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31: Is There a Right Way to Roll Out AI? (Janette Roush & Vimal Vyas)
In this episode of Destination Discourse, we’re digging into one of the biggest questions facing DMOs today: how should you be rolling out AI in your organization? Should you move fast and figure it out as you go, or slow down, build the right guardrails, and then scale?
To explore both sides, Stuart and Adam are joined by two of the smartest minds in the space:
• Jeanette Roush, whose early experimentation with AI helped shape industry conversations and earned her a new leadership role at Brand USA
• Vimal Vyas, who’s taking a more deliberate approach at Visit Raleigh, building AI into his…
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