
20:46
Randy: owners.
20:47
Randy: When
20:47
Randy: you
20:47
Randy: think
20:47
Randy: about
20:48
Randy: it,
20:49
Randy: Yeah,
20:49
Randy: well
20:49
Randy: actually,
20:50
Randy: hotel's
20:50
Randy: been
20:50
Randy: doing
20:50
Randy: this
20:51
Randy: for
20:51
Randy: many
20:51
Randy: years.
20:51
Randy: Hotel
20:52
Randy: has
20:52
Randy: really
20:52
Randy: understood
20:53
Randy: experiential
20:54
Randy: travel,
20:54
Randy: experiential
20:55
Randy: stays.
20:56
Randy: When
20:56
Randy: I
20:56
Randy: think
20:56
Randy: of
20:56
Randy: outdoor
20:57
Randy: hospitality,
20:58
Randy: there's
20:58
Randy: the,
20:58
Randy: from
20:59
Randy: my
20:59
Randy: tenure,
20:59
Randy: there's
21:00
Randy: been
21:00
Randy: a
21:00
Randy: real
21:00
Randy: morphing
21:01
Randy: from
21:01
Randy: RV
21:01
Randy: parks
21:02
Randy: and
21:02
Randy: campgrounds
21:03
Randy: that
21:03
Randy: then
21:03
Randy: took
21:03
Randy: on
21:04
Randy: additional
21:04
Randy: accommodations,
21:05
Randy: became
21:05
Randy: outdoor
21:05
Randy: hospitality.
21:07
Randy: I
21:07
Randy: think
21:07
Randy: experiential
21:08
Randy: hospitality
21:09
Randy: is
21:09
Randy: the
21:09
Randy: next
21:09
Randy: stage
21:09
Randy: of
21:09
Randy: the
21:10
Randy: evolution.
21:10
Randy: What
21:10
Randy: I
21:11
Randy: mean
21:11
Randy: by
21:11
Randy: that
21:11
Randy: is
21:12
Randy: any
21:12
Randy: visit
21:12
Randy: as
21:13
Randy: consumers,
21:13
Randy: if
21:13
Randy: we're
21:14
Randy: contemplating
21:14
Randy: going
21:15
Randy: somewhere
21:15
Randy: for
21:15
Randy: a
21:15
Randy: weekend,
21:16
Randy: it
21:16
Randy: could
21:16
Randy: be
21:16
Randy: a
21:17
Randy: boutique
21:17
Randy: hotel,
21:17
Randy: it
21:17
Randy: could
21:17
Randy: be
21:18
Randy: a
21:18
Randy: marina,
21:18
Randy: it
21:18
Randy: could
21:18
Randy: be
21:19
Randy: a
21:19
Randy: Campground.
21:20
Randy: You
21:20
Randy: have
21:20
Randy: an
21:20
Randy: expectation
21:21
Randy: in
21:21
Randy: your
21:21
Randy: mind
21:21
Randy: of
21:21
Randy: what
21:22
Randy: you
21:22
Randy: want
21:22
Randy: to
21:22
Randy: have
21:22
Randy: when
21:23
Randy: you
21:23
Randy: get
21:23
Randy: there,
21:23
Randy: right?
21:23
Randy: So
21:24
Randy: you're
21:24
Randy: at
21:24
Randy: the
21:24
Randy: website,
21:24
Randy: you're
21:25
Randy: viewing
21:25
Randy: the
21:25
Randy: materials,
21:25
Randy: you're
21:26
Randy: seeing
21:26
Randy: what
21:26
Randy: they're
21:26
Randy: saying.
21:27
Randy: Do
21:27
Randy: I
21:27
Randy: picture
21:28
Randy: myself
21:28
Randy: there?
21:28
Randy: When
21:29
Randy: I'm
21:29
Randy: there,
21:29
Randy: what
21:29
Randy: will
21:29
Randy: I
21:30
Randy: be
21:30
Randy: doing?
21:31
Randy: Well,
21:31
Randy: we've
21:31
Randy: been
21:32
Randy: doing
21:32
Randy: this
21:32
Randy: anyway
21:32
Randy: as
21:33
Randy: travelers,
21:33
Randy: if
21:34
Randy: we're
21:34
Randy: adventures,
21:34
Randy: right?
21:34
Randy: Because
21:35
Randy: we
21:35
Randy: go
21:35
Randy: to
21:35
Randy: a
21:36
Randy: place
21:36
Randy: and
21:36
Randy: we're
21:37
Randy: not
21:37
Randy: necessarily
21:37
Randy: sting
21:38
Randy: there
21:38
Randy: because
21:38
Randy: that's
21:38
Randy: where
21:39
Randy: we
21:39
Randy: intended
21:39
Randy: to
21:40
Randy: negotiate
21:40
Randy: commerce
21:41
Randy: and
21:41
Randy: sleep.
21:42
Randy: We
21:42
Randy: went
21:42
Randy: there
21:42
Randy: because
21:42
Randy: that
21:42
Randy: was
21:43
Randy: a
21:43
Randy: base
21:43
Randy: camp,
21:43
Randy: to
21:43
Randy: learn
21:44
Randy: the
21:44
Randy: culture,
21:44
Randy: what's
21:45
Randy: around
21:45
Randy: it,
21:45
Randy: what's
21:45
Randy: in
21:46
Randy: the
21:46
Randy: community,
21:46
Randy: what
21:47
Randy: can
21:47
Randy: I
21:47
Randy: experience?
21:48
Randy: And
21:48
Randy: so
21:49
Randy: really
21:49
Randy: experiential
21:50
Randy: hospitality
21:50
Randy: is,
21:50
Randy: if
21:51
Randy: you
21:51
Randy: will
21:51
Randy: it's
21:51
Randy: almost
21:52
Randy: a
21:52
Randy: simplification
21:53
Randy: of
21:53
Randy: everything
21:54
Randy: that
21:54
Randy: all
21:54
Randy: of
21:54
Randy: us
21:55
Randy: do
21:55
Randy: in
21:55
Randy: this.
21:56
Randy: If
21:56
Randy: nobody
21:57
Randy: travels,
21:57
Randy: because
21:58
Randy: I
21:58
Randy: think
21:58
Randy: I'll
21:58
Randy: just
21:58
Randy: go
21:58
Randy: spend
21:59
Randy: money
21:59
Randy: somewhere.
22:00
Randy: You're
22:00
Randy: traveling
22:00
Randy: because
22:00
Randy: you
22:00
Randy: want
22:01
Randy: an
22:01
Randy: experience.
22:02
Randy: So
22:02
Randy: it
22:02
Randy: behooves
22:02
Randy: the
22:02
Randy: Campground
22:03
Randy: owner,
22:03
Randy: the
22:03
Randy: boutique
22:04
Randy: hotel
22:05
Randy: operator,
22:05
Randy: to
22:05
Randy: think,
22:06
Randy: well,
22:06
Randy: if
22:06
Randy: I
22:06
Randy: want
22:07
Randy: to
22:07
Randy: listen
22:07
Randy: to
22:07
Randy: what
22:08
Randy: they
22:08
Randy: want,
22:08
Randy: and
22:09
Randy: I
22:09
Randy: want
22:09
Randy: to
22:09
Randy: provide
22:09
Randy: that
22:10
Randy: for
22:10
Randy: them.
22:10
Randy: So
22:10
Randy: I,
22:11
Randy: as
22:11
Randy: the
22:11
Randy: operator,
22:11
Randy: I'm
22:11
Randy: gonna
22:11
Randy: be
22:12
Randy: more
22:12
Randy: keenly
22:12
Randy: aware
22:13
Randy: as
22:13
Randy: Sandy
22:13
Randy: brought
22:14
Randy: up
22:14
Randy: a
22:14
Randy: external
22:15
Randy: accommodations,
22:16
Randy: right?
22:16
Randy: If
22:16
Randy: I've
22:17
Randy: got
22:17
Randy: a
22:17
Randy: park
22:17
Randy: somewhere
22:18
Randy: and
22:18
Randy: there's
22:19
Randy: a
22:19
Randy: great
22:19
Randy: museum,
22:20
Randy: a
22:20
Randy: great
22:20
Randy: steakhouse,
22:21
Randy: a
22:21
Randy: great
22:22
Randy: bike
22:22
Randy: ride
22:22
Randy: to
22:22
Randy: do,
22:23
Randy: there's
22:23
Randy: a
22:23
Randy: hiking
22:24
Randy: trail.
22:24
Randy: It
22:25
Randy: behooves
22:25
Randy: me
22:25
Randy: as
22:25
Randy: a
22:25
Randy: business
22:26
Randy: owner
22:26
Randy: to
22:26
Randy: say,
22:26
Randy: well,
22:27
Randy: you've
22:27
Randy: come
22:27
Randy: and
22:27
Randy: stayed
22:27
Randy: with
22:28
Randy: me.
22:28
Randy: How
22:28
Randy: can
22:28
Randy: I
22:29
Randy: increase
22:29
Randy: that
22:29
Randy: experience
22:30
Randy: for
22:30
Randy: you?
22:30
Randy: Make
22:30
Randy: this
22:31
Randy: a
22:31
Randy: place
22:31
Randy: you
22:31
Randy: remember
22:32
Randy: that
22:32
Randy: provides
22:32
Randy: something
22:33
Randy: significant
22:33
Randy: behind,
22:34
Randy: besides
22:34
Randy: just
22:35
Randy: a
22:35
Randy: place
22:35
Randy: to
22:35
Randy: stay.
22:36
Randy: So
22:36
Randy: the
22:36
Randy: truth
22:37
Randy: of
22:37
Randy: matter
22:37
Randy: is
22:37
Randy: it's
22:37
Randy: been
22:38
Randy: experiential
22:39
Randy: hospitality
22:39
Randy: since
22:39
Randy: its
22:39
Randy: inception.
22:40
Randy: But
22:41
Randy: what's
22:41
Randy: happening
22:41
Randy: recently
22:42
Randy: the
22:42
Randy: demographic
22:43
Randy: trends
22:43
Randy: and
22:43
Randy: we
22:43
Randy: could
22:44
Randy: all
22:44
Randy: cite
22:44
Randy: dozens
22:45
Randy: of
22:45
Randy: articles
22:45
Randy: and
22:46
Randy: studies
22:46
Randy: and
22:46
Randy: hotel
22:47
Randy: operators
22:47
Randy: and
22:47
Randy: glamping
22:48
Randy: operators
22:48
Randy: and
22:48
Randy: what
22:48
Randy: have
22:49
Randy: you
22:49
Randy: that
22:49
Randy: say
22:49
Randy: the
22:50
Randy: same
22:50
Randy: thing.
22:50
Randy: Buyer
22:50
Randy: sentiment
22:51
Randy: is
22:51
Randy: pivoting
22:52
Randy: more
22:52
Randy: towards,
22:53
Randy: I
22:53
Randy: need
22:53
Randy: an
22:53
Randy: experience.
22:54
Randy: If
22:54
Randy: I'm
22:55
Randy: going
22:55
Randy: to
22:55
Randy: spend
22:55
Randy: money
22:56
Randy: and
22:56
Randy: a
22:56
Randy: good
22:56
Randy: amount
22:56
Randy: of
22:57
Randy: money,
22:57
Randy: by
22:57
Randy: the
22:57
Randy: way,
22:58
Randy: I
22:58
Randy: want
22:58
Randy: to
22:58
Randy: know
22:59
Randy: it's
22:59
Randy: immersive.
22:59
Randy: It
23:00
Randy: involves
23:00
Randy: me.
23:00
Randy: I
23:00
Randy: feel
23:01
Randy: part
23:01
Randy: of
23:01
Randy: it.
23:02
Randy: I
23:02
Randy: wanna
23:02
Randy: know
23:02
Randy: the
23:02
Randy: business
23:03
Randy: cares
23:03
Randy: about
23:03
Randy: me
23:04
Randy: and
23:04
Randy: what
23:04
Randy: I
23:04
Randy: want
23:04
Randy: to
23:04
Randy: do.
23:05
Randy: You're
23:05
Randy: gonna
23:06
Randy: spend,
23:06
Randy: they
23:06
Randy: are
23:06
Randy: spending
23:07
Randy: the
23:07
Randy: money
23:07
Randy: the
23:07
Randy: data
23:08
Randy: all
23:08
Randy: proves
23:08
Randy: that
23:08
Randy: out.
23:09
Randy: But
23:09
Randy: it's
23:09
Randy: got
23:09
Randy: to
23:09
Randy: be
23:09
Randy: more
23:10
Randy: than
23:10
Randy: a
23:10
Randy: place
23:10
Randy: to
23:10
Randy: stay.
23:11
Randy: It's
23:11
Randy: a
23:11
Randy: place
23:11
Randy: to
23:11
Randy: go
23:12
Randy: experience.
23:12
Randy: So
23:13
Randy: really
23:14
Randy: it's
23:14
Randy: something
23:14
Randy: that's
23:14
Randy: been
23:15
Randy: near
23:15
Randy: to
23:15
Randy: and
23:15
Randy: dear
23:15
Randy: to
23:15
Randy: me
23:16
Randy: for
23:16
Randy: many
23:16
Randy: years
23:16
Randy: Anyway.
23:17
Randy: I
23:17
Randy: for
23:18
Randy: 1:00
23:18
Randy: AM
23:18
Randy: just
23:18
Randy: extremely
23:18
Randy: grateful
23:19
Randy: that
23:19
Randy: there's
23:19
Randy: been
23:19
Randy: increased
23:20
Randy: focus
23:20
Randy: from
23:21
Randy: institutional
23:21
Randy: capital
23:22
Randy: and
23:22
Randy: from
23:22
Randy: the
23:23
Randy: consumers
23:23
Randy: to
23:23
Randy: say,
23:23
Randy: you
23:23
Randy: know
23:23
Randy: what?
23:24
Randy: That
23:24
Randy: is
23:24
Randy: why
23:25
Randy: I
23:25
Randy: do
23:25
Randy: this.
23:25
Randy: I
23:25
Randy: want
23:26
Randy: to
23:26
Randy: learn.
23:27
Randy: I
23:27
Randy: want
23:27
Randy: to
23:27
Randy: explore,
23:27
Randy: I
23:27
Randy: want
23:28
Randy: to
23:28
Randy: grow.
23:28
Randy: I
23:28
Randy: wanna
23:28
Randy: take
23:29
Randy: something
23:29
Randy: from
23:29
Randy: that,
23:30
Randy: reflect
23:30
Randy: some
23:30
Randy: of
23:30
Randy: me.
23:31
Randy: And
23:31
Randy: it
23:31
Randy: does
23:32
Randy: become
23:32
Randy: something
23:32
Randy: that
23:33
Randy: can
23:33
Randy: really
23:33
Randy: be
23:33
Randy: transparent
23:34
Randy: or
23:34
Randy: transcendent
23:35
Randy: for
23:35
Randy: a
23:35
Randy: lot
23:36
Randy: of
23:36
Randy: guests
23:36
Randy: beyond
23:37
Randy: just,
23:37
Randy: we
23:37
Randy: stayed
23:37
Randy: there.
23:38
Randy: Who
23:38
Randy: cares?
23:39
Randy: What
23:39
Randy: did
23:39
Randy: you
23:39
Randy: do?
23:40
Randy: It
23:41
Randy: is
23:41
Randy: kind
23:41
Randy: of
23:41
Randy: like
23:41
Randy: the
23:42
Randy: why
23:42
Randy: as
23:42
Randy: opposed
23:42
Randy: to
23:43
Randy: the
23:43
Randy: where
23:43
Randy: the,
23:43
Randy: where
23:44
Randy: is
23:44
Randy: where
23:44
Randy: you
23:44
Randy: stay.
23:45
Randy: The
23:45
Randy: why
23:45
Randy: is
23:46
Randy: everything
23:46
Randy: that
23:46
Randy: goes
23:47
Randy: around
23:47
Randy: it.
23:49
Jenna: Yeah,
23:49
Jenna: I
23:50
Jenna: definitely
23:50
Jenna: choose
23:51
Jenna: like
23:51
Jenna: a
23:51
Jenna: place
23:52
Jenna: to
23:52
Jenna: go
23:52
Jenna: hiking
23:53
Jenna: or
23:53
Jenna: a
23:53
Jenna: place
23:53
Jenna: to,
23:54
Jenna: then
23:54
Jenna: I'm
23:54
Jenna: like,
23:54
Jenna: what
23:55
Jenna: campgrounds
23:55
Jenna: are
23:55
Jenna: around
23:56
Jenna: that
23:56
Jenna: experience.
23:57
Jenna: So
23:57
Jenna: you're
23:58
Jenna: very
23:58
Jenna: right
23:58
Jenna: about
23:58
Jenna: that.
23:58
Jenna: I
23:59
Jenna: like
23:59
Jenna: that.
24:00
Jenna: I'm
24:00
Jenna: gonna
24:00
Jenna: ask
24:00
Jenna: you
24:00
Jenna: about
24:01
Jenna: your
24:01
Jenna: new
24:01
Jenna: venture
24:01
Jenna: in
24:01
Jenna: a
24:01
Jenna: second,
24:02
Jenna: cuz
24:02
Jenna: I
24:02
Jenna: have
24:02
Jenna: a
24:02
Jenna: question
24:02
Jenna: now.
24:03
Jenna: For
24:03
Jenna: both
24:03
Jenna: Mark
24:04
Jenna: and
24:04
Jenna: Casey.
24:05
Jenna: Casey.
24:06
Jenna: So
24:07
Jenna: Airbnb.
24:08
Jenna: They
24:09
Jenna: launched
24:10
Jenna: an
24:10
Jenna: experiences
24:11
Jenna: you
24:11
Jenna: know,
24:12
Jenna: portion
24:12
Jenna: of
24:12
Jenna: their
24:12
Jenna: website,
24:13
Jenna: and
24:13
Jenna: I
24:14
Jenna: look
24:14
Jenna: to
24:14
Jenna: Camp
24:15
Jenna: Spot
24:15
Jenna: as
24:15
Jenna: very
24:15
Jenna: similar
24:16
Jenna: to
24:16
Jenna: Airbnb
24:16
Jenna: in
24:17
Jenna: a
24:17
Jenna: lot
24:17
Jenna: of
24:17
Jenna: ways.
24:18
Jenna: Is
24:18
Jenna: that
24:18
Jenna: something
24:18
Jenna: that
24:18
Jenna: you
24:19
Jenna: would
24:19
Jenna: also
24:19
Jenna: consider
24:20
Jenna: doing
24:20
Jenna: maybe
24:20
Jenna: and
24:21
Jenna: almost
24:21
Jenna: focusing
24:22
Jenna: less
24:22
Jenna: on
24:22
Jenna: the
24:22
Jenna: stay
24:23
Jenna: and
24:23
Jenna: more
24:23
Jenna: of
24:24
Jenna: why
24:25
Jenna: stay
24:25
Jenna: is
24:25
Jenna: happening
24:26
Jenna: to
24:26
Jenna: drive
24:26
Jenna: Yeah.
24:27
Jenna: You
24:27
Jenna: know,
24:27
Jenna: customers?
24:29
Casey: Yeah.
24:29
Casey: No,
24:29
Casey: I
24:29
Casey: mean,
24:29
Casey: it's
24:30
Casey: a
24:30
Casey: great,
24:30
Casey: it's
24:31
Casey: a
24:31
Casey: great
24:31
Casey: topic.
24:31
Casey: I
24:31
Casey: mean,
24:32
Casey: obviously
24:32
Casey: for
24:32
Casey: us
24:33
Casey: starting,
24:33
Casey: you
24:34
Casey: know,
24:34
Casey: kind
24:34
Casey: of
24:34
Casey: from
24:35
Casey: Square
24:35
Casey: Zero,
24:36
Casey: we
24:36
Casey: wanted
24:36
Casey: to
24:36
Casey: get
24:37
Casey: listing
24:37
Casey: the
24:37
Casey: sites
24:38
Casey: and
24:38
Casey: that
24:38
Casey: availability
24:38
Casey: in
24:39
Casey: real
24:39
Casey: time.
24:39
Casey: We
24:39
Casey: wanted
24:39
Casey: to
24:39
Casey: get
24:39
Casey: that
24:40
Casey: portion
24:40
Casey: right.
24:40
Casey: Right.
24:40
Casey: We
24:41
Casey: wanted
24:41
Casey: to
24:41
Casey: be
24:41
Casey: able
24:41
Casey: to
24:41
Casey: embrace
24:42
Casey: a
24:42
Casey: parks
24:43
Casey: rules
24:43
Casey: and
24:43
Casey: their
24:43
Casey: terms
24:44
Casey: of
24:44
Casey: conditions
24:44
Casey: and
24:44
Casey: their,
24:45
Casey: you
24:45
Casey: know,
24:45
Casey: there
24:45
Casey: are
24:45
Casey: variable
24:46
Casey: rates
24:46
Casey: and
24:46
Casey: their
24:46
Casey: add-ons,
24:47
Casey: right?
