Latest / Pretty In Pink Again / Episode 49: From Vogue to The Connecticut Edit: Taste, Trust & Telling Your Own Story with Samantha Yanks

Transcript

Episode 49: From Vogue to The Connecticut Edit: Taste, Trust & Telling Your Own Story with Samantha Yanks · Pretty In Pink Again

• 0:00
  I'm Christina, and I'm t and this is the Pretty and Pink Again podcast.
• 0:03
  Where Motherhood meets Rediscovery.
• 0:16
  Today's guest is somebody whose opinion actually matters.
• 0:19
  She's a seasoned storyteller, worked at Vogue.
• 0:21
  She was a chief editor of Hampton's Magazine, and now she has created the CT edit where she curates the very best finds across Connecticut.
• 0:29
  What we love about Samantha is that when she shares something, it's because she's done the work, she's been around, she's seen the trends come and go.
• 0:36
  And if it's on her platform, you know it's a gem.
• 0:38
  You've spent so many years telling other people's stories.
• 0:41
  So welcome to Pretty and Pink Again, podcast, where today we're gonna hear yours.
• 0:45
  Welcome Samantha.
• 0:45
  Thank you so much for having me.
• 0:47
  Hey, and we have a little friend with us too.
• 0:49
  We're very excited to be here.
• 0:51
  Her most important role today, we dog mom.
• 0:53
  My most important role today is dog mom.
• 0:55
  This is our new 11 week old little Labrador Toby.
• 0:59
  I think we're gonna start making it a requirement that we have a dog in studio with us at all times.
• 1:04
  It's just, it's such a vibe for us.
• 1:06
  We usually, we have Noella.
• 1:08
  She's taken a little break today because they were going at it.
• 1:11
  Noella is a feisty girl.
• 1:12
  The puppy bites and they were having too much fun.
• 1:15
  So she's taken a little break and we have a little cutie in the house.
• 1:18
  We decided to start the morning with a puppy pla date.
• 1:21
  How fitting.
• 1:21
  God.
• 1:22
  A puppy, please.
• 1:23
  So what could be better than that?
• 1:24
  Thank you for coming up to the studio today.
• 1:26
  We're so excited and honored to have you here.
• 1:28
  Thank you so much for having us.
• 1:30
  We're excited to be here.
• 1:31
  Yeah, I am very excited to be here.
• 1:32
  Yeah.
• 1:32
  Toby's my plus one.
• 1:35
  Oh my gosh.
• 1:36
  We're happy to have you.
• 1:37
  We're glad that there was no catastrophe here at the studio this morning.
• 1:41
  It is usually hot mess express at this house until about 9:00 AM and then things quiet down.
• 1:46
  I was just starting to tell Christina about my morning yesterday, just so you can get to know me a little bit more.
• 1:51
  Yeah.
• 1:52
  I love it.
• 1:52
  So give it to me.
• 1:53
  I'll give it to you.
• 1:53
  So I have four kids.
• 1:55
  And I am a disaster, but somehow in motherhood it suits me because I can just roll with like chaos.
• 2:01
  So the mornings have been particularly chaotic lately.
• 2:05
  I have a son that like hops in the shower at seven 15 when the bus comes at seven 30.
• 2:09
  That kind of thing.
• 2:09
  Perfect.
• 2:10
  So I'm backing out of the driveway yesterday.
• 2:12
  Dog runs out of the house.
• 2:13
  We're late, we're this, we're that.
• 2:15
  And my husband parked his truck behind my car because of all the snow, and he just got a new like trailer hitch for the back of the truck.
• 2:23
  And I backed into the trailer hitch at 50 miles an hour and smash the entire back of my car.
• 2:28
  Wow.
• 2:29
  Just like really going for it.
• 2:30
  And the kids were like, oh my God, whatcha doing?
• 2:34
  I'm like, just a day in the life.
• 2:36
  I felt like such idiot.
• 2:37
  So then my son is calling my husband to tattle on me, no less like tattle on me.
• 2:41
  And I'm like, hang up the phone.
• 2:43
  Don't call dad.
• 2:44
  I'll call him later.
