Latest / Hurdle with Emily Abbate / 105. Eric Glader, Co-Founder & CEO PowerDot

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105. Eric Glader, Co-Founder & CEO PowerDot · Hurdle with Emily Abbate

0:00
Speaker 1: You get to that point where you are standing on
0:02
Speaker 1: the edge and you feel like there is no possible
0:04
Speaker 1: way that you can get out of the situation. Rest
0:07
Speaker 1: assured you can't, and it's just a function of taking
0:09
Speaker 1: a step back, taking a deep breath, realizing that you
0:14
Speaker 1: are still there, You're still breathing. That fact, in and
0:17
Speaker 1: of itself means you're going to be smart enough and
0:20
Speaker 1: you can find a way to get through the problem.
0:35
Speaker 2: Hey, Hurdlers, Emily about it here Popping into your feed
0:39
Speaker 2: with episode one oh five of Hurdle, a wellness focused
0:43
Speaker 2: podcast where I sit down with inspiring individuals to talk
0:46
Speaker 2: about everything from their big wins to how they've gotten
0:48
Speaker 2: through some of life's toughest moments. On the show, you
0:51
Speaker 2: can expect vulnerability, motivation, and candid discussions with everyone from
0:56
Speaker 2: top athletes to aspiring entrepreneurs on what it really dates
1:00
Speaker 2: and follow your passions. My mission is simple to inspire
1:03
Speaker 2: you to be your best self, move with intention, and
1:07
Speaker 2: have some fun along the way. Today, I am excited
1:11
Speaker 2: to bring you my conversation with Eric Gladder. He is
1:14
Speaker 2: the CEO and co founder of power dot Now. A
1:19
Speaker 2: few weeks back, I posted a photo of me hanging
1:22
Speaker 2: out using my power Dot and got a lot of feedback,
1:25
Speaker 2: so I thought it would be smart to have Eric
1:27
Speaker 2: on the show talk to him about his backstory, which
1:30
Speaker 2: includes a ton of insight into the importance of being
1:33
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1:36
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1:46
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1:50
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1:52
Speaker 2: the feed because I've had the opportunity to sit down
1:55
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1:58
Speaker 2: that's Gelai Jacobs from Normatech or doctor Jason Worsland from Farragon.
2:02
Speaker 2: I'll like to both of those conversations in the show
2:04
Speaker 2: notes to this episode, and so I'm just trying to
2:06
Speaker 2: do the best I can to offer you guys up
2:09
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2:12
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2:16
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Speaker 2: you know the drill. Reach out to me on social
3:51
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Speaker 2: Emily a Body. If you have a hurdle moment of
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Speaker 2: your own to share, you just want to say hi,
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Speaker 2: I love connecting with you, so email me. It's Emily
4:02
Speaker 2: at Hurdle dot us. One last thing, power dot is
4:06
Speaker 2: offering Hurdle listeners an exclusive deal. It's twenty percent off
4:10
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4:13
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4:16
Speaker 2: twenty percent off to snag one of your own today. Again,
4:19
Speaker 2: that's Hurdle at checkout at power dot dot com. With that,
4:23
Speaker 2: let's get to hurdling today. I am sitting down with
4:36
Speaker 2: Eric Gladder. He's the co founder and CEO of power Dot. Hey, Eric,
4:40
Speaker 2: how you doing.
4:41
Speaker 3: How's it going?
4:42
Speaker 2: It is good? It is good. I feel like it's
4:45
Speaker 2: so interesting. You start conversations these days, and how are
4:48
Speaker 2: you or how's it going is such like a loaded question.
4:52
Speaker 3: Uh, it's all in perspective.
4:54
Speaker 2: Right, it's a home perspective. Well, thank you so much
4:57
Speaker 2: for taking the time to hop on with me today.
4:59
Speaker 2: The first thing that I want to do is break
5:03
Speaker 2: down exactly what power dot is. So for someone who's
5:07
Speaker 2: never heard of it before, let's break it down.
5:10
Speaker 3: Sure.
5:11
Speaker 1: So we actually came from the medical device world, myself
5:14
Speaker 1: and my team, and effectively what we did was we
5:17
Speaker 1: were working in kind of the neuromuscular stimulation space. And
5:20
Speaker 1: what neuromuscular stimulation is is taking electric signals and firing
5:25
Speaker 1: them into your muscles for all sorts of reasons, everything
5:28
Speaker 1: from re education of the muscle, post surgery, recovery, wound healing,
5:36
Speaker 1: and all sorts of things. And so when you get
5:38
Speaker 1: those muscles to work, all sorts of things can happen.
5:40
Speaker 1: And so what we've done is we've just built a
5:43
Speaker 1: better vehicle by which to do it and deliver that
5:46
Speaker 1: therapy to more people and make it more accessible to
5:48
Speaker 1: more people at a better price. And then we're also
5:50
Speaker 1: working on kind of a medical platform that allows that
5:53
Speaker 1: therapy to get to more people, whether or not they're
5:55
Speaker 1: in and out of a clinic. So really trying to
5:57
Speaker 1: create we're calling therapy as a service, which is a
6:00
Speaker 1: remote therapy that could be administered anywhere in the world.
6:03
Speaker 2: So why does the average person or why should the
6:06
Speaker 2: average person care about neuromuscular therapy.
6:11
Speaker 1: Look, we're all built in muscles. Our musco of skeletal
6:14
Speaker 1: nature is that we move every day, and we all
6:17
Speaker 1: have one vehicle that gets us from point A to
6:19
Speaker 1: point B, and and we're all kind of on one journey.
6:21
Speaker 1: And that vehicle needs to allow you to move forward
6:24
Speaker 1: unapologetically and allows you to have to be able to
6:28
Speaker 1: achieve your goals so effectively. If your body is not
6:30
Speaker 1: feeling good or your muscles aren't firing appropriately, it typically
6:34
Speaker 1: has an effect on the way that you move throughout
6:37
Speaker 1: the rest of your day. You know, I'll give you
6:38
Speaker 1: an example. If you woke up with back pain this morning,
6:41
Speaker 1: it's the first thing you thought about, and typically what
6:44
Speaker 1: ends up happening is that becomes kind of the precursor
6:47
Speaker 1: for how you perceive your day. You've had you always
6:49
Speaker 1: have that nagging pain, or you know you've got the
6:51
Speaker 1: pinch satic nerve where you've got that shoulder issue, or
6:55
Speaker 1: you know you've got some imbalance of your body. I mean,
6:58
Speaker 1: your body is the structure by which you're traveling and
7:01
Speaker 1: traveling through this life. And so effectively, if your body
7:05
Speaker 1: is firing and your muscles are firing, you're gonna feel better,
7:08
Speaker 1: You're going to perform better. And that usually translates into
7:12
Speaker 1: all of your interactions with people, whether or not in
7:14
Speaker 1: a business relationship, whether or not you're with your kids,
7:17
Speaker 1: your wife, your significant other, whatever. If you think about it,
7:20
Speaker 1: you know like if I've got back pain, I can't
7:22
Speaker 1: lift up my six year old son, you know that
7:25
Speaker 1: interaction has been impeded by the fact that my muscles
7:28
Speaker 1: haven't been firing appropriately. So really, your foundation is your body,
7:32
Speaker 1: and so what we're what we really focus on, is
7:34
Speaker 1: utilizing neuromuscular stimulation to get your body to fire appropriately
7:38
Speaker 1: and reduce pain and all sorts of biomechanic mechanisms that
7:44
Speaker 1: can allow your foundation to perform it its best.
7:47
Speaker 2: Okay, so what does that look like? Then? I open
7:51
Speaker 2: a box. I have a power dot device. How does
7:53
Speaker 2: that thing work?
7:54
Speaker 1: Well, I can tell you what it used to look like.
7:56
Speaker 1: And now what it looked like very very different. What
7:58
Speaker 1: it used to look like was, you know, device that
8:00
Speaker 1: looked antiquated usually had a series of cables on it.
8:03
Speaker 1: In fact, we used to work with a couple athletes
8:06
Speaker 1: and we used to have the devices that had cables
8:08
Speaker 1: on it, and they would get on planes and I
8:10
Speaker 1: don't need to tell you post nine to eleven. You know,
8:13
Speaker 1: having a bunch of cables on your body isn't necessarily
8:15
Speaker 1: the way you want to look when you're sitting on
8:17
Speaker 1: a plane trying to recover. But they used to be
8:20
Speaker 1: very clunky and really two dimensional. And so what we've
8:23
Speaker 1: done is we've really simplified the process. We've created an
8:26
Speaker 1: intuitive app that is now talking to other third party apps,
8:30
Speaker 1: so we can take data and aggregated about the actual
8:33
Speaker 1: user and we can actually administer therapy that's specific to
8:36
Speaker 1: the user based on their activity or inactivity of the day.