24:47
Casey: So
24:47
Casey: I
24:47
Casey: think
24:48
Casey: for
24:48
Casey: us
24:48
Casey: the
24:48
Casey: main
24:48
Casey: concentration
24:49
Casey: was
24:50
Casey: obviously
24:50
Casey: having
24:51
Casey: enough
24:51
Casey: inventory
24:52
Casey: to
24:52
Casey: provide
24:52
Casey: a
24:52
Casey: relevant
24:53
Casey: search
24:53
Casey: experience
24:53
Casey: for
24:54
Casey: guests,
24:54
Casey: right?
24:54
Casey: That's
24:54
Casey: the
24:55
Casey: first
24:55
Casey: thing.
24:55
Casey: And
24:56
Casey: the
24:56
Casey: second
24:56
Casey: thing
24:56
Casey: was,
24:58
Casey: Really
24:58
Casey: the
24:58
Casey: energy
24:59
Casey: or
24:59
Casey: what
24:59
Casey: we're
24:59
Casey: talking
25:00
Casey: about
25:00
Casey: the
25:00
Casey: experience
25:00
Casey: to
25:01
Casey: some
25:01
Casey: extent
25:01
Casey: that
25:01
Casey: these
25:01
Casey: campgrounds
25:02
Casey: provide
25:02
Casey: with
25:03
Casey: their
25:03
Casey: images,
25:03
Casey: their
25:04
Casey: descriptions
25:04
Casey: again,
25:05
Casey: everything
25:05
Casey: that
25:05
Casey: kind
25:05
Casey: of
25:05
Casey: comes
25:06
Casey: along
25:06
Casey: with
25:06
Casey: that
25:06
Casey: outside
25:06
Casey: of
25:06
Casey: just
25:07
Casey: listing
25:07
Casey: a
25:07
Casey: site.
25:08
Casey: But
25:08
Casey: I
25:08
Casey: do
25:08
Casey: kind
25:09
Casey: of
25:09
Casey: see
25:09
Casey: that
25:09
Casey: as
25:10
Casey: really
25:10
Casey: the
25:10
Casey: next
25:11
Casey: way
25:12
Casey: as
25:12
Casey: far
25:12
Casey: as
25:12
Casey: for
25:13
Casey: that
25:13
Casey: guest
25:13
Casey: experience,
25:14
Casey: right?
25:14
Casey: Cause
25:14
Casey: I
25:14
Casey: mean,
25:14
Casey: we
25:14
Casey: really
25:15
Casey: went
25:15
Casey: into
25:15
Casey: this
25:16
Casey: thinking,
25:16
Casey: well,
25:16
Casey: there
25:16
Casey: really
25:17
Casey: isn't
25:17
Casey: a
25:17
Casey: good
25:17
Casey: centralized
25:18
Casey: place
25:18
Casey: to
25:19
Casey: find
25:19
Casey: Camping
25:20
Casey: sites,
25:20
Casey: right?
25:20
Casey: There's
25:21
Casey: lodging,
25:21
Casey: there's
25:21
Casey: really
25:21
Casey: good,
25:22
Casey: there's
25:22
Casey: good
25:22
Casey: areas
25:23
Casey: for
25:23
Casey: that.
25:23
Casey: There's
25:23
Casey: good
25:24
Casey: search
25:24
Casey: for,
25:25
Casey: you
25:25
Casey: know,
25:25
Casey: backyards
25:26
Casey: and
25:26
Casey: things
25:26
Casey: of
25:26
Casey: that
25:26
Casey: sort.
25:27
Casey: But
25:27
Casey: you.
25:28
Casey: Private
25:28
Casey: campgrounds
25:29
Casey: and
25:29
Casey: as
25:29
Casey: far
25:29
Casey: as
25:29
Casey: be
25:29
Casey: able
25:30
Casey: to
25:30
Casey: aggregate
25:30
Casey: that
25:30
Casey: type
25:30
Casey: of
25:31
Casey: inventory
25:31
Casey: and
25:31
Casey: show
25:31
Casey: availability,
25:32
Casey: we
25:32
Casey: thought
25:32
Casey: there
25:32
Casey: was
25:32
Casey: a
25:32
Casey: good
25:33
Casey: opportunity
25:33
Casey: there.
25:34
Casey: But
25:34
Casey: to
25:34
Casey: your
25:34
Casey: question,
25:35
Casey: I
25:35
Casey: think
25:35
Casey: absolutely,
25:35
Casey: and
25:36
Casey: I
25:36
Casey: think
25:36
Casey: that
25:36
Casey: is
25:36
Casey: the
25:36
Casey: next
25:37
Casey: phase
25:37
Casey: is,
25:37
Casey: you
25:37
Casey: know,
25:38
Casey: the
25:38
Casey: way
25:38
Casey: that
25:38
Casey: I
25:38
Casey: kind
25:39
Casey: of
25:39
Casey: look
25:39
Casey: at
25:39
Casey: it
25:39
Casey: is
25:39
Casey: people
25:40
Casey: love
25:40
Casey: filters,
25:40
Casey: right?
25:41
Casey: People
25:41
Casey: love
25:41
Casey: to
25:41
Casey: be
25:41
Casey: able
25:42
Casey: to
25:42
Casey: like,
25:42
Casey: get
25:42
Casey: themselves
25:43
Casey: to
25:43
Casey: where
25:43
Casey: exactly
25:44
Casey: what
25:44
Casey: they're
25:44
Casey: looking
25:44
Casey: for
25:45
Casey: as
25:45
Casey: quickly
25:45
Casey: as
25:45
Casey: possible.
25:46
Casey: And
25:46
Casey: so
25:46
Casey: to
25:46
Casey: me,
25:47
Casey: there's
25:47
Casey: just
25:47
Casey: this
25:47
Casey: open
25:48
Casey: world.
25:48
Casey: If
25:48
Casey: you
25:49
Casey: have
25:49
Casey: the
25:49
Casey: inventory
25:50
Casey: and
25:50
Casey: you
25:50
Casey: have
25:50
Casey: the
25:50
Casey: traffic,
25:51
Casey: okay.
25:51
Casey: Now
25:52
Casey: what
25:52
Casey: is
25:52
Casey: it
25:52
Casey: that
25:52
Casey: people
25:53
Casey: actually
25:53
Casey: intrigued
25:54
Casey: to
25:54
Casey: click
25:54
Casey: on
25:54
Casey: or
25:54
Casey: click
25:54
Casey: through
25:55
Casey: to
25:55
Casey: get
25:55
Casey: to
25:56
Casey: exactly
25:56
Casey: what
25:56
Casey: they're
25:56
Casey: looking
25:57
Casey: for?
25:57
Casey: Right.
25:57
Casey: You
25:57
Casey: know,
25:57
Casey: that's
25:58
Casey: kind
25:58
Casey: of
25:58
Casey: one
25:58
Casey: of
25:58
Casey: the
25:58
Casey: initial,
25:59
Casey: you
25:59
Casey: know,
25:59
Casey: sales
26:00
Casey: things
26:00
Casey: that
26:00
Casey: we
26:00
Casey: use
26:00
Casey: when
26:01
Casey: we're
26:01
Casey: talking
26:01
Casey: about
26:01
Casey: our
26:01
Casey: software.
26:02
Casey: It's
26:02
Casey: like,
26:02
Casey: Hey,
26:03
Casey: someone's
26:03
Casey: at
26:03
Casey: your
26:03
Casey: website.
26:04
Casey: They're,
26:04
Casey: they
26:04
Casey: want
26:04
Casey: to
26:04
Casey: click
26:05
Casey: to
26:05
Casey: see
26:05
Casey: what's
26:05
Casey: available.
26:05
Casey: Let's
26:06
Casey: get
26:06
Casey: them
26:06
Casey: to
26:06
Casey: exactly
26:07
Casey: what
26:07
Casey: they're
26:07
Casey: looking
26:07
Casey: for
26:07
Casey: as
26:08
Casey: quickly
26:08
Casey: as
26:08
Casey: possible,
26:08
Casey: right?
26:09
Casey: They're
26:09
Casey: a
26:09
Casey: lot
26:09
Casey: more
26:09
Casey: likely
26:10
Casey: to
26:10
Casey: convert.
26:10
Casey: If
26:10
Casey: you
26:11
Casey: can
26:11
Casey: show
26:11
Casey: them
26:11
Casey: exactly
26:12
Casey: the
26:12
Casey: type
26:12
Casey: of
26:12
Casey: inventory
26:13
Casey: that
26:13
Casey: they're
26:13
Casey: interested
26:14
Casey: in
26:14
Casey: that's
26:14
Casey: gonna
26:15
Casey: fit
26:15
Casey: their
26:15
Casey: rig
26:15
Casey: or
26:15
Casey: fit
26:15
Casey: their
26:16
Casey: family
26:16
Casey: and
26:17
Casey: in
26:17
Casey: the
26:17
Casey: area
26:17
Casey: that
26:17
Casey: they're
26:17
Casey: looking
26:18
Casey: to
26:18
Casey: go
26:18
Casey: Camping
26:18
Casey: in.
26:19
Casey: The
26:19
Casey: next
26:19
Casey: wave
26:19
Casey: of
26:19
Casey: that
26:20
Casey: on
26:20
Casey: our
26:20
Casey: marketplace,
26:20
Casey: similar
26:21
Casey: to
26:21
Casey: like
26:21
Casey: how
26:21
Casey: the
26:21
Casey: Airbnb
26:22
Casey: thing
26:22
Casey: is.
26:22
Casey: Well,
26:22
Casey: what
26:23
Casey: else
26:23
Casey: is
26:23
Casey: gonna
26:23
Casey: add
26:24
Casey: to
26:24
Casey: that
26:24
Casey: experience
26:25
Casey: of
26:25
Casey: not
26:25
Casey: only
26:25
Casey: finding
26:25
Casey: that
26:25
Casey: site?
26:26
Casey: And
26:26
Casey: a
26:26
Casey: lot
26:26
Casey: of
26:26
Casey: that
26:26
Casey: would
26:27
Casey: be
26:27
Casey: things
26:27
Casey: like,
26:28
Casey: things
26:28
Casey: to
26:28
Casey: do
26:28
Casey: around
26:28
Casey: this
26:29
Casey: area,
26:29
Casey: hikes
26:29
Casey: around
26:30
Casey: this
26:30
Casey: area.
26:30
Casey: And
26:30
Casey: those
26:30
Casey: are
26:30
Casey: all
26:30
Casey: things
26:31
Casey: we're
26:31
Casey: doing
26:32
Casey: from
26:32
Casey: a
26:33
Casey: from
26:33
Casey: like
26:33
Casey: a
26:33
Casey: blogging
26:34
Casey: standpoint
26:34
Casey: to
26:34
Casey: get
26:35
Casey: people
26:35
Casey: like,
26:35
Casey: Hey,
26:35
Casey: these
26:36
Casey: are
26:36
Casey: the
26:36
Casey: best
26:36
Casey: campgrounds
26:37
Casey: for
26:37
Casey: hiking
26:38
Casey: in
26:38
Casey: this
26:39
Casey: state.
26:39
Casey: Right?
26:39
Casey: And
26:39
Casey: that's
26:40
Casey: bringing
26:40
Casey: them
26:40
Casey: to
26:40
Casey: look
26:40
Casey: at
26:41
Casey: the
26:41
Casey: campgrounds
26:41
Casey: that
26:42
Casey: tie
26:42
Casey: to
26:42
Casey: that.
26:43
Casey: But
26:43
Casey: you
26:43
Casey: could
26:43
Casey: reverse
26:44
Casey: that,
26:44
Casey: right?
26:44
Casey: Someone's
26:44
Casey: looking
26:45
Casey: for
26:45
Casey: a
26:45
Casey: Camping
26:45
Casey: experience
26:46
Casey: or
26:46
Casey: looking
26:46
Casey: for
26:46
Casey: a
26:46
Casey: place
26:47
Casey: to
26:47
Casey: go
26:47
Casey: Camping.
26:48
Casey: What
26:48
Casey: are
26:48
Casey: the
26:48
Casey: experiences
26:49
Casey: that
26:49
Casey: we
26:49
Casey: could
26:49
Casey: share?
26:49
Casey: Kind
26:49
Casey: of
26:50
Casey: reversing
26:51
Casey: that,
26:51
Casey: right?
26:51
Casey: So
26:51
Casey: instead
26:51
Casey: of
26:51
Casey: the
26:52
Casey: experience,
26:52
Casey: bring
26:52
Casey: them
26:52
Casey: into
26:53
Casey: the
26:53
Casey: Campground
26:53
Casey: could
26:53
Casey: potentially
26:54
Casey: bring
26:54
Casey: them
26:54
Casey: to
26:54
Casey: the
26:54
Casey: experience.
26:55
Casey: So
26:55
Casey: love
26:55
Casey: the
26:55
Casey: concept
26:56
Casey: of
26:56
Casey: that.
26:56
Casey: Something
26:56
Casey: that
26:56
Casey: we've
26:57
Casey: been
26:57
Casey: putting
26:57
Casey: a
26:57
Casey: lot
26:58
Casey: of
26:58
Casey: thought
26:58
Casey: into
26:59
Casey: without
26:59
Casey: wanting
26:59
Casey: to
27:00
Casey: cloud
27:00
Casey: up,
27:00
Casey: obviously
27:01
Casey: providing
27:01
Casey: that
27:01
Casey: transaction.
27:03
Casey: For
27:03
Casey: the
27:03
Casey: campgrounds,
27:03
Casey: right?
27:04
Casey: Our
27:04
Casey: goal
27:04
Casey: is
27:04
Casey: to
27:04
Casey: make
27:04
Casey: them
27:04
Casey: more
27:05
Casey: money.
27:05
Casey: It's
27:05
Casey: to
27:05
Casey: get
27:05
Casey: them
27:06
Casey: more
27:06
Casey: views
27:07
Casey: on
27:07
Casey: their
27:07
Casey: sites,
27:07
Casey: and
27:08
Casey: it's
27:08
Casey: to
27:08
Casey: get
27:08
Casey: them
27:08
Casey: more
27:08
Casey: traffic
27:09
Casey: and
27:09
Casey: essentially
27:09
Casey: get
27:09
Casey: them
27:09
Casey: more
27:09
Casey: reservations.
27:11
Casey: But
27:11
Casey: could
27:11
Casey: that
27:12
Casey: experience
27:13
Casey: without,
27:14
Casey: you
27:14
Casey: know,
27:14
Casey: sending
27:14
Casey: them
27:15
Casey: down
27:15
Casey: a
27:15
Casey: rabbit
27:15
Casey: hole
27:15
Casey: of,
27:16
Casey: you
27:16
Casey: know,
27:16
Casey: all
27:16
Casey: these
27:16
Casey: things
27:17
Casey: to
27:17
Casey: do
27:17
Casey: and
27:18
Casey: not
27:18
Casey: having
27:18
Casey: them
27:18
Casey: focus
27:18
Casey: on
27:19
Casey: actually
27:19
Casey: converting
27:20
Casey: and
27:20
Casey: getting
27:20
Casey: that
27:20
Casey: reservation
27:21
Casey: done.
27:22
Casey: What
27:22
Casey: are
27:22
Casey: the
27:22
Casey: things
27:22
Casey: that
27:22
Casey: we
27:22
Casey: can
27:23
Casey: do
27:23
Casey: in
27:23
Casey: between
27:23
Casey: there?
27:23
Casey: And
27:23
Casey: again,
27:23
Casey: I
27:24
Casey: think
27:24
Casey: there's
27:24
Casey: a
27:24
Casey: huge
27:24
Casey: opportunity
27:25
Casey: with
27:25
Casey: filters.
27:28
Jenna: Yep,
27:28
Jenna: for
27:28
Jenna: sure.
27:28
Jenna: I
27:29
Jenna: love
27:29
Jenna: that
27:29
Jenna: you're
27:29
Jenna: like
27:29
Jenna: the
27:30
Jenna: business
27:31
Jenna: this
27:32
Jenna: can
27:32
Jenna: we
27:32
Jenna: go
27:33
Jenna: beyond
27:33
Jenna: that
27:33
Jenna: and
27:34
Jenna: still
27:34
Jenna: help
27:34
Jenna: our
27:34
Jenna: parks?
27:35
Jenna: I
27:35
Jenna: love
27:35
Jenna: that
27:35
Jenna: you
27:35
Jenna: are
27:36
Jenna: absolutely
27:36
Jenna: just
27:37
Jenna: focused
27:37
Jenna: on
27:38
Jenna: your
27:38
Jenna: client,
27:38
Jenna: which
27:39
Jenna: is,
27:40
Jenna: you
27:40
Jenna: know,
27:40
Jenna: it's
27:40
Jenna: good
27:40
Jenna: to
27:40
Jenna: know
27:41
Jenna: for
27:41
Jenna: clients
27:42
Jenna: watching.
27:42
Jenna: And
27:43
Jenna: Mark,
27:43
Jenna: I
27:43
Jenna: think
27:44
Jenna: that
27:45
Jenna: what
27:45
Jenna: you
27:45
Jenna: folks
27:46
Jenna: are
27:46
Jenna: doing
27:46
Jenna: and
27:46
Jenna: going
27:47
Jenna: and
27:47
Jenna: really
27:47
Jenna: giving
27:48
Jenna: the
27:49
Jenna: customer
27:49
Jenna: like
27:50
Jenna: that
27:50
Jenna: inside
27:50
Jenna: look
27:51
Jenna: is
27:51
Jenna: probably
27:51
Jenna: super
27:52
Jenna: helpful
27:52
Jenna: in
27:52
Jenna: terms
27:53
Jenna: of
27:53
Jenna: experiences
27:54
Jenna: and
27:54
Jenna: giving
27:54
Jenna: people,
27:55
Jenna: you
27:55
Jenna: know,
27:56
Jenna: the.
27:57
Jenna: the
27:57
Jenna: imagery
27:57
Jenna: that
27:57
Jenna: they
27:58
Jenna: need
27:58
Jenna: to
27:58
Jenna: even
27:58
Jenna: start
27:58
Jenna: that
27:58
Jenna: imagination
27:59
Jenna: and
27:59
Jenna: that
27:59
Jenna: curiosity,
28:00
Jenna: and
28:00
Jenna: then
28:00
Jenna: get
28:00
Jenna: their
28:01
Jenna: minds
28:01
Jenna: going.
28:01
Jenna: Are
28:01
Jenna: there
28:02
Jenna: any
28:02
Jenna: other
28:02
Jenna: ways,
28:03
Jenna: like
28:03
Jenna: how
28:03
Jenna: do
28:03
Jenna: you
28:03
Jenna: contribute
28:03
Jenna: to.
28:05
Mark: The
28:06
Mark: underlying
28:06
Mark: problem
28:07
Mark: that
28:07
Mark: our
28:07
Mark: industry
28:07
Mark: faces
28:08
Mark: is
28:08
Mark: that
28:08
Mark: there
28:08
Mark: is
28:09
Mark: a
28:09
Mark: lack
28:09
Mark: of
28:09
Mark: consistency
28:10
Mark: across
28:11
Mark: the
28:11
Mark: spectrum.
28:11
Mark: So
28:12
Mark: you've
28:12
Mark: got,
28:12
Mark: we're
28:13
Mark: one
28:13
Mark: of
28:13
Mark: the
28:13
Mark: few
28:13
Mark: industries,
28:14
Mark: I
28:14
Mark: mean,
28:14
Mark: somebody
28:14
Mark: can
28:15
Mark: correct
28:15
Mark: me
28:15
Mark: if
28:15
Mark: I'm
28:15
Mark: wrong,
28:15
Mark: we're
28:16
Mark: half
28:16
Mark: of
28:16
Mark: the
28:16
Mark: operators
28:17
Mark: in
28:17
Mark: the
28:17
Mark: business
28:17
Mark: are
28:17
Mark: public
28:18
Mark: agencies,
28:18
Mark: so
28:19
Mark: federal
28:19
Mark: parks,
28:19
Mark: state
28:20
Mark: parks,
28:21
Mark: city
28:21
Mark: parks,
28:21
Mark: and
28:21
Mark: county
28:21
Mark: parks.
28:22
Mark: And
28:22
Mark: I've
28:22
Mark: had
28:22
Mark: conversations
28:23
Mark: with
28:23
Mark: a
28:23
Mark: state
28:24
Mark: level
28:24
Mark: folks
28:24
Mark: who
28:24
Mark: flat
28:25
Mark: out
28:25
Mark: said
28:25
Mark: they
28:25
Mark: don't
28:25
Mark: want
28:25
Mark: any
28:26
Mark: guests
28:26
Mark: in
28:26
Mark: their
28:26
Mark: park.
28:26
Mark: They
28:26
Mark: don't
28:27
Mark: want
28:27
Mark: anybody
28:27
Mark: there.
28:27
Mark: They
28:27
Mark: would,
28:28
Mark: they'd
28:28
Mark: be
28:28
Mark: happy
28:28
Mark: if
28:28
Mark: the
28:28
Mark: place
28:28
Mark: was
28:29
Mark: empty.
28:29
Mark: They
28:29
Mark: don't
28:29
Mark: want.
28:30
Mark: So
28:30
Mark: as
28:31
Mark: a
28:31
Mark: private
28:31
Mark: operator
28:32
Mark: providing
28:32
Mark: an
28:32
Mark: experience,
28:33
Mark: the
28:33
Mark: problem
28:33
Mark: is
28:33
Mark: that
28:33
Mark: there's
28:34
Mark: other
28:34
Mark: entities
28:34
Mark: that
28:34
Mark: are
28:34
Mark: not.
