61. Will Wikipedia survive Artificial Intelligence? (And Can A.I. Survive Without Wikipedia?)

Lead Balloon - Marketing, Public Relations and Strategic Communications Stories · Jul 30, 2025 · 46m

Wikipedia readers consume nearly one billion articles per day from the online encyclopedia.

In its 25 years of operation, this compendium of human knowledge has become an integral tool for understanding the world in which we live.

But artificial intelligence tools like ChatGPT could threaten Wikipedia's viability over the next 25 years.

And in fact, by diverting fundraising traffic, undermining traditional journalism, and thinning the ranks of Wikipedia editors, large language models (LLMs) could even imperil their own usefulness.

So in this episode, we're talking to a Wikipedia expert about…