What If You’re Thinking Too Small

Greg Lav · Oct 29, 2026 · 30m

What actually separates a business that gets off the ground from one that scales to Hundreds of millions of dollars?

Uploaded 20-09-26

I spent a day in New York City sitting down with like minded founders and entrepreneurs behind Cuts, Oakberry, Santa Cruz Paleo, Jacks Kitchen, and some of the fastest-growing brands and media companies in the game.

We talked about why more products aren't always better, the influencer marketing playbook we've used to build Bloom, why simplicity scales, turning an audience into a real business, knowing when to enter retail, and why sometimes the best thing you…