Latest / New Worlder / Episode #115: Olivia Chase & Steve Sprinkel
Transcript
- 0:00This is the New Worlder Podcast and I am one of your hosts,
- 0:03Nicholas Gill.
- 0:04SPEAKER_00: Co-host Juliana Duque will be joining shortly.
- 0:07SPEAKER_00: Today we are speaking with Olivia Chase and Steve Sprinkle.
- 0:11SPEAKER_00: They are the owners of The Farmer and the Cook in Ojai, California.
- 0:15SPEAKER_00: What is The Farmer and the Cook?
- 0:17SPEAKER_00: It's a restaurant,
- 0:17SPEAKER_00: cafe,
- 0:18SPEAKER_00: bakery,
- 0:19SPEAKER_00: farm market,
- 0:19SPEAKER_00: and community hub in the middle of Ojai,
- 0:22SPEAKER_00: California,
- 0:24SPEAKER_00: plus a 10-acre farm that's just a few blocks away.
- 0:28SPEAKER_00: The Farmer and the Cook opened in 2001,
- 0:30though Olivia and Steve have been in their own ways at the
- 0:35center of the American
- 0:36SPEAKER_00: organic food movement for decades,
- 0:38helping it grow from a radical countercultural idea in one
- 0:43small area of Southern
- 0:44California to this transformational influence on the American
- 0:50food system.
- 0:51SPEAKER_00: Organic food, vegetarian and vegan food, farmers markets, farm to table.
- 0:56These are ideas that entered into the American mainstream
- 1:00because of what started
- 1:01SPEAKER_00: to happen in this area.
- 1:03SPEAKER_00: Today, they are often buzzwords corrupted by industrial food.
- 1:07Then there are people like Olivia and Steve that have not
- 1:10wavered from their original goals.
- 1:12SPEAKER_00: They have stayed true to their ethos,
- 1:14SPEAKER_00: growing,
- 1:14distributing and serving nutritious food that is good for your
- 1:17body and doesn't
- 1:18SPEAKER_00: destroy the environment.
- 1:19They try to make nutritious food affordable and accessible to
- 1:23everyone in the
- 1:23SPEAKER_00: community,
- 1:24not just the wealthy Angelenos that make their way to the town
- 1:28on the weekends.
- 1:29SPEAKER_00: In our discussion where Julie was there on location, by the way,
- 1:33We talk about how the price of land has made it difficult for
- 1:36new farmers,
- 1:37SPEAKER_00: but how organizations that they are a part of,
- 1:40SPEAKER_00: like the Ecological Farming Association,
- 1:43SPEAKER_00: as well as ALBA,
- 1:44SPEAKER_00: are helping to train farm workers,
- 1:46SPEAKER_00: many of them Latin American,
- 1:48SPEAKER_00: to improve yields and access land of their own.
- 1:51SPEAKER_00: We talk about hopeful gains in seed saving.
- 1:53SPEAKER_00: which is helping make agricultural diversity more resilient.
- 1:58They are also helping preserve seeds from Gaza so that they
- 2:02don't disappear during
- 2:03SPEAKER_00: the war and they can eventually be reestablished by Palestinian farmers.
- 2:07SPEAKER_00: It's really incredible what they're doing there in Ojai.
- 2:10I've been thinking a lot lately about the time it takes food
- 2:14movements to have real impacts.
- 2:16We're sometimes taken by surprise at how quickly food systems
- 2:19can be disrupted.
- 2:21I've seen it happen rapidly in the two decades that I've been
- 2:23researching food in Latin America.
- 2:25Sometimes we want things to happen in the other direction
- 2:28overnight,
- 2:28but it takes time.
- 2:30Seemingly small actions like saving seeds and getting nice
- 2:33vegetables into the
- 2:34SPEAKER_00: hands of consumers can have a strong impact
- 2:37SPEAKER_00: As time goes on, it might take decades before you can see the change.
- 2:42SPEAKER_00: Maybe it's after your bones are down in the ground.
- 2:45SPEAKER_00: But someone must have the courage to start somewhere.
- 2:48SPEAKER_00: If you haven't subscribed to my newsletter,
- 2:50SPEAKER_00: just go to newworlder.com or search for New Worlder on Substack.
- 2:54SPEAKER_00: It's free to subscribe.
- 2:55The paid subscribers get access to all of the content and the
- 2:58back archives.
- 2:59SPEAKER_00: Again, that's newworlder.com.
- 3:01Also look for my books,
- 3:02such as the Latin American Cookbook at small bookstores
- 3:05everywhere.
- 3:06SPEAKER_00: Also check out the New Worlder YouTube channel.
- 3:08We have full episodes there,
- 3:09including this one,
- 3:11as well as some clips and other video content.
- 3:13SPEAKER_00: Just go to youtube.com slash newworlder.
- 3:16SPEAKER_00: And please subscribe, like us, and share us.
- 3:19Every Little Pit really does help this podcast get listened to
- 3:22and to give us the
- 3:24SPEAKER_00: strength to keep interviewing wonderful people like Olivia and Steve.
- 3:29SPEAKER_00: So please enjoy the show.
- 3:31SPEAKER_00: Thank you.
- 4:14SPEAKER_00: Julie is on location in Ojai.
- 4:18SPEAKER_00: Julie, what have you been doing there?
- 4:21SPEAKER_03: Oh,
- 4:21SPEAKER_03: helping them with different things,
- 4:23SPEAKER_03: helping Olivia and Nick and Steve,
- 4:26and learning about the amazing projects they have had for 23
- 4:31years by now,
- 4:32SPEAKER_03: right?
- 4:32SPEAKER_03: Yeah.
- 4:33SPEAKER_00: 22 years.
- 4:34SPEAKER_00: So that's started in... 2001.
- 4:37SPEAKER_00: 2001.
- 4:37SPEAKER_00: Okay.
- 4:39SPEAKER_00: But the farm was going long before that.
- 4:41SPEAKER_00: Is that correct?
- 4:43SPEAKER_01: Yes, I've been farming since 1975.
- 4:45SPEAKER_00: But the farm that you have now that you use with the restaurant?
- 4:49The farm that I have now,
- 4:51I started when the restaurant was already going.
- 4:53SPEAKER_01: I started the restaurant.
- 4:55SPEAKER_01: I've had three parcels prior to that, but the current farm is...
- 5:02SPEAKER_01: Since 2006.
- 5:03SPEAKER_00: All right.
- 5:04SPEAKER_00: And the farm is, it can't be right on site, right?
- 5:08SPEAKER_01: No, it's five minutes from the store.
- 5:11SPEAKER_01: It's 10 acres, five minutes from the store, and it's in a semi-wild area.
- 5:19SPEAKER_01: There's no neighboring farms.
- 5:22SPEAKER_01: In other words, there's no one spraying anything nearby.
- 5:27SPEAKER_00: No, that's my problem here.
- 5:28Like I live in a semi-suburban area and everything I do is,
- 5:35you know,
- 5:35I don't spray.
- 5:36SPEAKER_00: There's nothing like that.
- 5:37SPEAKER_00: But I have neighbors.
- 5:38SPEAKER_00: There's a golf course, like not that far away.
- 5:41SPEAKER_00: And it's like, it drives me crazy.
- 5:44Like there's nothing I can do to really change the mindset of
- 5:49the surrounding area.
- 5:50And I guess for people that don't know,
- 5:53I mean,
- 5:54some people wouldn't even know where Ojai is.
- 5:57So I would like you guys to explain what Ojai is as a town and
- 6:01how did you end
- 6:02SPEAKER_03: being here or,
- 6:03SPEAKER_03: you know.
- 6:05SPEAKER_03: The thing here.
- 6:06SPEAKER_02: Yeah.
- 6:06SPEAKER_02: So Ojai is 60 miles north of Los Angeles.
- 6:11SPEAKER_02: And it's like the smallest, most beautiful town surrounded by mountains.
- 6:18SPEAKER_02: And it's old Spanish style buildings in town.
- 6:21SPEAKER_02: We're like in the suburbs of Ojai.
- 6:23SPEAKER_02: We're kind of in the poor.
- 6:25SPEAKER_02: We're like in East LA part of Ojai.
- 6:29SPEAKER_00: How big is Ojai?
- 6:30SPEAKER_02: Oh, there's like 8,000 people.
- 6:32SPEAKER_00: Okay.
- 6:32SPEAKER_02: Yeah.
- 6:33SPEAKER_02: Yeah.
- 6:33SPEAKER_02: Yeah.
- 6:34SPEAKER_02: And it's like 20 minutes from the ocean and it's,
- 6:36SPEAKER_02: it's really,
- 6:37SPEAKER_02: it's hot today,
- 6:38SPEAKER_02: but it's a really great place.
- 6:40SPEAKER_00: Surrounding the farm.
- 6:41SPEAKER_00: Sorry to get back to Steve.
- 6:42SPEAKER_00: Is it just, is it forest or what is it?
- 6:45SPEAKER_00: What is the landscape like?
- 6:46SPEAKER_01: Yes.
- 6:47SPEAKER_01: It's, it's arid and forest.
- 6:49SPEAKER_01: There's, there's some grasslands.
- 6:51SPEAKER_01: The farm is in the middle of a, of a former prison.
- 6:55SPEAKER_00: Okay.
- 6:56SPEAKER_01: And the County of Ventura operated it as a,
- 6:59SPEAKER_01: as an honor farm for many years.
- 7:03And then they abandoned the prison in 2000 and went looking for
- 7:09a master tenant.
- 7:11SPEAKER_01: It's a very big operation.
- 7:12SPEAKER_01: It's lots of buildings.
- 7:15SPEAKER_01: And so I've been there ever since.
- 7:17SPEAKER_01: I've been there for, oh, 19 years or so, I guess.
- 7:21SPEAKER_01: And so part of it is the prison property,
- 7:23SPEAKER_01: but there's many abandoned facilities there that they don't use anymore.
- 7:30SPEAKER_00: Okay.
- 7:30SPEAKER_01: So, for example, I use some of them.
- 7:34SPEAKER_01: No one else would want to use an abandoned abattoir.
- 7:39SPEAKER_01: A killing room.
- 7:41SPEAKER_01: Right, right.
- 7:42SPEAKER_01: So there's a big building where they used to dispatch the animals.
- 7:47SPEAKER_01: It's spooky in there.
- 7:48SPEAKER_01: What do you do with that room?
- 7:50SPEAKER_01: I hang all my garlic.
- 7:51SPEAKER_01: That makes sense, I guess.
- 7:53SPEAKER_01: I hang the garlic, and it's perfectly clean, but it's spooky.
- 7:58SPEAKER_00: It scares away vampires and things.
- 8:00SPEAKER_01: There are absolutely no vampires.
- 8:03SPEAKER_01: When we started this year, there were 9,000 heads of garlic in there.
- 8:07SPEAKER_00: So the farm's quite productive then, 9,000 heads of garlic.
- 8:13SPEAKER_00: Is it all being sold, used for the restaurant and the market?
- 8:19SPEAKER_00: Or are you selling elsewhere as well?
- 8:21We have been selling elsewhere,
- 8:23but all those market avenues are kind of drying up.
- 8:28SPEAKER_01: A long-term friend of ours got interested in selling to Las Vegas.
- 8:34SPEAKER_01: And so it's a little unsavory because we're selling to casinos.
- 8:41SPEAKER_01: And so when the government announced that they wanted to absorb Canada's,
- 8:49SPEAKER_01: the 51st state,
- 8:51SPEAKER_01: Air Canada stopped flying to Las Vegas.
- 8:55SPEAKER_01: And so this has severely hurt that particular economy.
- 9:00And then also the threats against China also hurt that economy
- 9:05because the Chinese
- 9:06SPEAKER_01: love to gamble.
- 9:08SPEAKER_01: And so my business went from around $2,000 a week to 200 a week.
- 9:12SPEAKER_01: And so then we started to shift around.
- 9:16SPEAKER_01: We're growing lots of chili peppers to dry, for example.
- 9:19SPEAKER_01: So we can be resourceful about what we're producing.
- 9:25SPEAKER_01: And for example, with chili peppers or garlic, there's no panic.