8:39
Speaker 1: And you know, we've made it smaller, so we've effectively
8:42
Speaker 1: made the device. What used to be a device that
8:44
Speaker 1: weighed close to a half pound, now we've got two
8:47
Speaker 1: little pucks that weigh about mounts. They can fit into
8:49
Speaker 1: any bag, any backpack, any rucksack. You know, very very
8:53
Speaker 1: portable and then you use your phone to basically control
8:55
Speaker 1: the therapy. And we're building on that platform every day.
9:00
Speaker 2: So awesome. I can tell you that I've been using
9:03
Speaker 2: that power Dot for quite some time now. I just
9:06
Speaker 2: opened my new duo and you're right, it looks completely streamlined.
9:11
Speaker 2: It's super lightweight and super user friendly. I mean, I
9:15
Speaker 2: think that that is probably the best development that is happening,
9:19
Speaker 2: not just with powered Up but across the industry, is
9:23
Speaker 2: the user friendly nature of a lot of the apps
9:25
Speaker 2: that are being built to make consumers at home feel
9:28
Speaker 2: like they can use this technology and you don't need
9:31
Speaker 2: to be a data scientist to figure it all out.
9:34
Speaker 1: And and and really that is part of the DNA
9:37
Speaker 1: of you know, there's always going to be a need
9:40
Speaker 1: for that medical side of things and the advice from
9:44
Speaker 1: you know, those trained and physicians, caregivers and athletic trainers.
9:48
Speaker 1: But really, you know, in a world where you know,
9:51
Speaker 1: everyone's out kind of on their own path and learning
9:54
Speaker 1: about what's best for them, you know, the idea that
9:57
Speaker 1: you can actually now go research some of your symptoms
9:59
Speaker 1: and look at these things. And we're by no means
10:01
Speaker 1: saying we want you to prescribe your own therapy. But
10:05
Speaker 1: really there's been in the last fifteen years, I would say,
10:08
Speaker 1: there's been this transition and way consumers are learning. They're
10:12
Speaker 1: taking more control of their health. They're making their own
10:17
Speaker 1: decisions rather than just being told, hey, this is what
10:19
Speaker 1: you do. And so that was really the DNA of
10:23
Speaker 1: of why we created the product. It was we want
10:25
Speaker 1: to empower the consumer, the patient, the athlete to understand
10:30
Speaker 1: their bodies because at the end of the day, everybody
10:33
Speaker 1: is different and literally, I mean every particular body is different,
10:37
Speaker 1: and so being able to know more about what your
10:40
Speaker 1: issues are and then being able to apply some self
10:43
Speaker 1: care in both a consumer and medical setting was just
10:46
Speaker 1: a way we saw technology leaning and we really wanted
10:49
Speaker 1: to empower the end user to take that control back
10:52
Speaker 1: for sure.
10:53
Speaker 2: Okay, so talk to me a little bit about your backstory.
10:57
Speaker 2: Where are you from? Where did you start out?
10:59
Speaker 1: So I grew up in the and and basically when
11:02
Speaker 1: Silicon Valley was just Orchards, which I probably just dated
11:06
Speaker 1: myself a little bit. I'm not actually that old, but
11:09
Speaker 1: was there kind of when Silicon Valley was pre Silicon Valley.
11:12
Speaker 1: You know, my father, I grew up in a family
11:15
Speaker 1: of I had two older brothers, one was biological, one
11:18
Speaker 1: was adopted. I was the youngest, so, you know, speaking
11:21
Speaker 1: of hurdles, the first hurdle I had to get over
11:23
Speaker 1: was first guy to the table to get food, to
11:26
Speaker 1: compete with my brothers. We were all athletes, and so
11:29
Speaker 1: middle school and high school was constantly a competition of
11:33
Speaker 1: you know, three boys, a lot of testoster in the house,
11:35
Speaker 1: and and you know, being the youngest, I certainly had
11:38
Speaker 1: my moments, but it, you know, it kind of challenged
11:41
Speaker 1: me to to be highly competitive with my two brothers
11:44
Speaker 1: and really worked towards that. But grew up in a
11:48
Speaker 1: family my dad was always in the startup world, and
11:50
Speaker 1: especially specifically in technology. He was someone that grew up
11:57
Speaker 1: he became successful, but he grew up in South Dakota,
12:00
Speaker 1: you know, literally sharing a couple of pairs of pants
12:03
Speaker 1: with his two brothers. So he grew up you know,
12:05
Speaker 1: very very humble. You know, My grandparents were My grandfather
12:09
Speaker 1: was a World War two vet. My grandmother was very
12:12
Speaker 1: much to stay at home, so by no means was
12:15
Speaker 1: you know, my father come from a privileged life, but
12:17
Speaker 1: you know, he came from a place where he had
12:18
Speaker 1: to work serve two tours in Vietnam and then came
12:20
Speaker 1: back and you know, started getting into business. And so
12:24
Speaker 1: when my brothers and I were growing up, you know,
12:26
Speaker 1: my father really wanted to instill in us that, you know,
12:28
Speaker 1: you don't just get to be placed somewhere. You have
12:30
Speaker 1: to earn your way to the top. And so, you know,
12:33
Speaker 1: some of my fondest memories growing up or my brothers
12:35
Speaker 1: and I working in the warehouses at some of my
12:37
Speaker 1: dad's places, saying you know, hey, you guys got to
12:39
Speaker 1: do this box and you got to do this, you
12:41
Speaker 1: gotta do that, and so we had to kind of
12:42
Speaker 1: work our way up. We all thought it was fun
12:44
Speaker 1: and games, but you know, those were some really important
12:46
Speaker 1: lessons growing up.
12:47
Speaker 3: It's not you. You're not just giving things. You got
12:49
Speaker 3: to earn them.
12:50
Speaker 1: And so all three of my brothers, all my other
12:52
Speaker 1: two brothers, and I it was kind of a lesson
12:54
Speaker 1: that we learned. It was like, hey, you want to
12:56
Speaker 1: go do something, you know, go figure it out, Go
12:59
Speaker 1: take the pieces and take the risk.
13:00
Speaker 3: And you know, it's interesting.
13:01
Speaker 1: My father always apologizes to my wife and I have
13:04
Speaker 1: to too, but he basically says, I apologize, I gave
13:07
Speaker 1: your husband, the startup bug, and you know, I know
13:11
Speaker 1: a lot of the folks that you've interviewed before, and
13:13
Speaker 1: you know, there's a certain DNA to it. Just like
13:15
Speaker 1: I could never work in say, pediatric oncology, just because
13:19
Speaker 1: it would destroy me emotionally to work with kids that
13:22
Speaker 1: have those issues. It takes a very special person to
13:24
Speaker 1: do it. You know, the startup world and going out
13:27
Speaker 1: and taking big risks is not for everybody. You know,
13:31
Speaker 1: It's effectively one of those things like you have to
13:33
Speaker 1: be tough as nails and you have to have the
13:36
Speaker 1: SAMD because I can tell you like there are days
13:38
Speaker 1: where you are elated with everything going on. No one
13:42
Speaker 1: can touch you, You've got your Superman cape on. But
13:45
Speaker 1: you know for every one of those, there's ten where
13:47
Speaker 1: you're just like, I'm getting destroyed. My life is about
13:50
Speaker 1: to fall apart. I'm you know, financially about to be ruined.
13:54
Speaker 1: And and that is a very real roller coaster that
13:56
Speaker 1: you can talk to almost any entrepreneur about. It exists.
13:59
Speaker 1: It's real. It takes a lot of sand, but with
14:01
Speaker 1: that sand, you build a lot of character. And fortunately
14:05
Speaker 1: I kind of grew up with you know, like I said,
14:07
Speaker 1: two brothers and effectively, you know, growing up in that
14:12
Speaker 1: environment and being constantly challenged, I think was something that
14:15
Speaker 1: only you know through gasoline on that fire to go
14:18
Speaker 1: out and take every challenge and try to and try
14:21
Speaker 1: to overcome it.
14:22
Speaker 2: For sure. So you have that really nurturing entrepreneurial environment
14:27
Speaker 2: growing up, and where are you off to college?
14:31
Speaker 1: So I actually ended up going to University of Oregon
14:34
Speaker 1: for a short stint. I wanted to play football. That
14:36
Speaker 1: was in ninety four when they went to the Rose Bowl.
14:40
Speaker 1: They did go to the Rose Bowl, and chances for
14:42
Speaker 1: playing football changed a little bit, and I had a
14:44
Speaker 1: couple of people that knew that I got that got injured,
14:46
Speaker 1: and so I focused. I changed my focus. I said,
14:49
Speaker 1: you know, I wanted to go focus on education. So
14:51
Speaker 1: I transferred down to University of San Diego, which is
14:54
Speaker 1: a small private school down here where I live now
14:57
Speaker 1: in San Diego. It was very different than kind of
15:00
Speaker 1: the University of Oregon, where you had four hundred people
15:02
Speaker 1: in a class.
15:02
Speaker 3: This was very different. You had twenty five people per class.
15:05
Speaker 1: So I hate to say it was an automatic compliance
15:09
Speaker 1: because if you weren't there, there was a seat missing.
