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Thinking Dumb to Think Better – a conversation with counterintuitive thinker David Carson
Perhaps a better way to move from Thought to Thing?
In this episode of The Independent Minds, host Michael Millward sits down with entrepreneur and author David Carson to explore a counterintuitive idea: sometimes the smartest way to solve a problem is to think dumb.
Drawing on examples from history like Ignaz-Semmelweis, innovative businesses and his own career building design‑led media businesses — and from the mental models behind his book Dummify: How Ridiculous Thinking Can Solve Big Problems — David explains why unconventional, naïve, even “ridiculous” ideas often outperform the…
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