Latest / The Pivot Podcast with Fexingo: How Businesses Change Direction and Survive Disruption
How a 50 Year Old Grocery Chain Beat Amazon at Its Own Game
In this episode, Lucas and Luna explore how a regional grocery chain — Wegmans — quietly built a digital loyalty program that rivals Amazon's flywheel. They break down the specific numbers: how Wegmans' app drove 40% of in-store transactions by 2025, and how their 'Club Wegmans' program uses first-party data to offer personalized discounts without the creepiness of big tech. Lucas argues that Wegmans' success comes from treating digital as a service to enhance the physical experience, not a replacement for it. Luna pushes back, pointing out that Wegmans' dense…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.