15:11
Speaker 1: It was very visible. So it kind of forced you
15:14
Speaker 1: to to be in class. And don't get me wrong,
15:16
Speaker 1: I had a great time and when I was at university,
15:19
Speaker 1: but really like it was one of those places where
15:22
Speaker 1: I just thrived because you had full access to the professors.
15:26
Speaker 1: You weren't being you know, you didn't have teachers assistants
15:28
Speaker 1: like you could literally go in and get time with
15:31
Speaker 1: you know, some of these thought leaders. At the time,
15:34
Speaker 1: we had some communications teachers that were very much on
15:38
Speaker 1: the cutting edge of you know, what was about to
15:40
Speaker 1: become the Internet, and so, you know, University of San
15:43
Speaker 1: Diego was just one of these great places where at
15:45
Speaker 1: a great opportunity to learn, thrive, network with some really
15:50
Speaker 1: really good people. And then you know, I'm still very
15:53
Speaker 1: close with a lot of my with a lot of
15:55
Speaker 1: the guys that I went to school with. Some are
15:57
Speaker 1: hugely successful and it's just been and you know, it's
16:00
Speaker 1: been a great ride.
16:01
Speaker 2: Since you said communications classes, was that your major?
16:04
Speaker 3: I had too.
16:04
Speaker 1: I majored in finance and mass media communication, So I
16:08
Speaker 1: was I was really interested at me the time. This
16:10
Speaker 1: was pre Amazon and this was pre internet, but you know,
16:13
Speaker 1: the web, the Web was just about to start kicking off.
16:16
Speaker 1: We were starting to see businesses starting to be built.
16:19
Speaker 1: The idea that you know, you could go out and
16:21
Speaker 1: actually broadcast a message over the internet access people were
16:24
Speaker 1: just hyper compelling. And I had some interesting professors in
16:27
Speaker 1: that space that were, you know, really on the edge
16:30
Speaker 1: of it, saying this is going to be the next,
16:31
Speaker 1: you know, the next thing, and this is where things
16:33
Speaker 1: are going to go. And so you know, kind of
16:35
Speaker 1: being in that and seeing these things grow. You know,
16:38
Speaker 1: it wasn't like business. Business had been there for a
16:40
Speaker 1: long time. Don't get me wrong. Business changes, but to
16:43
Speaker 1: see this medium of the Internet just blowing up right
16:45
Speaker 1: in front of your eyes and seeing businesses literally being
16:48
Speaker 1: born out of it, it was just such an exciting
16:50
Speaker 1: time to kind of be at university because you know,
16:53
Speaker 1: the traditional vehicle was being completely turned on its head
16:56
Speaker 1: and how you access customers and how you communicated messages
16:59
Speaker 1: and how you advertise. You know, it was it was
17:01
Speaker 1: literally the tip of the icebert as to what was
17:04
Speaker 1: about to break. And you know, come two thousand and
17:06
Speaker 1: two thousand and one, I mean, my, how the world
17:09
Speaker 1: has changed, you know, with the onset of you know,
17:11
Speaker 1: the iPhones and everything, and it's just you know, it's
17:14
Speaker 1: a whole new economy now. And I can tell you
17:16
Speaker 1: what's interesting about that is, you know three you know,
17:20
Speaker 1: call it six months ago, we were getting just tons
17:24
Speaker 1: of push from all of these people, investors and everything
17:26
Speaker 1: go to retail, go to retail, and we really had
17:29
Speaker 1: maintained a very very strong direct consumer channel. And that
17:33
Speaker 1: vehicle that I'm talking about, that that that Internet, that spark,
17:37
Speaker 1: you know, if you look right now, that that direct
17:39
Speaker 1: consumer channel that was developed, you know, during those periods
17:42
Speaker 1: of time is literally saving businesses right now.
17:45
Speaker 2: Yeah, I mean, I would argue that some of the
17:47
Speaker 2: top brands and wellness right now are completely direct to consumer.
17:51
Speaker 2: I mean, if you think especially in the therapy space.
17:54
Speaker 2: I mean, when I think about the tools that I have,
17:57
Speaker 2: thankfully at this time inside of my home, so many
18:00
Speaker 2: of them are predominantly direct to consumer businesses, my power
18:04
Speaker 2: not I have a faarra gun, I have thankfully Norma
18:07
Speaker 2: tech boots, and all of these things are things that
18:09
Speaker 2: people go to the Internet to buy, yep.
18:12
Speaker 1: And And it's really interesting and I just think, you know, look,
18:16
Speaker 1: this pandemic is it's a crazy thing. It's like nothing
18:18
Speaker 1: we've ever seen. And you know, I was talking to
18:20
Speaker 1: my wife about it the other night, She's like, have
18:22
Speaker 1: you ever experienced anything like this? And I said, you know,
18:24
Speaker 1: the only time I've ever experienced something quite like this
18:27
Speaker 1: was you know, my house was five miles away from
18:29
Speaker 1: the epicenter of the quake of eighty nine and I
18:31
Speaker 1: was very young then, but our house got shaken off
18:34
Speaker 1: the foundation and we were all kind of like, you know,
18:36
Speaker 1: power was out and a lot of people had died
18:38
Speaker 1: up in San Francisco. But that's the closest I've ever
18:42
Speaker 1: felt to this. But what's interesting is then you still
18:44
Speaker 1: had to go to stores, and there wasn't a fear
18:46
Speaker 1: of going to stores. It was just that utilities were down.
18:49
Speaker 1: You know, this whole thing has really changed the way
18:51
Speaker 1: people are interacting and interfacing with one another, and you know,
18:56
Speaker 1: having to purchase. Yet the demand for things that we
18:59
Speaker 1: need hasn't changed, you know. You know, we still have bodies,
19:02
Speaker 1: we still have to move and you know, all of
19:05
Speaker 1: these things are happening and and and but the ability
19:08
Speaker 1: to actually move around society during this time has become
19:11
Speaker 1: increasingly hard, in fact illegal in some places. And so
19:15
Speaker 1: being able to take a step back and pivot and
19:17
Speaker 1: continue to be able to service you know, customers, customer demand, uh,
19:21
Speaker 1: and continue to message with stuff that's very important. I mean,
19:25
Speaker 1: it's just such an incredibly powerful channel. And and and
19:28
Speaker 1: I don't want to you know, mitigate you know what
19:30
Speaker 1: retail is. I think, you know, in a very healthy economy,
19:34
Speaker 1: there's always going to need to be a healthy mix
19:36
Speaker 1: and distribution. But I can tell you that the Internet
19:39
Speaker 1: is certainly right now a massive savior and crutch for
19:43
Speaker 1: a lot of businesses, which you know, you can never
19:45
Speaker 1: deny that power. It's it's it's it's going to become
19:47
Speaker 1: hyper important. I think what we're seeing now is going
19:50
Speaker 1: to make it even more important as we move forward,
19:52
Speaker 1: and you're going to start seeing an evolution and how
19:54
Speaker 1: consumers interact with brands, how consumers interact with one another,
19:58
Speaker 1: and how they're how they're digesting content and you know,
20:01
Speaker 1: learning about their journey and taking that content and educating
20:04
Speaker 1: themselves and growing and evolving. It really is kind of
20:07
Speaker 1: a as scary and weird as this time is, it's
20:10
Speaker 1: actually a very exciting time for business because we're going
20:12
Speaker 1: to see another evolution of how of really how we
20:15
Speaker 1: interact with consumers, brands and just people in general. I mean,
20:18
Speaker 1: look at you know, zoom. It's just it's just, you know,
20:22
Speaker 1: the way the world works is is we're we're going
20:25
Speaker 1: to see a pretty big pivot right now.
20:26
Speaker 2: Okay, So you graduate college and you have all this
20:29
Speaker 2: helpful knowledge and a great foundation from your home. Your
20:32
Speaker 2: dad is probably amped because you are just as young, excited,
20:37
Speaker 2: soon to be maybe entrepreneur. Is that how it goes?
20:41
Speaker 3: Kind of? I mean, we ended up leaving.
20:44
Speaker 1: I ended up going from you know, San Diego, I
20:47
Speaker 1: actually moved out to I had a real interesting path
20:50
Speaker 1: that I wanted to follow. I wanted to go learn
20:52
Speaker 1: what made markets, and then I wanted to go learn
20:54
Speaker 1: how to build businesses. And so I kind of created
20:57
Speaker 1: this structure in my head, Okay, I want to go
20:58
Speaker 1: be an analysts on Wall Street. So right out of college,
21:01
Speaker 1: you know, before college, I took an internship with a
21:03
Speaker 1: group called Cana Fitzgerald, which was in you know, based
21:07
Speaker 1: in Connecticut and then also in the World Trade Centers.
