skinny.

Latest / STR Unpacked

Southern Europe demand is holding despite the regulatory noise.

New data from Eurostat shows short-term accommodation demand across Spain, Italy and Portugal remains strong heading into the spring season.

Even as cities tighten enforcement and remove unlicensed listings, bookings in key markets like Rome, Barcelona, and Lisbon remain elevated.

That’s an important shift.

Supply is shrinking in some destinations.

Demand is not.

For compliant operators, that creates potential pricing power and stronger ADR positioning going into 2026.

In supply-constrained markets, compliant hosts win.

Watch today’s 60-second breakdown below. 👇

The skinny

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