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308 - Why you need to be brand value-driven from the start

On today's episode of the podcast I talk about the importance of having a brand from the start as well as trademarks and copyrights.

When you have a business, you need to think about the value of your brand and then help that drive your business decisions. To learn more about the technical aspects of this, I write about it in my book, Unf*ck Your Biz (unfuckyourbizbook.com). Don't have the book? I'm giving away a free chapter to go with today's episode at notavglaw.com/chapter13

This topic has been top of mind since I helped a few clients over the past several months with both buying and…

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