21:09
Speaker 1: And so I had taken an internship there to become
21:11
Speaker 1: an analyst and worked eighteen hour days working you know,
21:14
Speaker 1: supporting these big market makers and guys and learned learned
21:17
Speaker 1: how to like look at businesses and analyze businesses and
21:20
Speaker 1: you know, really support you know, some of these massive
21:22
Speaker 1: monetary shifts of capital, and you know, was there and
21:27
Speaker 1: ended up leaving six months before the towers fell and
21:31
Speaker 1: moved back to the east coast of or the sart
21:33
Speaker 1: of the West coast over the Silicon Valley as it
21:36
Speaker 1: was booming, and ended up moving back to UH to California,
21:41
Speaker 1: and then took a job with a law firm was
21:44
Speaker 1: gonna was going to go after my law degree called
21:46
Speaker 1: Wilsonson Scenia Good Richard Rozzotti, which is w S g R.
21:49
Speaker 1: And they were kind of the predominant corporate law firm
21:53
Speaker 1: in in California, and so everyone from Yahoo to Apple
21:56
Speaker 1: and everyone was basically building their businesses, getting their corporations
21:59
Speaker 1: started through there, doing their financings through Wilson, and so
22:02
Speaker 1: it was a really great place, like you know, right
22:05
Speaker 1: in early two thousands to kind of be in the
22:07
Speaker 1: middle of all that and see all these financings happening
22:09
Speaker 1: and seeing all these big businesses starting to grow, and
22:11
Speaker 1: it's just massive infusion of capital and excitement around technology,
22:16
Speaker 1: and so seeing that and then learning how to build
22:19
Speaker 1: those businesses. And so I started working there and then Obviously,
22:22
Speaker 1: my dad and his buddies were like, oh, you're going
22:25
Speaker 1: to become an attorney. You know, one of those guys
22:27
Speaker 1: is going to take all our money and be a shark.
22:29
Speaker 1: And so got a lot of prodding from them not
22:31
Speaker 1: to become an attorney, and then you know, left there
22:34
Speaker 1: and then started a company with my father called Persera Networks,
22:37
Speaker 1: which is a networking company where we focused on layer
22:40
Speaker 1: seven switching, which if you know anything about networking, it's
22:43
Speaker 1: about getting into the layers of the data and being
22:45
Speaker 1: able to manage those flows to create efficiencies for information
22:50
Speaker 1: traveling over Ethernet or any of the data transfer paths.
22:57
Speaker 1: And it was a lot to do with creating a
22:59
Speaker 1: fishing is for now what is all the streaming and
23:02
Speaker 1: all of that, all of that technology. So we started
23:05
Speaker 1: that company, and now I was standing next to my
23:07
Speaker 1: dad in a startup and you know, getting to watch
23:10
Speaker 1: him kind of build this thing and be the CEO
23:12
Speaker 1: and and kind of be there and watch the highs
23:14
Speaker 1: and watch the lows, and you know, really kind of
23:17
Speaker 1: getting a sense of Okay, this is the path I'm
23:19
Speaker 1: going to go, knowing full well that you know it's there.
23:23
Speaker 1: There's days where you're driving the Ferrari and it's it's
23:26
Speaker 1: it's it's moving one hundred and ten miles an hour.
23:28
Speaker 1: And then there's days where you know that same vehicle
23:31
Speaker 1: is going over speed bumps and you don't think you're
23:33
Speaker 1: going to survive it, and you know, it's it's it's
23:36
Speaker 1: To say that I kind of grew up in it
23:38
Speaker 1: and was put on that path is kind of an understatement.
23:41
Speaker 3: There was no choice for me. This is where I
23:42
Speaker 3: was going.
23:43
Speaker 1: And you know, my dad again, I would say there's
23:46
Speaker 1: days my dad's proud, but there's more days where you know,
23:49
Speaker 1: I call him and there's you know, where the business
23:52
Speaker 1: is doing amazingly well now, but there's days where I
23:54
Speaker 1: call him and to say, man, this is this is
23:56
Speaker 1: really frustrating, what's going on. And you know, my dad's
23:59
Speaker 1: more than just my five He's a mentor to me.
24:02
Speaker 1: I respect him all my life. But he's been through
24:05
Speaker 1: a lot and and so you know, always using him
24:07
Speaker 1: as a sounding board, and there's times that was calm
24:09
Speaker 1: and go, man, this is this is a rough day.
24:11
Speaker 1: This is what happened, and he's just like, yeah, I
24:14
Speaker 1: can tell you the day that happened to me. And
24:15
Speaker 1: so It's kind of fun because there's days where it's
24:18
Speaker 1: just like, you know, you feel like you're completely defeated,
24:20
Speaker 1: and then I can I can have that conversation with
24:23
Speaker 1: my with my father and he's like, yeah, I've walked
24:25
Speaker 1: those steps, and so it almost feels like it's more
24:27
Speaker 1: of a you know, a way of bringing he and
24:30
Speaker 1: I closer together, and it's I get to experience a
24:33
Speaker 1: little bit of what he experienced. I'll never experience everything,
24:36
Speaker 1: you know, thank god. I mean, he served two tours
24:38
Speaker 1: in Vietnam, and I'm happy I've never had to do that.
24:41
Speaker 1: But you know, what he has seen in his life
24:43
Speaker 1: has been something that you know, most people have had
24:45
Speaker 1: not had the scene, and he's come out on the
24:46
Speaker 1: other side very successful.
24:48
Speaker 3: And so I try to I.
24:49
Speaker 1: Try to walk that path as much as I can.
24:51
Speaker 1: You know, we always we always fall off every once
24:54
Speaker 1: in a while, but to stand yourself back up and
24:56
Speaker 1: start walking in those steps again is always kind of like,
24:59
Speaker 1: you know, that's it's always Kinnordy.
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Speaker 2: fifteen percent off your order today. That's awesome, though. I mean,
26:45
Speaker 2: I hear you talking about your dad and I think
26:46
Speaker 2: about the relationship that I have with mine, and unlike you,
26:50
Speaker 2: I didn't grow up thinking I am totally going to
26:53
Speaker 2: be my own boss one day and I'm going to
26:55
Speaker 2: be able to make great money doing it on my
26:58
Speaker 2: own and no one's gonna tell me to be the
27:00
Speaker 2: desk at a certain time. And now that that is
27:03
Speaker 2: what I'm doing, it takes a lot of diligence and
27:06
Speaker 2: a lot of focus and a lot of you know,
27:09
Speaker 2: picking yourself up, as you said, day after day. But
27:12
Speaker 2: at the end of the day, I feel, just like you,
27:14
Speaker 2: so blessed to have a sounding board or someone that
27:18
Speaker 2: knows how I feel, especially you know, my father building
27:22
Speaker 2: businesses himself. They're definitely those those hard days and those
27:26
Speaker 2: speed bumps, and we're lucky to have someone that understands
27:29
Speaker 2: what it is like to go through that stuff always.
27:32
Speaker 1: And you know, the funny part is is when you
27:34
Speaker 1: say I never wanted to be my own boss, and
27:36
Speaker 1: to this day, titles don't mean anything to me. It's
27:39
Speaker 1: they never have to me, it's always been the challenge,
27:42
Speaker 1: and it's always like what are you trying to do today?
27:44
Speaker 1: Like what are you trying to do to solve? And
27:46
Speaker 1: I'll be honest, when things are going good, that's probably
27:48
Speaker 1: when I met my worst. That's probably where I'm the
27:51
Speaker 1: least effective. I thrive in pressure, as much as I
27:56
Speaker 1: hate it. I thrive in pressure, and that's where my
27:58
Speaker 1: best work comes from. So to me, running the business
28:01
Speaker 1: has never really been about being my own boss. It
28:04
Speaker 1: really is about solving a problem and challenge. And you know,
28:07
Speaker 1: to me, like even with this with the pandemic coming on,
28:10
Speaker 1: like my biggest concern and my biggest thing is I
28:12
Speaker 1: want to make sure the business is going because I
28:14
Speaker 1: have a family that's outside of my family that I
28:16
Speaker 1: spend twelve sixteen hours a day with, and those are
28:19
Speaker 1: my employees. And like you know, like anyone that just
28:22
Speaker 1: says employees are expendable, I just that doesn't make sense
28:25
Speaker 1: to me. It never has because these are people that
28:27
Speaker 1: you spend a majority of your life with over years
28:31
Speaker 1: and years, and so those people become family. And so
28:34
Speaker 1: to me, it's one of those things like work has
28:35
Speaker 1: never really been work. It's it's it's it's it's a challenge.