28:35
Mark: And
28:35
Mark: so
28:35
Mark: when
28:35
Mark: you
28:36
Mark: look
28:36
Mark: at
28:36
Mark: that's
28:36
Mark: on
28:36
Mark: the
28:37
Mark: business
28:37
Mark: side.
28:37
Mark: But
28:37
Mark: flip
28:37
Mark: it
28:37
Mark: over
28:38
Mark: to
28:38
Mark: the
28:38
Mark: whole
28:38
Mark: reason
28:39
Mark: we're
28:39
Mark: on
28:39
Mark: in
28:40
Mark: business,
28:40
Mark: which
28:40
Mark: is
28:41
Mark: people
28:41
Mark: want
28:41
Mark: to
28:41
Mark: go
28:41
Mark: Camping
28:42
Mark: the
28:42
Mark: customers.
28:42
Mark: So
28:43
Mark: there's
28:43
Mark: nobody
28:43
Mark: actually
28:44
Mark: addressing
28:44
Mark: that
28:44
Mark: customer's
28:45
Mark: need.
28:45
Mark: And
28:45
Mark: that
28:45
Mark: customer's
28:46
Mark: need
28:46
Mark: is
28:46
Mark: very
28:46
Mark: basic,
28:47
Mark: where
28:47
Mark: am
28:47
Mark: I
28:47
Mark: gonna
28:47
Mark: stay
28:48
Mark: at?
28:48
Mark: And
28:49
Mark: what's
28:49
Mark: different
28:49
Mark: about
28:50
Mark: Camping
28:50
Mark: from
28:51
Mark: hotels
28:52
Mark: is,
28:53
Mark: We
28:53
Mark: all
28:53
Mark: don't
28:54
Mark: fit
28:54
Mark: in
28:54
Mark: the
28:54
Mark: same
28:54
Mark: spot
28:54
Mark: in
28:55
Mark: a
28:55
Mark: hotel
28:55
Mark: room.
28:55
Mark: You
28:55
Mark: can
28:55
Mark: both
28:56
Mark: a
28:56
Mark: hotel
28:56
Mark: room
28:56
Mark: cause
28:56
Mark: you
28:56
Mark: know
28:56
Mark: you're
28:57
Mark: gonna
28:57
Mark: fit
28:57
Mark: in
28:57
Mark: the
28:57
Mark: bed
28:57
Mark: unless
28:58
Mark: you're
28:58
Mark: shaquila
28:58
Mark: knee.
28:59
Mark: But
28:59
Mark: everybody
28:59
Mark: else
28:59
Mark: is
28:59
Mark: gonna
28:59
Mark: fit
28:59
Mark: in
28:59
Mark: the
28:59
Mark: bed.
29:00
Mark: When
29:00
Mark: you're
29:00
Mark: talking
29:01
Mark: about
29:01
Mark: Camping,
29:01
Mark: everybody
29:02
Mark: has
29:02
Mark: different
29:02
Mark: Camping
29:03
Mark: equipment.
29:03
Mark: Even
29:03
Mark: if
29:04
Mark: they
29:04
Mark: have
29:04
Mark: the
29:04
Mark: exact
29:04
Mark: same
29:04
Mark: truck
29:05
Mark: and
29:05
Mark: trailer,
29:05
Mark: they
29:05
Mark: probably
29:06
Mark: have
29:06
Mark: different
29:06
Mark: stuff
29:06
Mark: they
29:06
Mark: wanna
29:07
Mark: stick
29:07
Mark: outside
29:07
Mark: and
29:08
Mark: so
29:08
Mark: forth,
29:08
Mark: right?
29:08
Mark: So
29:09
Mark: everybody's
29:09
Mark: Camping
29:10
Mark: equipment
29:10
Mark: is
29:10
Mark: uniquely
29:11
Mark: different
29:11
Mark: as
29:12
Mark: a
29:12
Mark: result.
29:13
Mark: Their
29:13
Mark: needs
29:13
Mark: are
29:14
Mark: different
29:14
Mark: when
29:14
Mark: they're
29:14
Mark: looking
29:15
Mark: for
29:15
Mark: camp
29:15
Mark: sites
29:15
Mark: and
29:16
Mark: there's
29:16
Mark: no
29:16
Mark: solutions
29:16
Mark: out
29:16
Mark: there
29:16
Mark: that
29:17
Mark: provide
29:17
Mark: that.
29:17
Mark: So
29:18
Mark: when
29:18
Mark: you
29:18
Mark: talk
29:18
Mark: about,
29:18
Mark: I
29:19
Mark: completely
29:19
Mark: agree
29:19
Mark: with
29:19
Mark: Randy
29:20
Mark: on
29:20
Mark: this.
29:20
Mark: Ran
29:20
Mark: and
29:20
Mark: Randy
29:21
Mark: brought
29:21
Mark: this
29:21
Mark: whole
29:22
Mark: experiential
29:23
Mark: Camping
29:23
Mark: idea
29:24
Mark: on
29:24
Mark: the
29:24
Mark: show.
29:25
Mark: Actually
29:25
Mark: I
29:25
Mark: think
29:25
Mark: it
29:25
Mark: was
29:25
Mark: Randy,
29:25
Mark: where
29:25
Mark: you
29:26
Mark: broke
29:26
Mark: this
29:26
Mark: whole
29:27
Mark: concept
29:27
Mark: out,
29:27
Mark: and
29:27
Mark: it's
29:28
Mark: right
29:28
Mark: on
29:28
Mark: the
29:28
Mark: money
29:28
Mark: because
29:29
Mark: that's
29:29
Mark: the
29:29
Mark: next
29:29
Mark: phase
29:30
Mark: of
29:30
Mark: things.
29:30
Mark: And
29:30
Mark: that's
29:30
Mark: actually
29:31
Mark: the
29:31
Mark: underlying
29:32
Mark: reason
29:32
Mark: why
29:33
Mark: people
29:33
Mark: go
29:33
Mark: Camping,
29:34
Mark: is
29:34
Mark: they're
29:34
Mark: looking
29:34
Mark: for
29:34
Mark: an
29:34
Mark: affordable
29:35
Mark: experience
29:36
Mark: to
29:36
Mark: go
29:36
Mark: stay
29:37
Mark: in
29:37
Mark: places,
29:37
Mark: right?
29:37
Mark: So
29:38
Mark: when
29:38
Mark: you're,
29:39
Mark: when
29:39
Mark: you
29:39
Mark: look
29:39
Mark: at
29:39
Mark: that
29:39
Mark: journey
29:40
Mark: that
29:40
Mark: the
29:40
Mark: camper.
29:41
Mark: That's
29:41
Mark: the
29:41
Mark: gap.
29:42
Mark: In
29:42
Mark: fact,
29:42
Mark: the
29:42
Mark: average
29:43
Mark: camper
29:43
Mark: spends
29:43
Mark: two
29:44
Mark: months
29:44
Mark: visiting
29:45
Mark: 56
29:45
Mark: different
29:46
Mark: websites,
29:46
Mark: over
29:46
Mark: 78
29:47
Mark: different
29:47
Mark: sessions,
29:47
Mark: planning
29:48
Mark: their
29:48
Mark: Camping
29:48
Mark: trip.
29:48
Mark: They
29:49
Mark: go
29:49
Mark: and
29:49
Mark: try
29:49
Mark: to
29:50
Mark: find
29:50
Mark: all
29:50
Mark: sorts
29:50
Mark: of
29:50
Mark: information
29:51
Mark: online
29:51
Mark: and
29:52
Mark: the
29:52
Mark: information
29:52
Mark: is
29:52
Mark: lacking.
29:53
Mark: Basically,
29:54
Mark: it's
29:54
Mark: all
29:54
Mark: review
29:54
Mark: based,
29:54
Mark: right?
29:55
Mark: And
29:55
Mark: so
29:55
Mark: as
29:55
Mark: everybody
29:55
Mark: knows,
29:56
Mark: reviews
29:56
Mark: are
29:56
Mark: either
29:57
Mark: truthful
29:58
Mark: or
29:58
Mark: not
29:58
Mark: truthful
29:59
Mark: and
29:59
Mark: then
29:59
Mark: it's
29:59
Mark: left
30:00
Mark: to
30:00
Mark: the
30:00
Mark: consumer
30:00
Mark: to
30:00
Mark: figure
30:00
Mark: out
30:01
Mark: what's
30:01
Mark: what.
30:01
Mark: And
30:02
Mark: that
30:02
Mark: creates
30:02
Mark: a
30:02
Mark: really
30:02
Mark: painful
30:03
Mark: process
30:03
Mark: for
30:03
Mark: them.
30:04
Mark: And
30:04
Mark: what
30:04
Mark: ends
30:04
Mark: up
30:04
Mark: happening
30:05
Mark: is
30:05
Mark: they
30:05
Mark: end
30:05
Mark: up
30:05
Mark: at
30:05
Mark: the
30:06
Mark: wrong
30:06
Mark: place
30:06
Mark: for
30:06
Mark: them,
30:07
Mark: whatever
30:07
Mark: that
30:07
Mark: is,
30:08
Mark: right?
30:08
Mark: It
30:08
Mark: could
30:08
Mark: be
30:08
Mark: a
30:08
Mark: really
30:08
Mark: fancy,
30:09
Mark: it's
30:09
Mark: the
30:09
Mark: wrong
30:09
Mark: place,
30:09
Mark: or
30:09
Mark: really
30:10
Mark: not
30:10
Mark: fanciness
30:10
Mark: the
30:10
Mark: wrong
30:10
Mark: place.
30:11
Mark: Whatever
30:11
Mark: the
30:12
Mark: wrong
30:12
Mark: place
30:12
Mark: is
30:12
Mark: for
30:12
Mark: them,
30:13
Mark: then
30:13
Mark: that
30:13
Mark: leads
30:14
Mark: to
30:14
Mark: a
30:14
Mark: bad
30:14
Mark: experience
30:14
Mark: for
30:15
Mark: that
30:15
Mark: camper
30:15
Mark: and
30:16
Mark: then
30:16
Mark: they
30:16
Mark: don't
30:16
Mark: do
30:16
Mark: it
30:16
Mark: again.
30:17
Mark: Or
30:17
Mark: on
30:17
Mark: the
30:17
Mark: flip
30:17
Mark: side,
30:18
Mark: the
30:18
Mark: folks
30:18
Mark: that
30:18
Mark: are
30:18
Mark: not
30:18
Mark: gonna
30:19
Mark: take
30:19
Mark: those
30:19
Mark: two
30:19
Mark: months
30:19
Mark: to
30:19
Mark: plan
30:20
Mark: that
30:20
Mark: trip,
30:21
Mark: they
30:21
Mark: never
30:21
Mark: get
30:21
Mark: the
30:21
Mark: chance
30:22
Mark: to
30:22
Mark: actually
30:22
Mark: experience
30:22
Mark: Camping
30:23
Mark: in
30:23
Mark: the
30:23
Mark: outdoors.
30:23
Mark: So
30:24
Mark: the
30:24
Mark: good
30:24
Mark: thing
30:24
Mark: is
30:24
Mark: during
30:25
Mark: Covid
30:25
Mark: a
30:25
Mark: lot
30:25
Mark: of
30:25
Mark: folks,
30:26
Mark: the
30:26
Mark: only
30:26
Mark: thing
30:26
Mark: they
30:26
Mark: could
30:26
Mark: do
30:27
Mark: was
30:27
Mark: go
30:27
Mark: Camping.
30:27
Mark: And
30:27
Mark: so
30:28
Mark: we
30:28
Mark: as
30:28
Mark: an
30:28
Mark: industry
30:29
Mark: experienced
30:30
Mark: that,
30:30
Mark: that
30:30
Mark: massive
30:31
Mark: boom
30:31
Mark: of
30:31
Mark: campers.
30:32
Mark: And
30:32
Mark: the
30:32
Mark: cool
30:33
Mark: thing
30:33
Mark: is
30:33
Mark: that
30:33
Mark: we
30:33
Mark: did
30:33
Mark: a
30:34
Mark: relatively
30:34
Mark: good
30:34
Mark: job
30:35
Mark: of.
30:35
Mark: Keeping
30:36
Mark: these
30:36
Mark: folks
30:36
Mark: engaged
30:37
Mark: and
30:37
Mark: entertained
30:38
Mark: and
30:38
Mark: they
30:38
Mark: enjoyed
30:39
Mark: it.
30:39
Mark: So
30:39
Mark: we're
30:39
Mark: seeing
30:40
Mark: a
30:40
Mark: lot
30:40
Mark: of
30:40
Mark: carryover
30:41
Mark: go
30:41
Mark: forward.
30:42
Mark: But
30:42
Mark: now
30:42
Mark: it's
30:42
Mark: that
30:42
Mark: next
30:42
Mark: phase
30:43
Mark: of
30:43
Mark: how
30:43
Mark: do
30:43
Mark: you
30:44
Mark: keep
30:44
Mark: them
30:44
Mark: coming
30:44
Mark: back
30:44
Mark: and
30:45
Mark: get
30:45
Mark: them
30:45
Mark: excited
30:45
Mark: to
30:45
Mark: go
30:46
Mark: visit
30:46
Mark: more
30:46
Mark: places.
30:47
Mark: On
30:47
Mark: our
30:48
Mark: end,
30:48
Mark: we're
30:48
Mark: trying
30:48
Mark: to
30:48
Mark: help
30:48
Mark: with
30:48
Mark: that
30:49
Mark: visual
30:49
Mark: experience,
30:49
Mark: allowing
30:50
Mark: them
30:50
Mark: to
30:50
Mark: see
30:51
Mark: what
30:51
Mark: they're
30:51
Mark: gonna
30:51
Mark: get
30:51
Mark: into.
30:54
Jenna: And
30:54
Jenna: do
30:54
Jenna: you
30:54
Jenna: think
30:54
Jenna: that
30:54
Jenna: people
30:55
Jenna: just
30:55
Jenna: want,
30:55
Jenna: like,
30:55
Jenna: do
30:56
Jenna: you
30:56
Jenna: think
30:56
Jenna: that
30:56
Jenna: they
30:56
Jenna: want
30:56
Jenna: the
30:57
Jenna: same
30:57
Jenna: experience
30:58
Jenna: over
30:58
Jenna: and
30:58
Jenna: over
30:58
Jenna: again
30:59
Jenna: once
30:59
Jenna: they've
30:59
Jenna: found
31:00
Jenna: a
31:00
Jenna: good
31:00
Jenna: one?
31:00
Jenna: Or
31:00
Jenna: do
31:01
Jenna: you
31:01
Jenna: think
31:01
Jenna: that
31:01
Jenna: people
31:01
Jenna: seek
31:02
Jenna: something
31:02
Jenna: new
31:03
Jenna: each?
31:04
Mark: I
31:04
Mark: think
31:04
Mark: that
31:05
Mark: it'd
31:05
Mark: be
31:05
Mark: too
31:05
Mark: broad
31:06
Mark: to
31:06
Mark: answer
31:06
Mark: that.
31:07
Mark: So
31:07
Mark: basically,
31:07
Mark: you
31:07
Mark: know,
31:07
Mark: somebody
31:08
Mark: asked
31:08
Mark: me,
31:09
Mark: actually
31:09
Mark: yesterday,
31:09
Mark: it
31:09
Mark: was
31:09
Mark: like
31:10
Mark: a
31:10
Mark: firm
31:10
Mark: asked
31:10
Mark: me
31:11
Mark: like,
31:11
Mark: Hey,
31:11
Mark: who's
31:11
Mark: your
31:11
Mark: audience?
31:12
Mark: And
31:12
Mark: I
31:12
Mark: said,
31:12
Mark: people
31:13
Mark: that
31:13
Mark: camp,
31:13
Mark: like
31:14
Mark: literally
31:14
Mark: when
31:15
Mark: you
31:15
Mark: look
31:15
Mark: at
31:15
Mark: it,
31:15
Mark: it's
31:15
Mark: 51
31:16
Mark: million
31:16
Mark: people
31:16
Mark: or
31:16
Mark: so.
31:17
Mark: I
31:17
Mark: don't
31:17
Mark: even
31:17
Mark: know
31:17
Mark: what
31:17
Mark: the
31:17
Mark: current
31:17
Mark: number
31:18
Mark: is.
31:18
Mark: 51
31:18
Mark: million
31:18
Mark: people
31:19
Mark: in
31:19
Mark: the
31:19
Mark: United
31:19
Mark: States
31:19
Mark: are
31:19
Mark: gonna
31:19
Mark: go
31:19
Mark: Camping
31:20
Mark: this
31:20
Mark: year.
31:20
Mark: It's
31:21
Mark: everybody
31:21
Mark: in
31:21
Mark: the
31:21
Mark: United
31:22
Mark: States.
31:22
Mark: It's
31:22
Mark: a
31:22
Mark: broad
31:22
Mark: spectrum.
31:23
Mark: Old,
31:23
Mark: young,
31:24
Mark: rich,
31:24
Mark: poor,
31:25
Mark: white,
31:25
Mark: black,
31:26
Mark: Hispanic,
31:26
Mark: Latino
31:27
Mark: foreigners,
31:28
Mark: everybody's
31:29
Mark: gonna
31:29
Mark: go
31:29
Mark: Camping.
31:29
Mark: They
31:29
Mark: all
31:29
Mark: want
31:29
Mark: to
31:30
Mark: go
31:30
Mark: do
31:30
Mark: that.
31:30
Mark: And
31:30
Mark: so
31:31
Mark: that
31:31
Mark: underlying
31:31
Mark: problem
31:32
Mark: is
31:32
Mark: actually
31:32
Mark: the.
31:33
Mark: That
31:33
Mark: not
31:33
Mark: problem,
31:34
Mark: that
31:34
Mark: underlying
31:35
Mark: breadth
31:35
Mark: of
31:36
Mark: visitors
31:36
Mark: is
31:36
Mark: what
31:36
Mark: allows
31:37
Mark: our
31:37
Mark: industry
31:37
Mark: to
31:37
Mark: be
31:38
Mark: so
31:38
Mark: diverse
31:39
Mark: in
31:39
Mark: experiences.
31:40
Mark: Because
31:40
Mark: everybody
31:40
Mark: wants
31:41
Mark: a
31:41
Mark: different
31:41
Mark: experience
31:42
Mark: or
31:42
Mark: the
31:42
Mark: same
31:42
Mark: one,
31:43
Mark: whatever's
31:43
Mark: right
31:43
Mark: for
31:43
Mark: them.
31:43
Mark: So
31:44
Mark: in
31:44
Mark: the
31:44
Mark: end,
31:45
Mark: if
31:45
Mark: I'm
31:45
Mark: a
31:45
Mark: single
31:45
Mark: operator
31:46
Mark: operating
31:47
Mark: a
31:47
Mark: park,
31:47
Mark: I
31:48
Mark: simply
31:48
Mark: wanna
31:48
Mark: provide
31:48
Mark: the
31:49
Mark: best
31:49
Mark: experience
31:50
Mark: I
31:50
Mark: possibly
31:50
Mark: can't
31:51
Mark: for
31:51
Mark: the
31:51
Mark: guests
31:51
Mark: that
31:52
Mark: are
31:52
Mark: coming
31:52
Mark: to
31:52
Mark: my
31:52
Mark: park.
31:52
Mark: And
31:53
Mark: I
31:53
Mark: wanna
31:53
Mark: communicate
31:54
Mark: that
31:54
Mark: experience
31:55
Mark: out
31:55
Mark: to
31:55
Mark: people
31:55
Mark: who
31:55
Mark: are
31:56
Mark: looking
31:56
Mark: for
31:56
Mark: me,
31:56
Mark: right?
31:56
Mark: That's
31:57
Mark: in
31:57
Mark: a
31:57
Mark: nutshell,
31:57
Mark: that's
31:57
Mark: our
31:58
Mark: business.
31:58
Mark: And
31:58
Mark: then
31:59
Mark: following
31:59
Mark: up
31:59
Mark: after
31:59
Mark: the
32:00
Mark: fact,
32:00
Mark: after
32:00
Mark: their
32:00
Mark: stay,
32:01
Mark: making
32:01
Mark: sure
32:01
Mark: we
32:01
Mark: either
32:01
Mark: delivered
32:02
Mark: or
32:02
Mark: didn't.
32:03
Mark: And
32:03
Mark: if
32:03
Mark: we
32:03
Mark: didn't
32:03
Mark: improving
32:04
Mark: what
32:04
Mark: we
32:04
Mark: did,
32:05
Mark: and
32:05
Mark: if
32:05
Mark: we
32:05
Mark: did
32:05
Mark: do
32:06
Mark: a
32:06
Mark: good
32:06
Mark: job,
32:06
Mark: you
32:07
Mark: know,
32:07
Mark: re
32:07
Mark: reinforcing
32:08
Mark: that
32:08
Mark: in
32:09
Mark: our
32:09
Mark: future
32:09
Mark: marketing.
