Latest / Retail Media Breakfast Club
Cannes Confessional #4: RMNs Should Chase That Brand Marketing Budget
Day three at the Cannes Festival of Creativity brought some of the most insightful conversations yet! I sat down once again with Lauren Livak, Director at the Digital Shelf Institute, and Colin Lewis, an experienced retail media commentator, to unpack the day's highlights. From global retail media strategies to the role of ad tech and B2B innovation, this episode captures the evolving narrative of our industry in real time.
This conversation, originally recorded as part of Lauren's podcast Unpacking the Digital Shelf, dives into some of the most provocative insights we heard at the Miracle…
The skinny
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