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Notre Dame and Under Armour Deepen Partnership | Notre Dame Fighting Irish Football News
Notre Dame and Under Armour are locking in for the long haul, extending their powerhouse partnership until 2034 — a deal worth over $10 million annually that beat out Nike and Adidas. What makes this unique? Notre Dame became a major shareholder in Under Armour back in 2014, turning it into a rare, deeply integrated alliance rather than a typical sponsorship. As the team gears up with positive camp reports and star players on award watch lists, this extended pact underscores a shared vision and mutual investment that’s reshaping how college football brands collaborate — and why fans are…
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