- 9:31SPEAKER_01: It's not a zucchini panic.
- 9:34SPEAKER_01: Growing zucchini is a constant panic.
- 9:37SPEAKER_01: Pick it every day and find out where to sell it.
- 9:41SPEAKER_01: So we're rolling with the punches.
- 9:45SPEAKER_02: And you have a CSA.
- 9:47And I also have a buying club,
- 9:48a CSA,
- 9:50a share,
- 9:51a farm share operation for 60 people a week.
- 9:55SPEAKER_00: All in Ojai or elsewhere?
- 9:58SPEAKER_00: In Ventura, too.
- 9:59SPEAKER_00: Tell me about the farmer and the cook.
- 10:01SPEAKER_00: How did this amazing project begin?
- 10:05SPEAKER_00: It was Olivia's idea.
- 10:06SPEAKER_00: So she should.
- 10:09SPEAKER_02: So my mother bought this old,
- 10:13SPEAKER_02: actually old butcher shop,
- 10:14SPEAKER_02: grocery store building with a hole in the roof in 1998.
- 10:21SPEAKER_02: And she was kind enough to rent it to us.
- 10:24SPEAKER_02: I bumped into Steve at the farmer's market and I said, I love to cook.
- 10:29SPEAKER_02: You love to farm.
- 10:30SPEAKER_02: What if we, you know,
- 10:33join our forces and and start the farmer and the cook so we
- 10:36rehabbed the building
- 10:38and uh my mother likes steve more than me so she she was very
- 10:43generous with us and
- 10:45and accommodating yeah thanks from the beginning everything was
- 10:51organic yeah well
- 10:52see i didn't want to be organic i had another restaurant
- 10:55previously in ventura and
- 10:57i said to steve i said we'll never make any money if we have to
- 11:00pay you know a
- 11:01SPEAKER_02: premium of
- 11:02SPEAKER_01: For organic butter.
- 11:04SPEAKER_02: Yeah, for everything.
- 11:06And at the time we could,
- 11:08you know,
- 11:08and then I just,
- 11:10I'm pretty much of a pushover.
- 11:12SPEAKER_02: So I said, sure, okay.
- 11:14SPEAKER_02: But I had a moment where I said, no, we can't do that.
- 11:16SPEAKER_02: And then I said, sure, why not?
- 11:18SPEAKER_02: Let's try it.
- 11:19SPEAKER_02: And so then we couldn't get any organic meat because it was 19,
- 11:22SPEAKER_02: it was 2000 baby,
- 11:25SPEAKER_02: basically when we had the idea.
- 11:27SPEAKER_02: And so we said, well, I guess we're going to have to be vegetarian.
- 11:30SPEAKER_02: So,
- 11:31SPEAKER_02: and neither of us was a vegetarian at the time,
- 11:33but over time I've become a vegetarian and I had been in
- 11:37different phases of my
- 11:38SPEAKER_02: life,
- 11:39SPEAKER_02: you know,
- 11:40SPEAKER_02: but yeah,
- 11:40SPEAKER_02: so that,
- 11:41SPEAKER_02: so we just said,
- 11:41SPEAKER_02: let's just do it.
- 11:42SPEAKER_02: And, and we tried to keep it really simple and, uh,
- 11:47It was like a $500 used refrigerator from a thrift store and
- 11:52the broken down building.
- 11:54SPEAKER_02: And then we're probably like ready to open now.
- 11:57It's taken us like 24 years to,
- 12:01you know,
- 12:01now we're like,
- 12:02it looks good,
- 12:03you know?
- 12:04SPEAKER_02: And we have a little bit, we were really, we opened up on a shoestring.
- 12:09We had like lots of advantages,
- 12:12like my mother being one and lots of disadvantages.
- 12:14SPEAKER_02: We didn't have any money, right?
- 12:17SPEAKER_01: Yeah, we opened on credit cards.
- 12:19SPEAKER_01: A couple of credit cards.
- 12:21SPEAKER_01: And the farm produce.
- 12:22SPEAKER_01: So we grew a lot of produce and that underwrote the store.
- 12:28SPEAKER_03: How did you decide about the menu at the beginning?
- 12:30SPEAKER_03: Because you already had some produce available or not?
- 12:34SPEAKER_02: So in the beginning,
- 12:35I had had another restaurant and it had been three years and so
- 12:41it had been enough
- 12:42SPEAKER_02: time
- 12:43SPEAKER_02: since the last restaurant for me to feel like, okay, I can do it again.
- 12:47But I knew that it was complicated and I knew that employees
- 12:51and all of that.
- 12:51SPEAKER_02: So I said, let's make it really simple.
- 12:53We'll have a salad bar,
- 12:54which is a really fun story how Steve got the salad bar.
- 12:58SPEAKER_02: And I said, we'll just have one item every day.
- 13:01SPEAKER_02: And so we did that for about five years,
- 13:04SPEAKER_02: you know,
- 13:05SPEAKER_02: like a tofu scramble and a stir fry and a pizza,
- 13:08SPEAKER_02: you know,
- 13:09SPEAKER_02: all the ethnic foods that fit into vegetarian cooking.
- 13:12And then I went to this conference called EcoFarm that Steve's
- 13:17the president of the board of.
- 13:19SPEAKER_02: And this anthropologist was speaking and he said,
- 13:22SPEAKER_02: you know,
- 13:22SPEAKER_02: you should really think about your place,
- 13:25SPEAKER_02: who you are and where you are and what grows where you are.
- 13:28SPEAKER_02: And I just like just like on a dime, I came back.
- 13:32SPEAKER_02: I'm like, OK, you guys, all my cooks were Mexican.
- 13:36i'm half colombian we're in a mediterranean climate i said no
- 13:40more tofu scramble
- 13:42let's let's do mexican food because the ladies in the kitchen
- 13:46you know then they
- 13:46brought their recipes and they're proud of their recipes and
- 13:49they shared and and it
- 13:51just it was a really good decision and also with mexican food
- 13:54it's really great
- 13:54because with like like 10 different things you can make 20
- 13:58items right or with five
- 14:00SPEAKER_02: different things you can make 10 items you know just combining
- 14:04beans and tortillas and cheese and chilies time you you had
- 14:09japanese cooks too well
- 14:10yeah and then yeah yeah yeah oh hi seems to attract like a like
- 14:15an international
- 14:16community because of krishnamurti and i'm not sure why but it
- 14:19seems to be well
- 14:20known and so yeah we have two beautiful three beautiful
- 14:23japanese cooks and so then
- 14:25now we make kimchi too and whatever anybody wants to do if it
- 14:30sounds like a good
- 14:31idea we're like i said i'm pretty easy i'm like okay sure let's
- 14:35try it if it works
- 14:36we do it so now we have a little grocery store so we put like
- 14:40the kimchi not on the
- 14:41menu necessarily but it's in the logo yeah yeah you wouldn't
- 14:45say it's a mexican
- 14:47restaurant you wouldn't say it's a japanese restaurant you
- 14:49wouldn't say it's a
- 14:51SPEAKER_03: Whole Foods Bakery.
- 14:53It's a little bit of everything together and beautifully
- 14:57talking,
- 14:58I'll say.
- 14:59SPEAKER_00: To me,
- 14:59SPEAKER_00: when I look at the menu,
- 15:01SPEAKER_00: I was looking a little,
- 15:02SPEAKER_00: a bit ago and it,
- 15:03SPEAKER_00: I mean,
- 15:03SPEAKER_00: it just seems very California,
- 15:05SPEAKER_00: right?
- 15:06SPEAKER_00: Like,
- 15:06SPEAKER_00: I mean,
- 15:07just that place in the like purest sense of California produce
- 15:13and history and
- 15:15SPEAKER_00: cooking and multiculturalism and
- 15:18SPEAKER_02: That's a really good point.
- 15:19SPEAKER_02: Yeah.
- 15:19SPEAKER_02: It's kind of cross-cultural really, you know, in a beautiful way.
- 15:23SPEAKER_02: Yeah.
- 15:24SPEAKER_02: Yeah.
- 15:25SPEAKER_02: And that's kind of nice these days.
- 15:29SPEAKER_03: Local.
- 15:29I mean,
- 15:30privilege of having food from,
- 15:34you know,
- 15:35so short distance,
- 15:36almost zero kilometers.
- 15:38SPEAKER_03: And I guess that helps somehow with the price for customers, right?
- 15:43SPEAKER_02: Yeah, our prices are low.
- 15:46SPEAKER_02: We're not great economists,
- 15:48SPEAKER_02: you know,
- 15:49SPEAKER_02: so we just...
- 15:51SPEAKER_02: And we don't have a bar,
- 15:51SPEAKER_02: and a lot of restaurants really depend on a bar,
- 15:54SPEAKER_02: but we have Steve Sprinkle is our bar.
- 15:57SPEAKER_02: You know, like, he doesn't charge me for the vegetables.
- 16:02SPEAKER_02: And so I think that really underwrites some of our pricing.
- 16:06SPEAKER_01: And then...
- 16:08SPEAKER_01: We, uh, uh, the freshness is really a key component.
- 16:14SPEAKER_01: And so we're not really married to a product per se,
- 16:18SPEAKER_01: because we,
- 16:19SPEAKER_01: we invested $40 in a box of Romaine.
- 16:22SPEAKER_01: So if something is not working out, then.
- 16:26SPEAKER_01: We feel it's okay to throw it out if it's not up to speed.
- 16:31SPEAKER_01: It's not really a good quality because it's too old.
- 16:34SPEAKER_01: We don't have to scramble to get those last nickels and dimes out of it.
- 16:39Yeah,
- 16:39that's the beauty of having a farm,
- 16:41I guess,
- 16:42and access to all of this freshness.
- 16:46SPEAKER_00: When you began, what was Ojai like?
- 16:50SPEAKER_00: Has it changed a lot?
- 16:51SPEAKER_02: It's changed a lot.
- 16:52SPEAKER_02: That's a really good question.
- 16:53SPEAKER_02: Yeah, yeah.
- 16:54There was,
- 16:55there were two communes,
- 16:57one in upper Ojai and one in the river bottom.
- 16:59SPEAKER_02: And so those were made,
- 17:00SPEAKER_02: those were our people,
- 17:01SPEAKER_02: you know,
- 17:02SPEAKER_02: especially in the tofu days,
- 17:04SPEAKER_02: you know,
- 17:05SPEAKER_02: and they were,
- 17:06SPEAKER_02: they were our employees,
- 17:07SPEAKER_02: they were our customers.
- 17:09And,
- 17:10you know,
- 17:10as the price of housing has gone up,
- 17:13those people have drifted away.
- 17:15SPEAKER_02: Yeah.
- 17:16SPEAKER_00: Where have they gone?
- 17:18Oh,
- 17:18back to Pittsburgh and,
- 17:20you know,
- 17:21wherever they came from,
- 17:22you know,
- 17:23various places.
- 17:24SPEAKER_02: Yeah.
- 17:24SPEAKER_02: Yeah.
- 17:25SPEAKER_02: Yeah.
- 17:25SPEAKER_02: That's interesting.
- 17:26SPEAKER_02: That's a good question.
- 17:27SPEAKER_02: Yeah.
- 17:27SPEAKER_02: So,
- 17:28SPEAKER_02: you know,
- 17:29SPEAKER_02: and our business has gotten better also as tourism has increased a lot,
- 17:34SPEAKER_02: probably,
- 17:35SPEAKER_02: especially since like 2020,
- 17:39SPEAKER_02: you know,
- 17:39including starting with COVID because I think COVID a lot of
- 17:43Los Angeles was shut
- 17:44SPEAKER_02: down when,
- 17:44SPEAKER_02: when Ventura County wasn't.
- 17:46SPEAKER_02: So people were coming here.
- 17:48SPEAKER_02: And so I think we were discovered in 2020.
- 17:51SPEAKER_00: Has that kind of changed the nature of the town,
- 17:53SPEAKER_00: all of these kind of people coming from elsewhere,
- 17:56SPEAKER_00: opening businesses,
- 17:57SPEAKER_00: I assume?
- 17:58SPEAKER_02: Yeah, yeah, yeah, yeah.
