
What Motivates SaaS Sales and Marketers?
In Episode 4 of Season 2 - Ben, our guest Dee Acosta, and I discuss what motivates salespeople and marketers.
Specifically, we cover:
1) Why salespeople are often motivated by things like winning, money, and fear of failure
2) Finding out in the interview process what a sales rep is motivated by
3) Why marketers are often motivated by things like creativity, recognition, and a seat at the table
4) Ways to understand what motivates your team in a remote setting
5) How to adapt your motivation strategies depending on the person or situation
6) Using empathy and vulnerability to better connect…
The skinny
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