32:09
Mark: So
32:10
Mark: in
32:10
Mark: the
32:10
Mark: end,
32:10
Mark: we
32:10
Mark: just
32:10
Mark: serve
32:10
Mark: such
32:11
Mark: a
32:11
Mark: wide
32:12
Mark: diverse
32:12
Mark: audience.
32:13
Mark: You
32:13
Mark: know,
32:13
Mark: it's
32:13
Mark: important,
32:14
Mark: right?
32:14
Mark: You
32:14
Mark: can
32:14
Mark: go
32:15
Mark: camp
32:15
Mark: at
32:15
Mark: a
32:15
Mark: Forest
32:15
Mark: Service
32:15
Mark: Campground
32:16
Mark: right
32:16
Mark: now
32:16
Mark: for
32:16
Mark: 15
32:17
Mark: bucks
32:17
Mark: a
32:17
Mark: night,
32:18
Mark: or
32:18
Mark: you
32:18
Mark: can
32:18
Mark: go
32:18
Mark: down
32:18
Mark: and
32:19
Mark: spend
32:19
Mark: $250
32:20
Mark: a
32:20
Mark: night
32:20
Mark: at
32:21
Mark: a
32:21
Mark: high
32:21
Mark: end
32:21
Mark: luxury
32:22
Mark: resort.
32:22
Mark: It
32:22
Mark: depends
32:22
Mark: on
32:22
Mark: what
32:22
Mark: your
32:23
Mark: wants
32:23
Mark: and
32:23
Mark: needs
32:23
Mark: are,
32:24
Mark: and
32:24
Mark: it
32:24
Mark: creates
32:24
Mark: this
32:25
Mark: really
32:25
Mark: broad
32:25
Mark: and
32:26
Mark: vibrant
32:26
Mark: industry
32:27
Mark: that
32:27
Mark: we're
32:27
Mark: in
32:27
Mark: right
32:27
Mark: now.
32:29
Jenna: So
32:29
Jenna: pictures
32:30
Jenna: obviously
32:31
Jenna: important.
32:31
Jenna: What
32:31
Jenna: else?
32:32
Jenna: You
32:32
Jenna: just
32:32
Jenna: said?
32:33
Jenna: Providing
32:33
Jenna: a
32:33
Jenna: great
32:34
Jenna: experience,
32:34
Jenna: but
32:34
Jenna: also
32:34
Jenna: communicating
32:35
Jenna: that
32:35
Jenna: experience
32:36
Jenna: so
32:36
Jenna: people
32:36
Jenna: know
32:36
Jenna: it
32:36
Jenna: exists,
32:37
Jenna: aside
32:38
Jenna: from
32:38
Jenna: pictures
32:39
Jenna: that
32:39
Jenna: are
32:39
Jenna: really
32:39
Jenna: clear
32:40
Jenna: and,
32:40
Jenna: you
32:40
Jenna: know,
32:40
Jenna: transparent.
32:41
Jenna: Here's
32:41
Jenna: what
32:41
Jenna: you
32:41
Jenna: get
32:41
Jenna: what
32:42
Jenna: can
32:42
Jenna: owners
32:42
Jenna: be
32:42
Jenna: doing
32:43
Jenna: to
32:43
Jenna: communicate
32:44
Jenna: their
32:45
Jenna: offering?
32:46
Mark: Oh,
32:46
Mark: wow.
32:46
Mark: That's
32:46
Mark: a
32:46
Mark: really
32:47
Mark: broad
32:47
Mark: topic.
32:47
Mark: So,
32:48
Mark: at
32:48
Mark: a
32:48
Mark: basic
32:48
Mark: level,
32:49
Mark: like
32:49
Mark: what
32:49
Mark: Casey
32:49
Mark: mentioned
32:50
Mark: with
32:50
Mark: the
32:50
Mark: blogging
32:51
Mark: right
32:51
Mark: at
32:51
Mark: a
32:51
Mark: basic
32:52
Mark: level,
32:52
Mark: that
32:52
Mark: provides
32:53
Mark: a
32:53
Mark: ton
32:53
Mark: of
32:53
Mark: information,
32:54
Mark: cuz
32:54
Mark: it'll
32:55
Mark: get
32:55
Mark: picked
32:55
Mark: up
32:55
Mark: in
32:55
Mark: Google
32:55
Mark: search
32:56
Mark: results.
32:56
Mark: So
32:56
Mark: when
32:56
Mark: somebody's
32:57
Mark: looking
32:57
Mark: for,
32:57
Mark: you
32:58
Mark: know,
32:58
Mark: hiking
32:58
Mark: in
32:58
Mark: Colorado,
32:59
Mark: or
32:59
Mark: best
32:59
Mark: campgrounds
33:00
Mark: for
33:00
Mark: hiking
33:00
Mark: or
33:00
Mark: Colorado,
33:01
Mark: those
33:01
Mark: type
33:02
Mark: of
33:02
Mark: things
33:02
Mark: will
33:02
Mark: come
33:02
Mark: up.
33:03
Mark: The
33:03
Mark: problem
33:03
Mark: is
33:04
Mark: as
33:04
Mark: a,
33:04
Mark: as
33:05
Mark: an
33:05
Mark: operator,
33:05
Mark: you
33:06
Mark: need
33:06
Mark: to
33:06
Mark: communicate
33:07
Mark: with
33:07
Mark: your
33:07
Mark: guests
33:07
Mark: in
33:08
Mark: a
33:08
Mark: way.
33:09
Mark: Gives
33:09
Mark: them
33:09
Mark: a
33:09
Mark: broad
33:09
Mark: idea
33:10
Mark: of
33:10
Mark: what's
33:10
Mark: there
33:11
Mark: and
33:11
Mark: then
33:11
Mark: maybe
33:11
Mark: dive
33:12
Mark: deeper.
33:12
Mark: Some
33:12
Mark: of
33:12
Mark: the
33:12
Mark: most
33:12
Mark: successful
33:13
Mark: parks
33:13
Mark: I've
33:13
Mark: seen
33:14
Mark: that
33:14
Mark: do
33:14
Mark: this,
33:15
Mark: they
33:15
Mark: actually
33:15
Mark: build
33:15
Mark: out
33:16
Mark: and
33:16
Mark: they
33:16
Mark: spend
33:16
Mark: a
33:16
Mark: lot
33:16
Mark: of
33:16
Mark: time
33:17
Mark: and
33:17
Mark: a
33:17
Mark: lot
33:17
Mark: of
33:17
Mark: money
33:17
Mark: doing
33:17
Mark: this.
33:18
Mark: They
33:18
Mark: build
33:18
Mark: out
33:19
Mark: a
33:19
Mark: whole
33:19
Mark: portfolio
33:20
Mark: on
33:20
Mark: their
33:20
Mark: website
33:20
Mark: of
33:20
Mark: things
33:21
Mark: you
33:21
Mark: can
33:21
Mark: do
33:21
Mark: in
33:21
Mark: the
33:21
Mark: area,
33:22
Mark: and
33:22
Mark: they
33:22
Mark: do
33:22
Mark: a
33:22
Mark: really
33:22
Mark: good
33:22
Mark: job
33:23
Mark: giving
33:23
Mark: you
33:23
Mark: that
33:24
Mark: information.
33:24
Mark: So
33:24
Mark: what
33:24
Mark: their
33:25
Mark: hook
33:25
Mark: is
33:25
Mark: that
33:25
Mark: people
33:25
Mark: are
33:25
Mark: gonna
33:26
Mark: get
33:26
Mark: into
33:26
Mark: their.
33:27
Mark: Website
33:27
Mark: because
33:27
Mark: they're
33:27
Mark: interested
33:28
Mark: in
33:28
Mark: a
33:28
Mark: Campground
33:29
Mark: in
33:29
Mark: that
33:29
Mark: area,
33:29
Mark: but
33:30
Mark: then
33:30
Mark: they
33:30
Mark: give
33:30
Mark: 'em
33:30
Mark: all
33:30
Mark: these
33:30
Mark: other
33:31
Mark: reasons
33:31
Mark: to
33:31
Mark: do
33:31
Mark: that.
33:32
Mark: Your
33:32
Mark: Airbnb
33:32
Mark: example
33:33
Mark: is
33:33
Mark: exactly
33:33
Mark: that,
33:34
Mark: right?
33:34
Mark: Airbnb
33:34
Mark: knows
33:34
Mark: people
33:35
Mark: are
33:35
Mark: coming
33:35
Mark: in
33:35
Mark: to
33:35
Mark: look
33:35
Mark: for
33:35
Mark: a
33:35
Mark: spot.
33:36
Mark: Now
33:36
Mark: we
33:36
Mark: can
33:37
Mark: sell
33:37
Mark: them
33:37
Mark: experience
33:38
Mark: because
33:38
Mark: they
33:39
Mark: don't
33:39
Mark: have
33:39
Mark: to
33:39
Mark: look
33:39
Mark: for
33:39
Mark: that.
33:39
Mark: They
33:39
Mark: can
33:40
Mark: just
33:40
Mark: sign
33:40
Mark: up
33:40
Mark: for
33:40
Mark: here
33:41
Mark: and
33:41
Mark: get
33:41
Mark: that
33:41
Mark: experience.
33:42
Mark: Think
33:42
Mark: of
33:42
Mark: it
33:42
Mark: as
33:42
Mark: the
33:43
Mark: same
33:43
Mark: idea
33:43
Mark: for
33:43
Mark: a
33:43
Mark: Campground
33:44
Mark: if
33:44
Mark: you're
33:44
Mark: running
33:44
Mark: a
33:44
Mark: park,
33:45
Mark: is
33:45
Mark: you
33:45
Mark: wanna
33:46
Mark: provide
33:46
Mark: a
33:46
Mark: turnkey
33:47
Mark: solution
33:48
Mark: for
33:48
Mark: your
33:48
Mark: guests.
33:48
Mark: Make
33:49
Mark: it
33:49
Mark: really
33:49
Mark: easy
33:50
Mark: for
33:50
Mark: them
33:50
Mark: to,
33:50
Mark: they
33:51
Mark: don't
33:51
Mark: have
33:51
Mark: to
33:51
Mark: do
33:51
Mark: it,
33:52
Mark: but
33:52
Mark: give
33:52
Mark: 'em
33:52
Mark: the
33:52
Mark: opportunity
33:53
Mark: to
33:53
Mark: potentially
33:54
Mark: do
33:54
Mark: it
33:54
Mark: cuz
33:54
Mark: they
33:55
Mark: may
33:55
Mark: not
33:55
Mark: have
33:55
Mark: even
33:55
Mark: thought
33:56
Mark: of
33:56
Mark: it.
33:56
Mark: Right?
33:56
Mark: I
33:56
Mark: just
33:56
Mark: stayed,
33:57
Mark: we
33:57
Mark: just
33:57
Mark: stayed
33:57
Mark: at
33:57
Mark: a
33:57
Mark: a
33:58
Mark: state
33:58
Mark: park
33:58
Mark: in
33:58
Mark: Florida
33:59
Mark: where
33:59
Mark: a.
33:59
Mark: On
34:00
Mark: the
34:00
Mark: site
34:00
Mark: of
34:00
Mark: the
34:00
Mark: state
34:01
Mark: park
34:01
Mark: was
34:01
Mark: the
34:01
Mark: old
34:01
Mark: mill
34:02
Mark: that
34:02
Mark: built
34:02
Mark: the
34:02
Mark: fort,
34:03
Mark: and
34:03
Mark: you
34:03
Mark: could
34:03
Mark: hike
34:03
Mark: over
34:04
Mark: to
34:04
Mark: it
34:04
Mark: from
34:04
Mark: your
34:04
Mark: campsite.
34:05
Mark: Right?
34:05
Mark: So
34:05
Mark: that's
34:06
Mark: a
34:06
Mark: cool
34:06
Mark: experience.
34:06
Mark: There's
34:07
Mark: no
34:07
Mark: signage
34:07
Mark: at
34:07
Mark: all.
34:07
Mark: I
34:07
Mark: found
34:08
Mark: out
34:08
Mark: about
34:08
Mark: it
34:08
Mark: when
34:08
Mark: we
34:08
Mark: visited
34:09
Mark: the
34:09
Mark: fort
34:09
Mark: and
34:09
Mark: found
34:09
Mark: out
34:10
Mark: that
34:10
Mark: it
34:10
Mark: was
34:10
Mark: there,
34:10
Mark: right.
34:10
Mark: So,
34:11
Mark: you
34:11
Mark: know,
34:11
Mark: it
34:11
Mark: would
34:11
Mark: behoove
34:12
Mark: that
34:12
Mark: park
34:12
Mark: to
34:13
Mark: encourage
34:13
Mark: people
34:14
Mark: to
34:14
Mark: know
34:14
Mark: about
34:14
Mark: that
34:15
Mark: history
34:15
Mark: and
34:15
Mark: know
34:15
Mark: about
34:15
Mark: what's
34:16
Mark: going
34:16
Mark: on.
34:16
Mark: So,
34:17
Mark: you
34:17
Mark: know,
34:17
Mark: details
34:17
Mark: like
34:17
Mark: that.
34:18
Mark: It's
34:18
Mark: not
34:18
Mark: an
34:18
Mark: easy
34:18
Mark: solution
34:19
Mark: and
34:19
Mark: it's
34:19
Mark: definitely
34:20
Mark: not
34:20
Mark: something
34:20
Mark: you
34:20
Mark: can
34:20
Mark: do
34:21
Mark: with
34:21
Mark: a
34:21
Mark: snap
34:22
Mark: of
34:22
Mark: a
34:22
Mark: finger,
34:22
Mark: but
34:22
Mark: really
34:23
Mark: understanding
34:23
Mark: why
34:23
Mark: your
34:23
Mark: guests
34:24
Mark: are
34:24
Mark: coming
34:24
Mark: there,
34:25
Mark: you
34:25
Mark: know,
34:25
Mark: and
34:25
Mark: listing
34:25
Mark: out
34:25
Mark: simplest
34:26
Mark: exercise
34:26
Mark: I
34:26
Mark: encourage
34:27
Mark: people
34:27
Mark: to
34:27
Mark: do
34:28
Mark: at
34:28
Mark: their
34:28
Mark: parks
34:29
Mark: is
34:29
Mark: when
34:29
Mark: somebody
34:30
Mark: checks
34:30
Mark: in
34:30
Mark: at
34:30
Mark: their
34:31
Mark: park,
34:31
Mark: ask
34:31
Mark: 'em
34:31
Mark: why
34:32
Mark: they're
34:32
Mark: there.
34:32
Mark: Right.
34:33
Mark: And
34:33
Mark: just
34:33
Mark: start
34:33
Mark: doing
34:33
Mark: that
34:33
Mark: more
34:34
Mark: and
34:34
Mark: more,
34:34
Mark: and
34:34
Mark: you'll
34:34
Mark: start
34:34
Mark: getting
34:35
Mark: a
34:35
Mark: list
34:35
Mark: of
34:35
Mark: the
34:35
Mark: top
34:36
Mark: 10
34:36
Mark: reasons
34:36
Mark: why
34:36
Mark: people
34:37
Mark: come
34:37
Mark: into
34:37
Mark: their
34:37
Mark: park.
34:38
Mark: And
34:38
Mark: then
34:38
Mark: you
34:38
Mark: build
34:38
Mark: your
34:39
Mark: content
34:39
Mark: from
34:39
Mark: there.
34:39
Jenna: That's
34:40
Jenna: a
34:40
Jenna: very
34:40
Jenna: good
34:40
Jenna: thing
34:41
Jenna: to
34:41
Jenna: say.
34:41
Jenna: I
34:41
Jenna: would
34:42
Jenna: also
34:42
Jenna: add
34:42
Jenna: to
34:43
Jenna: that
34:43
Jenna: a
34:43
Jenna: lot
34:43
Jenna: of
34:43
Jenna: the
34:43
Jenna: times
34:44
Jenna: that
34:44
Jenna: I
34:44
Jenna: find
34:44
Jenna: places
34:44
Jenna: I
34:45
Jenna: wanna
34:45
Jenna: stay,
34:45
Jenna: I
34:45
Jenna: find
34:45
Jenna: it
34:45
Jenna: via
34:46
Jenna: social
34:46
Jenna: media.
34:47
Jenna: And
34:47
Jenna: so
34:48
Jenna: I
34:48
Jenna: will
34:48
Jenna: just
34:48
Jenna: be
34:48
Jenna: like,
34:50
Jenna: Talk
34:50
Jenna: on
34:50
Jenna: Instagram,
34:51
Jenna: wherever
34:51
Jenna: I
34:51
Jenna: am,
34:51
Jenna: and
34:51
Jenna: I'll
34:52
Jenna: see
34:52
Jenna: a
34:52
Jenna: random
34:52
Jenna: person
34:53
Jenna: posting,
34:53
Jenna: here's
34:54
Jenna: this
34:54
Jenna: great
34:54
Jenna: experience,
34:55
Jenna: this
34:55
Jenna: great
34:55
Jenna: hike,
34:55
Jenna: whatever
34:55
Jenna: it
34:56
Jenna: was.
34:56
Jenna: Or
34:56
Jenna: maybe
34:56
Jenna: just,
34:57
Jenna: you
34:57
Jenna: know,
34:57
Jenna: a
34:57
Jenna: glamping
34:58
Jenna: place
34:59
Jenna: and
34:59
Jenna: it's
34:59
Jenna: just
34:59
Jenna: a
35:00
Jenna: beautiful
35:00
Jenna: and
35:00
Jenna: fabulous
35:01
Jenna: and
35:01
Jenna: look
35:01
Jenna: how
35:01
Jenna: nice
35:01
Jenna: it
35:02
Jenna: is.
35:02
Jenna: And
35:03
Jenna: so
35:03
Jenna: of
35:04
Jenna: course
35:04
Jenna: you
35:04
Jenna: can't
35:04
Jenna: do
35:05
Jenna: that.
35:05
Jenna: It's
35:05
Jenna: exhausting
35:06
Jenna: to
35:06
Jenna: do
35:06
Jenna: social
35:06
Jenna: media
35:06
Jenna: all
35:07
Jenna: the
35:07
Jenna: time.
35:07
Jenna: I
35:08
Jenna: recommend
35:08
Jenna: everyone
35:08
Jenna: get
35:08
Jenna: on
35:09
Jenna: TikTok
35:09
Jenna: tok.
35:09
Jenna: It's
35:09
Jenna: an
35:10
Jenna: absolute
35:10
Jenna: juggernaut
35:11
Jenna: if
35:11
Jenna: you
35:11
Jenna: want
35:11
Jenna: to
35:12
Jenna: push
35:12
Jenna: out
35:12
Jenna: what
35:12
Jenna: you're
35:12
Jenna: doing.
35:13
Jenna: But
35:13
Jenna: a
35:13
Jenna: way
35:13
Jenna: easier
35:14
Jenna: thing
35:14
Jenna: to
35:14
Jenna: do
35:15
Jenna: is
35:15
Jenna: when
35:15
Jenna: guests
35:15
Jenna: do
35:16
Jenna: come
35:16
Jenna: say
35:16
Jenna: to
35:16
Jenna: them,
35:17
Jenna: we
35:17
Jenna: would
35:17
Jenna: love
35:17
Jenna: for
35:18
Jenna: you
35:18
Jenna: to
35:18
Jenna: post
35:18
Jenna: on
35:19
Jenna: TikTok
35:19
Jenna: or
35:19
Jenna: on
35:19
Jenna: Instagram,
35:20
Jenna: and
35:20
Jenna: here's
35:20
Jenna: exactly
35:21
Jenna: how
35:21
Jenna: you
35:21
Jenna: can
35:21
Jenna: tag
35:21
Jenna: us
35:22
Jenna: and
35:22
Jenna: give
35:22
Jenna: them
35:23
Jenna: all
35:23
Jenna: of
35:23
Jenna: the
35:23
Jenna: information
35:23
Jenna: and
35:24
Jenna: push
35:24
Jenna: it
35:24
Jenna: easily.
35:25
Jenna: Cuz
35:25
Jenna: like
35:25
Jenna: they're
35:26
Jenna: definitely
35:26
Jenna: taking
35:26
Jenna: pictures
35:27
Jenna: and
35:27
Jenna: videos,
35:27
Jenna: like
35:27
Jenna: they're
35:28
Jenna: definitely
35:28
Jenna: getting
35:28
Jenna: that
35:29
Jenna: content
35:29
Jenna: and
35:30
Jenna: asking
35:30
Jenna: them
35:30
Jenna: to
35:30
Jenna: share
35:31
Jenna: on
35:31
Jenna: your
35:31
Jenna: behalf
35:31
Jenna: that
35:31
Jenna: one
35:32
Jenna: very
35:32
Jenna: simple
35:32
Jenna: step
35:33
Jenna: of
35:33
Jenna: just
35:33
Jenna: asking
35:34
Jenna: can
35:34
Jenna: usually
35:34
Jenna: work
35:35
Jenna: wonders.
35:35
Jenna: So,
35:36
Jenna: if
35:36
Jenna: you're
35:36
Jenna: strapped
35:36
Jenna: for
35:36
Jenna: time
35:36
Jenna: or
35:37
Jenna: cash,
35:37
Jenna: that
35:37
Jenna: is
35:37
Jenna: very
35:38
Jenna: free
35:38
Jenna: and
35:38
Jenna: very
35:39
Jenna: easy
35:40
Jenna: for
35:40
Jenna: folks
35:40
Jenna: to
35:40
Jenna: do,
35:40
Jenna: and
35:40
Jenna: I
35:41
Jenna: highly
35:41
Jenna: recommend
35:42
Jenna: it.