• 2:46
  I have to make the story sound much softer than what he was gonna tell him.
• 2:49
  So we're I, so we missed the bus.
• 2:51
  So I drive my kids to school, so I call my neighbor.
• 2:54
  Can you come stay with the girls?
• 2:55
  Yeah.
• 2:55
  Yeah.
• 2:55
  I'll be right there.
• 2:57
  And where we live, like there's like a main road.
• 3:00
  Yeah.
• 3:00
  And in the morning it's very congest congested.
• 3:02
  It's stop, go stop going.
• 3:04
  Even when the light turns green, the cars don't go because of like the cars coming in other direction.
• 3:08
  So the light turns green.
• 3:09
  Everybody started to go.
• 3:10
  Everybody stopped except for me, and I hit the guy in front of him.
• 3:13
  No.
• 3:13
  So now I got into two accident.
• 3:16
  I've never accident front and back accident, two accidents before 9:00 AM and I've never even been in one before.
• 3:21
  Oh, that was the thing.
• 3:22
  So I was like, oh my God.
• 3:24
  So my friend Nicole was next to me and saw the whole thing going on.
• 3:28
  So she rolled down her window and she was like, boys hop in.
• 3:31
  I'll drive you to school.
• 3:33
  Gotta put you outta your misery.
• 3:35
  That put me outta my misery.
• 3:36
  So that went a little smoother.
• 3:38
  That's a good friend.
• 3:39
  Was today smoother for you?
• 3:41
  Today was perfect.
• 3:42
  'cause I called a family meeting and I was like, okay, no cars allowed this.
• 3:47
  We cannot have mornings happen like this any anymore.
• 3:49
  This is why mom was stressed out.
• 3:51
  Okay.
• 3:51
  Not to put it all on you, but go.
• 3:54
  Alright, let's go.
• 3:55
  So this morning was much better.
• 3:56
  You look beautiful and pulled together, both of you, I have to tell you.
• 3:59
  Thank you.
• 3:59
  Thanks.
• 4:00
  It's all facade.
• 4:02
  It always is.
• 4:02
  That's what's going on the inside.
• 4:04
  We are so excited to have you here.
• 4:06
  You have had such a fascinating career arc, Vogue Hamptons Magazine, and now you have the Connecticut edit, which is yours.
• 4:14
  And when you look back, do you feel like you were constantly like reinventing yourself throughout.
• 4:22
  Those journeys.
• 4:24
  So it's really interesting to, I'm turning 50 this weekend and I know I'm pretty, ladies love it.
• 4:32
  This is a gift to myself, to just be here and have a conversation.
• 4:36
  'Cause it's actually my favorite thing to do is just take some time and pause and chat.
• 4:40
  Reflect Yep.
• 4:41
  And reflect and be with other women.
• 4:43
  So I have been thinking a lot as inevitably, I think when you have a milestone birthday Yeah.
• 4:50
  It's a chapter is closing and another one is opening.
• 4:52
  And so this has given me some time to reflect about what my career has looked like.
• 4:58
  And I think there is some sort of narrative that I wasn't wholly aware of at the time.
• 5:04
  This storytelling piece.
• 5:07
  I worked in a hyper corporate environment when I first started my career at Vogue.
• 5:12
  And the connection, the thread that has always.
• 5:16
  Been there, whether it's corporate or it's entrepreneurial, has really been this storytelling piece working with people who it is part of their narrative.
• 5:27
  It is in their DNA to tell stories.
• 5:30
  And really when you look back at Vogue, it, it was called the Fashion Bible, questionable, to some people if it still is today.
• 5:38
  But it was considered the fashion Bible when I was there at the time.
• 5:42
  And then I went to work for Oprah Winfrey after that.
• 5:46
  And there really is no one who has a, is more of a compelling storyteller than Oprah in my opinion.
• 5:52
  And then going into a place where we've launched our own platform.
• 5:57
  Really the connection has been this storytelling piece, trying to connect with people through.
• 6:03
  These types of discussions and whatever the medium is.
• 6:07
  I like podcasts because there's nothing like listening to someone tell their story a hundred percent.
• 6:13
  Love that, or to be able to absorb what's going on.
