Latest / Freelance Careers with Fexingo: Independent Work, Consulting, and Self-Employment
How Freelancers Use the Two-Bird Strategy to Secure Better Clients
Lucas and Luna discuss the 'Two-Bird Strategy' for independent consultants. This episode explores how offering two distinct service tracks—one immediate, one strategic—helps freelancers avoid race-to-the-bottom pricing while building long-term client relationships. They analyze a specific case of a marketing consultant who doubled her pipeline by splitting her offerings into tactical execution and high-level advisory roles.
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The skinny
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