- 18:00Yeah,
- 18:01there's probably been one,
- 18:03two,
- 18:03three,
- 18:04four,
- 18:05five new restaurateurs from L.A.
- 18:07SPEAKER_02: have come to Ojai in the last two years.
- 18:12SPEAKER_00: Wow.
- 18:12SPEAKER_02: Yeah.
- 18:13SPEAKER_02: And that's a lot of new restaurants.
- 18:14SPEAKER_02: Yeah.
- 18:15SPEAKER_00: Yeah.
- 18:16SPEAKER_00: For 8,000 people.
- 18:16SPEAKER_02: I mean.
- 18:17SPEAKER_01: Yeah.
- 18:19SPEAKER_01: Yeah.
- 18:20And the population of the town goes up by thousands during the
- 18:25weekend because
- 18:27SPEAKER_01: there's a major resort.
- 18:28SPEAKER_01: The Ojai Valley Inn is here.
- 18:30SPEAKER_01: There are some major hotels and motels.
- 18:34SPEAKER_01: And then people also stay in Ventura.
- 18:37SPEAKER_01: So during the weekend from Friday through Monday,
- 18:41SPEAKER_01: It's very, very busy.
- 18:44So it's a mixed blessing because our business is very busy on
- 18:48the weekend.
- 18:51SPEAKER_01: And our biggest problem is parking.
- 18:53SPEAKER_03: It's also a place for spiritual retreat, you know, Ojai.
- 18:58SPEAKER_00: Okay, I didn't know that.
- 19:00SPEAKER_00: I literally know nothing about Ojai.
- 19:05SPEAKER_00: I have an idea of where it is now, but I've never been.
- 19:09SPEAKER_02: You're one of the few.
- 19:10SPEAKER_02: Yeah.
- 19:13SPEAKER_03: And yeah,
- 19:14SPEAKER_03: I was curious about,
- 19:15SPEAKER_03: because it seems,
- 19:17SPEAKER_03: I mean,
- 19:18SPEAKER_03: when you say the tofu days is funny because
- 19:21it seems to be part of this counterculture movement of
- 19:25restaurants like Moosewood
- 19:27SPEAKER_03: and even Alice Waters with all the,
- 19:29SPEAKER_03: the macrobiotic movement too of this healthy eating,
- 19:34SPEAKER_03: right?
- 19:34SPEAKER_03: But at the same time,
- 19:36you guys were using your own intuition to pull up from the
- 19:40human aspect of it.
- 19:42SPEAKER_03: Like what is the nature of our cooks?
- 19:46SPEAKER_03: What the people that we are working with us
- 19:50can contribute with right so it seems to me that it started as
- 19:54part of this uh
- 19:56general energy going about healthy eating but then you make it
- 20:02what makes sense for
- 20:03oh hi you guys and people working with you and then it starts
- 20:08to flourish as the
- 20:10unique project that it is yeah yeah it's kind of like a
- 20:13snowball you know it's kind
- 20:14SPEAKER_02: of
- 20:16SPEAKER_02: It's kind of picked up different things as it's gone along.
- 20:18SPEAKER_02: But we still,
- 20:20SPEAKER_02: because of our beginnings and because I also studied nutrition,
- 20:24we still are the place where you can get vegan cashew cheese in
- 20:27a burrito,
- 20:28SPEAKER_02: you know,
- 20:28SPEAKER_02: which isn't very common.
- 20:29SPEAKER_02: And we have like gluten-free and vegan cookies and both.
- 20:35gluten-free and vegan you know so yeah we let the customers
- 20:40design the restaurant
- 20:41yeah we we still accommodate that kind of tofu world yeah yeah
- 20:46and it has grown i
- 20:47mean it's organic but it has grown in a very organic way yeah
- 20:51not every product
- 20:52restaurant can say yeah for real yeah for real yeah that's so
- 20:56true uh you know i'm
- 20:58SPEAKER_03: curious nick about the background of the two of them uh like
- 21:02SPEAKER_03: how did you start farming and you studied nutrition and how?
- 21:06SPEAKER_03: Yeah.
- 21:08SPEAKER_01: Well, um,
- 21:10SPEAKER_01: I'm one of the college dropout organic pioneers from 50 years ago.
- 21:18SPEAKER_00: From where, though?
- 21:19SPEAKER_00: Where did you grow up?
- 21:20SPEAKER_01: I learned how to garden organically in Santa Cruz, California.
- 21:25Santa Cruz,
- 21:26California is the center of the organic farming movement on the
- 21:32West Coast.
- 21:34SPEAKER_01: Um,
- 21:34SPEAKER_01: and now 50 years later,
- 21:37SPEAKER_01: the organic farming research foundation,
- 21:40SPEAKER_01: the sort of California certified organic farmers,
- 21:44SPEAKER_01: um,
- 21:45SPEAKER_01: the,
- 21:46SPEAKER_01: um,
- 21:47SPEAKER_01: the Ecological Farming Association,
- 21:51SPEAKER_01: so many other Wild Farm Alliance,
- 21:53SPEAKER_01: so many other organizations are there because of Alan Chadwick.
- 21:58Alan Chadwick came from England in the 60s and started an
- 22:02organic farm at the
- 22:03SPEAKER_01: University of California at Santa Cruz.
- 22:06SPEAKER_01: And from that moment on,
- 22:08things just grew and attracted people and things became very
- 22:15professional.
- 22:16SPEAKER_01: So now you have the Organic Farming Research Foundation,
- 22:20which has definite ties and communication with Washington with
- 22:24regard to research
- 22:27SPEAKER_01: in the organic field.
- 22:28So that's where I started,
- 22:31there,
- 22:31but that sounds grandiose,
- 22:34all that stuff.
- 22:35SPEAKER_01: But we're just,
- 22:37SPEAKER_01: like many of us,
- 22:38we had our gardens and then they got too big and then we had
- 22:42too much produce.
- 22:43SPEAKER_01: And right around that time, the co-op movement started.
- 22:47So when the farms got so big that Governor Brown and the
- 22:54legislature started the
- 22:55SPEAKER_01: farmers market movement in California.
- 22:59So then the farmers market was the place where all the organic
- 23:02farmers went with
- 23:03SPEAKER_01: all of their produce because there was not an established market.
- 23:09SPEAKER_01: There were very few distributors and very few retailers.
- 23:15And so I farmed in various places in California and in Hawaii
- 23:18and in Texas.
- 23:19SPEAKER_01: And so I landed here in 1999 when I met Olivia.
- 23:30SPEAKER_01: I sold her produce when she had her bakery, the city bakery in Ventura.
- 23:36SPEAKER_01: And then I left to go to Texas and she left to go to Hawaii.
- 23:43SPEAKER_01: And when we both came back to Ojai,
- 23:45now we were both divorced from the people that we'd been
- 23:48married to at the time.
- 23:50SPEAKER_01: And I sold her a kabocha squash at the farmer's market.
- 23:55SPEAKER_01: I'd had a terrible crush on her earlier.
- 24:00SPEAKER_01: I was so perplexed and tongue-tied, I completely forgot her name.
- 24:06SPEAKER_01: What did you do with the squash?
- 24:07SPEAKER_01: She forgave me eventually.
- 24:10SPEAKER_02: Oh, I bought it for school.
- 24:12SPEAKER_02: for my son's school Pollock.
- 24:16SPEAKER_02: Nice try, Steve.
- 24:20SPEAKER_02: So I think for me, it started with, I think a trip back from Colombia.
- 24:23SPEAKER_02: We stopped in Mexico City and we went,
- 24:26SPEAKER_02: my mom took us to the market and I saw the pig head under the glass.
- 24:30SPEAKER_02: And that's when I became a vegetarian.
- 24:35And so then if you're a vegetarian,
- 24:37then you need to know about nutrition.
- 24:39SPEAKER_02: And so then it evolved from there.
- 24:41SPEAKER_02: And I,
- 24:43I go back and forth being a vegetarian and not being a
- 24:46vegetarian,
- 24:46but yeah,
- 24:47I was.
- 24:47SPEAKER_02: When did you open your restaurant in Ventura?
- 24:50SPEAKER_02: Uh, that's a good question.
- 24:51SPEAKER_02: I think 80, I was there for seven years, like 88, something like that.
- 24:56SPEAKER_02: 89.
- 24:56SPEAKER_02: It was a bakery or?
- 24:58SPEAKER_02: It was a bakery cafe.
- 24:59SPEAKER_02: Okay.
- 25:00SPEAKER_02: Yeah.
- 25:00SPEAKER_02: Yeah.
- 25:01I'm just wondering,
- 25:02like I grew up in Ohio,
- 25:05you know,
- 25:05like organic food and vegetarian food.
- 25:09SPEAKER_00: for me in the 80s, was basically non-existent for the most part.
- 25:15SPEAKER_00: Vegetarian food was still this obscure thing.
- 25:20But I'm wondering what this movement was like for you guys at
- 25:25that time there.
- 25:27SPEAKER_00: It had to have been completely different.
- 25:29SPEAKER_00: In California?
- 25:30SPEAKER_00: Yeah.
- 25:31SPEAKER_00: This movement.
- 25:32SPEAKER_01: We knew that there was a tradition of vegetarian food
- 25:38SPEAKER_01: dedication and cuisine in Ojai.
- 25:41SPEAKER_01: And one of the chief sponsors was the Indian philosopher Krishnamurti.
- 25:50And Krishnamurti came from a long line of other vegetarians who
- 25:55he was familiar
- 25:55SPEAKER_01: with,
- 25:56SPEAKER_01: like Alice Huxley,
- 25:59SPEAKER_01: Bernard Shaw,
- 26:01SPEAKER_01: Annie Besant,
- 26:02SPEAKER_01: people that now are like 120 years ago.
- 26:05SPEAKER_01: And so Krishnamurti attracted vegetarians.
- 26:10SPEAKER_01: And what was the name of the restaurateur on the ranch house?
- 26:15SPEAKER_01: Ellen Hooker.
- 26:16Then Alan Hooker was kind of his personal chef and was just
- 26:19down the road from
- 26:20SPEAKER_01: where Krishnamurti lived.
- 26:22SPEAKER_01: And we knew there were many devotees of Krishnamurti living here.
- 26:27SPEAKER_01: And so that was one of the reasons why,
- 26:30SPEAKER_01: other than the fact that meat was so expensive,
- 26:32SPEAKER_01: we decided to be vegetarian.
- 26:35SPEAKER_01: And,
- 26:37SPEAKER_01: and it was kind of a something,
- 26:39an aha moment came when one of the first county health
- 26:44inspectors came to inspect
- 26:45SPEAKER_01: the store.
- 26:46SPEAKER_01: And she said, you don't cook me here at all.
- 26:51SPEAKER_01: And we said no.
- 26:52SPEAKER_01: And she said, wow, you really made my job easy.
- 26:57Because meat contamination is a key feature in health
- 27:02inspection because you always
- 27:03SPEAKER_01: have to keep these services clean.
- 27:06SPEAKER_01: You have to have a meat station.
- 27:07SPEAKER_01: That's all you do there is meat.
- 27:09SPEAKER_01: You don't ever cut zucchini.
- 27:11SPEAKER_01: And so that was a struggle.
- 27:15And people,
- 27:16of course,
- 27:17wanted to have meat,
- 27:17but we weren't going to give it to them.
- 27:20But the last thing I was going to say was that we didn't know
- 27:24it at the time.
- 27:25SPEAKER_01: You could hear them.
- 27:27SPEAKER_01: Just on the other side of the hill, it was the vegans.
- 27:33SPEAKER_01: The vegans were coming.
- 27:35SPEAKER_01: And the vegans were coming and they saved us.
- 27:38SPEAKER_01: And so when the vegans came, they said, what?
- 27:41SPEAKER_01: You don't cook meat here at all?
- 27:42SPEAKER_01: You mean there's no vegetarian option?
- 27:46SPEAKER_01: He said, no, we don't.
- 27:47SPEAKER_01: They said, oh, this is our place.
- 27:49SPEAKER_01: And so the vegans,
- 27:50and they have this elaborate organization of Happy Cow and all
- 27:56these helpful
- 27:57SPEAKER_01: organizations that direct people to restaurants like this.