28:39
Speaker 1: It's you've got things that you are responsible for. You're
28:42
Speaker 1: responsible for your employees and making sure they're taken care
28:44
Speaker 1: of and making sure that they're growing and not just
28:47
Speaker 1: becoming a cog in the wheel. You want them to
28:49
Speaker 1: eventually become a wheel at some point. And so, you know,
28:51
Speaker 1: creating that type of culture internally, you know, and then
28:55
Speaker 1: watching people you know blossom and bloom. I mean, there's
28:58
Speaker 1: a lot of payoff in that that's way more valuable
29:00
Speaker 1: than money. Like I've got, you know, two or three
29:03
Speaker 1: guys that you don't look I'll be honest, Like, I've
29:05
Speaker 1: got a couple of people that work for me that
29:07
Speaker 1: you know, they don't have college degrees, but I can
29:10
Speaker 1: tell you I would choose them over someone with a
29:13
Speaker 1: high level degree any day of the week because you know,
29:16
Speaker 1: they've worked so hard. They are consummate grinders and you know,
29:21
Speaker 1: the elbow grease, the quality of the elbow grease is
29:24
Speaker 1: like nothing you've ever seen. And you know, when you
29:27
Speaker 1: go through challenges with people that are so looking forward
29:31
Speaker 1: to learning and they become a part of it. That
29:33
Speaker 1: family becomes I hate for lack of a better way
29:36
Speaker 1: of saying, becomes very sticky, and and the bonds become
29:39
Speaker 1: very tight, and everyone becomes so much more aligned as
29:42
Speaker 1: to your end goal, no matter what that end goal is,
29:44
Speaker 1: if it's building up, you know, an advertising business, or
29:47
Speaker 1: if it's solving a medical problem like we're trying to solve.
29:50
Speaker 1: You know, when you've got a team that's marching together
29:53
Speaker 1: and really focused on the same goal and they're all
29:56
Speaker 1: aligned on if I do this, it means I I
30:00
Speaker 1: help build the value of the company, but I'm also
30:02
Speaker 1: building the value in myself, my resume, my experience, and
30:06
Speaker 1: like they're growing with the company. All of a sudden,
30:09
Speaker 1: you've got this living, breathing thing that's more than just evaluation, right,
30:12
Speaker 1: It's more than just an end goal and end result.
30:15
Speaker 1: That's really kind of what we strive for within our organization.
30:19
Speaker 1: You know, it's also a limiting factor within our organization
30:21
Speaker 1: because you know, you can't have that relationship with everyone.
30:23
Speaker 1: So we're we're slow to bring on headcount with our
30:27
Speaker 1: company because we want everyone to be part of the
30:29
Speaker 1: same culture, and then we want them to be aligned
30:32
Speaker 1: with who we are and what we value, and really
30:35
Speaker 1: what we value is we value people, and we value
30:38
Speaker 1: people in their families. You know, if you ever meet
30:40
Speaker 1: our team and the people associated with us, it's just
30:42
Speaker 1: one of those things like you can feel it.
30:44
Speaker 3: You know.
30:45
Speaker 1: Don't get me wrong, we have hard days, but at
30:47
Speaker 1: the end of the day, when you've got that why
30:50
Speaker 1: why are we doing what we're doing, it makes those
30:52
Speaker 1: days significantly easier and it doesn't feel like work because
30:55
Speaker 1: we're all we're all commonly focused on one goal, which
30:58
Speaker 1: is trying to help those that you know can't get
31:01
Speaker 1: that help for sure.
31:02
Speaker 2: And there's quite a time between when you're working with
31:06
Speaker 2: your dad and talking all things data and when powered
31:09
Speaker 2: dot becomes the first FDA cleared app based electric muscle
31:12
Speaker 2: stimulator in twenty fifteen. So talk to me about how
31:15
Speaker 2: you got to power dot.
31:18
Speaker 1: So how we got to power dot was you know,
31:19
Speaker 1: when we I was working at a company that played
31:22
Speaker 1: in the space, we'd identified this core issue of you know,
31:25
Speaker 1: there's a lot of problems with neuromuscular stimulation. You have
31:28
Speaker 1: to go to a physician, they have to ask you
31:30
Speaker 1: a series of questions. The thing isn't very portable, it's
31:33
Speaker 1: not very user friendly and so really the genesis of
31:36
Speaker 1: this was like, if we could completely rethink the way
31:39
Speaker 1: that this particular therapy is administered, how would we do that?
31:42
Speaker 1: And so we did that and we'd you know, we'd
31:45
Speaker 1: found a gentleman who is now my CTO named Alexi
31:49
Speaker 1: Peirsrev and Alexi is is is a one of a
31:51
Speaker 1: kind guy. His father was actually the gentleman that created
31:55
Speaker 1: Russian STEM for the Russian Olympic team back in the
31:59
Speaker 1: seventies and eighties, built of the hardware, and Alexi was
32:02
Speaker 1: this like brilliant firmware software programmer out of Singapore. It
32:05
Speaker 1: was basically building all the back ends for every major bank.
32:08
Speaker 1: And so you take Alex's pedigree and you take his
32:11
Speaker 1: dad's hardware pedigree, and basically what you've got is you've
32:14
Speaker 1: got the lineage that basically was the start of neuromuscular
32:20
Speaker 1: stimulation back in the seventies and eighties, and then you've
32:23
Speaker 1: got Alex that refreshed it and made it better and
32:25
Speaker 1: smarter through firmware. And so i'd identified Alexi. We had
32:29
Speaker 1: talked and I said, look, here's what we'd like to do.
32:31
Speaker 1: We'd like to, you know, pull something together like this
32:33
Speaker 1: and so Alex had had basically built out a product
32:37
Speaker 1: that is now powered up, and so I had left
32:41
Speaker 1: the other company and effectively reached out to Lexi. I said,
32:44
Speaker 1: let's go out and are you willing to take a
32:46
Speaker 1: shot on this and do it? And he said, alexis
32:50
Speaker 1: very much an engineer and but you know, a good
32:52
Speaker 1: business mind. And so we partnered up before Product Land
32:56
Speaker 1: of the United States. We were in revenue. The other
32:58
Speaker 1: company that I was at previous had, you know, tried
33:01
Speaker 1: to slow us down and you know, came came after us,
33:05
Speaker 1: and there was some litigation that we had to deal with.
33:07
Speaker 1: So imagine being a company that had raised a million
33:10
Speaker 1: dollars and you know you're now being chased by a
33:13
Speaker 1: company that has about three billion dollars. So we had
33:16
Speaker 1: to deal with you know, them trying to slow us
33:18
Speaker 1: down and pull us back. And so we got through that,
33:20
Speaker 1: and you know, where most people basically said there's no
33:23
Speaker 1: chance you're not going to get through it, we ended
33:26
Speaker 1: up getting through it, and we actually came out the
33:28
Speaker 1: other side in very very good shape and we've been
33:30
Speaker 1: growing and thriving ever since. So again that's another one
33:34
Speaker 1: of those things where you know, you're a founder or
33:37
Speaker 1: or an entrepreneur, you know, those are those moments where
33:41
Speaker 1: you know you don't think they're going to come, but
33:43
Speaker 1: they come, and they come all the time. And you know,
33:47
Speaker 1: if anyone out there and and it's listening to you, now,
33:50
Speaker 1: if you're going to start a business, expect it. Know
33:52
Speaker 1: that it's going to come. But know that you know
33:55
Speaker 1: that is going to be a lesson for you, and
33:57
Speaker 1: you can get through it. You will solve the problem.
34:00
Speaker 1: It is going to be painful, you will probably get
34:02
Speaker 1: some gray hairs from it. But these are the types
34:04
Speaker 1: of things that make you savvy and make you smarter,
34:07
Speaker 1: and if you come out on the other side, you
34:08
Speaker 1: come out stronger and more aware of what's going to come.
34:11
Speaker 3: And these days.
34:11
Speaker 1: I used to be one of those things where something
34:13
Speaker 1: would get thrown at me and I would just get super,
34:15
Speaker 1: super frustrated. Now I look at it and go, yeah,
34:18
Speaker 1: we'll get through it. And you know it's going to
34:20
Speaker 1: be a challenge, but we're going to get through it
34:22
Speaker 1: because we've gotten through bigger things before, and we've gotten
34:25
Speaker 1: through harder things before. And if you kind of walk
34:28
Speaker 1: into it with that kind of take any of your
34:32
Speaker 1: previous guests will tell you the exact same thing. It's like,
34:35
Speaker 1: you get to that point where you are standing on
34:37
Speaker 1: the edge and you feel like there is no possible
34:39
Speaker 1: way that you can get out of the situation. Rest
34:42
Speaker 1: assured you can't. And it's just a function of taking
34:44
Speaker 1: a step back, taking a deep breath, realizing that you
34:49
Speaker 1: are still there, you're still breathing. That fact, in and
34:52
Speaker 1: of itself means you're going to be smart enough and
34:54
Speaker 1: you can find a way to get through the problem
34:56
Speaker 1: because there's always going to be a solution. There's always
35:00
Speaker 1: going to be a way for you to navigate it,
35:02
Speaker 1: and it's just a function of that's where you have
35:04
Speaker 1: to really take a step back. And that's where I
35:07
Speaker 1: think the idea of working under pressure, that's look, that's
35:12
Speaker 1: where the sharpest knives get made, that's where the steel
35:15
Speaker 1: gets the strongest. It's when the pressure is the highest,
35:17
Speaker 1: and that's when you're going to learn your most valuable lessons,
35:19
Speaker 1: and we've learned a lot of them.
35:21
Speaker 2: Where would you say that this grit comes from because
35:25
Speaker 2: I think a lot of people, you know, they want
35:29
Speaker 2: a lot of the things that you're talking about. They
35:31
Speaker 2: want to be able to show up when things get hard.