35:42
Jenna: Scott,
35:42
Jenna: are
35:42
Jenna: you
35:43
Jenna: able
35:43
Jenna: to,
35:44
Jenna: you
35:44
Jenna: know,
35:44
Jenna: in
35:44
Jenna: this
35:44
Jenna: conversation,
35:45
Jenna: talk
35:45
Jenna: about
35:46
Jenna: anything
35:46
Jenna: Horizon
35:46
Jenna: is
35:46
Jenna: doing
35:47
Jenna: in
35:47
Jenna: particular,
35:47
Jenna: because
35:48
Jenna: I
35:48
Jenna: know
35:48
Jenna: that
35:48
Jenna: you're
35:48
Jenna: one
35:49
Jenna: of
35:49
Jenna: the
35:49
Jenna: leaders,
35:49
Jenna: so
35:50
Jenna: would
35:50
Jenna: love
35:50
Jenna: to
35:51
Jenna: hear
35:52
Jenna: any
35:52
Jenna: insights
35:53
Jenna: from
35:53
Jenna: your
35:53
Jenna: team.
35:55
Scott: I
35:55
Scott: think
35:55
Scott: that
35:56
Scott: Sandy
35:56
Scott: and
35:57
Scott: Randy
35:57
Scott: and
35:57
Scott: Mark
35:57
Scott: and
35:58
Scott: Casey
35:58
Scott: all
35:58
Scott: hit
35:59
Scott: a
35:59
Scott: lot
35:59
Scott: of
35:59
Scott: really
35:59
Scott: great
35:59
Scott: points.
36:00
Scott: And
36:01
Scott: I
36:01
Scott: don't
36:01
Scott: know
36:01
Scott: that
36:01
Scott: I
36:01
Scott: have
36:01
Scott: a
36:02
Scott: lot
36:02
Scott: to
36:02
Scott: add
36:02
Scott: outside
36:02
Scott: of
36:03
Scott: that
36:03
Scott: other
36:03
Scott: than,
36:04
Scott: you
36:04
Scott: know,
36:04
Scott: there's
36:05
Scott: I
36:05
Scott: threw
36:05
Scott: a
36:06
Scott: pitch
36:06
Scott: for
36:06
Scott: them
36:06
Scott: last
36:07
Scott: month
36:07
Scott: and
36:07
Scott: I'll
36:07
Scott: do
36:07
Scott: it
36:07
Scott: again.
36:08
Scott: But
36:08
Scott: investigating
36:10
Scott: a
36:10
Scott: service
36:10
Scott: called
36:11
Scott: way.co.
36:12
Scott: Ay
36:13
Scott: co
36:14
Scott: they,
36:14
Scott: to
36:15
Scott: Mark's
36:15
Scott: point,
36:16
Scott: If
36:16
Scott: you
36:16
Scott: are
36:16
Scott: creating
36:17
Scott: an
36:17
Scott: experience
36:17
Scott: at
36:17
Scott: your
36:18
Scott: property,
36:18
Scott: it's
36:18
Scott: either,
36:19
Scott: it
36:19
Scott: could
36:19
Scott: be
36:20
Scott: onsite
36:20
Scott: or
36:20
Scott: offsite,
36:21
Scott: or
36:21
Scott: both.
36:22
Scott: And
36:22
Scott: if
36:22
Scott: it's
36:23
Scott: offsite,
36:23
Scott: that's
36:24
Scott: where
36:24
Scott: I've
36:24
Scott: found,
36:25
Scott: at
36:25
Scott: least
36:25
Scott: from
36:25
Scott: a
36:26
Scott: personal
36:26
Scott: experience
36:27
Scott: with
36:27
Scott: our
36:27
Scott: company
36:27
Scott: and
36:27
Scott: our
36:28
Scott: managed
36:28
Scott: properties,
36:29
Scott: it's
36:29
Scott: really
36:29
Scott: difficult
36:30
Scott: and
36:30
Scott: time
36:31
Scott: consuming
36:31
Scott: to
36:32
Scott: partner
36:32
Scott: with
36:33
Scott: with
36:33
Scott: local
36:34
Scott: businesses
36:34
Scott: and
36:35
Scott: find
36:36
Scott: all
36:36
Scott: the
36:36
Scott: best
36:37
Scott: hiking
36:37
Scott: spots
36:38
Scott: and
36:38
Scott: find
36:38
Scott: the
36:38
Scott: best
36:38
Scott: guides.
36:39
Scott: It
36:40
Scott: takes
36:40
Scott: a
36:40
Scott: lot
36:40
Scott: of
36:40
Scott: time.
36:41
Scott: And
36:41
Scott: if
36:41
Scott: you
36:41
Scott: don't
36:41
Scott: do
36:41
Scott: it
36:42
Scott: right,
36:42
Scott: it
36:42
Scott: can
36:42
Scott: just
36:43
Scott: leave
36:43
Scott: kind
36:43
Scott: of.
36:43
Scott: A
36:43
Scott: bland
36:44
Scott: taste
36:44
Scott: in
36:44
Scott: your
36:45
Scott: guest
36:45
Scott: mouth.
36:45
Scott: And
36:45
Scott: so
36:45
Scott: what
36:46
Scott: I
36:46
Scott: really
36:46
Scott: encourage
36:47
Scott: people
36:47
Scott: to
36:47
Scott: do
36:47
Scott: is
36:47
Scott: check
36:48
Scott: out
36:48
Scott: way.co.
36:48
Scott: And
36:48
Scott: it
36:48
Scott: is
36:49
Scott: an
36:49
Scott: expense,
36:49
Scott: but
36:50
Scott: what
36:50
Scott: it
36:50
Scott: does
36:51
Scott: is
36:51
Scott: it
36:51
Scott: allows
36:52
Scott: a
36:52
Scott: property
36:53
Scott: to
36:53
Scott: easily
36:54
Scott: and
36:54
Scott: seamlessly
36:54
Scott: create
36:55
Scott: an
36:55
Scott: experience
36:56
Scott: page
36:56
Scott: on
36:56
Scott: their
36:56
Scott: website
36:57
Scott: where
36:58
Scott: a
36:58
Scott: guest
36:58
Scott: while
36:59
Scott: they're
36:59
Scott: checking
36:59
Scott: out
36:59
Scott: your
36:59
Scott: property,
37:00
Scott: they
37:00
Scott: can
37:00
Scott: go
37:00
Scott: and
37:01
Scott: they
37:01
Scott: can
37:01
Scott: book
37:01
Scott: a
37:02
Scott: local
37:02
Scott: hiking
37:02
Scott: tour
37:03
Scott: or,
37:04
Scott: you
37:04
Scott: know,
37:04
Scott: kayak
37:04
Scott: rentals
37:05
Scott: through
37:05
Scott: a
37:05
Scott: partner
37:06
Scott: agency.
37:06
Scott: That
37:07
Scott: partners
37:07
Scott: with
37:07
Scott: way.co
37:08
Scott: has
37:08
Scott: different
37:08
Scott: package
37:09
Scott: levels.
37:09
Scott: And
37:09
Scott: if
37:09
Scott: you
37:09
Scott: opt
37:10
Scott: for
37:10
Scott: for
37:10
Scott: some
37:10
Scott: of
37:10
Scott: the
37:10
Scott: higher
37:11
Scott: packages
37:11
Scott: they
37:11
Scott: also
37:12
Scott: help
37:12
Scott: to
37:12
Scott: connect
37:13
Scott: with
37:13
Scott: those
37:13
Scott: with
37:14
Scott: those
37:14
Scott: local
37:14
Scott: guides.
37:15
Scott: And.
37:15
Scott: You
37:15
Scott: know,
37:15
Scott: I'd
37:15
Scott: like
37:15
Scott: to
37:16
Scott: take
37:16
Scott: credit
37:16
Scott: for
37:16
Scott: finding
37:17
Scott: them,
37:17
Scott: but
37:17
Scott: the
37:17
Scott: good
37:17
Scott: folks
37:18
Scott: at
37:18
Scott: auto
37:18
Scott: camp
37:19
Scott: to
37:19
Scott: my
37:19
Scott: knowledge,
37:20
Scott: are
37:20
Scott: some
37:20
Scott: of
37:20
Scott: the
37:20
Scott: first
37:21
Scott: in
37:21
Scott: the
37:21
Scott: outdoor
37:22
Scott: hospitality
37:22
Scott: space
37:22
Scott: that
37:23
Scott: have
37:23
Scott: been
37:23
Scott: utilizing
37:24
Scott: them.
37:24
Scott: And
37:24
Scott: they
37:24
Scott: do
37:24
Scott: a,
37:25
Scott: an
37:25
Scott: excellent
37:25
Scott: job
37:26
Scott: of
37:26
Scott: integrating
37:27
Scott: it
37:27
Scott: into
37:28
Scott: their
37:28
Scott: individual
37:28
Scott: properties
37:29
Scott: website.
37:29
Scott: So
37:30
Scott: I
37:30
Scott: would
37:30
Scott: encourage
37:31
Scott: you
37:31
Scott: to
37:31
Scott: look
37:31
Scott: there.
37:31
Scott: The
37:32
Scott: other
37:32
Scott: thing
37:32
Scott: that
37:32
Scott: we're
37:32
Scott: doing
37:33
Scott: is
37:33
Scott: we're
37:33
Scott: looking
37:33
Scott: into
37:33
Scott: the
37:34
Scott: new
37:34
Scott: year.
37:34
Scott: And
37:34
Scott: again,
37:35
Scott: kind
37:35
Scott: of
37:35
Scott: tying
37:35
Scott: back
37:35
Scott: to
37:35
Scott: what
37:35
Scott: Mark
37:36
Scott: said
37:36
Scott: is
37:37
Scott: focusing
37:38
Scott: on
37:38
Scott: onsite
37:39
Scott: programming.
37:40
Scott: You
37:40
Scott: know,
37:40
Scott: you
37:40
Scott: don't,
37:41
Scott: through
37:41
Scott: experiential
37:42
Scott: hospitality,
37:42
Scott: you
37:42
Scott: don't
37:43
Scott: always
37:43
Scott: just
37:43
Scott: have
37:44
Scott: to
37:44
Scott: focus
37:44
Scott: on
37:45
Scott: natural
37:45
Scott: amenities
37:46
Scott: that
37:46
Scott: are
37:46
Scott: onsite
37:47
Scott: or
37:47
Scott: offsite.
37:47
Scott: You
37:47
Scott: can
37:48
Scott: also
37:48
Scott: help
37:48
Scott: to
37:48
Scott: to
37:49
Scott: create
37:49
Scott: those
37:50
Scott: those
37:50
Scott: really
37:50
Scott: unique
37:51
Scott: onsite
37:51
Scott: experiences
37:52
Scott: that.
37:53
Scott: That
37:54
Scott: guests
37:54
Scott: might
37:54
Scott: not
37:55
Scott: find
37:55
Scott: elsewhere.
37:56
Scott: There's
37:56
Scott: a
37:56
Scott: property
37:56
Scott: we
37:56
Scott: manage,
37:57
Scott: for
37:57
Scott: example,
37:58
Scott: in
37:58
Scott: Bakersfield,
37:59
Scott: and
38:00
Scott: it
38:00
Scott: is
38:00
Scott: in
38:00
Scott: the
38:00
Scott: middle
38:01
Scott: of
38:01
Scott: an
38:01
Scott: orange
38:01
Scott: grove
38:02
Scott: and
38:02
Scott: like
38:03
Scott: literally
38:03
Scott: there's
38:03
Scott: orange
38:04
Scott: trees
38:04
Scott: between
38:05
Scott: every
38:05
Scott: RV
38:05
Scott: site
38:05
Scott: and
38:06
Scott: we
38:06
Scott: encourage
38:06
Scott: people
38:07
Scott: to
38:08
Scott: pick
38:08
Scott: the
38:08
Scott: oranges
38:09
Scott: and
38:10
Scott: you
38:10
Scott: can
38:10
Scott: pick
38:10
Scott: as
38:10
Scott: many
38:10
Scott: as
38:11
Scott: you
38:11
Scott: want.
38:11
Scott: And
38:12
Scott: we
38:12
Scott: have
38:12
Scott: great
38:13
Scott: guest
38:13
Scott: service
38:14
Scott: there.
38:14
Scott: It's
38:14
Scott: a
38:14
Scott: clean
38:15
Scott: property,
38:15
Scott: but
38:16
Scott: you
38:16
Scott: don't
38:16
Scott: ever
38:16
Scott: hear
38:17
Scott: anything
38:17
Scott: about
38:17
Scott: that.
38:17
Scott: All
38:17
Scott: you
38:17
Scott: ever
38:18
Scott: hear
38:18
Scott: about
38:18
Scott: is
38:19
Scott: I
38:19
Scott: got
38:19
Scott: to
38:19
Scott: pick
38:19
Scott: the
38:19
Scott: oranges
38:20
Scott: off
38:20
Scott: the
38:21
Scott: orange
38:21
Scott: tree
38:21
Scott: at
38:21
Scott: my
38:21
Scott: site.
38:22
Scott: And
38:22
Scott: so
38:22
Scott: being
38:23
Scott: able
38:23
Scott: to
38:23
Scott: focus
38:23
Scott: on
38:23
Scott: what
38:24
Scott: those
38:24
Scott: things
38:24
Scott: are,
38:24
Scott: but
38:25
Scott: then
38:25
Scott: putting
38:25
Scott: it
38:25
Scott: into
38:26
Scott: messaging
38:26
Scott: on
38:26
Scott: your
38:26
Scott: website
38:27
Scott: in
38:27
Scott: a
38:27
Scott: clear,
38:27
Scott: easy
38:28
Scott: way
38:28
Scott: to
38:28
Scott: find
38:29
Scott: is
38:29
Scott: really
38:29
Scott: impactful
38:30
Scott: and
38:30
Scott: integrating
38:31
Scott: that
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38:43
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39:04
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39:11
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39:14
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39:21
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39:26
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39:27
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39:29
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39:30
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39:31
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39:32
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39:35
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39:36
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39:39
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39:39
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39:39
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39:39
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39:39
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39:40
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39:40
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39:46
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39:46
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39:47
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39:50
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39:51
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39:55
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39:56
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39:56
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39:56
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39:56
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39:57
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39:58
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39:58
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39:58
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39:59
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39:59
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39:59
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40:00
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40:00
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40:01
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40:15
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40:15
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40:15
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40:16
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40:16
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40:16
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40:21
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40:22
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40:23
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40:24
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40:24
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40:25
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40:25
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40:26
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40:27
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40:28
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40:28
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40:28
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40:29
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40:29
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40:30
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40:30
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40:30
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40:31
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40:32
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40:33
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40:34
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40:36
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40:36
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40:37
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40:39
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40:40
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40:42
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40:43
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40:44
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40:44
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40:44
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40:44
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40:45
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40:45
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40:46
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40:46
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40:46
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40:47
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40:47
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40:48
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40:48
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40:48
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40:48
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40:48
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40:49
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40:49
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40:49
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40:49
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40:50
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40:50
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40:50
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40:51
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40:51
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40:51
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40:52
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40:58
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41:00
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41:01
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41:01
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41:03
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41:03
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41:03
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41:04
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41:04
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41:04
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41:04
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41:04
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41:05
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41:06
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41:06
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41:06
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41:07
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41:07
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41:07
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41:07
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41:07
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41:07
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41:08
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41:09
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41:09
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41:09
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41:11
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41:11
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41:11
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41:12
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41:12
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41:12
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41:13
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41:13
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41:13
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41:14
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41:14
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41:15
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41:15
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41:15
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41:16
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41:16
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41:16
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41:17
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41:17
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41:17
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41:17
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41:18
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41:18
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41:18
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41:20
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41:21
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41:22
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41:23
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41:25
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41:25
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41:25
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41:25
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41:26
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41:26
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41:26
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41:26
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41:27
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41:27
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41:27
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41:28
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41:28
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41:28
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41:29
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41:29
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41:29
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41:29
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41:30
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41:30
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41:31
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41:32
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41:32
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41:32
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41:33
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41:33
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41:34
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41:34
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41:35
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41:35
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41:35
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41:35
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41:36
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41:39
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41:39
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41:39
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41:39
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41:40
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41:40
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41:40
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41:40
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41:41
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41:42
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41:42
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41:42
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41:43
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41:43
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41:43
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41:43
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41:44
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41:44
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41:44
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41:45
Casey: an
41:45
Casey: interesting
41:46
Casey: topic
41:46
Casey: and
41:46
Casey: I
41:46
Casey: it
41:46
Casey: was,
41:47
Casey: I
41:47
Casey: thought
41:47
Casey: it
41:47
Casey: would
41:47
Casey: be
41:48
Casey: somewhat
41:48
Casey: correlating
41:49
Casey: to
41:49
Casey: what
41:49
Casey: Scott
41:49
Casey: was
41:49
Casey: saying
41:50
Casey: earlier
41:50
Casey: as
41:50
Casey: far
41:50
Casey: as
41:50
Casey: hiring
41:51
Casey: and
41:51
Casey: culture,
41:52
Casey: but
41:52
Casey: then
41:52
Casey: also
41:52
Casey: as
41:52
Casey: their
41:52
Casey: way
41:53
Casey: to
41:53
Casey: incorporate
41:54
Casey: incentivizing
41:55
Casey: naturally
41:55
Casey: what
41:56
Casey: would
41:56
Casey: probably
41:56
Casey: be
41:56
Casey: an
41:56
Casey: hourly
41:57
Casey: position
41:58
Casey: with
41:58
Casey: things
41:58
Casey: that
41:58
Casey: are
41:58
Casey: gonna
41:58
Casey: make
41:58
Casey: your,
41:59
Casey: not
41:59
Casey: only
41:59
Casey: your
41:59
Casey: park
41:59
Casey: more
41:59
Casey: money,
42:00
Casey: but
42:00
Casey: it
42:00
Casey: might
42:00
Casey: make
42:00
Casey: the
42:01
Casey: experience
42:01
Casey: for
42:01
Casey: that
42:01
Casey: guest
42:02
Casey: that
42:02
Casey: much
42:02
Casey: better
42:02
Casey: because
42:02
Casey: they're
42:03
Casey: then
42:03
Casey: kind
42:04
Casey: of
42:04
Casey: giving
42:04
Casey: the
42:04
Casey: full
42:04
Casey: wave
42:05
Casey: of
42:05
Casey: what
42:05
Casey: your
42:05
Casey: park
42:05
Casey: has
42:05
Casey: to
42:05
Casey: offer.
42:07
Scott: And
42:07
Scott: if
42:08
Scott: I
42:08
Scott: could
42:08
Scott: just
42:08
Scott: to
42:08
Scott: layer
42:09
Scott: on
42:09
Scott: even
42:09
Scott: further
42:10
Scott: with
42:10
Scott: Casey,
42:10
Scott: cuz
42:11
Scott: I,
42:11
Scott: I
42:11
Scott: think
42:12
Scott: that's
42:12
Scott: super
42:12
Scott: brilliant
42:13
Scott: and
42:14
Scott: you
42:14
Scott: know,
42:14
Scott: if
42:15
Scott: we
42:15
Scott: put
42:15
Scott: into
42:15
Scott: the
42:16
Scott: context
42:16
Scott: of
42:16
Scott: today's
42:17
Scott: economic
42:18
Scott: climate
42:19
Scott: and,
42:19
Scott: you
42:19
Scott: know,
42:19
Scott: mark,
42:20
Scott: you
42:20
Scott: had
42:20
Scott: a
42:20
Scott: really
42:20
Scott: great
42:21
Scott: post
42:21
Scott: maybe
42:21
Scott: this
42:22
Scott: morning
42:22
Scott: or
42:22
Scott: last
42:22
Scott: night,
42:22
Scott: I
42:22
Scott: can't
42:23
Scott: remember
42:23
Scott: in
42:23
Scott: the
42:23
Scott: Facebook
42:24
Scott: group
42:24
Scott: about,
42:25
Scott: you
42:25
Scott: know,
42:25
Scott: RV
42:26
Scott: shipments
42:26
Scott: following
42:27
Scott: back
42:27
Scott: eight
42:28
Scott: years,
42:28
Scott: we're
42:28
Scott: moving
42:29
Scott: backwards,
42:29
Scott: eight
42:30
Scott: years
42:30
Scott: in,
42:30
Scott: in
42:30
Scott: our
42:31
Scott: RV
42:31
Scott: shipments.