- 28:01The vegans are kind of like co-sponsors of the restaurant
- 28:05because so many of them
- 28:06SPEAKER_01: gravitate here.
- 28:08It's a very Californian place and it tells the story of
- 28:13California in many ways.
- 28:15The spiritual one,
- 28:16the farming one,
- 28:17the politics-wise,
- 28:18people-wise,
- 28:20right?
- 28:22SPEAKER_02: I think the vegetarianism and the 60s rebels kind of go hand in hand.
- 28:28SPEAKER_00: But what I find interesting,
- 28:29SPEAKER_00: it was this kind of bubble of vegetarianism and fresh food,
- 28:35SPEAKER_00: this very California idea of living that
- 28:40SPEAKER_00: that kind of spread across the United States.
- 28:43SPEAKER_00: You know,
- 28:43SPEAKER_00: it kind of set the chain in motion for,
- 28:47SPEAKER_00: you know,
- 28:47SPEAKER_00: the next,
- 28:48SPEAKER_00: the last,
- 28:48SPEAKER_00: you know,
- 28:49SPEAKER_00: 20 years of what was going on in this area.
- 28:53SPEAKER_00: And I'm wondering, what were the challenges in that?
- 28:58And are there other places where it kind of lost the sense of
- 29:03what it was supposed to be?
- 29:04Yeah,
- 29:05well,
- 29:06one of the challenges with vegetarian cooking is that meat's
- 29:09delicious,
- 29:10you know?
- 29:10SPEAKER_02: And it's fatty and it's umami and it's all of that.
- 29:14SPEAKER_02: And so then you have to make up for that.
- 29:16SPEAKER_02: And so, for instance, we do a fish taco and we batter and fry a mushroom.
- 29:21SPEAKER_02: But so now we've replaced meat,
- 29:23SPEAKER_02: which,
- 29:24SPEAKER_02: you know,
- 29:24SPEAKER_02: is higher in the food chain and high in saturated fat with a fried food.
- 29:29SPEAKER_02: So it's an interesting question as well.
- 29:31SPEAKER_02: So, yeah.
- 29:31SPEAKER_02: So sometimes, you know, like if I...
- 29:34SPEAKER_02: I,
- 29:35SPEAKER_02: if I want to serve somebody the healthiest food imaginable,
- 29:38SPEAKER_02: it probably isn't,
- 29:39SPEAKER_02: you know,
- 29:40SPEAKER_02: the,
- 29:40SPEAKER_02: the fried mushroom,
- 29:42SPEAKER_02: but you know,
- 29:43SPEAKER_02: it's still lower on the food chain.
- 29:45SPEAKER_02: And so I think that's always good.
- 29:47SPEAKER_02: And I think, yeah, yeah.
- 29:49And you know,
- 29:50you need,
- 29:50you need some fat,
- 29:51you need some flavor,
- 29:52you know?
- 29:52SPEAKER_02: And so there's that challenge with when you replace meat,
- 29:56SPEAKER_02: you know,
- 29:56SPEAKER_02: it,
- 29:56SPEAKER_02: it,
- 29:57SPEAKER_02: it's,
- 29:58SPEAKER_02: it's hard to just replace it,
- 30:00SPEAKER_02: you know,
- 30:01speaking of tofu again you know ounce for ounce of tofu it just
- 30:05you know it's not
- 30:06going to fly you really need you know that's why you know all
- 30:09the tofu stir fries
- 30:11are asian because there's soy sauce and all of those umami
- 30:14flavors yeah yeah but
- 30:15i'll say i mean for personal experience the first time that i
- 30:19visit this place yes
- 30:21SPEAKER_03: that is true but on the other hand because eating is so sensorial
- 30:27SPEAKER_03: Because you are stimulated in so many ways in all your senses.
- 30:31SPEAKER_03: I think at least there is a part of you.
- 30:33SPEAKER_03: I mean,
- 30:34SPEAKER_03: I'm not a super meat eater,
- 30:35but I still think meat eaters will forget about it because
- 30:40there is so much to look
- 30:42SPEAKER_03: at,
- 30:42SPEAKER_03: so much to learn,
- 30:43so much to taste and to just like absorb with your eyes and the
- 30:48energy of the
- 30:49SPEAKER_03: place.
- 30:49SPEAKER_03: So the flowers, the plants, the diversity of veggies,
- 30:53the menu is rich,
- 30:54all the shop,
- 30:55options of the shop,
- 30:57the people are great.
- 30:58SPEAKER_03: So I think you kind of forget about it.
- 31:01SPEAKER_02: Yeah.
- 31:02SPEAKER_02: I'm sure a lot of our customers aren't vegetarians.
- 31:04SPEAKER_03: Exactly.
- 31:05SPEAKER_03: But they,
- 31:06SPEAKER_03: once they're here,
- 31:07SPEAKER_03: they are open,
- 31:09SPEAKER_03: you know,
- 31:09SPEAKER_03: eyes open for a different thing and a story you want to share with them.
- 31:14SPEAKER_03: So I don't know.
- 31:16SPEAKER_00: I mean, I think the quality is really important as well.
- 31:21SPEAKER_00: Because I mean,
- 31:22SPEAKER_00: it's much harder to be a vegetarian in Ohio,
- 31:25SPEAKER_00: you know,
- 31:26SPEAKER_00: shopping out of like Kroger and,
- 31:30SPEAKER_00: you know,
- 31:30and just the vegetables are all just total shit coming from who
- 31:34knows where there's
- 31:35SPEAKER_00: no flavor whatsoever.
- 31:37SPEAKER_00: They last forever.
- 31:39Like,
- 31:39you know,
- 31:39you,
- 31:40it's scary how long like an apple lasts,
- 31:44you know,
- 31:45it never rots.
- 31:46SPEAKER_00: Like it sits there for,
- 31:47SPEAKER_00: for months sometimes.
- 31:48I go home to my mom's house and it's like,
- 31:52I saw this the last time I visited.
- 31:54SPEAKER_00: It's the same apple.
- 31:57SPEAKER_00: And it's harder to,
- 32:00SPEAKER_00: I think,
- 32:01get people to appreciate vegetables when they're so bad like
- 32:04that or fruits.
- 32:06SPEAKER_00: But if you have fresh vegetables, like grown in the best way,
- 32:13SPEAKER_00: Meat really doesn't compare.
- 32:15SPEAKER_00: Meat's so boring, I think, sometimes.
- 32:19SPEAKER_00: Even though our body craves it a little bit sometimes.
- 32:22SPEAKER_00: A lot of us, at least we think we do.
- 32:25SPEAKER_00: It's so boring.
- 32:26SPEAKER_00: Vegetables are so much more interesting.
- 32:31SPEAKER_01: Do we have anything over $20 on the menu?
- 32:35SPEAKER_01: What's the highest price?
- 32:37SPEAKER_02: I think the veggie burger is $16.
- 32:41SPEAKER_01: If you go to a restaurant and you look at what they're charging for meat,
- 32:45SPEAKER_01: it's kind of astronomical.
- 32:47SPEAKER_01: It's like $28 or $32 or $42.
- 32:48SPEAKER_01: It's really a lot of money.
- 32:49SPEAKER_01: Or even for a salad.
- 32:53SPEAKER_01: Yeah,
- 32:54SPEAKER_01: it's kind of appalling,
- 32:55but we've managed to keep our prices affordable and the quality
- 33:01dependable enough
- 33:03SPEAKER_01: to have lots of repeat customers.
- 33:08SPEAKER_01: People move here because of the store.
- 33:11SPEAKER_01: I am sure.
- 33:11SPEAKER_00: No, it's important to have access to these things.
- 33:22SPEAKER_00: And I think it's in a way,
- 33:24it's good that meat is expensive there because in a lot of the
- 33:28rest of the country,
- 33:30SPEAKER_00: meat is cheaper than vegetables.
- 33:32SPEAKER_00: Yeah.
- 33:32SPEAKER_00: Like you can get Brazilian beef, you know, from the Amazon for nothing.
- 33:38SPEAKER_00: I mean,
- 33:39SPEAKER_00: nobody realizes that's where it's coming from,
- 33:41SPEAKER_00: but it's cheaper than a,
- 33:43SPEAKER_00: than a squash,
- 33:45SPEAKER_00: you know,
- 33:45SPEAKER_00: it's,
- 33:45SPEAKER_00: it's cheaper than everything else.
- 33:47SPEAKER_00: And that's the sad thing.
- 33:48SPEAKER_00: So maybe if meat was more expensive in other places, it would be easier.
- 33:53Like if it actually,
- 33:54the price reflected the ecological cost of the ingredient.
- 33:59SPEAKER_00: Yeah.
- 33:59SPEAKER_01: We don't have the meat production that you have in the Midwest.
- 34:04SPEAKER_01: It seems like every other farm has got a herd on it or,
- 34:09SPEAKER_01: you know,
- 34:10SPEAKER_01: they're involved with animal livestock production a lot more.
- 34:16SPEAKER_01: Not here.
- 34:16You rarely see livestock unless it's a dedicated ranch with
- 34:21cattle on it,
- 34:23you know.
- 34:23SPEAKER_03: Mm-hmm.
- 34:24SPEAKER_03: What about dairy?
- 34:26SPEAKER_03: How is the... So do you get the dairy products from
- 34:32SPEAKER_02: like brands you like?
- 34:33SPEAKER_02: Yeah, well, it's really hard.
- 34:35I mean,
- 34:35when we first opened,
- 34:36we couldn't get organic chilies and we still can't.
- 34:39So Steve grows those and we couldn't get really odd things like
- 34:43coconut milk and
- 34:45SPEAKER_02: tarragon,
- 34:46SPEAKER_02: dried tarragon.
- 34:47SPEAKER_02: Yeah, just odd things.
- 34:48SPEAKER_02: But now you can pretty much get any,
- 34:50SPEAKER_02: well,
- 34:50SPEAKER_02: except for some of the fine cheeses like gruyere and things.
- 34:53SPEAKER_02: We still kind of get the basic cheeses.
- 34:55SPEAKER_02: We get the cheddars and the jacks and the feta and Parmesan.
- 34:59SPEAKER_02: And we were getting organic Italian Parmesan,
- 35:02SPEAKER_02: but now we're not able to get that,
- 35:04SPEAKER_02: so we're just getting domestic.
- 35:06SPEAKER_02: But the goat cheese is organic and bulk is really hard to get,
- 35:10SPEAKER_02: so we get that from a farm in Idaho.
- 35:13SPEAKER_02: But most of the dairy besides that goat cheese from Amalthea,
- 35:18SPEAKER_02: we get from just off the truck from UNFI.
- 35:23SPEAKER_02: But the other thing that's also harder with organic food
- 35:26SPEAKER_02: compared to my first restaurant is,
- 35:28SPEAKER_02: you know,
- 35:28SPEAKER_02: we don't get the five gallon buckets or the five,
- 35:31SPEAKER_02: the three pound,
- 35:32SPEAKER_02: I remember the three pound chunk of cream cheese.
- 35:34SPEAKER_02: So we're opening, you know, small packages.
- 35:37SPEAKER_02: So economically it's,
- 35:39SPEAKER_02: we're paying,
- 35:39SPEAKER_02: you know,
- 35:40SPEAKER_02: the higher price for the smaller packages versus the bulk.
- 35:43SPEAKER_02: That part of organic hasn't happened as well.
- 35:48SPEAKER_02: Yeah.
- 35:49SPEAKER_02: As much.
- 35:49SPEAKER_02: Yeah.
- 35:50SPEAKER_00: Do you sell in bulk?
- 35:52SPEAKER_02: Yeah, we have bulk bins.
- 35:53SPEAKER_02: We're kind of like a little meat market.
- 35:54SPEAKER_02: Yeah.
- 35:55SPEAKER_02: We have some,
- 35:56SPEAKER_02: some grains,
- 35:58SPEAKER_02: nut butters,
- 35:59SPEAKER_02: nut butters that we grind and little produce,
- 36:02SPEAKER_02: a little produce department,
- 36:04SPEAKER_02: you know,
- 36:04SPEAKER_02: like eight vegetables and,
- 36:07SPEAKER_02: uh,
- 36:07SPEAKER_02: then a lot of pastries,
- 36:10SPEAKER_02: a lot of cookies.