• 6:15
  Then hearing it in an audible way.
• 6:17
  Sometimes reading can be very cumbersome and pictures don't tell the full story, but sometimes you listen to people's voice and you hear things that.
• 6:27
  That takes storytelling to the next level.
• 6:29
  It's an instant connection because you're hearing somebody's voice and I do think it's hand in hand with magazines because there hasn't really been anything with long form conversations because social media is just snippets.
• 6:42
  So it does take you back to that sort, that long form storytelling and be really being able to not feel constricted by, like any sort of timestamp it feels less rushed.
• 6:54
  It is.
• 6:55
  And I think that's very needed and I think people miss that.
• 6:57
  I think that people are going back to reading and so it's interesting that we're doing this kind of full circle moment.
• 7:03
  Yeah.
• 7:04
  Yeah.
• 7:04
  Even when we look at the Connecticut edit, I'm sure we'll talk about it, but the intention was not.
• 7:09
  Where it has landed today.
• 7:11
  But what I found interesting is it was really started on social media.
• 7:15
  And then it went into the event space because people wanted this human connection.
• 7:20
  And there's been really more of an outcry for long form content.
• 7:24
  So I think it's really interesting because when we started it five years ago, it was really at the height of social.
• 7:32
  It was, people's attention span was, we couldn't go past an Instagram caption.
• 7:37
  And that Instagram caption could not be anywhere near the max had to be.
• 7:41
  So it was, today when we share stories on Instagram, we are at like 350 characters.
• 7:47
  They keep increasing it too.
• 7:49
  They keep increasing it and our community is crying out for more information.
• 7:54
  And we are now revisiting the website component of it and Substack and of course all the other, yeah.
• 8:01
  Which is kind going back to the blog phase again.
• 8:03
  Yeah, completely.
• 8:04
  We're bringing it back completely.
• 8:06
  Yep.
• 8:06
  So it's interesting as someone who's been in the storytelling space my entire career.
• 8:12
  I'm like, this is great.
• 8:13
  'cause I just, I love it can go back to what I do.
• 8:15
  Fast forward and I'm just back to the beginning, which is quite interesting.
• 8:18
  But but yes, this outcry for compelling storytelling has really been interesting when this is really your career.
• 8:27
  So talk to us about the CT edit.
• 8:29
  What exactly is it and how did you start it?
• 8:31
  I'm sorry.
• 8:32
  If you are listening in and you hear a puppy Oh yeah.
• 8:34
  That's hing in the background.
• 8:36
  It is.
• 8:36
  It's not one of us.
• 8:37
  It is not one of the three of us.
• 8:39
  Welcome.
• 8:39
  There is, there's actually a puppy here.
• 8:42
  Okay.
• 8:42
  Just wanna clarify that.
• 8:43
  He is sleeping on my lap or trying to, so the Connecticut edit is a platform that my daughter, who is now 18 and I started about five years ago and we had recently moved to Connecticut from New York City and our home on the East end in Bridge Hampton.
• 9:01
  And when we moved to Connecticut.
• 9:03
  It was for a variety of reasons, but it happened to be during COVID and I think based on the timeline of when we moved, I think a lot of people presumed it was because of COVID.
• 9:13
  It actually had nothing to do with that.
• 9:14
  We had already bought our house.
• 9:16
  We were about to move, we were not about to move full time because of COVID.
• 9:20
  We ended up moving full-time and given the environment that we were in, there was such a lack of the ability to A, leave your home.
• 9:31
  And also we found that when we moved there, she was 15 and, I was in my late forties, there was just, there wasn't really content that was resonating to us about the community that we had just moved to.
• 9:45
  And as the world started to open up and restrictions were being lifted, we decided to start an Instagram account that just documented our journey as a mother and daughter living in Connecticut.
• 10:00
  And instead of what I had traditionally done in my career, which is your responsibility and role as an editor in chief, which is to be the authority and give people information about what they presumably want, need, should know based on whatever the platform is.
• 10:20
  We decided to go at the Connecticut edit in a totally different way, which was just a place of discovery.
• 10:25
  So we weren't there to tell you what we thought were the best places.