42:32
Scott: And
42:32
Scott: Mark
42:32
Scott: had
42:32
Scott: a
42:32
Scott: good
42:33
Scott: point
42:33
Scott: about
42:34
Scott: ensuring
42:34
Scott: that
42:34
Scott: we're
42:34
Scott: doing
42:35
Scott: everything
42:35
Scott: that
42:35
Scott: we
42:35
Scott: can
42:36
Scott: on
42:36
Scott: our
42:36
Scott: side
42:36
Scott: of
42:36
Scott: the
42:36
Scott: business
42:37
Scott: to
42:37
Scott: retain
42:38
Scott: the
42:38
Scott: Camping
42:38
Scott: demographic
42:39
Scott: and
42:39
Scott: the
42:39
Scott: strength
42:39
Scott: of
42:39
Scott: Camping
42:40
Scott: with
42:40
Scott: the
42:40
Scott: new
42:40
Scott: campers
42:41
Scott: that
42:41
Scott: have
42:41
Scott: come
42:41
Scott: in
42:41
Scott: over
42:41
Scott: the
42:41
Scott: last
42:42
Scott: couple
42:42
Scott: of
42:42
Scott: years.
42:42
Scott: And
42:43
Scott: to
42:43
Scott: ensure
42:43
Scott: that
42:44
Scott: we
42:44
Scott: as
42:44
Scott: a
42:45
Scott: whole,
42:45
Scott: as
42:45
Scott: an
42:45
Scott: industry
42:46
Scott: are
42:46
Scott: working
42:46
Scott: together
42:47
Scott: to
42:47
Scott: to.
42:47
Scott: The
42:47
Scott: guest
42:48
Scott: experience
42:48
Scott: and
42:48
Scott: ensure
42:49
Scott: that
42:49
Scott: we
42:49
Scott: keep
42:49
Scott: that
42:50
Scott: strength.
42:50
Scott: So
42:50
Scott: to
42:51
Scott: on
42:51
Scott: that
42:51
Scott: note,
42:51
Scott: and
42:51
Scott: with
42:51
Scott: what
42:52
Scott: Casey
42:52
Scott: was
42:52
Scott: saying
42:53
Scott: I
42:53
Scott: think
42:53
Scott: it's
42:53
Scott: more
42:53
Scott: imperative
42:54
Scott: than
42:54
Scott: ever
42:55
Scott: that
42:55
Scott: our
42:56
Scott: onsite
42:56
Scott: teams
42:57
Scott: are
42:58
Scott: feeling
42:59
Scott: charged
42:59
Scott: and
42:59
Scott: responsible
43:00
Scott: and
43:00
Scott: empowered
43:01
Scott: to
43:02
Scott: try
43:02
Scott: to
43:02
Scott: make
43:03
Scott: those
43:03
Scott: guest
43:03
Scott: experience
43:04
Scott: moments
43:05
Scott: really
43:05
Scott: special
43:06
Scott: through
43:06
Scott: delighting
43:07
Scott: guests
43:07
Scott: in
43:07
Scott: ways
43:08
Scott: that
43:08
Scott: could
43:08
Scott: lead
43:08
Scott: to
43:08
Scott: ancillary
43:09
Scott: sales
43:10
Scott: and
43:10
Scott: to
43:10
Scott: help
43:10
Scott: offset
43:11
Scott: their
43:12
Scott: their
43:12
Scott: payroll
43:12
Scott: cost.
43:13
Scott: I
43:14
Scott: was
43:14
Scott: meeting
43:14
Scott: with
43:14
Scott: a
43:14
Scott: client
43:14
Scott: last
43:15
Scott: week
43:15
Scott: who
43:16
Scott: who
43:16
Scott: said,
43:16
Scott: do
43:16
Scott: we
43:16
Scott: really
43:17
Scott: need
43:17
Scott: site
43:18
Scott: guides?
43:18
Scott: Do
43:18
Scott: we
43:18
Scott: really
43:19
Scott: need
43:19
Scott: to
43:19
Scott: guide
43:19
Scott: every
43:19
Scott: site
43:20
Scott: to
43:20
Scott: their,
43:20
Scott: every
43:21
Scott: guest
43:21
Scott: to
43:21
Scott: their
43:21
Scott: site
43:21
Scott: to
43:22
Scott: check
43:22
Scott: it?
43:23
Scott: Of
43:23
Scott: course
43:23
Scott: I
43:23
Scott: explained
43:24
Scott: that.
43:24
Scott: Yes,
43:24
Scott: we
43:24
Scott: do,
43:25
Scott: and
43:25
Scott: you
43:25
Scott: know,
43:25
Scott: it's
43:25
Scott: the
43:25
Scott: customer
43:26
Scott: service.
43:27
Scott: Cleaning
43:28
Scott: off
43:28
Scott: the
43:28
Scott: table
43:29
Scott: and
43:29
Scott: cleaning
43:29
Scott: the
43:29
Scott: pedestal
43:30
Scott: and
43:30
Scott: showing
43:30
Scott: them
43:31
Scott: that,
43:31
Scott: you
43:31
Scott: know,
43:31
Scott: we
43:31
Scott: really
43:31
Scott: care
43:32
Scott: and
43:32
Scott: we're
43:32
Scott: preparing
43:32
Scott: the
43:32
Scott: site
43:33
Scott: for
43:33
Scott: you.
43:34
Scott: But
43:34
Scott: it's
43:34
Scott: also
43:34
Scott: that
43:34
Scott: opportunity
43:35
Scott: to
43:36
Scott: have
43:36
Scott: firewood
43:36
Scott: at
43:37
Scott: the
43:37
Scott: back
43:37
Scott: of
43:37
Scott: their
43:37
Scott: golf
43:37
Scott: cart
43:38
Scott: and
43:38
Scott: to
43:39
Scott: let
43:39
Scott: them
43:39
Scott: know
43:40
Scott: that
43:40
Scott: you'd
43:40
Scott: be
43:40
Scott: happy
43:40
Scott: to
43:41
Scott: drop
43:41
Scott: by
43:41
Scott: a
43:41
Scott: bag
43:41
Scott: of
43:41
Scott: ice
43:42
Scott: as
43:42
Scott: soon
43:42
Scott: as
43:43
Scott: they
43:43
Scott: get
43:43
Scott: settled
43:43
Scott: in.
43:44
Scott: But
43:44
Scott: maybe
43:44
Scott: think
43:45
Scott: about
43:45
Scott: going
43:45
Scott: one
43:46
Scott: step
43:46
Scott: further
43:47
Scott: in,
43:47
Scott: in
43:47
Scott: your
43:47
Scott: 2023
43:48
Scott: planning
43:49
Scott: and
43:50
Scott: bake
43:50
Scott: in
43:50
Scott: a
43:51
Scott: bundle
43:51
Scott: of
43:51
Scott: firewood
43:52
Scott: into
43:52
Scott: your
43:52
Scott: rate.
43:53
Scott: You
43:53
Scott: know,
43:53
Scott: it
43:53
Scott: costs
43:53
Scott: you
43:53
Scott: what,
43:54
Scott: a
43:54
Scott: couple
43:54
Scott: bucks
43:55
Scott: you
43:55
Scott: know,
43:55
Scott: maybe
43:55
Scott: two,
43:55
Scott: three
43:56
Scott: bucks,
43:56
Scott: but
43:57
Scott: have
43:57
Scott: that
43:57
Scott: bundle
43:57
Scott: of
43:57
Scott: firewood
43:58
Scott: on
43:58
Scott: the
43:58
Scott: back
43:58
Scott: of
43:58
Scott: the
43:58
Scott: cart.
43:59
Scott: Have
44:00
Scott: the
44:00
Scott: site
44:00
Scott: guide,
44:01
Scott: put
44:01
Scott: the
44:01
Scott: firewood
44:02
Scott: in,
44:02
Scott: in,
44:03
Scott: you
44:03
Scott: know,
44:03
Scott: next
44:03
Scott: to
44:03
Scott: the
44:03
Scott: firing
44:04
Scott: at
44:04
Scott: the
44:04
Scott: site.
44:05
Scott: And
44:05
Scott: let
44:05
Scott: them
44:05
Scott: know
44:05
Scott: that
44:05
Scott: there's
44:05
Scott: more
44:06
Scott: up
44:06
Scott: at
44:06
Scott: the
44:06
Scott: office
44:06
Scott: that
44:06
Scott: we
44:07
Scott: can
44:07
Scott: bring
44:07
Scott: down
44:07
Scott: for
44:07
Scott: an
44:07
Scott: extra
44:08
Scott: charge.
44:08
Scott: So
44:08
Scott: they
44:08
Scott: get
44:08
Scott: a
44:09
Scott: bundle
44:09
Scott: of
44:09
Scott: firewood
44:09
Scott: for.
44:09
Scott: That
44:10
Scott: experience
44:10
Scott: and
44:10
Scott: that
44:11
Scott: hospitality
44:11
Scott: win
44:12
Scott: far
44:13
Scott: outweighs
44:13
Scott: the
44:13
Scott: two
44:13
Scott: or
44:13
Scott: $3
44:14
Scott: and
44:15
Scott: allows
44:15
Scott: you
44:15
Scott: to
44:16
Scott: try
44:16
Scott: to
44:16
Scott: cover
44:16
Scott: that
44:17
Scott: payroll
44:17
Scott: cost
44:18
Scott: as
44:18
Scott: you're
44:18
Scott: thinking
44:19
Scott: about
44:19
Scott: inflation
44:20
Scott: and
44:20
Scott: how
44:21
Scott: to
44:21
Scott: create
44:21
Scott: better
44:21
Scott: margins
44:22
Scott: in
44:22
Scott: 2023.
44:24
Casey: And
44:24
Casey: you
44:24
Casey: think
44:24
Casey: about
44:25
Casey: that,
44:25
Casey: even
44:25
Casey: Scott,
44:25
Casey: I
44:25
Casey: mean,
44:26
Casey: with
44:26
Casey: the
44:26
Casey: thing
44:26
Casey: of
44:26
Casey: firewood
44:27
Casey: such
44:27
Casey: a
44:27
Casey: great
44:27
Casey: gesture,
44:28
Casey: right?
44:29
Casey: But
44:29
Casey: then
44:29
Casey: you
44:29
Casey: think
44:29
Casey: about
44:30
Casey: it,
44:30
Casey: again,
44:30
Casey: I
44:30
Casey: maybe
44:31
Casey: need
44:31
Casey: to
44:31
Casey: take
44:31
Casey: myself
44:31
Casey: outta
44:32
Casey: this
44:32
Casey: mindset,
44:32
Casey: but
44:32
Casey: even
44:33
Casey: in
44:33
Casey: terms
44:33
Casey: of
44:33
Casey: like
44:33
Casey: driving
44:34
Casey: more
44:34
Casey: revenue,
44:35
Casey: I
44:35
Casey: mean,
44:35
Casey: typically
44:36
Casey: you
44:36
Casey: go
44:36
Casey: through
44:36
Casey: one
44:36
Casey: bundle.
44:36
Casey: A
44:37
Casey: lot
44:37
Casey: of
44:37
Casey: times
44:37
Casey: it's
44:37
Casey: just
44:37
Casey: getting
44:38
Casey: them
44:38
Casey: to
44:38
Casey: start
44:38
Casey: the
44:38
Casey: fire,
44:39
Casey: right?
44:39
Casey: Like
44:39
Casey: once
44:39
Casey: they
44:40
Casey: start
44:40
Casey: the
44:40
Casey: fire,
44:40
Casey: they're
44:40
Casey: like,
44:41
Casey: okay,
44:41
Casey: this
44:42
Casey: is,
44:42
Casey: and
44:42
Casey: so
44:43
Casey: there's
44:43
Casey: probably
44:43
Casey: some
44:44
Casey: statistic
44:45
Casey: out
44:45
Casey: there,
44:46
Casey: but
44:46
Casey: the
44:46
Casey: people
44:46
Casey: that
44:47
Casey: go
44:47
Casey: Camping
44:47
Casey: in
44:48
Casey: actually
44:48
Casey: get
44:48
Casey: that
44:48
Casey: initial
44:48
Casey: bundle
44:49
Casey: of
44:49
Casey: firewood.
44:50
Casey: they
44:51
Casey: probably
44:51
Casey: go
44:51
Casey: through
44:51
Casey: two
44:51
Casey: or
44:52
Casey: three
44:52
Casey: different,
44:52
Casey: you
44:52
Casey: know,
44:52
Casey: bundles.
44:53
Casey: But
44:53
Casey: the
44:53
Casey: person
44:53
Casey: that
44:54
Casey: doesn't
44:54
Casey: like
44:55
Casey: it
44:55
Casey: isn't
44:55
Casey: like
44:55
Casey: they're
44:55
Casey: just
44:55
Casey: going
44:55
Casey: through
44:56
Casey: one,
44:56
Casey: they
44:56
Casey: don't
44:56
Casey: start
44:56
Casey: it,
44:56
Casey: period.
44:57
Casey: Right.
44:57
Casey: So
44:57
Casey: there
44:58
Casey: probably
44:58
Casey: is
44:58
Casey: some
44:58
Casey: sort
44:58
Casey: of
44:58
Casey: data
44:59
Casey: there
44:59
Casey: that
44:59
Casey: I
45:00
Casey: probably
45:00
Casey: just
45:00
Casey: task
45:00
Casey: myself
45:00
Casey: with
45:01
Casey: as
45:01
Casey: I'm
45:01
Casey: thinking
45:01
Casey: about
45:01
Casey: it,
45:01
Casey: but
45:02
Casey: to
45:02
Casey: think,
45:02
Casey: okay
45:02
Casey: if
45:03
Casey: you're
45:03
Casey: selling
45:03
Casey: one,
45:04
Casey: right?
45:04
Casey: Does
45:04
Casey: that
45:04
Casey: typically
45:05
Casey: sell
45:05
Casey: two
45:06
Casey: or
45:06
Casey: three
45:06
Casey: more
45:06
Casey: bundles
45:07
Casey: of
45:07
Casey: firewood?
45:07
Casey: Simply
45:08
Casey: because,
45:08
Casey: you
45:08
Casey: know,
45:09
Casey: it's,
45:09
Casey: the
45:09
Casey: fires
45:10
Casey: started,
45:10
Casey: right?
45:10
Casey: You
45:10
Casey: don't
45:11
Casey: want
45:11
Casey: to
45:11
Casey: go
45:11
Casey: out,
45:11
Casey: the
45:11
Casey: conversation's
45:12
Casey: going
45:12
Casey: well,
45:12
Casey: or
45:12
Casey: the
45:13
Casey: next
45:13
Casey: evening
45:13
Casey: you're
45:13
Casey: like,
45:14
Casey: yep,
45:14
Casey: let's
45:14
Casey: run
45:14
Casey: this
45:15
Casey: back
45:15
Casey: again.
45:16
Casey: Or,
45:16
Casey: you
45:16
Casey: know,
45:16
Casey: you
45:16
Casey: still
45:16
Casey: have
45:17
Casey: some
45:17
Casey: s'mores
45:17
Casey: left,
45:18
Casey: or
45:18
Casey: whatever
45:18
Casey: the
45:18
Casey: case
45:18
Casey: is.
45:19
Casey: So
45:19
Casey: naturally
45:19
Casey: you
45:19
Casey: need
45:19
Casey: to
45:19
Casey: get
45:19
Casey: another
45:20
Casey: fire
45:20
Casey: going.
45:20
Casey: So
45:20
Casey: yeah,
45:21
Casey: it
45:21
Casey: is
45:21
Casey: that's
45:21
Casey: a
45:21
Casey: great
45:21
Casey: thought.
45:22
Casey: As
45:22
Casey: far
45:22
Casey: as
45:22
Casey: on,
45:23
Casey: you
45:23
Casey: know,
45:23
Casey: I
45:23
Casey: wasn't
45:23
Casey: even
45:23
Casey: thinking
45:24
Casey: the
45:24
Casey: little,
45:24
Casey: those
45:24
Casey: lines
45:24
Casey: as
45:24
Casey: far
45:25
Casey: as
45:25
Casey: providing
45:25
Casey: something
45:25
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45:25
Casey: free.
45:26
Casey: I
45:26
Casey: was
45:26
Casey: thinking
45:27
Casey: let's
45:27
Casey: incentivize
45:27
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45:27
Casey: staff
45:28
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45:28
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45:28
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45:28
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45:28
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45:29
Casey: But
45:29
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45:29
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45:29
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45:30
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45:30
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45:30
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45:31
Casey: it's
45:31
Casey: gonna
45:31
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45:31
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45:31
Casey: two
45:32
Casey: or
45:32
Casey: three
45:32
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45:32
Casey: bundles
45:32
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45:32
Casey: firewood
45:33
Casey: and
45:33
Casey: maybe
45:34
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45:34
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45:34
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45:34
Casey: cost
45:34
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45:34
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45:34
Casey: firewood
45:35
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45:35
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45:35
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45:35
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45:36
Casey: that.
45:36
Casey: Cause
45:36
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45:36
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45:36
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45:36
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45:37
Casey: sell
45:37
Casey: two
45:37
Casey: or
45:37
Casey: three
45:37
Casey: on
45:37
Casey: average
45:38
Casey: anyway.
45:38
Casey: So,
45:38
Casey: yeah
45:39
Casey: that's
45:39
Casey: a
45:39
Casey: great
45:39
Casey: thought.
45:42
Jenna: And
45:42
Jenna: just
45:42
Jenna: to
45:43
Jenna: further
45:43
Jenna: the
45:43
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45:44
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45:44
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45:45
Jenna: I
45:45
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45:45
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45:45
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45:46
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45:46
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45:46
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45:47
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45:47
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45:47
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45:47
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45:48
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45:49
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45:49
Jenna: your
45:49
Jenna: customer,
45:50
Jenna: right?
45:50
Jenna: And
45:50
Jenna: can
45:51
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45:51
Jenna: the
45:51
Jenna: room.
45:52
Jenna: And
45:53
Jenna: I
45:53
Jenna: am
45:54
Jenna: a
45:54
Jenna: huge
45:54
Jenna: advocate
45:55
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45:55
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45:55
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45:55
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45:55
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45:56
Jenna: worth.
45:56
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45:56
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45:56
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45:57
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45:57
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45:57
Jenna: me
45:57
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45:58
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45:58
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45:58
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45:58
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45:58
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45:59
Jenna: But
45:59
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45:59
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46:00
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46:00
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46:00
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46:01
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46:01
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46:02
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46:02
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46:02
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46:02
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46:03
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46:03
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46:03
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46:04
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46:04
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46:04
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46:04
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46:05
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46:05
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46:05
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46:05
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46:05
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46:05
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46:05
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46:06
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46:06
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46:06
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46:07
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46:07
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46:07
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46:08
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46:08
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46:08
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46:09
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46:09
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46:09
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46:09
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46:09
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46:10
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46:10
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46:10
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46:11
Jenna: So
46:11
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46:11
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46:11
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46:11
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46:12
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46:12
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46:12
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46:12
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46:13
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46:13
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46:13
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46:14
Jenna: but
46:15
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46:15
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46:15
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46:15
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46:15
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46:16
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46:16
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46:16
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46:17
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46:17
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46:17
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46:18
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46:18
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46:18
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46:19
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46:19
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46:19
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46:19
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46:19
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46:19
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46:20
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46:20
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46:20
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46:20
Jenna: So,
46:21
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46:21
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46:22
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46:22
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46:22
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46:22
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46:22
Jenna: skills
46:22
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46:23
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46:23
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46:23
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46:23
Jenna: help.
46:24
Jenna: Like,
46:24
Jenna: hey,
46:25
Jenna: like
46:25
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46:26
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46:26
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46:26
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46:26
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46:27
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46:27
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46:27
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46:27
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46:28
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46:28
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46:28
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46:29
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46:29
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46:29
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46:29
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46:29
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46:30
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46:30
Jenna: you
46:30
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46:30
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46:31
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46:31
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46:31
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46:31
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46:31
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46:32
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46:32
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46:32
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46:32
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46:32
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46:32
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46:33
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46:33
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46:33
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46:34
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46:34
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46:34
Jenna: a
46:34
Jenna: romantic
46:35
Jenna: evening.
46:35
Jenna: Like,
46:36
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46:36
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46:36
Jenna: but
46:37
Jenna: be
46:38
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46:38
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46:38
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46:39
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46:39
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46:39
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46:40
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46:41
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46:41
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46:42
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46:42
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46:42
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46:42
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46:42
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46:42
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46:42
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46:43
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46:43
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46:43
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46:43
Jenna: today?
46:43
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46:43
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46:43
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46:44
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46:44
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46:44
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46:45
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46:45
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46:45
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46:46
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46:46
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46:46
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46:46
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46:47
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46:47
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46:47
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46:48
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46:48
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46:49
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46:49
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46:50
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46:50
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46:50
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46:50
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46:50
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46:50
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46:51
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46:52
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46:52
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46:52
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46:52
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46:54
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46:54
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46:54
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46:54
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46:54
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46:55
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46:56
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46:56
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46:56
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46:56
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46:57
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46:57
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46:57
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46:58
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46:58
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46:58
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46:59
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46:59
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47:00
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47:00
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47:01
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47:01
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47:01
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47:01
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47:01
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47:02
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47:02
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47:02
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47:03
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47:03
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47:03
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47:03
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47:03
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47:03
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47:04
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47:04
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47:04
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47:04
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47:04
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47:05
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47:05
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47:05
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47:06
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47:06
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47:06
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47:07
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47:08
Jenna: in
47:08
Jenna: my
47:08
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47:09
Jenna: consumerism.
47:10
Casey: Yes.
47:10
Casey: Yeah.
