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Sira Laurel Interview – Brain Science, Leadership & Thriving in an AI Workplace
Welcome to a new edition of the Famous Interviews with Joe Dimino series. On this episode, we talk with leadership coach, Birkman consultant, and founder of North of Normal, Sira Laurel.
A former Director of HR and builder of brain-friendly workplaces, Sira helps leaders use neuroscience to transform how they lead teams in today’s AI-powered world. Her work focuses on understanding how the brain and nervous system operate—and applying that knowledge to move leaders from reactive, stress-driven management to more resilient, adaptable leadership.
Through her programs, she helps executives…
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