35:34
Speaker 2: But then these situations arise and it's almost as like
35:38
Speaker 2: for some this overwhelming fear takes over. So for you,
35:42
Speaker 2: where would you say that this grit, this sense of ownership,
35:47
Speaker 2: this ability to show up, really comes from.
35:52
Speaker 3: You want.
35:53
Speaker 1: The easy answer to that, it's I grew up with
35:54
Speaker 1: two older brothers. I didn't have a choice, Like you
35:57
Speaker 1: had to fight for.
35:58
Speaker 3: What you got.
35:58
Speaker 1: There was no like if you didn't, you didn't get
36:01
Speaker 1: it right. So it really was more of a you know,
36:05
Speaker 1: more of a survival mechanism. I mean, that's the simple answer.
36:08
Speaker 1: That's not necessarily the whole truth, but you know, that's
36:11
Speaker 1: a big part of the learning. It's it's you know,
36:13
Speaker 1: you don't have a choice.
36:15
Speaker 3: You know.
36:15
Speaker 1: The other piece is I've got a saying of a
36:17
Speaker 1: wife who has dealt with some of the craziest stuff
36:20
Speaker 1: from the world. I mean, she she's senior produced Larry
36:23
Speaker 1: King for fifteen years, you know, has been through some
36:26
Speaker 1: of the biggest craziest news events ever. She now is
36:30
Speaker 1: high up here in feeding America and feeding San Diego
36:32
Speaker 1: and has been spending the last you know, forty you know, well,
36:35
Speaker 1: every twenty four hours a day. She's trying to move
36:37
Speaker 1: food to help people in need. You know, back to
36:40
Speaker 1: why I mean, I look at people like my wife
36:43
Speaker 1: and I go, man, if she can deal with this stuff,
36:46
Speaker 1: the stuff that I'm dealing with is not nearly as
36:49
Speaker 1: consequential like she was dealing with, you know, Hurricane Katrina
36:52
Speaker 1: type stuff and raising money for that and then trying
36:54
Speaker 1: to feed people. It's it's really all a function of perspective.
36:58
Speaker 1: And again it's taking that step back from the cliff
37:00
Speaker 1: and saying, I'm still breathing, I can do this. This
37:04
Speaker 1: is just an obstacle that I need to overcome. How
37:07
Speaker 1: am I going to overcome it? And then rethinking your
37:10
Speaker 1: approach to get around it. And you know, it's hard
37:14
Speaker 1: to kind of fully describe, but that really is kind
37:16
Speaker 1: of the thing. It's like, you know, when when when
37:19
Speaker 1: a like I said earlier, when a problem shows up,
37:22
Speaker 1: that's when I kind of do my best work. Where
37:24
Speaker 1: I do my least, where I do my not best
37:27
Speaker 1: work is when things are going so great and I
37:30
Speaker 1: feel like I don't have to be on edge. So
37:31
Speaker 1: it's kind of like those challenges actually make you better,
37:35
Speaker 1: and they actually make you work harder. And I would
37:38
Speaker 1: say that you know when things are easy, your output, well,
37:42
Speaker 1: my output is probably not going to be as good,
37:44
Speaker 1: it's not going to be as as great. So it's
37:46
Speaker 1: kind of like muscles don't get stronger without stress. You
37:50
Speaker 1: need that stress. You need that that push to make
37:53
Speaker 1: yourself stronger, and if you don't have that, you're going
37:56
Speaker 1: to get solved. And I think that's the way if
37:58
Speaker 1: as I talk to like young entrepreneur guys and that
38:01
Speaker 1: are getting into the thing, I'm like, don't be afraid
38:02
Speaker 1: of it, because each one of those situations is going
38:05
Speaker 1: to make you stronger like a muscle. It's going to
38:07
Speaker 1: make you smarter, it's going to make you more able
38:10
Speaker 1: to deal with that type of situation in the future.
38:12
Speaker 1: And that really is the key. It's looking at your
38:16
Speaker 1: situation and reassessing how you're perceiving it, and if you
38:19
Speaker 1: perceive it as the ability to become stronger, then it
38:23
Speaker 1: changes the way in which you'll deal with that problem.
38:26
Speaker 2: I love that. I had a woman named Natalie Kune
38:29
Speaker 2: on the podcast not all that long ago, and she said,
38:33
Speaker 2: how does a muscle get stronger? You give it something
38:36
Speaker 2: to push up against, and then how does your will
38:38
Speaker 2: get stronger? And the answer is you give it something
38:41
Speaker 2: to push up against. And you know, it's stuff especially
38:44
Speaker 2: that feels so applicable right now to so many of us,
38:47
Speaker 2: Just that perseverance. And as I mentioned the word grit before,
38:51
Speaker 2: it made me think of the book by Angela Duckworth,
38:53
Speaker 2: and I remember that in that book she said something
38:56
Speaker 2: along the lines of when you keep searching for ways
38:58
Speaker 2: to change your situation for the better in that moment,
39:01
Speaker 2: then you stand a chance of finding those ways. But
39:04
Speaker 2: when you stop searching, assuming that these ways cannot be found,
39:08
Speaker 2: then you guarantee that they wont And so for you,
39:12
Speaker 2: it's as though you've you know, you've mastered the act,
39:16
Speaker 2: the art of searching for all the.
39:18
Speaker 1: Ways never never mastered. It's still a challenge, right, so
39:22
Speaker 1: I still continue to try to get stronger, and again
39:24
Speaker 1: there are days where it's just like I'm completely up
39:27
Speaker 1: against the wall. But then again it's perspective, and I
39:29
Speaker 1: think you bring up, you know, something super interesting, and like,
39:32
Speaker 1: you know, I talk to a lot of folks like
39:34
Speaker 1: during this time, and you know, right now is really
39:37
Speaker 1: a time of perspective. You know, this pandemic has really
39:39
Speaker 1: changed the way people are evaluating themselves in the world
39:42
Speaker 1: around them. But if you really take a step back,
39:46
Speaker 1: you know, I can tell you there's people that are hurting,
39:49
Speaker 1: and there's people that don't have food. There are people
39:51
Speaker 1: in terrible, terrible situations, and it's if you can take
39:55
Speaker 1: that perspective and I look, I'd encourage everyone. It's time
39:58
Speaker 1: as a country to come together. And there's a lot
40:00
Speaker 1: of people that need help. You know, we have powered
40:03
Speaker 1: out are actually supporting feeding America and feeding San Diego
40:06
Speaker 1: and making our contribution through that. But you know, locally
40:11
Speaker 1: in your own geography, there's people that are.
40:13
Speaker 3: In need and need that help.
40:15
Speaker 1: And if you think about where we are at and
40:17
Speaker 1: your listeners and where they're at fortunate life, I would
40:19
Speaker 1: wager a lot of them. You know, we've got food
40:22
Speaker 1: still in the refrigerator and we've got the ability to
40:24
Speaker 1: still stand up and be healthy, and we're the fortunate ones.
40:27
Speaker 1: There's a lot of people that don't have that access
40:29
Speaker 1: right now. And so you know, really understanding that and
40:32
Speaker 1: using that as your perspective to be grateful and thankful
40:35
Speaker 1: for what you've got, but then redirecting that gratefulness into
40:38
Speaker 1: action to go help those that don't have that, Because
40:41
Speaker 1: there's a lot of people out there in need right now.
40:43
Speaker 1: And what I'd encourage all your listeners to do and
40:46
Speaker 1: everyone if they can, is, you know, find an organization
40:48
Speaker 1: that's local and find a way to help them contribute,
40:51
Speaker 1: even if it's just you know, even if it's a
40:54
Speaker 1: small business, but you've got a social following, broadcast what
40:57
Speaker 1: those people need and so we can get that word
41:00
Speaker 1: out there, because there's a lot of people that need
41:02
Speaker 1: help in this pandemic and this isn't going to be
41:03
Speaker 1: the only time this ever happens. And if you're allowed
41:06
Speaker 1: to set that up as a culture within your business
41:08
Speaker 1: and your organization, I promise you'll thrive. Because you know,
41:12
Speaker 1: money's great. Money's never been my why, and you know,
41:16
Speaker 1: selling a business and all of that is never my why.
41:18
Speaker 1: My shareholders would kill me for saying that. But the
41:20
Speaker 1: good news is is because it hasn't been my why,
41:23
Speaker 1: we've been able to deliver value, and we've been able
41:25
Speaker 1: to deliver a culture that delivers value, which at the
41:28
Speaker 1: end of the day, will you know, will support my
41:31
Speaker 1: fuciary responsibility to deliver that value, but deliver it in
41:34
Speaker 1: such a way where we're doing good beyond just selling
41:37
Speaker 1: a product. We're doing good with our community and we're
41:40
Speaker 1: doing good with humanity. And that's something I tell my
41:43
Speaker 1: team every single day. It's like, we have to do
41:45
Speaker 1: something good for the folks around us. And you know,
41:49
Speaker 1: I want to continue doing better with my team, but
41:51
Speaker 1: I always want my team to grow so they become
41:54
Speaker 1: not just good workers, but good human beings. And you know,
41:57
Speaker 1: they feel like they're more than just the cog in
42:00
Speaker 1: the wheel. They feel like they're part of something significantly
42:03
Speaker 1: larger than just themselves, and I think that really becomes
42:06
Speaker 1: kind of a driving force. But I would encourage all
42:08
Speaker 1: of your listeners, if you have a chance, or you've
42:10
Speaker 1: got a voice, or you've got something, find a local
42:12
Speaker 1: group that is close to you, that's within your city, state,
42:17
Speaker 1: and find a way to support them, because there's a
42:18
Speaker 1: lot of people in need right now, and you know,
42:21
Speaker 1: if we all kind of come together and just kind
42:22
Speaker 1: of do just a little bit, that little bit will
42:25
Speaker 1: make a huge difference in the overall case.
