Is the Yap Challenge Worth It? I Posted Daily for 40 Days

Productive and Paid with Jamila Payne · Aug 6, 2026 · 28m

I have been visible for years. Stages, podcasts, rooms full of my people. Social media has been a different story, and after my marketing assistant transitioned out of the company a year and a half ago, I was barely posting at all.

So I joined Jessi Jean's Yap Challenge. Forty three days, forty of them posting. Eighteen reels and seventeen stories in June, some of which took me three and four hours to make for sixty seconds of video.

In this episode, I am giving you the full report. What the challenge actually taught me, what it cost me in time, what happened to my numbers, and what I would…