- 36:13SPEAKER_00: In Olivia, you're Columbia, you're Colombian.
- 36:15SPEAKER_00: Was it where did you grow?
- 36:18SPEAKER_02: Yeah.
- 36:19SPEAKER_00: Did you grow up there?
- 36:20SPEAKER_00: You grew up in California.
- 36:21SPEAKER_02: I grew up in Seattle till I was 12 and then California.
- 36:26SPEAKER_02: I lived with my grandmother in Columbia for six months when I was seven.
- 36:31SPEAKER_02: And then I went back when I was 16, when I was 45.
- 36:34SPEAKER_02: And then in the last 10 years, I go back a lot, almost every other year.
- 36:39SPEAKER_02: Yeah, love Columbia.
- 36:40SPEAKER_00: Where do you like to go?
- 36:41SPEAKER_02: Oh, we go to Cartagena.
- 36:44SPEAKER_02: We go to, my family's to Medellin.
- 36:46SPEAKER_02: I have 45 cousins, so.
- 36:50SPEAKER_00: So you and Julie are probably related.
- 36:52SPEAKER_03: Yeah.
- 36:53SPEAKER_03: We look for it.
- 36:55SPEAKER_03: I'm sure because my dad's last name is from Antioquia, Duque.
- 37:01SPEAKER_03: Oh, yeah.
- 37:01SPEAKER_03: It was impressive.
- 37:02SPEAKER_03: Very vague.
- 37:03SPEAKER_03: Yeah.
- 37:03SPEAKER_03: But there is that too.
- 37:05SPEAKER_03: Yeah.
- 37:06SPEAKER_00: One thing I think about often is kind of this organic farm movement and,
- 37:12SPEAKER_00: you know,
- 37:13SPEAKER_00: just small farm movement and farmer's markets.
- 37:16SPEAKER_00: In all of these things,
- 37:17they've gotten a lot of media attention and it's wonderful and
- 37:21they've all been
- 37:22SPEAKER_00: growing.
- 37:23SPEAKER_00: But at the same time,
- 37:24so many small farms are disappearing and industrial agriculture
- 37:29in the United
- 37:30SPEAKER_00: States is only getting bigger and bigger.
- 37:33SPEAKER_00: How do we reverse that trend?
- 37:36SPEAKER_00: There seems to be a new wave
- 37:44of younger farmers,
- 37:45we've sort of noticed it for the last five to 10 years and it's
- 37:50increasing.
- 37:52SPEAKER_01: A lot of them come and go and we've had,
- 37:54SPEAKER_01: we've trained a lot of them also and have connection with a lot of them,
- 38:00SPEAKER_01: but we've seen them give up because it's too hard or because,
- 38:05SPEAKER_01: yeah,
- 38:06because it's too hard and it's too complicated with all the
- 38:08marketing and the,
- 38:10SPEAKER_01: and the driving and the actual farming and the,
- 38:13SPEAKER_01: and the management,
- 38:14SPEAKER_01: the farm management,
- 38:15SPEAKER_01: but there are some,
- 38:16SPEAKER_01: there are some farmers,
- 38:17SPEAKER_01: young farmers that are,
- 38:18SPEAKER_01: they're staying with it.
- 38:19And so this organization that I've been affiliated with for
- 38:25serious affiliation for
- 38:27SPEAKER_01: about 18 years,
- 38:30SPEAKER_01: eco farm,
- 38:31SPEAKER_01: the ecological farm association.
- 38:32SPEAKER_01: So we have a conference every year that 1800 people go to,
- 38:37SPEAKER_01: and we have a significant play in scholarships.
- 38:41SPEAKER_01: And so,
- 38:43SPEAKER_01: Many organic,
- 38:44new organic farmers are recruited and we try to get them to go
- 38:48to the conference so
- 38:49that they can build community and experience what we
- 38:53experienced 45 years ago.
- 38:55SPEAKER_01: And we first started going to eco farm.
- 38:57SPEAKER_01: And there's a lot of these conferences all over the country.
- 39:01SPEAKER_01: There's some,
- 39:01SPEAKER_01: there's some really big ones in Wisconsin,
- 39:03SPEAKER_01: in Pennsylvania,
- 39:05SPEAKER_01: in Michigan and New York and in Georgia.
- 39:09SPEAKER_01: So there's, there's,
- 39:11SPEAKER_01: ample opportunity for them all to learn about it.
- 39:15SPEAKER_01: And there are a lot of new farmers that are starting,
- 39:18SPEAKER_01: but they don't have the benefits that a lot of us have.
- 39:21SPEAKER_01: For example, access to land.
- 39:24We really benefited by having access to land because there were
- 39:31so few farmers at
- 39:32SPEAKER_01: the time,
- 39:33SPEAKER_01: and now there's interest in maintaining and keeping all this ground.
- 39:39SPEAKER_01: So there's
- 39:41SPEAKER_01: getting a lease or a rent or even buying ground.
- 39:44For years,
- 39:45I told them,
- 39:46if they asked me where they should go,
- 39:47I said,
- 39:47you should go to Iowa.
- 39:49SPEAKER_01: Why Iowa?
- 39:50SPEAKER_01: Cheap.
- 39:52SPEAKER_01: I don't know how cheap it is now,
- 39:53SPEAKER_01: but I worked in Iowa during the 90s,
- 39:56SPEAKER_01: and I was appalled at how cheap it was.
- 39:58I mean,
- 39:58you could buy a 100-acre dairy farm,
- 40:00and they'd give you the tractor for $100,000.
- 40:03SPEAKER_01: it was very cheap.
- 40:04SPEAKER_00: Why is it so cheap there?
- 40:05SPEAKER_00: I,
- 40:06SPEAKER_01: I thought Iowa was all the,
- 40:09SPEAKER_01: all the farmers were aging out and there,
- 40:12and a lot of the kids have grown up being appalled at all the
- 40:15hard work of running
- 40:16SPEAKER_01: a dairy or,
- 40:18SPEAKER_01: or,
- 40:18SPEAKER_01: um,
- 40:19SPEAKER_01: or,
- 40:19SPEAKER_01: you know,
- 40:19SPEAKER_01: or waiting for a hail storm to kill your corn crop.
- 40:23SPEAKER_01: And so, um, they just, they just all moved to the city.
- 40:26And so there was a lot of farmland that was available when I
- 40:29was working there.
- 40:31SPEAKER_01: And, um,
- 40:33I and I've watched the prices go up since,
- 40:35but it's nothing like California.
- 40:38SPEAKER_01: Acres in California are $100,000.
- 40:40SPEAKER_01: And, you know, it's like, and it's not even close to that in the Midwest.
- 40:46SPEAKER_01: And these pockets of fantastic opportunity all throughout the Midwest,
- 40:50SPEAKER_01: like in eastern Nebraska,
- 40:53SPEAKER_01: northern Missouri,
- 40:56SPEAKER_01: you know,
- 40:56SPEAKER_01: these little valleys that are everywhere.
- 40:59SPEAKER_01: Just like in California,
- 41:00SPEAKER_01: nobody really wants to own 40 acres in a valley,
- 41:04SPEAKER_01: but some up-and-coming farmer would.
- 41:07SPEAKER_03: Eco farm is the name of the,
- 41:11SPEAKER_01: of the,
- 41:11of the conference ecological farming association is the name of
- 41:15the sponsor.
- 41:16SPEAKER_01: And we have, um, we have three, uh, events.
- 41:21SPEAKER_01: Well,
- 41:21SPEAKER_01: actually almost four events,
- 41:22SPEAKER_01: but we have,
- 41:23SPEAKER_01: we have a,
- 41:23SPEAKER_01: uh,
- 41:24SPEAKER_01: an all day event in Northern California,
- 41:27SPEAKER_01: which is mostly for kids,
- 41:29SPEAKER_01: for,
- 41:29SPEAKER_01: for families with children.
- 41:31SPEAKER_01: And they go to, to the farm full belly farm in Yolo County.
- 41:35SPEAKER_01: And they experience, uh, hose down, put your hoe down.
- 41:40SPEAKER_01: So you're stopped working.
- 41:41SPEAKER_01: That's what it means.
- 41:43SPEAKER_01: And so, so we, we do that.
- 41:44SPEAKER_01: And this is,
- 41:45SPEAKER_01: that's a,
- 41:47SPEAKER_01: and also there's,
- 41:47there's this farm full belly farm is probably the best organic
- 41:52farm in the country.
- 41:53SPEAKER_01: And they are very diversified.
- 41:55They have lots and lots of different kinds of crops to grow
- 41:58flowers and they have
- 41:59SPEAKER_01: sheep and they have walnuts,
- 42:01SPEAKER_01: some of that they're very,
- 42:02SPEAKER_01: very diversified.
- 42:03SPEAKER_01: And then.
- 42:05The owners give tours of the farm,
- 42:08and that's really one of the highlights.
- 42:10SPEAKER_01: We can't do that at EcoFarm at the conference.
- 42:13SPEAKER_01: We have the conference in Monterey every year.
- 42:17We go and visit farms,
- 42:19so it's not like being on a farm for that period of time.
- 42:23And so we've been reaching out to young farmers with good
- 42:28results,
- 42:30and not just Anglos.
- 42:34SPEAKER_01: There's an organization called ALBA,
- 42:38SPEAKER_01: which reaches out to Latin American farmers,
- 42:41SPEAKER_01: chiefly Mexican farmers,
- 42:43SPEAKER_01: and gives them an opportunity to learn how to farm.
- 42:45SPEAKER_01: There might be a farm worker, you know, just cutting broccoli all day.
- 42:50But then they go to work at ALBA and they learn how to be a
- 42:55diversified vegetable farmer.
- 42:57SPEAKER_00: So it creates a pathway for them.
- 42:59SPEAKER_01: Yeah.
- 43:00SPEAKER_01: We're...
- 43:02SPEAKER_01: Intentionally opening that up.
- 43:05SPEAKER_03: We need to visit, Nick.
- 43:07SPEAKER_00: Yeah.
- 43:07SPEAKER_00: It sounds amazing.
- 43:09SPEAKER_03: There is a story about the mill that it's behind Steve and Olivia.
- 43:16SPEAKER_00: Oh yeah.
- 43:17SPEAKER_00: Yeah.
- 43:19SPEAKER_01: This?
- 43:20SPEAKER_03: Yes.
- 43:22SPEAKER_02: Tell us about it.
- 43:23SPEAKER_02: Yeah.
- 43:25SPEAKER_02: Well, we're kind of impulsive.
- 43:28SPEAKER_02: And we went to a talk at Ecofarm.
- 43:33Mr.
- 43:33Fry from Fry Vineyards was growing Sonora wheat in between his
- 43:36grape crops.
- 43:38And he had brought this beautiful loaf of bread that he had
- 43:41grown the wheat,
- 43:42SPEAKER_02: ground it,
- 43:42SPEAKER_02: baked it.
- 43:43SPEAKER_02: And me and three other employees decided that,
- 43:47SPEAKER_02: well,
- 43:47SPEAKER_02: the three employees decided that they had to grow wheat.
- 43:51SPEAKER_02: And so Steve helped them.
- 43:52SPEAKER_02: They found some land in Upper Ojai.
- 43:54They actually didn't want to have anything to do with us,
- 43:56but they wanted to be their project.
- 43:58SPEAKER_02: And so they planted the wheat.
- 44:00SPEAKER_02: Am I missing anything?
- 44:02SPEAKER_01: And I took the irrigation lines up there,
- 44:04SPEAKER_01: the pipe,
- 44:05SPEAKER_01: the big,
- 44:06SPEAKER_01: big aluminum pipe up there so they could irrigate their wheat.
- 44:09SPEAKER_02: And it didn't rain.
- 44:10SPEAKER_01: Yeah.
- 44:12SPEAKER_01: And we bought them a harvester, a combine.
- 44:15SPEAKER_01: The combine broke and they wouldn't fix it.