42:27
Speaker 2: You mentioned a few times now, just your general concern
42:32
Speaker 2: for all of the people that work for your company,
42:34
Speaker 2: and it must have been an interesting learning curve to
42:37
Speaker 2: grow a company and keep this level of concern and
42:40
Speaker 2: compassion for everyone that you're doing business. So offer me
42:44
Speaker 2: up maybe a lesson or two that you have learned
42:47
Speaker 2: as the company has grown, as you have continued to
42:50
Speaker 2: build out your team, because how many people are working
42:53
Speaker 2: at powered out right now?
42:54
Speaker 1: So right now in San Diego, we've got twelve, and
42:58
Speaker 1: we have some other folks that we work with out
43:00
Speaker 1: of Ohio, and then we've got a group in Singapore
43:03
Speaker 1: that's about five. And then we've got another group up
43:05
Speaker 1: in Moscow that are some of our software guys. That's
43:08
Speaker 1: about five or six. So the company is about you know,
43:10
Speaker 1: twenty to twenty five people right now. These folks are
43:12
Speaker 1: like family and you spend a lot of your time
43:15
Speaker 1: with them, why would you not treat them as such?
43:17
Speaker 1: And you know, coming from that point of view, I
43:20
Speaker 1: also come from a big family. My mom was like
43:22
Speaker 1: had pta gal that you know, growing up in the
43:24
Speaker 1: area I grew up in, you know, we had kids
43:27
Speaker 1: that were parts of you know, various gangs and everything,
43:29
Speaker 1: and my mom ended up becoming kind of like the
43:32
Speaker 1: school mom that even these hardened kids that you know
43:35
Speaker 1: came from these bad backgrounds, you know, my mom would
43:38
Speaker 1: walk into their class on their birthday with cupcakes dressed
43:41
Speaker 1: as a clown. And you know these kids that they
43:45
Speaker 1: were just like so aggressive, but my mom became that person,
43:48
Speaker 1: which is like, treat everyone as you want to be treated,
43:51
Speaker 1: and to try to treat everyone with love and treat
43:53
Speaker 1: everyone with gratitude. And you know, some people won't reciprocate that,
43:58
Speaker 1: but who cares. It's it's what you're putting out to
44:00
Speaker 1: the world is going to be what radiates to the
44:03
Speaker 1: people around you and and and that's what's going to
44:05
Speaker 1: influence some of those people. And you hope that just
44:08
Speaker 1: a piece of that, if you know, witnessed or seen
44:11
Speaker 1: you know, is taken by that other person and grows
44:13
Speaker 1: into something or more gratitude in the world. And you know,
44:17
Speaker 1: that's kind of the biggest lesson. It's I try not
44:19
Speaker 1: to treat these things like a business. I try to
44:22
Speaker 1: treat them like a family. Some people would tell you
44:24
Speaker 1: not to do that. I just that's not my DNA.
44:27
Speaker 1: It's it's I. These people are my family, they are
44:30
Speaker 1: my friends, you know, even the folks in logistics that
44:34
Speaker 1: you know, most people wouldn't. You know, it's just one.
44:38
Speaker 3: Of those things.
44:38
Speaker 1: They are family to me and and we treat them
44:41
Speaker 1: as such, and and and and and so far that.
44:43
Speaker 3: That that.
44:46
Speaker 1: That culture has has has paid off in space for myself,
44:51
Speaker 1: the organization, and hopefully that for the people that work
44:53
Speaker 1: for us, they feel like they're part of something bigger than.
44:56
Speaker 3: Just a job.
44:57
Speaker 2: And I think that that kind of attitude and here
45:00
Speaker 2: about that kind of attitude makes people, at least I
45:02
Speaker 2: can speak for myself, want to do business with the
45:05
Speaker 2: company lack powered at I also think something that you
45:08
Speaker 2: said which is interesting is identifying a trait as both
45:12
Speaker 2: a positive, a strength and a weakness. I can really
45:16
Speaker 2: relate to that when it comes to being someone who
45:20
Speaker 2: is a person that shows up, a person that gets
45:22
Speaker 2: easily emotionally invested. I would rather feel hard and work
45:25
Speaker 2: hard and put my whole self into it. And you know,
45:28
Speaker 2: at times you might take a step back and ask yourself,
45:31
Speaker 2: should I have been a little bit more reserved, But
45:33
Speaker 2: at the end of the day, like I would rather
45:35
Speaker 2: be a passionate, emotional, excited person who's all in than
45:39
Speaker 2: someone who is withdrawn or you know, not willing to
45:43
Speaker 2: go for lack of a better designation, falls to the wall.
45:47
Speaker 3: But think about it.
45:48
Speaker 1: You spend eight hours, ten hours, twelve hours, a day.
45:52
Speaker 1: This is your life. You've got to be passionate about
45:55
Speaker 1: those things. And if you're not, I'd say it's probably
45:58
Speaker 1: not the right job for you. And I'm not saying
46:00
Speaker 1: like go create your own career and these things like, yes,
46:03
Speaker 1: you have to have a job, you have to do
46:05
Speaker 1: these things, but you've got to find something you're passionate about,
46:07
Speaker 1: find your why, why am I doing this? What's my purpose?
46:11
Speaker 1: And if you can find something that aligns with your DNA,
46:14
Speaker 1: it's not going to feel like a job. It's going
46:16
Speaker 1: to feel more like a purpose and it's going to
46:18
Speaker 1: be way more fulfilling than just going in and grinding
46:21
Speaker 1: through paperwork every day. You know, and and and you know,
46:25
Speaker 1: in times like these where there's you know, significant amount
46:27
Speaker 1: significant amount of unemployment, you know that's that's a hard
46:30
Speaker 1: statement to make because we're obviously about to see a
46:32
Speaker 1: pretty significant change and you know, realize that, you know,
46:36
Speaker 1: folks are going to be unemployed and they need to
46:38
Speaker 1: know do that. So I think during times like these,
46:40
Speaker 1: you've got to get a little scrappy. But you know,
46:42
Speaker 1: in before all of this started, it was really like,
46:45
Speaker 1: you know, how do you give people purpose? And and again,
46:48
Speaker 1: not just going out and selling a product or selling
46:50
Speaker 1: a service. It's how do you create something special that
46:53
Speaker 1: has that has some real meaning to people and like
46:57
Speaker 1: really delivers you know, some results and and and creates changes.
47:02
Speaker 1: You know, that is really kind of what we try
47:04
Speaker 1: to do and what we're trying to do and we'll
47:07
Speaker 1: continue to try to do. And I and I venture
47:09
Speaker 1: to bet that you know, some of the guys that
47:11
Speaker 1: work for me, you know, my whole thing with them
47:14
Speaker 1: is like, look, I'm doing this with you guys this time.
47:17
Speaker 1: My hope is that you know, you learn enough and
47:19
Speaker 1: you've gotten scrappy enough that next time you're doing this
47:22
Speaker 1: with me and you're going to be leading the charge.
47:24
Speaker 1: And I want to help you do that. And I
47:26
Speaker 1: want to see you find your why and what's your
47:28
Speaker 1: purpose and what's your idea and let's grow that together.
47:31
Speaker 1: And you know that would be my dream coming out
47:33
Speaker 1: of this is you know, when powered out is is
47:37
Speaker 1: built and we've built it, and you know, we find
47:40
Speaker 1: you know, the partners to come in and work with
47:42
Speaker 1: us to to kind of go down the broader strategy
47:44
Speaker 1: whether or not we you know, continue to run it
47:46
Speaker 1: or you know, partner with another group to to kind
47:48
Speaker 1: of to kind of work and continue to build. You know,
47:51
Speaker 1: my my hope would be is that the family that
47:54
Speaker 1: I've built has learned enough that they can grow as
47:57
Speaker 1: individuals and that they can go, you know, follow their passion.