47:11
Casey: And
47:11
Casey: as
47:11
Casey: an
47:11
Casey: owner,
47:12
Casey: I
47:12
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47:12
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47:12
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47:13
Casey: you
47:13
Casey: know,
47:13
Casey: responsibility
47:14
Casey: I
47:14
Casey: think
47:14
Casey: to
47:14
Casey: not
47:14
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47:15
Casey: your
47:15
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47:15
Casey: what
47:16
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47:16
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47:16
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47:16
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47:16
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47:16
Casey: them,
47:17
Casey: right?
47:17
Casey: Like,
47:17
Casey: I
47:17
Casey: mean
47:17
Casey: to
47:17
Casey: me
47:18
Casey: even
47:18
Casey: still
47:18
Casey: like.
47:19
Casey: The
47:19
Casey: best
47:19
Casey: that
47:19
Casey: I
47:19
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47:19
Casey: do
47:19
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47:19
Casey: my
47:20
Casey: team
47:20
Casey: is
47:20
Casey: arm
47:20
Casey: them
47:20
Casey: with
47:21
Casey: the
47:21
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47:22
Casey: points
47:22
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47:22
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47:23
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47:23
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47:23
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47:23
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47:24
Casey: But
47:24
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47:24
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47:24
Casey: one
47:25
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47:25
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47:25
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47:25
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47:25
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47:26
Casey: do
47:26
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47:26
Casey: my
47:26
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47:27
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47:27
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47:27
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47:28
Casey: show
47:28
Casey: them,
47:28
Casey: right?
47:28
Casey: To
47:29
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47:29
Casey: them
47:29
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47:29
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47:30
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47:30
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47:30
Casey: or
47:30
Casey: do.
47:31
Casey: And
47:31
Casey: that'll
47:31
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47:31
Casey: a
47:32
Casey: long
47:32
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47:32
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47:32
Casey: your
47:32
Casey: staff,
47:33
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47:33
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47:33
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47:33
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47:34
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47:34
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47:35
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47:35
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47:35
Casey: owner
47:36
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47:37
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47:37
Casey: that,
47:37
Casey: the
47:37
Casey: expectation
47:38
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47:38
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47:38
Casey: you're
47:38
Casey: gonna
47:39
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47:39
Casey: 95%
47:40
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47:40
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47:40
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47:41
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47:41
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47:41
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47:42
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47:42
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47:42
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47:42
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47:43
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47:43
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47:43
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47:44
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47:44
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47:44
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47:45
Casey: know,
47:45
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47:45
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47:45
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47:45
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47:45
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47:46
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47:46
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47:46
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47:46
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47:46
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47:47
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47:47
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47:47
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47:47
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47:48
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47:48
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47:48
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47:48
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47:49
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47:49
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47:49
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47:49
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47:49
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47:50
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47:50
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47:50
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47:50
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47:50
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47:50
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47:51
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47:51
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47:51
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47:51
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47:51
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47:52
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47:52
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47:52
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47:52
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47:53
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47:53
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47:53
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47:53
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47:54
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47:54
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47:54
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47:54
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47:55
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47:55
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47:55
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47:55
Casey: And
47:55
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47:56
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47:56
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47:56
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47:57
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47:57
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47:57
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47:57
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47:57
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47:57
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47:57
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47:58
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47:59
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47:59
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47:59
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47:59
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48:00
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48:00
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48:00
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48:00
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48:01
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48:01
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48:02
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48:02
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48:02
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48:02
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48:02
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48:02
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48:03
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48:03
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48:03
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48:03
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48:03
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48:03
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48:04
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48:04
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48:04
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48:05
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48:05
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48:05
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48:05
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48:05
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48:06
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48:06
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48:06
Casey: the
48:06
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48:06
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48:06
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48:07
Casey: few
48:07
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48:07
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48:07
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48:08
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48:08
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48:08
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48:08
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48:08
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48:08
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48:09
Casey: demos,
48:09
Casey: right?
48:09
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48:10
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48:10
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48:11
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48:11
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48:11
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48:12
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48:12
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48:12
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48:12
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48:12
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48:13
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48:13
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48:13
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48:13
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48:13
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48:14
Casey: And
48:14
Casey: it's
48:15
Casey: really
48:15
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48:15
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48:16
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48:16
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48:16
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48:16
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48:18
Casey: To
48:18
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48:18
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48:18
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48:19
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48:19
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48:19
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48:19
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48:20
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48:20
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48:21
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48:21
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48:21
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48:21
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48:21
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48:21
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48:22
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48:22
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48:22
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48:22
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48:22
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48:23
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48:23
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48:23
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48:23
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48:24
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48:24
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48:24
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48:25
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48:25
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48:25
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48:25
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48:26
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48:26
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48:26
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48:26
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48:26
Casey: there's
48:26
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48:27
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48:27
Casey: oh,
48:27
Casey: well
48:27
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48:27
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48:28
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48:28
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48:28
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48:28
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48:29
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48:29
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48:29
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48:29
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48:30
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48:30
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48:30
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48:30
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48:30
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48:31
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48:31
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48:31
Casey: you
48:31
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48:31
Casey: two
48:32
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48:32
Casey: three
48:32
Casey: different
48:32
Casey: people
48:33
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48:33
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48:33
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48:34
Casey: the
48:34
Casey: staff,
48:35
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48:36
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48:36
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48:36
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48:36
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48:36
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48:37
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48:37
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48:37
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48:37
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48:38
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48:38
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48:38
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48:38
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48:39
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48:39
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48:39
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48:39
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48:39
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48:39
Casey: that
48:40
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48:40
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48:41
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48:41
Casey: you've
48:41
Casey: written
48:41
Casey: it
48:41
Casey: or
48:41
Casey: had
48:42
Casey: it
48:42
Casey: in
48:42
Casey: your
48:42
Casey: mind?
48:42
Casey: And
48:42
Casey: unless
48:43
Casey: you're
48:43
Casey: kind
48:43
Casey: of
48:43
Casey: checking
48:44
Casey: in
48:44
Casey: on
48:44
Casey: that,
48:44
Casey: on
48:44
Casey: a,
48:44
Casey: you
48:45
Casey: know,
48:45
Casey: a
48:45
Casey: weekly
48:45
Casey: or
48:46
Casey: monthly
48:46
Casey: or
48:46
Casey: quarterly
48:46
Casey: basis,
48:47
Casey: it
48:47
Casey: might
48:47
Casey: not
48:48
Casey: be,
48:48
Casey: so,
48:48
Casey: it
48:48
Casey: might
48:48
Casey: be
48:48
Casey: food
48:49
Casey: for
48:49
Casey: thought.
48:52
Randy: Hey,
48:52
Randy: Case
48:52
Randy: I
48:52
Randy: wanna
48:53
Randy: jump
48:53
Randy: in
48:53
Randy: on
48:53
Randy: that?
48:54
Randy: Jen,
48:54
Randy: if
48:54
Randy: you
48:54
Randy: don't
48:54
Randy: mind,
48:55
Jenna: I
48:56
Jenna: would
48:56
Jenna: love
48:56
Jenna: for
48:56
Jenna: you
48:56
Jenna: to,
48:56
Jenna: and
48:56
Jenna: I
48:56
Jenna: would
48:56
Jenna: if
48:57
Jenna: Sandy,
48:57
Jenna: if
48:57
Jenna: you
48:57
Jenna: thoughts
48:58
Jenna: after
48:58
Jenna: Randy,
48:58
Jenna: I'd
48:58
Jenna: love
48:59
Jenna: for
48:59
Jenna: you
48:59
Jenna: to
48:59
Jenna: hop
48:59
Jenna: too
49:00
Jenna: before
49:00
Jenna: we
49:00
Jenna: close
49:00
Jenna: out
49:01
Jenna: cause
49:01
Jenna: this
49:01
Jenna: is
49:01
Jenna: a
49:01
Jenna: cool
49:01
Jenna: topic.
49:03
Randy: I'm
49:03
Randy: gonna
49:03
Randy: go
49:03
Randy: as
49:03
Randy: quickly
49:04
Randy: as
49:04
Randy: I
49:04
Randy: humanly
49:05
Randy: can,
49:05
Randy: cause
49:05
Randy: I
49:06
Randy: know
49:06
Randy: we're
49:06
Randy: running
49:06
Randy: outta
49:06
Randy: time
49:07
Randy: here,
49:07
Randy: so,
49:09
Randy: I
49:09
Randy: don't
49:09
Randy: wanna
49:09
Randy: make
49:09
Randy: this
49:09
Randy: a
49:10
Randy: completely
49:10
Randy: shameless
49:11
Randy: pitch,
49:11
Randy: but
49:11
Randy: everything
49:12
Randy: we've
49:12
Randy: been
49:12
Randy: talking
49:12
Randy: about
49:12
Randy: today
49:13
Randy: is
49:13
Randy: exactly
49:13
Randy: why
49:14
Randy: Michelle,
49:15
Randy: Oliver,
49:15
Randy: and
49:15
Randy: I
49:15
Randy: formed
49:16
Randy: exp
49:16
Randy: totality.
49:16
Randy: Okay.
49:17
Randy: So
49:17
Randy: very
49:17
Randy: briefly.
49:19
Randy: Michelle
49:19
Randy: and
49:19
Randy: I
49:19
Randy: have
49:19
Randy: known
49:19
Randy: each
49:19
Randy: other
49:19
Randy: for
49:20
Randy: years,
49:20
Randy: but
49:20
Randy: only
49:21
Randy: recently
49:21
Randy: started
49:21
Randy: to
49:21
Randy: really
49:22
Randy: start
49:22
Randy: talk
49:22
Randy: about
49:22
Randy: what
49:23
Randy: each
49:23
Randy: other
49:23
Randy: does.
49:24
Randy: She
49:24
Randy: has
49:24
Randy: an
49:24
Randy: experiential
49:25
Randy: hospitality
49:26
Randy: background.
49:26
Randy: She
49:27
Randy: really
49:27
Randy: ran
49:28
Randy: a
49:28
Randy: RV
49:29
Randy: Resort
49:29
Randy: concert
49:29
Randy: venue
49:30
Randy: restaurant
49:31
Randy: and
49:31
Randy: did,
49:31
Randy: she
49:32
Randy: was
49:32
Randy: like
49:32
Randy: the
49:32
Randy: whole
49:32
Randy: community.
49:33
Randy: She
49:33
Randy: was
49:33
Randy: the
49:34
Randy: community
49:34
Randy: for
49:34
Randy: this
49:35
Randy: property.
49:36
Randy: So
49:36
Randy: she
49:36
Randy: and
49:36
Randy: I
49:36
Randy: began
49:36
Randy: talking
49:37
Randy: about
49:37
Randy: some
49:37
Randy: of
49:37
Randy: the
49:37
Randy: things
49:38
Randy: that
49:38
Randy: we
49:38
Randy: think
49:38
Randy: are
49:38
Randy: missing
49:39
Randy: in
49:39
Randy: the
49:39
Randy: current
49:39
Randy: environment,
49:40
Randy: and
49:41
Randy: we
49:41
Randy: came
49:41
Randy: up
49:41
Randy: with
49:41
Randy: this
49:42
Randy: exp
49:42
Randy: totality.
49:42
Randy: Exity
49:43
Randy: is
49:43
Randy: basically,
49:44
Randy: it's
49:44
Randy: called
49:44
Randy: a
49:44
Randy: port
49:44
Randy: manto,
49:45
Randy: but
49:45
Randy: it's
49:45
Randy: basically
49:46
Randy: the
49:46
Randy: beginning
49:46
Randy: of
49:46
Randy: one
49:46
Randy: Lord,
49:47
Randy: the
49:47
Randy: end
49:47
Randy: of
49:47
Randy: an
49:47
Randy: neck.
49:47
Randy: So
49:48
Randy: experiential,
49:48
Randy: hospitality,
49:49
Randy: mash
49:50
Randy: 'em
49:50
Randy: together,
49:50
Randy: its
49:51
Randy: totality.
49:51
Randy: So
49:52
Randy: a
49:52
Randy: very
49:52
Randy: quick
49:52
Randy: example
49:53
Randy: of
49:53
Randy: this.
49:54
Randy: Jenna,
49:54
Randy: you're
49:54
Randy: the
49:54
Randy: host
49:54
Randy: of
49:55
Randy: this
49:55
Randy: show,
49:55
Randy: and
49:55
Randy: we're
49:56
Randy: your
49:56
Randy: guests,
49:57
Randy: if
49:57
Randy: you
49:57
Randy: had
49:57
Randy: put
49:57
Randy: out
49:57
Randy: a
49:58
Randy: survey
49:58
Randy: saying,
49:59
Randy: rate
49:59
Randy: your
49:59
Randy: career.
50:00
Randy: Five.
50:01
Randy: Well,
50:02
Randy: how
50:02
Randy: satisfied
50:03
Randy: are
50:03
Randy: you
50:03
Randy: with
50:03
Randy: your
50:03
Randy: career?
50:04
Randy: Five.
50:05
Randy: You
50:05
Randy: just
50:06
Randy: have
50:06
Randy: data.
50:07
Randy: Data
50:07
Randy: doesn't
50:08
Randy: create
50:08
Randy: data.
50:08
Randy: People
50:09
Randy: create
50:09
Randy: data.
50:10
Randy: So
50:10
Randy: what
50:10
Randy: we've
50:10
Randy: just
50:11
Randy: done
50:11
Randy: here
50:11
Randy: is
50:11
Randy: shared
50:11
Randy: our
50:12
Randy: experience.
50:14
Randy: With
50:14
Randy: you.
50:14
Randy: Now
50:15
Randy: you
50:15
Randy: have
50:15
Randy: something
50:15
Randy: that
50:16
Randy: says,
50:16
Randy: now
50:16
Randy: I
50:17
Randy: understand
50:17
Randy: who
50:17
Randy: they
50:18
Randy: are,
50:18
Randy: what
50:18
Randy: they've
50:18
Randy: done,
50:19
Randy: why
50:19
Randy: it
50:19
Randy: matters,
50:20
Randy: what's
50:20
Randy: important
50:21
Randy: to
50:21
Randy: 'em.
50:21
Randy: When
50:21
Randy: you
50:22
Randy: go
50:22
Randy: through
50:22
Randy: your
50:22
Randy: fours
50:22
Randy: and
50:23
Randy: fives,
50:23
Randy: you
50:23
Randy: have
50:24
Randy: fours
50:24
Randy: and
50:24
Randy: fives,
50:25
Randy: but
50:25
Randy: you
50:25
Randy: miss
50:25
Randy: the
50:25
Randy: entire
50:26
Randy: context.
50:27
Randy: So
50:27
Randy: what
50:27
Randy: Exity
50:28
Randy: aims
50:28
Randy: to
50:29
Randy: do,
50:29
Randy: what
50:29
Randy: we
50:29
Randy: are
50:29
Randy: doing
50:30
Randy: on
50:30
Randy: my
50:30
Randy: way
50:30
Randy: to
50:30
Randy: Arizona
50:31
Randy: right
50:31
Randy: now
50:31
Randy: with
50:31
Randy: Michelle
50:32
Randy: for
50:32
Randy: our
50:32
Randy: first
50:32
Randy: client,
50:33
Randy: is
50:34
Randy: to
50:34
Randy: humanize
50:35
Randy: that
50:35
Randy: whole
50:35
Randy: process.
50:36
Randy: So
50:36
Randy: when
50:37
Randy: you're
50:37
Randy: creating
50:37
Randy: a
50:37
Randy: brand
50:38
Randy: and
50:38
Randy: you
50:38
Randy: have
50:38
Randy: a
50:38
Randy: brand
50:39
Randy: and
50:39
Randy: you're
50:39
Randy: creating
50:39
Randy: experiences
50:40
Randy: for
50:40
Randy: your
50:40
Randy: guests,
50:41
Randy: look
50:41
Randy: what
50:41
Randy: happens
50:42
Randy: there.
50:42
Randy: It
50:42
Randy: kind
50:42
Randy: of
50:42
Randy: goes
50:43
Randy: top
50:43
Randy: down.
50:43
Randy: You
50:43
Randy: start
50:44
Randy: with
50:44
Randy: who
50:44
Randy: we
50:44
Randy: are,
50:44
Randy: what's
50:45
Randy: our
50:45
Randy: brand
50:45
Randy: message,
50:46
Randy: and
50:46
Randy: we
50:46
Randy: want
50:46
Randy: them
50:47
Randy: to
50:47
Randy: experience
50:47
Randy: that
50:47
Randy: when
50:48
Randy: they
50:48
Randy: get
50:48
Randy: there.
50:49
Randy: If
50:49
Randy: you
50:49
Randy: give
50:49
Randy: them
50:49
Randy: a
50:49
Randy: survey
50:50
Randy: and
50:50
Randy: they
50:50
Randy: send
50:50
Randy: you
50:50
Randy: fives,
50:51
Randy: You
50:51
Randy: have
50:52
Randy: data?
50:52
Randy: How
50:52
Randy: did
50:53
Randy: they
50:53
Randy: feel
50:53
Randy: about
50:53
Randy: it?
50:54
Randy: So
50:54
Randy: when
50:55
Randy: Michelle
50:55
Randy: is
50:55
Randy: out
50:55
Randy: amongst
50:56
Randy: guests
50:56
Randy: and
50:56
Randy: owners
50:57
Randy: talking
50:57
Randy: to
50:58
Randy: 'em
50:58
Randy: about
50:58
Randy: you,
50:58
Randy: you
50:58
Randy: started
50:59
Randy: to
50:59
Randy: start
50:59
Randy: thinking
50:59
Randy: about
51:00
Randy: this
51:00
Randy: trip.
51:00
Randy: You
51:00
Randy: imagine
51:01
Randy: yourself
51:01
Randy: there.
51:01
Randy: You
51:01
Randy: wonder
51:02
Randy: what
51:02
Randy: it'd
51:02
Randy: be
51:02
Randy: like
51:02
Randy: you
51:02
Randy: got
51:03
Randy: here.
51:03
Randy: What
51:03
Randy: was
51:03
Randy: that
51:04
Randy: like?
51:04
Randy: What
51:05
Randy: happens
51:05
Randy: as
51:05
Randy: a
51:05
Randy: result
51:06
Randy: of
51:06
Randy: that
51:06
Randy: is
51:06
Randy: we
51:07
Randy: can
51:07
Randy: take
51:07
Randy: conversations
51:08
Randy: that
51:08
Randy: are
51:08
Randy: videotaped.
51:09
Randy: They
51:09
Randy: can
51:09
Randy: use
51:09
Randy: 'em
51:10
Randy: as
51:10
Randy: marketing
51:10
Randy: collateral
51:11
Randy: on
51:11
Randy: their
51:11
Randy: site
51:11
Randy: if
51:11
Randy: they'd
51:11
Randy: like
51:12
Randy: to.
51:12
Randy: It's
51:12
Randy: all
51:12
Randy: theirs
51:13
Randy: to
51:13
Randy: own.
51:13
Randy: They
51:13
Randy: own
51:13
Randy: the
51:13
Randy: content.
51:14
Randy: But
51:15
Randy: when
51:15
Randy: we
51:15
Randy: present
51:15
Randy: our
51:16
Randy: findings
51:16
Randy: to
51:17
Randy: the
51:17
Randy: owner
51:17
Randy: or
51:18
Randy: the
51:18
Randy: manager
51:18
Randy: and
51:19
Randy: say,
51:19
Randy: you've
51:20
Randy: said
51:20
Randy: this
51:20
Randy: in
51:20
Randy: your
51:20
Randy: brand.
51:21
Randy: Your
51:21
Randy: guests
51:22
Randy: have
51:22
Randy: actually
51:23
Randy: told
51:23
Randy: us
51:23
Randy: that
51:23
Randy: you
51:24
Randy: missed
51:24
Randy: on
51:24
Randy: family
51:25
Randy: friendly,
51:26
Randy: but
51:26
Randy: we'd
51:26
Randy: love
51:26
Randy: the
51:27
Randy: whole
51:27
Randy: aesthetic.
51:27
Randy: We'd
51:28
Randy: love
51:28
Randy: the
51:28
Randy: community
51:29
Randy: engagement.
51:30
Randy: So
51:30
Randy: we
51:30
Randy: can
51:30
Randy: tell
51:30
Randy: you
51:30
Randy: what
51:31
Randy: they're
51:31
Randy: actually
51:31
Randy: saying
51:32
Randy: about
51:32
Randy: how
51:32
Randy: they
51:32
Randy: felt
51:33
Randy: about
51:33
Randy: this
51:33
Randy: day.
51:34
Randy: Then
51:34
Randy: go
51:34
Randy: back
51:34
Randy: to
51:34
Randy: the
51:35
Randy: people
51:35
Randy: crafting
51:35
Randy: the
51:35
Randy: brand
51:36
Randy: and
51:36
Randy: say,
51:36
Randy: here's
51:37
Randy: some
51:37
Randy: what
51:37
Randy: we
51:37
Randy: call
51:38
Randy: experiential
51:38
Randy: intelligence.
51:39
Randy: The
51:39
Randy: guests
51:40
Randy: are
51:40
Randy: actually
51:40
Randy: telling
51:40
Randy: us
51:41
Randy: this
51:41
Randy: as
51:41
Randy: an
51:41
Randy: objective
51:42
Randy: Third.