- 44:18SPEAKER_01: And they were naive dilettantes.
- 44:22But we bought this elaborate,
- 44:25fantastic piece of sculpture,
- 44:28this Austrian mill.
- 44:33SPEAKER_02: It's called an Auster roller.
- 44:34SPEAKER_01: It's an Auster roller, yes.
- 44:35SPEAKER_01: So it's a beautiful thing.
- 44:37SPEAKER_02: Steve grows polenta.
- 44:39SPEAKER_02: He grows polenta, and we grind the polenta in there.
- 44:41SPEAKER_02: And then we bake bread, so we add some kamut.
- 44:46SPEAKER_02: Is there a lot of local wheat and grains around?
- 44:48SPEAKER_02: Yeah, there's one company that dedicated themselves to it.
- 44:50SPEAKER_02: Okay.
- 44:50SPEAKER_02: What's her name?
- 44:51SPEAKER_02: Candarian.
- 45:09SPEAKER_01: No, down in the woman with her bakery.
- 45:13SPEAKER_01: What's her name?
- 45:14SPEAKER_01: Christine?
- 45:15SPEAKER_02: Yeah, we don't remember.
- 45:17There is somebody who's very big,
- 45:18and she owns land in the Imperial Valley,
- 45:21and she does.
- 45:22SPEAKER_02: She has the air-conditioned combine.
- 45:24SPEAKER_02: She has all the, like, we put the cart before the horse a lot.
- 45:27She has,
- 45:28like,
- 45:28everything lined up,
- 45:29and she...
- 45:30She knows what she's doing.
- 45:31SPEAKER_01: Just wing it.
- 45:33SPEAKER_01: Yeah, we're just wing it.
- 45:38SPEAKER_00: Kentar Farms.
- 45:39SPEAKER_02: Kentar Farms.
- 45:40SPEAKER_01: Kentar Farms.
- 45:40SPEAKER_00: There we go.
- 45:42SPEAKER_00: Okay.
- 45:42SPEAKER_00: That's cool.
- 45:44SPEAKER_01: But this is a wheat country.
- 45:45SPEAKER_01: It used to be wheat country, but now it's avocado country.
- 45:49SPEAKER_00: All right.
- 45:50SPEAKER_00: So is that a good thing or a bad thing?
- 45:53SPEAKER_02: Well, the land is too expensive.
- 45:55SPEAKER_02: In California,
- 45:57you have to grow artichokes or strawberries or something that
- 46:00brings in a high
- 46:01SPEAKER_02: price in order to pay the rent.
- 46:04SPEAKER_02: Because most farmers here don't own their land like they do in Ohio.
- 46:08SPEAKER_02: Probably.
- 46:09SPEAKER_02: They usually lease the land.
- 46:11SPEAKER_02: And it's expensive.
- 46:13SPEAKER_01: And we'll let people in Kansas grow the wheat.
- 46:15SPEAKER_01: And we'll grow the avocados here.
- 46:17SPEAKER_01: Because you can't grow the avocados in Kansas.
- 46:20SPEAKER_00: Right.
- 46:21SPEAKER_01: So agriculture in California evolved.
- 46:25SPEAKER_01: It started with wheat.
- 46:26SPEAKER_01: And we used to grow lima beans here without irrigation.
- 46:30SPEAKER_01: It was the lima bean capital of the world.
- 46:33SPEAKER_01: And then they grew sugar beets here.
- 46:37SPEAKER_01: And then they started planting walnuts.
- 46:41SPEAKER_01: And then they started planting citrus.
- 46:44SPEAKER_01: Once they got irrigation,
- 46:46SPEAKER_01: once we got irrigation,
- 46:48SPEAKER_01: once we dammed the rivers and got dependable irrigation supplies.
- 46:55SPEAKER_01: And then the citrus and then different kinds of citrus.
- 46:59SPEAKER_01: And now we're going back here to olives.
- 47:02and yeah and so there's there's uh always a a uh an evolution
- 47:08of going from one
- 47:09crop to another this this place at one time uh was famous for
- 47:14apricots and you
- 47:16still see occasionally 10 little acre apricot orchards without
- 47:22irrigation you know
- 47:23so but then they're all gone now now they're all growing now
- 47:26they're growing pixie
- 47:27SPEAKER_01: tangerines and avocados
- 47:30SPEAKER_03: But they are also,
- 47:32SPEAKER_03: I mean,
- 47:33SPEAKER_03: there is this like big project growing organically and abundance,
- 47:38SPEAKER_03: but they have within that broader project,
- 47:43SPEAKER_03: they have smaller projects that are less visible.
- 47:47SPEAKER_03: Like for example,
- 47:51SPEAKER_03: well,
- 47:51one of your chefs was just telling us she grows the Kogi for me
- 47:56for the kimchi.
- 47:57SPEAKER_03: at her place.
- 47:59SPEAKER_03: And I was asking her, why at her place?
- 48:02And she said,
- 48:03because here is too,
- 48:04it needs pampering and it needs this and this.
- 48:07SPEAKER_03: So Olivia is growing that in her own place.
- 48:11SPEAKER_03: And she brings the Kogi for the kimchi.
- 48:14So,
- 48:15you know,
- 48:15there are like these little leaflets that make that kimchi
- 48:19taste delicious.
- 48:21SPEAKER_03: There is another one like Steve is...
- 48:26acting as some sort of a bank seed for Gaza because he got in
- 48:33touch with some
- 48:34SPEAKER_03: people that are losing their seeds because of the war.
- 48:38SPEAKER_03: And he was like,
- 48:39SPEAKER_03: if you send some,
- 48:40I'll grow them here and I'll protect them so that when you guys
- 48:45can grow again,
- 48:46SPEAKER_03: we can send them back.
- 48:49SPEAKER_00: What kind of seeds are those?
- 48:51SPEAKER_00: What kind of things are growing?
- 48:52SPEAKER_01: There are some seeds that are typical for that part of the world.
- 48:57SPEAKER_01: Watermelon and arugula.
- 49:00SPEAKER_01: And arugula is a wild plant that grows all throughout the Mediterranean.
- 49:04SPEAKER_01: And there's a certain moment,
- 49:06SPEAKER_01: probably in February or March,
- 49:09when the entire countryside in Greece and in the Levant and in
- 49:13Morocco and in Spain
- 49:14SPEAKER_01: and Italy are covered with wild arugula.
- 49:18SPEAKER_01: So they all have arugula.
- 49:21So this Palestinian arugula was different from the arugula that
- 49:26we have grown here.
- 49:28SPEAKER_01: And we watched it grow.
- 49:31SPEAKER_01: And one thing we had to do is when it started to flower,
- 49:35we cut all the flowers off and that made the plants branch out
- 49:39and make much more
- 49:40SPEAKER_01: seed.
- 49:41SPEAKER_01: So we harvested the seed for this Palestinian arugula.
- 49:48SPEAKER_01: a week ago.
- 49:49And I think that we must have gotten 30 or 40 pounds of the
- 49:53seed for them.
- 49:55SPEAKER_01: And so we also have okra.
- 49:58SPEAKER_01: Okra is a crop that originates in Africa.
- 50:03SPEAKER_01: And so does watermelon.
- 50:05SPEAKER_00: Watermelon's from Africa?
- 50:06SPEAKER_00: I didn't realize that.
- 50:07SPEAKER_01: Yeah, yeah, yeah.
- 50:09And let's see,
- 50:10what are some of the other things that,
- 50:12those are the ones I'm growing.
- 50:14SPEAKER_01: So we got these seeds and then my seed broker,
- 50:17SPEAKER_01: the one I do my seed growing for,
- 50:20SPEAKER_01: that's a part of a little seed project we have.
- 50:24Then he sent some of these seeds to his other farms that he
- 50:30communicates with so
- 50:32that we could actually be diversified in case I had a problem
- 50:36that all the seeds
- 50:37SPEAKER_01: wouldn't be in one basket,
- 50:39SPEAKER_01: which is smart.
- 50:40SPEAKER_01: Although we've done pretty well with all the ones that we're growing.
- 50:45SPEAKER_00: Okay.
- 50:45SPEAKER_00: So that's incredible.
- 50:46SPEAKER_00: You guys are preserving Palestinian agricultural heritage.
- 50:50SPEAKER_01: What else can you do?
- 50:51SPEAKER_01: What else can you do to affect the outcome here, you know?
- 50:57SPEAKER_00: That's amazing that somebody thought of that in time.
- 51:01Yeah,
- 51:02it was an article in the Guardian newspaper from Britain that I
- 51:06read.
- 51:06SPEAKER_01: Gosh, when was that?
- 51:08I guess about this time last year when we started communicating
- 51:13with them and
- 51:14SPEAKER_01: setting up a planting schedule because you can't plant certain things.
- 51:20SPEAKER_01: You can't plant ochre in the winter.
- 51:23SPEAKER_01: And you can't plant watermelon in the winter.
- 51:26SPEAKER_01: And to get seed from the arugula, that had to be planted in February.
- 51:30SPEAKER_01: Then it wouldn't freeze.
- 51:32SPEAKER_01: So things like that, you had to plan ahead.
- 51:35From your experience,
- 51:36has the seed network in the United States improved in recent
- 51:42years?
- 51:43I've heard so many stories about Monsanto and all these
- 51:47chemical companies
- 51:48SPEAKER_00: controlling the seeds and the pesticide cycle for so many years.
- 51:54SPEAKER_00: But in the last few years,
- 51:56SPEAKER_00: I feel like there's been a little bit of a shift,
- 51:59SPEAKER_00: at least at the media.
- 52:02SPEAKER_00: So it's hard to tell how true it is.
- 52:06SPEAKER_00: That there are a lot of regional seed companies,
- 52:09SPEAKER_00: a lot of seed savers,
- 52:10SPEAKER_00: a lot of rural communities,
- 52:12indigenous communities that are trying to preserve a lot of
- 52:16seed heritage and
- 52:17SPEAKER_00: they're trying to get them to,
- 52:19SPEAKER_00: at the very least,
- 52:21SPEAKER_00: gardeners.
- 52:21SPEAKER_00: I have all kinds of
- 52:23heirloom seeds in my garden,
- 52:27just right over there,
- 52:27that I never had before.
- 52:32SPEAKER_00: And it's something I probably couldn't have got 10 years ago.
- 52:37SPEAKER_00: Is this a good thing?
- 52:40SPEAKER_00: Is it just kind of hype?
- 52:42SPEAKER_00: Or is there an actual change?
- 52:45It's kind of a change because the Seed Savers Exchange started,
- 52:50I think,
- 52:50in the 70s.
- 52:52SPEAKER_01: And they're in Decorah, Iowa.
- 52:54SPEAKER_01: And so a lot of people would find out about the Seed Savers Exchange,
- 52:58SPEAKER_01: like me,
- 52:59SPEAKER_01: and they immediately gravitated to it.
- 53:01SPEAKER_01: And so I bought seeds from this organization.
- 53:05SPEAKER_01: It's kind of a cooperative of other seed savers.
- 53:09And they have an elaborate catalog of all of these heirloom
- 53:12seeds and how many are
- 53:15left and the watermelon varieties that have died out and that
- 53:20you can't get
- 53:20SPEAKER_01: anymore.
- 53:21SPEAKER_01: It's like really a sad story.
- 53:23SPEAKER_01: But they saved what they possibly could.
- 53:29SPEAKER_01: So that's grown up.
- 53:30SPEAKER_01: And so in these little organizations all over the country,
- 53:34SPEAKER_01: like the ones in Wisconsin or in New York or in Texas,
- 53:39SPEAKER_01: everybody's saving seed.
- 53:41And then they all go to these conferences and then they have a
- 53:43seed exchange.
- 53:45SPEAKER_01: And the seed exchange at EcoFarm is like church.
- 53:48SPEAKER_01: I mean, it's a really big deal.
- 53:51SPEAKER_01: And there's...
- 53:53SPEAKER_01: a hundred or more seed savers who have brought all their seeds.
- 53:58And there's a gigantic pile of scion wood from orchards that
- 54:03they've cut off so
- 54:04SPEAKER_01: that people can go and get grafting material.