48:01
Speaker 1: And my hope is that I can support them and
48:04
Speaker 1: maybe they they are the guys that are starting the
48:06
Speaker 1: next companies and they're the ones that are making the
48:08
Speaker 1: next moves, and I can just kind of be there
48:10
Speaker 1: and help support them. And and that would be my
48:12
Speaker 1: vision moving forward. And you know, I've said it since
48:16
Speaker 1: I was in high school. What I'd always like to
48:18
Speaker 1: do is I'd like to be involved in lots of
48:19
Speaker 1: projects because I'm a tinker at heart. I like to
48:22
Speaker 1: solve problems and I like to think thirty thousand foot
48:25
Speaker 1: view and be hyper strategic. And so, you know, as
48:29
Speaker 1: strange as it sounds like, building power Dot has kind
48:32
Speaker 1: of been also building the next stage where I've you know,
48:38
Speaker 1: got these great employees that have come in and you know,
48:41
Speaker 1: we've we've we've built a place where they can learn
48:44
Speaker 1: and grow. And my my objective would be is like
48:46
Speaker 1: once they're grown, I want to see them, you know,
48:48
Speaker 1: go out and start their own businesses or do what
48:50
Speaker 1: they want to do and find ways to support them
48:52
Speaker 1: and doing that and you know, create you know, multiple
48:56
Speaker 1: through the one impact we had it powered out. The
48:58
Speaker 1: hope is that we create another five businesses with those
49:01
Speaker 1: people and that those become their businesses and that becomes
49:04
Speaker 1: kind of you know the legacy of the company is
49:07
Speaker 1: that you know, each of these people went on to
49:09
Speaker 1: do their own things after power Dot, to go create
49:11
Speaker 1: something bigger and better.
49:12
Speaker 2: So this begs the next question of what is next
49:15
Speaker 2: for power Not so.
49:17
Speaker 1: Next for power dot is we're focused very much on
49:19
Speaker 1: our medical platform. It's really looking to disrupt the way
49:24
Speaker 1: care and therapy is administered. So while everyone's talking about telemedicine,
49:28
Speaker 1: we're talking about teletherrapy, and so we're really trying to
49:30
Speaker 1: shadow the ceiling in terms of the way people can
49:32
Speaker 1: receive soft fishy therapy both remotely and in clinic. And
49:36
Speaker 1: so our big goal right now is to get that
49:38
Speaker 1: launched this year. We've got the product and some very
49:42
Speaker 1: very large institutions right now and we're going through kind
49:44
Speaker 1: of some of the beta work, but we anticipate having
49:47
Speaker 1: that launched in Q two, Q three, and then you know,
49:50
Speaker 1: being that disruptive player in the space and really trying
49:54
Speaker 1: to show the healthcare system that there's a different way
49:57
Speaker 1: this can work, and there's a more efficient way that
49:59
Speaker 1: can work, and there's a way where we can administer
50:02
Speaker 1: this care to more people at a far lower price.
50:04
Speaker 1: To me, that would be my number one goal this
50:06
Speaker 1: year is to is to really disrupt that system. Not
50:11
Speaker 1: for the financial benefit obviously that comes, but it really
50:14
Speaker 1: is to say, look, there's inefficiencies in the system that
50:17
Speaker 1: we should be fixing. This is the first step to
50:19
Speaker 1: fix it. And our hope is that we become the
50:21
Speaker 1: window to look at how else can we deliver therapy
50:25
Speaker 1: as a service to patients, So we can create efficiencies
50:28
Speaker 1: in the system, and the hope is we can drive
50:30
Speaker 1: down some of these insurance costs and we can drive
50:32
Speaker 1: down some of the waste and the system, which the
50:35
Speaker 1: hope is is that ends up trickling down to the
50:37
Speaker 1: very end user who really needs it. And so that's
50:39
Speaker 1: really what we're focused on as an organization and company.
50:43
Speaker 1: And then after that it's you know, let's go solve
50:46
Speaker 1: another problem to create more efficiencies, to deliver better results
50:49
Speaker 1: for an end user, and to try to reduce waste
50:53
Speaker 1: where waste doesn't need to be and find ways to
50:57
Speaker 1: do that. And that's kind of where my team and myself,
51:00
Speaker 1: that's where we're focused. And you know, I don't know
51:03
Speaker 1: where we'll be after powered Dot, but what I do
51:06
Speaker 1: know is that I've had the good fortune of being
51:10
Speaker 1: able to work with several very talented employees that can
51:14
Speaker 1: do some very very amazing things. And my hope is
51:17
Speaker 1: that powered out has been a place where they've learned,
51:21
Speaker 1: they've become PhDs and their own right through just hard
51:25
Speaker 1: work and learning and problem solving, and that those individuals
51:28
Speaker 1: come on to become the next people that go out
51:31
Speaker 1: and innovate and try to create change and try to
51:34
Speaker 1: create disruption in the marketplace by creating efficiency. And that's
51:38
Speaker 1: my hope, and that's really where I'm focused, and I'm
51:41
Speaker 1: trying to basically nurture each of those employees to go
51:44
Speaker 1: out and do that. And you know, if I can
51:47
Speaker 1: do that, then I will be a happy man.
51:50
Speaker 2: If you had to think about one of the best
51:53
Speaker 2: pieces of advice that you have been offered in your career,
51:59
Speaker 2: what does that question me.
52:00
Speaker 1: You think of in terms of advice, It's just it's
52:02
Speaker 1: get back up You're going to be fine. Are you
52:04
Speaker 1: still breathing? You're going to be fine. Take a look
52:07
Speaker 1: at the challenge, take a step back, put it in perspective.
52:11
Speaker 1: You know, think about people that aren't standing where you're
52:14
Speaker 1: standing and they don't have the opportunity to face that challenge.
52:17
Speaker 1: And if you don't consider yourself lucky for standing in
52:20
Speaker 1: front of that challenge, you're wrong. And if you can
52:22
Speaker 1: change your perspective on that, your your perspective on everything changes.
52:26
Speaker 1: I'm not going to say it's going to be easy,
52:27
Speaker 1: because it's absolutely not. But if you become a fan
52:31
Speaker 1: of the challenge, then that challenge can be used as
52:34
Speaker 1: not not you know, not a win that's holding you back,
52:37
Speaker 1: but you can turn it into a tail wind that
52:39
Speaker 1: drives you forward.
52:40
Speaker 2: I dig that. Okay, we're closing out here. So the
52:42
Speaker 2: final question for you, my friend, when you look back
52:46
Speaker 2: on this time building power at DOT, you talked about
52:50
Speaker 2: dealing with some litigation and some stuff that you know
52:54
Speaker 2: a lot of people would have been hit with and
52:56
Speaker 2: maybe stayed down for the count, but that's not how
52:59
Speaker 2: you approached it. When you think about those hard times
53:01
Speaker 2: building this company, what advice would you offer to yourself
53:06
Speaker 2: now looking back on.
53:07
Speaker 1: It, just keep growing, keep grinding, don't be afraid. You're
53:11
Speaker 1: going to be fine, you know, and that really is it.
53:16
Speaker 1: Are there some things that would do differently? There always is,
53:18
Speaker 1: and you know, looking back, your perspective will always there's
53:22
Speaker 1: always something you're going to do. But what you do
53:25
Speaker 1: is just do it with character, do what you believe
53:29
Speaker 1: is right. And if you just stick to those two
53:31
Speaker 1: things and you do what you know what's good, you
53:34
Speaker 1: know you're going to come out on top. It may
53:35
Speaker 1: not feel like it at the time, but just give
53:38
Speaker 1: it some time and you will get there. And that's
53:40
Speaker 1: kind of, you know, the best advice that I can
53:43
Speaker 1: give you. Just got to keep your nose down and
53:46
Speaker 1: keep moving forward because anytime you stop, you're moving backwards
53:49
Speaker 1: and that's not the direction you want to go.
53:52
Speaker 2: Eric, You're my kind of guy, your family guy. I'm
53:54
Speaker 2: about it. Thank you so much for taking the time
53:58
Speaker 2: to connect with me today. I really appreciate it.
54:00
Speaker 1: Now, I appreciate you having me on and hey, please
54:02
Speaker 1: stay safe while you're out there. We're really thinking about
54:04
Speaker 1: you guys.
54:04
Speaker 2: Thank you so so much. Please take a moment and
54:08
Speaker 2: leave a quick review of the podcast. By clicking the
54:10
Speaker 2: link with the description to this episode. We all face
54:13
Speaker 2: multiple hurdles in life. I want to hear about yours.
54:15
Speaker 2: Reach out to me at Emily at Hurdle dot us.
54:18
Speaker 2: Connect with the show on Instagram and Twitter at Hurdle podcast.
54:22
Speaker 3: Eric.
54:22
Speaker 2: Where can they find you? How do they keep up
54:24
Speaker 2: with power dot How do they get more information? Give
54:27
Speaker 2: me the details?
54:28
Speaker 1: Yeah, you can go to power dot dot com. That's
54:31
Speaker 1: p O W E R D O T dot com.
54:33
Speaker 1: You can also take a look at our medical platform
54:35
Speaker 1: at medical dot power dot dot com and you can
54:38
Speaker 1: find all the information you need there.
54:40
Speaker 2: Amazing. I am at Emily Abodi at Hurdle Podcast. Another
54:45
Speaker 2: hurdle conquered. Catch you guys next time.