Latest / Partnerships Unraveled
106 - Rick Buijserd - The Power of the Marketplace
Send us Fan Mail
Unlock the power of cloud marketplaces with Rick Buijserd, Senior Partner Development Manager EMEA at AWS. Dive into how Independent Software Vendors (ISVs) can elevate their go-to-market strategies, resulting in higher win rates, faster sales cycles, and larger deal sizes. Rick reveals how AWS is transforming the marketplace landscape by prioritizing a customer-centric approach that mirrors Amazon’s success in both B2B and B2C sectors.
Discover the six essential traits of successful marketplace sellers—from strategic product selection to leadership commitment. Rick explains…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.