- 54:09SPEAKER_01: I mean, these guys are so incredibly organized.
- 54:13SPEAKER_01: Every single limb has got a name on it.
- 54:17SPEAKER_01: It's really crazy.
- 54:18SPEAKER_01: I mean, so they're doing their best.
- 54:20SPEAKER_01: And yeah, it's scary.
- 54:22SPEAKER_01: The seed industry went through a huge consolidation and monopolization.
- 54:30SPEAKER_01: But the things that they could not touch were the open-pollinated seed.
- 54:34land race,
- 54:36things that were in the common control of the general populace.
- 54:44SPEAKER_01: The hybrids belong to the people who hybridize them.
- 54:49SPEAKER_01: And Monsanto is kind of scary because,
- 54:52SPEAKER_01: of course,
- 54:53SPEAKER_01: they're the flagship of this genetically modified business.
- 54:57SPEAKER_01: But...
- 54:59We've been able to hold them at bay and actually grow our
- 55:03sector better and faster
- 55:05and be more resilient than they have because they're having so
- 55:10many problems with
- 55:11SPEAKER_01: genetically modified agriculture.
- 55:14SPEAKER_01: It's kind of scary for them.
- 55:17SPEAKER_00: Okay.
- 55:18SPEAKER_00: Well, I mean, that sounds promising in a way.
- 55:22SPEAKER_01: Yeah.
- 55:23SPEAKER_01: More of it.
- 55:24SPEAKER_01: Yeah.
- 55:24SPEAKER_00: It's like some of my,
- 55:25SPEAKER_00: much of my work and Juliana's too is in Latin America,
- 55:29where I think there isn't so much of this network of people
- 55:35protecting seeds.
- 55:38SPEAKER_00: You know,
- 55:38SPEAKER_00: there's small communities,
- 55:39SPEAKER_00: indigenous communities,
- 55:41SPEAKER_00: you know,
- 55:41SPEAKER_00: rural communities,
- 55:43SPEAKER_00: but they're not very organized.
- 55:45And,
- 55:46you know,
- 55:46there are land rights are definitely an issue all over the
- 55:51place.
- 55:53SPEAKER_00: And it's scary because I feel like just over the last 20 years,
- 55:57SPEAKER_00: I've seen how quickly things can change.
- 55:59SPEAKER_03: Or legislation.
- 56:01SPEAKER_00: Yeah, legislations.
- 56:03SPEAKER_00: And I mean, there have been some positive things.
- 56:05SPEAKER_00: Like Peru banned Monsanto.
- 56:07SPEAKER_00: At least they keep doing it for every 10 years or something.
- 56:11SPEAKER_00: But one day, they'll probably bribe someone to change something.
- 56:18SPEAKER_00: And a lot of other countries, it's kind of the same thing.
- 56:20SPEAKER_00: It just depends on whatever administration is...
- 56:23SPEAKER_00: in power and how they got there.
- 56:26But yeah,
- 56:27it's scary,
- 56:28but that gives me hope that something is happening in the U.S.
- 56:32SPEAKER_00: to where,
- 56:33SPEAKER_00: you know,
- 56:33SPEAKER_00: even if things are progressively getting worse,
- 56:36SPEAKER_00: there is some kind of backup plan.
- 56:41SPEAKER_03: Well, there is a movement in Colombia now called Guardiantes de Semillas.
- 56:46SPEAKER_00: Okay, yeah.
- 56:48And I also put you in touch with one of the leaders because he
- 56:52lives in Medellin.
- 56:54SPEAKER_03: And they are doing amazing work.
- 56:56SPEAKER_03: I mean, they have progress.
- 56:57SPEAKER_03: It's tough.
- 56:58SPEAKER_03: But when you look at the numbers and the amount of people they involve,
- 57:04SPEAKER_03: it's like the economic thing.
- 57:05SPEAKER_03: It's not that small.
- 57:08SPEAKER_03: It's just not as visible.
- 57:11SPEAKER_03: And they're grassroots,
- 57:13SPEAKER_03: mainly,
- 57:14SPEAKER_03: with the help of some organizations like SwissAid and some,
- 57:18SPEAKER_03: yeah.
- 57:19SPEAKER_03: But mostly people just working for it.
- 57:24SPEAKER_03: I have to put you in touch with him.
- 57:26And I guess it's harder in the tropics too,
- 57:28you know,
- 57:28to grow organically.
- 57:30SPEAKER_03: Yeah, organically.
- 57:31SPEAKER_03: But mostly they are trying to go back and do research about native seeds.
- 57:38SPEAKER_03: More about the seeds.
- 57:39SPEAKER_00: More about the seeds.
- 57:40So the diversity of corn,
- 57:42potatoes,
- 57:44a bunch of leftovers in Colombia,
- 57:46Peru,
- 57:47the Andes.
- 57:48SPEAKER_03: So yeah, it's mostly how to protect the diversity of the seeds.
- 57:53SPEAKER_01: Yeah,
- 57:53the knowledge base is important to understand first because two
- 57:58of the most
- 57:58SPEAKER_01: significant crops in the world originate in northern South America,
- 58:05SPEAKER_01: sweet potatoes and potatoes.
- 58:09SPEAKER_01: And now they're growing everywhere.
- 58:11SPEAKER_01: And so when you go to these small markets,
- 58:14SPEAKER_01: these campesino markets,
- 58:17and you see the piles of the heirloom potatoes that they've
- 58:20been growing for
- 58:21SPEAKER_01: decades and centuries,
- 58:24SPEAKER_01: that is the database.
- 58:27SPEAKER_01: Olivia grows Criollo Colombian potatoes.
- 58:33SPEAKER_02: I tried.
- 58:34SPEAKER_02: I tried.
- 58:35SPEAKER_02: Criollo Colombian potatoes.
- 58:37what happened they didn't okay so the first crop i grew in a
- 58:41wine barrel and the
- 58:42potatoes that came were like that big tiny yeah yeah and then i
- 58:46grew i waited and i
- 58:47planted those and i got nothing i got one purple potato so now
- 58:55i'm just growing you
- 58:56know some some potatoes from peru but i bought them from
- 58:59somebody in texas just in
- 59:01SPEAKER_02: my car
- 59:02SPEAKER_02: And so I think you're more acclimated to our daily.
- 59:06SPEAKER_02: But I was so careful with my Colombian potatoes.
- 59:09SPEAKER_02: I would cover them at six o'clock.
- 59:11SPEAKER_02: So they thought they were in Colombia.
- 59:12SPEAKER_02: So it was full day and night.
- 59:15SPEAKER_02: And they didn't go for it, though.
- 59:19SPEAKER_02: They grew, but they didn't produce.
- 59:20SPEAKER_02: Yeah.
- 59:23SPEAKER_03: Yeah,
- 59:23SPEAKER_03: I guess,
- 59:24SPEAKER_03: yeah,
- 59:24SPEAKER_03: that's one of the hardest things to translate here is the yellow,
- 59:29SPEAKER_03: the little yellow,
- 59:29SPEAKER_02: high in vitamin A.
- 59:31SPEAKER_02: And we thought that was kind of special.
- 59:34SPEAKER_00: Potatoes are so boring in the US,
- 59:36SPEAKER_00: you know,
- 59:36SPEAKER_00: there's so like devout of nutrients most of the time.
- 59:40SPEAKER_00: It's so sad.
- 59:41SPEAKER_03: Yeah.
- 59:42SPEAKER_03: I like the wild ones.
- 59:43SPEAKER_03: Yeah.
- 59:43I wanted to ask you,
- 59:45you,
- 59:45you were saying,
- 59:46well,
- 59:46it looks like there is hope and what?
- 59:50SPEAKER_03: what will you say gives you hope and what keeps you going?
- 59:54SPEAKER_03: I mean,
- 59:54it's not that you don't have enough reasons to keep you going
- 59:57because your
- 59:58SPEAKER_03: customers and all the amazing things that happen here.
- 1:00:01But what will you say is that driving force that is inspiring
- 1:00:07you guys after all this time?
- 1:00:12The customers and their genuine affection and dedication to us
- 1:00:21and the store.
- 1:00:22SPEAKER_01: And it's really so embarrassing.
- 1:00:25SPEAKER_01: It really is with the things they say.
- 1:00:29SPEAKER_01: And so I think you take that in.
- 1:00:34SPEAKER_01: subconsciously almost, and then that ends up being your basis.
- 1:00:38SPEAKER_02: Yeah, that's true.
- 1:00:41SPEAKER_02: Well,
- 1:00:42SPEAKER_02: I always felt proud because,
- 1:00:44SPEAKER_02: you know,
- 1:00:44SPEAKER_02: it's not like we're changing the world,
- 1:00:46SPEAKER_02: but I always felt proud that we're supporting all these organic farmers.
- 1:00:49SPEAKER_02: So if I buy organic vanilla and it's twice as expensive,
- 1:00:52SPEAKER_02: but I know that that means that somebody's going to grow it and Tahiti,
- 1:00:57SPEAKER_02: you know,
- 1:00:57SPEAKER_02: or wherever.
- 1:00:58So that makes me feel good,
- 1:01:01even though,
- 1:01:01you know,
- 1:01:01I'm just a business person,
- 1:01:02right?
- 1:01:03SPEAKER_02: I'm not really,
- 1:01:04SPEAKER_02: you know,
- 1:01:06SPEAKER_02: like an activist or anything,
- 1:01:08SPEAKER_02: but I'm doing my little piece,
- 1:01:09SPEAKER_02: you know?
- 1:01:11SPEAKER_02: Yeah.
- 1:01:12SPEAKER_02: Not that little.
- 1:01:13SPEAKER_02: Yes.
- 1:01:15SPEAKER_03: Really nice employees, huh?
- 1:01:18SPEAKER_03: Yeah.
- 1:01:18SPEAKER_03: Amazing.
- 1:01:19SPEAKER_03: There is no lack of love here for sure.
- 1:01:21SPEAKER_03: Plenty.
- 1:01:22SPEAKER_03: Plenty of flavor and ethics.
- 1:01:26SPEAKER_01: That's one thing that we like, yeah.
- 1:01:28SPEAKER_01: They like it.
- 1:01:29SPEAKER_01: They really like it that it's legit,
- 1:01:31SPEAKER_01: that we walk our talk and we're not trying to fool anybody,
- 1:01:39SPEAKER_01: you know,
- 1:01:39SPEAKER_01: and it's not fake.
- 1:01:41SPEAKER_01: And so, yeah, it really is a farm ran to cook, you know.
- 1:01:44SPEAKER_01: Yeah.
- 1:01:45And people,
- 1:01:46that's kind of like they're so relieved that we're not trying
- 1:01:50to snow them.
- 1:01:51SPEAKER_00: Yeah.
- 1:01:52SPEAKER_00: Yeah.
- 1:01:53SPEAKER_00: Yeah, I mean, because that's a problem.
- 1:01:56SPEAKER_00: I think restaurants, markets, I mean, what would you call a project?
- 1:02:02SPEAKER_00: Do you call it a restaurant?
- 1:02:04SPEAKER_00: Do you call it a bakery?
- 1:02:05SPEAKER_00: Do you call it a farm?
- 1:02:06SPEAKER_01: I always call it a store.
- 1:02:08SPEAKER_00: A store.
- 1:02:09SPEAKER_01: You sell things.
- 1:02:11SPEAKER_01: It is a restaurant and a store.
- 1:02:14SPEAKER_02: It's mostly a restaurant.
- 1:02:16SPEAKER_02: There's a little bit of grocery.
- 1:02:18SPEAKER_01: Yeah, monetarily, that's where the money comes from.
- 1:02:21SPEAKER_01: Yeah, yeah.
- 1:02:22SPEAKER_01: The restaurant and the bakery.
- 1:02:25SPEAKER_00: But it's also like a community hub.
- 1:02:27SPEAKER_00: It's a hub of information.
- 1:02:30SPEAKER_00: And I think that sometimes gets overlooked,
- 1:02:33SPEAKER_00: you know,
- 1:02:33SPEAKER_00: just beyond dollars and cents that come and go.