• 10:30
  We were really there to just discover it through our lens.
• 10:33
  And it started that way and over time has turned into what it is today, which is in a sense an authority, but it has really turned into its own sort of media platform and we share on it.
• 10:48
  The panting has stopped Everybody.
• 10:50
  He has, Toby has fallen asleep.
• 10:53
  Okay.
• 10:54
  So it, it's morphed over time into what it is today.
• 10:57
  But really it started out as a place where Sadie our daughter and I would just share about what it is that we were discovering and loving.
• 11:05
  And I was a real, and still am a believer that you need a mission statement in anything you do.
• 11:11
  I think it's really hard to have any sort of business, even though it wasn't intended to be a business when we first started, you need to have some north star and some filter through which you're sharing.
• 11:21
  And so we decided, we sat down and we certainly had time because we were home and there was just so much time during COVID and we came up with our mission statement, which is to connect, captivate, and celebrate the Connecticut community.
• 11:38
  Through a lens of social consciousness that's really a piece of it that's really important to us.
• 11:44
  And then we had fun with it what's our age demo?
• 11:47
  It was 15 to 50.
• 11:48
  And what's interesting is come this weekend, it now hits it's 50 cap because on the other half of that lens.
• 11:55
  And so we're gonna have it to obviously shift that.
• 11:58
  I'm gonna have to make an addendum to that agreement.
• 12:00
  It's not coming to an end because up the range Yeah, you're gonna have the range.
• 12:04
  But but it really stayed, primarily our target audience is primarily female or it started that way.
• 12:11
  It's actually shifted quite a bit.
• 12:12
  And we definitely have a larger male audience who is really engaged in a way that I find so interesting.
• 12:22
  Like men will say, oh, I like, I heard about this through my wife on the Connecticut edit.
• 12:26
  Yeah.
• 12:26
  And I'm like, you.
• 12:27
  Saw it yourself.
• 12:27
  I know you, like I know you follow us too.
• 12:29
  That's cool.
• 12:30
  So yeah, that's how it started.
• 12:32
  And what's great about it is it's not really finite.
• 12:35
  I'd come from a background where the brands that I had worked for as much as they were evolving and they were growing and they had multiple assets.
• 12:45
  It the brand itself was pretty finite.
• 12:47
  The Vogue brand was pretty finite.
• 12:48
  The Oprah brand was pretty finite.
• 12:50
  I had been the editor in chief of Hamptons, which was pretty finite because of geographics or whatever it was.
• 12:56
  The Connecticut edit's really fun because it's just completely limitless.
• 12:59
  I wake up one day and decide that we want to cover Litchfield County that we hadn't before.
• 13:05
  Because we were primarily focused on Fairfield County.
• 13:08
  There you go.
• 13:08
  Yeah.
• 13:09
  And so I just get in my car, I go to my family's house in Kent, and all of a sudden we're covering Litchfield County.
• 13:14
  So it's nice because it's just this living, breathing.
• 13:19
  Entity and we get to, just have fun with it.
• 13:22
  Love it.
• 13:22
  So it sounds like you started off by just reporting and sharing the places that you were at, but people suddenly craved your opinion.
• 13:30
  It seems that Yeah.
• 13:30
  It like a hub.
• 13:31
  It, to me, it reminds me of a hub where you can go for information, and it, yes, it is from your point of view, but it feels community-based, yeah.
• 13:40
  Yeah.
• 13:40
  The goal is really to create a community.
• 13:43
  I think that there are many outlets where you can get information.
• 13:48
  I don't think that anyone in 2026, no matter where you live, would claim that there's lack of information.
• 13:56
  Yeah.
• 13:56
  Transparency is one thing.
• 13:58
  We, we don't need to unpack that.
• 14:00
  I don't think there is a lack of information that's coming at people.
• 14:03
  Arguably, sometimes I think there's too much.
• 14:05
  There's too much.
• 14:05
  Which is why you are a trusted voice because they know that they can go to your page and that they're gonna get, the Samantha Yanks stamp of approval.
• 14:13
  This place is human A connection.
• 14:15
  How do you know when there's a story there?
• 14:17
  First of all, that's really flattering.
