Latest / Healthcare NOW Radio Podcast Network - Discussions on healthcare including technology, innovation, policy, data security, telehealth and more. Visit HealthcareNOWRadio.com
The Healthtech Marketing Show: How AI Aligned Marketing and Sales in Seven Months
How AI Aligned Marketing and Sales in Seven Months If you have ever felt like your marketing and sales teams are speaking two different languages, or that your best customer stories are locked away in someone’s inbox instead of helping close deals, this episode is for you. Host Adam Turinas sat down with Jennifer Lazarz, Director of Marketing at Medical Informatics Corp, the company behind the SickBay Clinical Platform. In just seven months, Jennifer’s team went from siloed content and frustrated salespeople to a three-pronged AI infrastructure that has fundamentally changed how marketing and…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.