- 1:02:37SPEAKER_00: The impact that you can have just by showing people that,
- 1:02:42SPEAKER_00: you know,
- 1:02:43SPEAKER_00: this grows here,
- 1:02:44SPEAKER_00: this can grow here.
- 1:02:45SPEAKER_00: And I think it really does have this kind of snowballing effect.
- 1:02:50It's quite impressive that you guys have been able to keep it
- 1:02:54up for 20 years now.
- 1:02:56SPEAKER_02: You're pretty tired.
- 1:02:59SPEAKER_01: Yeah, we've had a lot of help.
- 1:03:01SPEAKER_01: We've had a lot from our associates, our, our, our employees, for sure.
- 1:03:07SPEAKER_01: Many of them are still here after 15 years or so.
- 1:03:11SPEAKER_01: And we've got a lot of help from the community.
- 1:03:14SPEAKER_01: People have like,
- 1:03:14SPEAKER_01: like,
- 1:03:15SPEAKER_01: uh,
- 1:03:16SPEAKER_01: what's Liz's the,
- 1:03:18SPEAKER_01: the people that they live up on the hill,
- 1:03:20SPEAKER_01: Larry,
- 1:03:21SPEAKER_01: her last name,
- 1:03:22SPEAKER_01: Memel.
- 1:03:23SPEAKER_01: Liz Memel has been at the store every day for the last 15 years.
- 1:03:29SPEAKER_01: You know,
- 1:03:29SPEAKER_01: I was like,
- 1:03:31SPEAKER_01: that's something you can't,
- 1:03:33SPEAKER_01: and her husband buys a pizza here every Friday.
- 1:03:36SPEAKER_01: So this is something you have to, you can't recruit people like that.
- 1:03:44SPEAKER_01: They find you, and then they're your friend.
- 1:03:49SPEAKER_03: Yeah, we met some great people.
- 1:03:51SPEAKER_03: They published a book two years ago.
- 1:03:53SPEAKER_00: Oh, yeah, yeah.
- 1:03:54SPEAKER_00: Tell me about the book.
- 1:03:56SPEAKER_00: Do you have a cover of it?
- 1:03:57SPEAKER_02: Oh, there's one over there if you want to grab it.
- 1:03:59SPEAKER_02: Yeah, it's called The Farmer and the Cook.
- 1:04:01SPEAKER_02: Okay, beautiful.
- 1:04:05He's a writer,
- 1:04:06and he writes these beautiful essays once a week,
- 1:04:10and so it includes his poetry.
- 1:04:13We had an employee who was a cartoonist,
- 1:04:15and so she drew up a really funny cartoon.
- 1:04:19of our lost and found with like a six-handed glove and funny
- 1:04:24funny things of a
- 1:04:25landscape yeah beautiful so it took about two years to to write
- 1:04:30the cookbook or to
- 1:04:31put it together it was the hardest thing i've ever done but i
- 1:04:35really wanted to like
- 1:04:38honor the people that made it you know because it's definitely
- 1:04:41not just steve and i
- 1:04:43SPEAKER_02: you know we have 55 employees and
- 1:04:46SPEAKER_02: We love them, you know, and a lot of moms, their kids work here.
- 1:04:49We have,
- 1:04:49I think,
- 1:04:50six different moms who have children that work here,
- 1:04:52one or two.
- 1:04:53SPEAKER_02: This is a newsletter, right?
- 1:04:55SPEAKER_02: Yeah, the forager newsletter, yeah.
- 1:04:58SPEAKER_00: Okay, cool.
- 1:04:59And there's a lot of his foragers that I did put in here honor
- 1:05:04the farm workers that have...
- 1:05:07SPEAKER_02: worked hard for our success.
- 1:05:10SPEAKER_02: So,
- 1:05:10SPEAKER_02: yeah,
- 1:05:10it was kind of just a tribute to the employees and just a way
- 1:05:14to say that,
- 1:05:15SPEAKER_02: like,
- 1:05:15SPEAKER_02: we're proud of what we did.
- 1:05:16SPEAKER_02: Yeah.
- 1:05:18SPEAKER_03: And it has, obviously, many delicious recipes.
- 1:05:24SPEAKER_01: And Olivia wrote the whole book on the kitchen table.
- 1:05:27SPEAKER_00: Yeah.
- 1:05:28SPEAKER_01: She put it all together.
- 1:05:29Of course,
- 1:05:29she had professional help eventually,
- 1:05:31but,
- 1:05:32you know,
- 1:05:33she's very dedicated about it.
- 1:05:35SPEAKER_03: Spring Asian menu.
- 1:05:38SPEAKER_03: All right.
- 1:05:40SPEAKER_03: Oh, yeah.
- 1:05:40SPEAKER_03: Do you see the empanadas in there?
- 1:05:43SPEAKER_03: Sweet chard and zucchini and chiladas.
- 1:05:46SPEAKER_03: Everything's delicious.
- 1:05:48SPEAKER_03: All the empanadas.
- 1:05:50SPEAKER_03: We'll have to try the Colombian arepas.
- 1:05:54SPEAKER_02: This is my whole family eating empanadas.
- 1:05:56SPEAKER_00: All right.
- 1:05:57SPEAKER_00: Nice.
- 1:05:58SPEAKER_02: Just our favorite Colombian food.
- 1:06:00SPEAKER_02: Okay.
- 1:06:02SPEAKER_02: Oh, the pipián empanadas.
- 1:06:05SPEAKER_02: No, they're big.
- 1:06:07SPEAKER_00: Pipián?
- 1:06:08SPEAKER_00: Okay, those are my favorite ones.
- 1:06:09SPEAKER_02: Oh, I love the pipián too.
- 1:06:11SPEAKER_02: The peanut.
- 1:06:12SPEAKER_00: Oh, the peanut sauce, yeah.
- 1:06:14SPEAKER_02: I mean, that many empanadas that size.
- 1:06:17SPEAKER_02: You have to give credit to the people to put them together.
- 1:06:20SPEAKER_02: You need a big family for that.
- 1:06:22SPEAKER_02: Bigger than mine.
- 1:06:24SPEAKER_00: All right, and you can get that on your website?
- 1:06:28SPEAKER_02: I guess on our website, yeah.
- 1:06:30SPEAKER_02: Yeah, I've sold about 2,000.
- 1:06:32SPEAKER_00: Oh, that's awesome.
- 1:06:32SPEAKER_00: That's a good amount.
- 1:06:34SPEAKER_02: It's through the store and the website.
- 1:06:36SPEAKER_03: Yeah, yeah.
- 1:06:38SPEAKER_03: To the intangible community.
- 1:06:41SPEAKER_03: What are some of the intangibles?
- 1:06:43SPEAKER_03: This is one of your... I know, right?
- 1:06:46SPEAKER_03: That's why.
- 1:06:47SPEAKER_03: I don't know.
- 1:06:50SPEAKER_03: I have to... I mean, I'll say all the...
- 1:06:55SPEAKER_03: Values, you know, the things that matter.
- 1:06:58SPEAKER_03: I mean, like you really feel the homemade cook.
- 1:07:03SPEAKER_03: Obviously, it's not homemade cook food because you come to get it here.
- 1:07:09But you really feel the difference in how the food tastes and
- 1:07:14it's fulfilling and
- 1:07:15SPEAKER_03: feeling,
- 1:07:16SPEAKER_03: you know,
- 1:07:17SPEAKER_03: you feel the care,
- 1:07:18SPEAKER_03: you feel the authentic work.
- 1:07:25right the honesty the community the support to other people i
- 1:07:31mean it's all ethics
- 1:07:32that that's intangible and uh and and love so it feels like you
- 1:07:39know as as food
- 1:07:41should be and restaurants should be and the food chain should
- 1:07:45be so i think it's a
- 1:07:47SPEAKER_03: beautiful example of of
- 1:07:49SPEAKER_03: how things to work in a local community.
- 1:07:53But what I admire too is the ability to stay local,
- 1:07:59but still having a cosmopolitan vision.
- 1:08:02Because when Steve is reading The Guardian and helping these
- 1:08:04guys in Gaza and,
- 1:08:07SPEAKER_03: you know,
- 1:08:07being informed of what's happening out there and traveling when
- 1:08:11you can and
- 1:08:12SPEAKER_03: bringing all these people with an open mind,
- 1:08:15SPEAKER_03: it's just a great balance,
- 1:08:17SPEAKER_03: right?
- 1:08:18SPEAKER_03: Because when you say too local,
- 1:08:20SPEAKER_03: maybe you become local,
- 1:08:22SPEAKER_03: conservative,
- 1:08:23SPEAKER_03: self-contained,
- 1:08:25SPEAKER_03: and it's the opposite of that.
- 1:08:26SPEAKER_03: I guess tourism helps, but it's not only that.
- 1:08:28SPEAKER_03: It's your attitude and approach to things.
- 1:08:32SPEAKER_00: It's really nice speaking with you both and hearing your story.
- 1:08:36SPEAKER_00: As I said,
- 1:08:37it gives me hope to just see all the things you're involved
- 1:08:41with and what just a
- 1:08:44SPEAKER_00: restaurant and a restaurant store,
- 1:08:46SPEAKER_00: whatever you want to call it,
- 1:08:48SPEAKER_00: in a town of 8,000,
- 1:08:49SPEAKER_00: what it can do and the impact it can have.
- 1:08:53SPEAKER_00: It's great.
- 1:08:54SPEAKER_00: We need more places like that.
- 1:08:56SPEAKER_03: Yeah, I was about to say, I think it's a great example of food activism.
- 1:09:02How can you be an activist from the kitchen and the farm and a
- 1:09:09community around food?
- 1:09:10SPEAKER_00: But while just running a business, you know?
- 1:09:12SPEAKER_03: Yeah.
- 1:09:13SPEAKER_03: That's it.
- 1:09:15Is there something else we have to say to have you here on this
- 1:09:19side of the country?
- 1:09:22SPEAKER_02: I think she wants you to fly here.
- 1:09:24SPEAKER_00: It's an invitation.
- 1:09:27SPEAKER_00: No, I would love to.
- 1:09:28SPEAKER_00: I need to come one day.
- 1:09:31I love Southern California,
- 1:09:33but it's like I've only been a couple of times.
- 1:09:37SPEAKER_00: But just like L.A., really.
- 1:09:39SPEAKER_00: I think San Diego once.
- 1:09:41SPEAKER_00: But, yeah, it's beautiful there.
- 1:09:42SPEAKER_00: And I'm sure where you guys are at, it looks and sounds amazing.
- 1:09:47SPEAKER_00: So one day.
- 1:09:49SPEAKER_00: All right.
- 1:09:50SPEAKER_00: Thank you both.
- 1:09:51SPEAKER_00: It was a real pleasure.
- 1:09:52SPEAKER_02: Thank you.
- 1:09:54SPEAKER_02: We love your podcast.
- 1:09:55SPEAKER_00: Thank you.
- 1:09:57SPEAKER_00: And thanks, Julie, on location.
- 1:09:58SPEAKER_02: All right.
- 1:10:02SPEAKER_03: Thanks to them for having me.
- 1:10:05SPEAKER_00: Thank you, everyone, for listening.
- 1:10:07That was Olivia Chase and Steve Sprinkle from The Farmer and
- 1:10:11the Cook in Ojai,
- 1:10:13California.
- 1:10:14SPEAKER_00: Check out their book.
- 1:10:15SPEAKER_00: Check out their market, restaurant, cafe, bakery.
- 1:10:19farm whatever it is whatever you want to call it it sounds
- 1:10:22pretty great and it's
- 1:10:24it's a place that i think is has had a lot of impact whether
- 1:10:28you know it or not in
- 1:10:30the way you're eating if you're in the united states what what
- 1:10:33these two people
- 1:10:34have done and what they've contributed to so thank you everyone
- 1:10:39for listening um
- 1:10:41SPEAKER_00: Please subscribe to the newsletter if you haven't already.
- 1:10:44SPEAKER_00: Just go to newworlder.com or look for New Worlder on Substack.
- 1:10:50And thanks to my friend Pat Buzzard for providing the music to
- 1:10:54the show as always.
- 1:10:56SPEAKER_00: See everyone next time.