skinny.

Latest / Expert Edge Podcast

From $75 Photo Sessions to a Million Dollar Coaching Empire w/ Sarah Petty

What if scaling your business had less to do with your pricing… and more to do with your positioning?

In this episode of the Expert Edge, Colin sits down with Sarah Petty—founder of the Photography Business Institute and creator of a wildly successful photography coaching program—to unpack how she went from charging $75 per session to building a multi-million dollar boutique coaching business with a 77% renewal rate.

You'll discover:

Why niching down is the fastest path to scaling up (even in a saturated market)

How Sarah turned a simple coaching program into a full-blown CULTure—with pins…

The skinny

The skinny isn't ready yet — notes appear once the transcript is processed.