51:43
Randy: If
51:43
Randy: you're
51:43
Randy: a
51:43
Randy: staff
51:44
Randy: member,
51:44
Randy: it
51:44
Randy: looks
51:44
Randy: like
51:44
Randy: a
51:44
Randy: commercial.
51:45
Randy: If
51:45
Randy: it's
51:45
Randy: a
51:45
Randy: third
51:45
Randy: party,
51:46
Randy: like
51:46
Randy: totality,
51:47
Randy: it's
51:47
Randy: objective
51:47
Randy: questions
51:48
Randy: and
51:48
Randy: data.
51:49
Randy: We
51:49
Randy: call
51:49
Randy: it
51:49
Randy: experiential
51:50
Randy: intelligence
51:50
Randy: because
51:51
Randy: it
51:51
Randy: isn't
51:51
Randy: data
51:52
Randy: we
51:52
Randy: give
51:52
Randy: you,
51:52
Randy: it's
51:53
Randy: intelligence,
51:54
Randy: but
51:54
Randy: that
51:54
Randy: intelligence
51:55
Randy: goes
51:55
Randy: back
51:55
Randy: to
51:55
Randy: your
51:56
Randy: brand
51:56
Randy: to
51:56
Randy: help
51:56
Randy: drive
51:57
Randy: your
51:57
Randy: message.
51:58
Randy: So
51:58
Randy: now
51:58
Randy: your
51:58
Randy: branding
51:58
Randy: team
51:59
Randy: can
51:59
Randy: go
51:59
Randy: back
51:59
Randy: and
51:59
Randy: say,
52:00
Randy: we
52:00
Randy: totally
52:01
Randy: miss
52:01
Randy: this.
52:01
Randy: They're
52:02
Randy: all
52:02
Randy: about
52:02
Randy: the
52:03
Randy: jacuzzi.
52:03
Randy: We
52:03
Randy: never
52:03
Randy: even
52:04
Randy: talk
52:04
Randy: about
52:04
Randy: it.
52:04
Randy: They
52:04
Randy: don't
52:05
Randy: think
52:05
Randy: we're
52:05
Randy: family
52:05
Randy: friendly.
52:06
Randy: You
52:06
Randy: can't
52:07
Randy: imagine
52:07
Randy: what
52:08
Randy: your
52:08
Randy: brand,
52:08
Randy: you
52:08
Randy: can
52:08
Randy: imagine
52:08
Randy: what
52:09
Randy: your
52:09
Randy: brand
52:09
Randy: is
52:09
Randy: supposed
52:09
Randy: to
52:09
Randy: be.
52:10
Randy: Then
52:10
Randy: you
52:10
Randy: hope
52:10
Randy: for
52:11
Randy: the
52:11
Randy: best
52:11
Randy: surveys,
52:12
Randy: can't
52:12
Randy: tell
52:12
Randy: you
52:12
Randy: how
52:13
Randy: your
52:13
Randy: brand
52:13
Randy: management
52:14
Randy: is
52:14
Randy: working,
52:14
Randy: they
52:15
Randy: just
52:15
Randy: can't
52:15
Randy: do
52:15
Randy: it.
52:16
Randy: Experiential
52:17
Randy: conversations
52:18
Randy: and
52:18
Randy: relaying
52:18
Randy: those
52:18
Randy: findings
52:19
Randy: is
52:19
Randy: the
52:19
Randy: way
52:19
Randy: to
52:19
Randy: get
52:20
Randy: there.
52:20
Randy: So
52:21
Randy: Michelle
52:21
Randy: and
52:21
Randy: I
52:21
Randy: both
52:21
Randy: feel
52:22
Randy: very
52:22
Randy: strongly,
52:22
Randy: we
52:23
Randy: spent
52:23
Randy: a
52:23
Randy: lot
52:23
Randy: of
52:23
Randy: time
52:23
Randy: thinking
52:24
Randy: this
52:24
Randy: whole
52:24
Randy: thing
52:25
Randy: through.
52:25
Randy: We
52:25
Randy: think
52:26
Randy: that
52:26
Randy: doing
52:26
Randy: this
52:27
Randy: strengthens
52:28
Randy: brand
52:28
Randy: and
52:28
Randy: it
52:29
Randy: does
52:29
Randy: one
52:29
Randy: other
52:29
Randy: very
52:29
Randy: important
52:30
Randy: thing
52:30
Randy: as
52:30
Randy: well.
52:31
Randy: If
52:31
Randy: I'm
52:31
Randy: a
52:31
Randy: guest
52:32
Randy: at
52:32
Randy: Jenna's
52:32
Randy: property
52:33
Randy: and
52:34
Randy: somebody
52:34
Randy: comes
52:34
Randy: around
52:35
Randy: and
52:35
Randy: says,
52:35
Randy: we
52:35
Randy: just
52:35
Randy: like
52:35
Randy: to
52:36
Randy: talk
52:36
Randy: to
52:36
Randy: you.
52:36
Randy: surveys
52:37
Randy: are
52:37
Randy: great,
52:37
Randy: we
52:37
Randy: love
52:38
Randy: data,
52:38
Randy: what's
52:38
Randy: this
52:38
Randy: place
52:38
Randy: like
52:39
Randy: for
52:39
Randy: you?
52:40
Randy: I
52:40
Randy: as
52:40
Randy: a
52:40
Randy: guess,
52:40
Randy: I'm
52:41
Randy: gonna
52:41
Randy: feel
52:41
Randy: like
52:41
Randy: ownership
52:42
Randy: took
52:42
Randy: the
52:42
Randy: time
52:42
Randy: to
52:43
Randy: engage
52:43
Randy: a
52:43
Randy: third
52:43
Randy: party
52:44
Randy: to
52:44
Randy: ask
52:44
Randy: me
52:44
Randy: how
52:45
Randy: I
52:45
Randy: felt
52:45
Randy: about
52:45
Randy: the
52:45
Randy: property.
52:46
Randy: If
52:46
Randy: I
52:46
Randy: have
52:47
Randy: a
52:47
Randy: choice
52:47
Randy: between
52:47
Randy: talking
52:48
Randy: with
52:48
Randy: her
52:48
Randy: or
52:49
Randy: circling
52:49
Randy: a
52:49
Randy: five,
52:50
Randy: I
52:50
Randy: wanna
52:50
Randy: talk
52:50
Randy: about
52:51
Randy: it.
52:51
Randy: That's
52:52
Randy: the
52:52
Randy: experience.
52:53
Randy: That's
52:53
Randy: what
52:53
Randy: we're
52:53
Randy: aiming
52:54
Randy: to
52:54
Randy: do.
52:55
Jenna: And
52:55
Jenna: where
52:55
Jenna: can
52:55
Jenna: folks
52:56
Jenna: find
52:56
Jenna: you
52:56
Jenna: if
52:56
Jenna: they
52:56
Jenna: wanna
52:57
Randy: expitality.com.
52:59
Randy: E
52:59
Randy: X
53:00
Randy: P
53:00
Randy: I
53:00
Randy: T
53:01
Randy: A
53:01
Randy: L
53:01
Randy: I
53:01
Randy: T
53:01
Randy: Y.
53:03
Jenna: That
53:03
Jenna: sounds
53:03
Jenna: great.
53:04
Jenna: Listening
53:04
Jenna: is
53:05
Jenna: a
53:05
Jenna: very
53:05
Jenna: important
53:05
Jenna: thing
53:06
Jenna: that
53:06
Jenna: not
53:06
Jenna: all
53:06
Jenna: businesses
53:07
Jenna: do,
53:07
Jenna: but
53:07
Jenna: it'll
53:07
Jenna: get
53:07
Jenna: you
53:07
Jenna: ahead
53:08
Jenna: of
53:08
Jenna: the
53:08
Jenna: rest,
53:08
Jenna: won't
53:08
Jenna: it?
53:09
Randy: Absolutely.
53:10
Randy: Every
53:11
Randy: time.
53:12
Jenna: Sandy,
53:12
Jenna: I'm
53:13
Jenna: gonna
53:13
Jenna: bring
53:13
Jenna: you
53:13
Jenna: up.
53:14
Jenna: If
53:14
Jenna: you
53:14
Jenna: have,
53:14
Jenna: we're
53:15
Jenna: just
53:15
Jenna: running
53:15
Jenna: out
53:15
Jenna: of
53:15
Jenna: time,
53:15
Jenna: unfortunately,
53:16
Jenna: if
53:16
Jenna: you
53:16
Jenna: have
53:17
Jenna: any
53:17
Jenna: thoughts
53:17
Jenna: about
53:17
Jenna: experiential
53:18
Jenna: campaign
53:18
Jenna: if
53:19
Jenna: not,
53:19
Jenna: you
53:20
Jenna: know,
53:20
Jenna: just
53:20
Jenna: like
53:20
Jenna: what
53:20
Jenna: you're
53:20
Jenna: up
53:21
Jenna: to,
53:21
Jenna: how
53:21
Jenna: folks
53:21
Jenna: can
53:21
Jenna: find
53:22
Jenna: you
53:22
Jenna: and
53:22
Jenna: tap
53:22
Jenna: into
53:23
Jenna: that.
53:23
Jenna: So,
53:24
Jenna: shameless
53:24
Jenna: promotion
53:24
Jenna: time.
53:26
Sandy: Well,
53:26
Sandy: I
53:27
Sandy: have
53:27
Sandy: more
53:28
Sandy: than
53:28
Sandy: I
53:28
Sandy: can
53:28
Sandy: do,
53:28
Sandy: so
53:29
Sandy: I
53:29
Sandy: don't
53:29
Sandy: need
53:29
Sandy: shameless
53:30
Sandy: promotion,
53:31
Sandy: but
53:31
Sandy: what
53:31
Sandy: I
53:31
Sandy: do
53:32
Sandy: wanna
53:32
Sandy: say
53:33
Sandy: that
53:33
Sandy: I
53:33
Sandy: think
53:33
Sandy: encapsulates
53:34
Sandy: the
53:34
Sandy: conversation
53:35
Sandy: is,
53:37
Sandy: in
53:37
Sandy: a
53:37
Sandy: career
53:37
Sandy: struggle
53:38
Sandy: ends
53:39
Sandy: when
53:40
Sandy: gratitude
53:41
Sandy: begins.
53:42
Sandy: And
53:42
Sandy: I
53:42
Sandy: think
53:43
Sandy: that
53:43
Sandy: what
53:44
Sandy: Scott
53:44
Sandy: is
53:44
Sandy: doing
53:44
Sandy: that
53:45
Sandy: I
53:45
Sandy: love
53:45
Sandy: every
53:45
Sandy: time
53:46
Sandy: I
53:46
Sandy: hear
53:46
Sandy: him
53:46
Sandy: talk,
53:47
Sandy: is
53:47
Sandy: he
53:48
Sandy: is
53:48
Sandy: creating
53:48
Sandy: an
53:48
Sandy: environment
53:49
Sandy: where
53:49
Sandy: people
53:49
Sandy: are
53:50
Sandy: thankful
53:50
Sandy: to
53:50
Sandy: have
53:50
Sandy: that
53:51
Sandy: job.
53:52
Sandy: And
53:52
Sandy: that
53:52
Sandy: transcends
53:53
Sandy: across
53:53
Sandy: jobs,
53:54
Sandy: into
53:54
Sandy: our
53:54
Sandy: Camping
53:54
Sandy: experiences.
53:56
Sandy: And
53:56
Sandy: so
53:56
Sandy: when
53:56
Sandy: people
53:57
Sandy: are
53:57
Sandy: so
53:57
Sandy: thankful
53:57
Sandy: they
53:58
Sandy: got
53:58
Sandy: a
53:58
Sandy: chance
53:58
Sandy: to
53:58
Sandy: come
53:58
Sandy: to
53:59
Sandy: the
53:59
Sandy: park
53:59
Sandy: because
53:59
Sandy: of
53:59
Sandy: the
53:59
Sandy: way
54:00
Sandy: they
54:00
Sandy: were
54:00
Sandy: treated
54:00
Sandy: or
54:00
Sandy: what
54:01
Sandy: they
54:01
Sandy: got
54:01
Sandy: to
54:01
Sandy: do,
54:02
Sandy: then
54:03
Sandy: that's
54:03
Sandy: when
54:03
Sandy: we
54:04
Sandy: can
54:04
Sandy: stop
54:04
Sandy: struggling
54:04
Sandy: and
54:05
Sandy: we
54:05
Sandy: can
54:05
Sandy: keep
54:05
Sandy: enjoying
54:06
Sandy: what
54:06
Sandy: we
54:06
Sandy: do.
54:07
Sandy: It's
54:07
Sandy: the
54:07
Sandy: other
54:07
Sandy: thing
54:08
Sandy: I
54:08
Sandy: love
54:08
Sandy: about
54:08
Sandy: this
54:08
Sandy: group.
54:09
Sandy: I
54:09
Sandy: think
54:09
Sandy: everybody
54:09
Sandy: in
54:10
Sandy: the
54:10
Sandy: group
54:10
Sandy: is
54:10
Sandy: here
54:10
Sandy: because
54:11
Sandy: they
54:11
Sandy: passionately
54:12
Sandy: love
54:12
Sandy: what
54:12
Sandy: they're
54:12
Sandy: doing
54:13
Sandy: and
54:13
Sandy: they
54:13
Sandy: would
54:13
Sandy: do
54:13
Sandy: it
54:14
Sandy: whether
54:14
Sandy: they
54:14
Sandy: got
54:14
Sandy: paid
54:14
Sandy: or
54:14
Sandy: not.
54:15
Sandy: So,
54:16
Sandy: that's,
54:16
Sandy: you
54:16
Sandy: know,
54:16
Sandy: that's
54:17
Sandy: kind
54:17
Sandy: of
54:17
Sandy: what
54:17
Sandy: I
54:18
Sandy: really
54:18
Sandy: try
54:18
Sandy: to
54:20
Sandy: give
54:20
Sandy: back
54:20
Sandy: to
54:20
Sandy: my
54:21
Sandy: customers
54:21
Sandy: and
54:21
Sandy: help
54:21
Sandy: them
54:21
Sandy: live
54:22
Sandy: out.
54:24
Jenna: Thank
54:24
Jenna: you,
54:24
Jenna: Sandy.
54:24
Jenna: That's
54:25
Jenna: fabulous.
54:25
Jenna: And
54:25
Jenna: I
54:25
Jenna: have
54:26
Jenna: heard
54:26
Jenna: from
54:26
Jenna: so
54:26
Jenna: many
54:27
Jenna: people.
54:27
Jenna: Just
54:28
Jenna: like
54:28
Jenna: a
54:28
Jenna: wealth
54:28
Jenna: of
54:28
Jenna: knowledge
54:29
Jenna: and
54:29
Jenna: provide
54:29
Jenna: so
54:29
Jenna: much
54:29
Jenna: help
54:30
Jenna: and
54:30
Jenna: value
54:30
Jenna: to
54:30
Jenna: the
54:31
Jenna: industry.
54:31
Jenna: So
54:31
Jenna: thank
54:31
Jenna: you
54:32
Jenna: for
54:32
Jenna: that.
54:32
Jenna: On
54:32
Jenna: behalf
54:33
Jenna: of
54:33
Jenna: many
54:33
Jenna: people
54:34
Jenna: who
54:34
Jenna: saw
54:34
Jenna: your
54:34
Jenna: name
54:35
Jenna: today
54:35
Jenna: and
54:35
Jenna: were
54:35
Jenna: very
54:35
Jenna: excited
54:36
Jenna: mark,
54:37
Jenna: how
54:37
Jenna: can
54:37
Jenna: folks
54:38
Jenna: find
54:38
Jenna: you
54:39
Jenna: and
54:40
Jenna: how
54:40
Jenna: can
54:40
Jenna: you
54:40
Jenna: help
54:40
Jenna: them
54:41
Jenna: out
54:41
Jenna: real
54:41
Jenna: quick?
54:42
Mark: We
54:43
Mark: can
54:43
Mark: get
54:43
Mark: guests
54:43
Mark: in
54:44
Mark: your
54:44
Mark: park
54:44
Mark: who
54:44
Mark: know
54:44
Mark: what
54:44
Mark: they're
54:44
Mark: getting
54:45
Mark: into.
54:45
Mark: So
54:45
Mark: just
54:45
Mark: go
54:46
Mark: to
54:46
Mark: campgroundviews.com/omg,
54:49
Mark: like,
54:49
Mark: oh
54:50
Mark: my
54:50
Mark: God,
54:50
Mark: and
54:50
Mark: you'll
54:51
Mark: discover
54:51
Mark: why
54:51
Mark: it's
54:51
Mark: that
54:52
Mark: domain
54:54
Mark: name
54:55
Jenna: Casey.
54:55
Casey: Yeah,
54:56
Casey: campspot.com
54:58
Casey: or
54:58
Casey: software.campspot
55:00
Casey: in
55:00
Casey: the
55:00
Casey: software.
55:00
Casey: But
55:01
Casey: either
55:01
Casey: way,
55:01
Casey: yeah,
55:01
Casey: happy
55:01
Casey: to
55:02
Casey: always
55:02
Casey: chat
55:02
Casey: with
55:02
Casey: Campground
55:03
Casey: owners
55:03
Casey: and
55:03
Casey: let
55:04
Casey: 'em
55:04
Casey: know
55:04
Casey: what
55:04
Casey: we
55:04
Casey: do
55:04
Casey: and
55:05
Casey: what
55:05
Casey: we
55:05
Casey: offer
55:05
Casey: and
55:06
Casey: not
55:06
Casey: a
55:06
Casey: solution
55:07
Casey: for
55:07
Casey: everybody,
55:07
Casey: but
55:07
Casey: for
55:07
Casey: some.
55:09
Jenna: Awesome.
55:10
Jenna: And
55:11
Jenna: Scott,
55:11
Jenna: where
55:12
Jenna: can
55:12
Jenna: folks
55:12
Jenna: find
55:12
Jenna: you?
55:12
Scott: We
55:13
Scott: are
55:13
Scott: horizonoutdoors.com
55:16
Scott: and.
55:17
Scott: If
55:17
Scott: you've
55:17
Scott: tried
55:18
Scott: to
55:18
Scott: send
55:18
Scott: me
55:18
Scott: an
55:18
Scott: email
55:19
Scott: in
55:19
Scott: the
55:19
Scott: last
55:19
Scott: month
55:20
Scott: a
55:20
Scott: carrier
55:20
Scott: pigeon
55:21
Scott: would
55:21
Scott: probably
55:22
Scott: be
55:22
Scott: faster.
55:22
Scott: So,
55:23
Scott: but
55:23
Scott: horizonoutdoors.com
55:25
Scott: is
55:25
Scott: how
55:25
Scott: you
55:25
Scott: find
55:25
Scott: and
55:25
Scott: learn
55:26
Scott: about
55:26
Scott: us.
55:27
Scott: Amazing.
55:27
Jenna: We're
55:28
Jenna: a
55:28
Jenna: little
55:28
Jenna: bit
55:28
Jenna: over.
55:28
Jenna: I
55:29
Jenna: did.
55:29
Jenna: Okay.
55:30
Jenna: One
55:30
Jenna: more
55:30
Jenna: thank
55:30
Jenna: you
55:30
Jenna: to
55:31
Jenna: Fireside
55:31
Jenna: Accounting.
55:32
Jenna: Thank
55:32
Jenna: you
55:33
Jenna: to
55:33
Jenna: all
55:33
Jenna: of
55:33
Jenna: these
55:33
Jenna: guests
55:33
Jenna: for
55:34
Jenna: this
55:34
Jenna: riveting
55:34
Jenna: conversation.
55:35
Jenna: I
55:35
Jenna: will
55:35
Jenna: just
55:35
Jenna: throw
55:35
Jenna: out
55:36
Jenna: there,
55:36
Jenna: it
55:36
Jenna: sounds
55:37
Jenna: like
55:37
Jenna: the
55:37
Jenna: experience
55:38
Jenna: for
55:38
Jenna: Camping
55:38
Jenna: starts
55:38
Jenna: with
55:39
Jenna: your
55:39
Jenna: staff.
55:39
Jenna: So
55:40
Jenna: of
55:40
Jenna: course,
55:40
Jenna: that
55:41
Jenna: culture
55:41
Jenna: of
55:41
Jenna: building
55:41
Jenna: that
55:42
Jenna: first,
55:42
Jenna: that
55:42
Jenna: you
55:42
Jenna: can
55:43
Jenna: really
55:43
Jenna: help
55:43
Jenna: those
55:43
Jenna: guests
55:44
Jenna: sounds
55:44
Jenna: like
55:44
Jenna: the
55:44
Jenna: best
55:45
Jenna: plan
55:46
Jenna: for
55:46
Jenna: joining
55:47
Jenna: us.
55:47
Jenna: And
55:47
Jenna: I
55:48
Jenna: will
55:48
Jenna: now
55:48
Jenna: do
55:48
Jenna: this
55:48
Jenna: cool
55:49
Jenna: dramatic
55:49
Jenna: video
55:50
Jenna: to
55:50
Jenna: play
55:51
Jenna: us
55:51
Jenna: out.