• 14:19
  And when I worked at when I worked at Oprah, we started the O list, and I remember thinking about that.
• 14:28
  What is it the most iconic thing that had lived before?
• 14:32
  That was the Good Housekeeping seal of approval.
• 14:34
  And when we worked with Oprah on creating the O list, it was, what is it that resonated with her?
• 14:42
  And what worked was that was really powerful.
• 14:45
  It really transformed people's businesses.
• 14:47
  We worked with her.
• 14:48
  We scoured the market.
• 14:49
  We found items, whatever it was, they were food products, beauty products, books, clothing, anything under the sun.
• 14:58
  And we would put all of this in front of her and it was magical to see what spoke to her.
• 15:05
  And when those products did, and we shared them, or she shared them with the universe, it would transform people's businesses.
• 15:14
  And that stuck with me to this day.
• 15:17
  It gives me chills when I think back.
• 15:21
  W how people's lives were transformed by that.
• 15:25
  And the way that stuck with me, if we can do a tiny piece of that with the Connecticut edit, that is, we were talking before about North Stars, that is my North star, right?
• 15:35
  To be able to share about local businesses, founders, creators, what they're doing for our Connecticut community, share that with on our platform and see the way that transforms not only their business, but the opportunity that it gives people to be exposed to things that they weren't before.
• 15:59
  I hope that we can be the platform for that.
• 16:02
  How we decide what goes on that platform, it will always go back to being an editor.
• 16:08
  For me, that is what I was taught.
• 16:11
  That is what is ingrained in me, is to have.
• 16:15
  Discernment to have experience, to have expertise in the area that we talk about.
• 16:22
  I think you can clearly see there are areas that we're super passionate about that we go deep on, and there are areas that I just won't touch because I don't know enough about them.
• 16:33
  What comes with having a platform like this and I think it's a great conversation, is a responsibility, right?
• 16:40
  I am not here to be an expert.
• 16:43
  We are here really to just share what it is that we love, what resonates with us and what we think as we have continued to build this community, listen to it, engage with it, be present with it, is to understand what our community wants and to live and breathe that with them.
• 17:00
  We are not an authority on the state of Connecticut.
• 17:07
  Well said.
• 17:07
  Also, you're new here.
• 17:08
  Five years in.
• 17:09
  Five years in, so it's very interesting.
• 17:11
  Like a lot of people, like there's that, there's like our mic drop moment, right?
• 17:15
  We are not, I have been coming to the state of Connecticut.
• 17:18
  My family has had, which we just recently sold a house in Kent for 37 years in Litchfield County.
• 17:25
  So I have been coming to the state of Connecticut for many years since I was a child.
• 17:29
  But my husband, our daughter and I, and now our two dogs have only lived in Connecticut for five years.
• 17:36
  I'm a very.
• 17:37
  Like lighthearted person.
• 17:38
  Yes.
• 17:39
  At the end of the day course, people are like, oh my God it's so surprising that you've only lived here for five years.
• 17:43
  I'm like, I'm not claiming otherwise.
• 17:45
  I've only lived here for five years.
• 17:47
  You could like, everything's public.
• 17:49
  When we bought our house yeah.
• 17:50
  We've lived here for five years, so what we're sharing is an edit of what we love.
• 17:56
  Yeah.
• 17:57
  And when that resonates with people, that's great.
• 18:00
  And when it doesn't, that's totally fine too.
• 18:02
  Yeah.
• 18:03
  Have you ever shared something you didn't like?
• 18:05
  Or is this a place for you to share the things you do, like for that same North Star reason that you would never Yeah.
• 18:12
  Question.
• 18:12
  Like how you wanna help businesses?
• 18:13
  Great question.
• 18:13
  But you would never wanna pull one down.
• 18:15
  Never.
• 18:16
  Yes.
• 18:16
  Never.
• 18:17
  It's hard.
• 18:17
  So I think it depends on the time that you grow up, that you grew up with social media.
• 18:22
  Yeah.
• 18:22
  I was a very early adopter of Instagram and Twitter now X and a number of other platforms.
