What Do High Interest Rates Mean for Marketing? #2165

Marketing School - Digital Marketing and Online Marketing Tips · Jul 23, 2022 · 7m

In episode #2165, Neil and Eric ask what high-interest rates mean for marketing? Global interest rates are on the rise, making it more costly for consumers and investors to borrow money. Tune in as we discuss these developments from a marketing perspective, how the industry will be affected by the fact that people are less likely to spend money, and how you can adapt to these changes.

TIME-STAMPED SHOW NOTES:

[00:20] Today’s topic: What Do High Interest Rates Mean for Marketing?.

[00:25] An overview of current interest rates and how it affects borrowing.

[01:10] Why we are seeing a global…