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Latest / The Stephan Hogan Podcast

You Know His Videos, Not His Name

James Shotwell, founder of Country Minute, breaks down how songs actually go viral in today’s music industry, what artists and labels are really paying for, and how influencer marketing is shaping country music.

Country Minute is one of the fastest-growing platforms in country music, reaching millions of fans every month through TikTok, Instagram, and short-form content that drives music discovery.

James explains:

◼️How songs go viral on TikTok, Instagram, and streaming platforms

◼️The real role of influencers in music marketing and promotion

◼️How record labels use content to break artists…

The skinny

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