• 18:31
  And what happened when a lot of them launched was there was a piece of it that was super overwhelming but there was also a piece of it that was really positive and exciting.
• 18:44
  And I always take that with me, which is, these are really platforms in my opinion.
• 18:50
  And again, all of this is what I mean, I'm lucky enough to be here today just to give my opinion is.
• 18:56
  That these should be places of positivity for sure.
• 18:58
  A at the end of the day, that's just who I am as a person, right?
• 19:02
  I'm not, I'm just not here to spread negativity.
• 19:05
  I'm here to share what I like and what I love.
• 19:08
  And I think that makes us all better, healthier people.
• 19:11
  But we do not use our platform at all for anything negative to share about what we don't like to give criticism.
• 19:19
  It is really a place where we share what we love and I delete any comments that are negative.
• 19:26
  I've never turned off the comments because that's not I don't think it's the type of community that we've created.
• 19:32
  We don't find a lot of negativity sense, right?
• 19:35
  But if I see a comment that I don't like, or I think just doesn't fit the universe that we're creating, I'll delete it.
• 19:41
  Without without.
• 19:43
  Any reservation?
• 19:44
  No.
• 19:45
  I think it's just a place that we like to share what we're seeing and what we're enjoying and what we're loving.
• 19:50
  And quite frankly, the point of it is because we hope that you do too.
• 19:54
  And if you do, great.
• 19:57
  And I don't think it's our role at all to, to be discerning in a negative way.
• 20:02
  I think there are enough people and enough places, sadly, that do that.
• 20:07
  So I think our role is to be a voice of positivity.
• 20:10
  You're highlighting and de but it doesn't need, it doesn't mean that you need to put a negative spotlight on anything.
• 20:15
  And I think sometimes there is pressure, as anybody with a platform where you're giving your opinion on something people wanna hear, like the truth.
• 20:25
  And it's you're highlighting the truth.
• 20:27
  Yes.
• 20:27
  But you don't need to.
• 20:29
  Wallow in any sort of negativity.
• 20:31
  Yeah.
• 20:31
  And I think that I completely agree with that.
• 20:33
  And I think that when you're building this sort of community, you're the anchor of that community, and that's what you wanna build.
• 20:39
  You wanna build a brand and a community with positivity.
• 20:43
  We're here to support other companies and other brands, and other local businesses, and we're not here to bring any sort of negative light.
• 20:52
  And obviously people could have a bad experience somewhere, but that's not what this place is for, totally.
• 20:57
  And I think the word that you used is perfect.
• 20:59
  I think it's about highlighting, yes.
• 21:01
  Know, highlighted.
• 21:01
  We're not saying this is the best and all be all right, and all be all right.
• 21:06
  It's one that we've, it's a market that we've been to that we love, and we love the way that they have curated the provisions here.
• 21:13
  And we love the experience that you.
• 21:15
  Are going to have here.
• 21:16
  That doesn't mean you're not going to have that at other places.
• 21:20
  And so we try to balance roundups of places that we love and make the content continually interesting and intriguing while sharing what's new, what's next, what's noteworthy?
• 21:34
  The thing about.
• 21:35
  Being an editor historically in my career is, what I do know is that people want to be in the know, right?
• 21:43
  People want to feel that you are a source of exclusive information to them, that they can come to the Connecticut edit and they're going to find out something that's edited through a lens that feels VIP and exclusive to them, but is also really community centric.
• 22:02
  At the end of the day, we are not, I don't love the word gatekeepers, just I feel like it's getting a little abused, but we're the opposite of gatekeepers.
• 22:11
  We're just trying to tell the story through a lens that feels special to us.
• 22:18
  Yeah.
• 22:19
  And it, what has happened with it is that it turns out that's a lens that other people want to, and it's great when you see something that you've created.
• 22:31
  Listen, I'm not gonna compare the Connecticut edit to my daughter and to, to being a mom.
• 22:35
  But it's great when like children, they like, they evolve, right?
• 22:40
  There's something that we are giving to our audience and they are growing with it, with you, right?
• 22:45
  Yeah.
• 22:46
  And that is super special.
• 22:47
  That's really cool.
• 22:48
  And now you have your own Yeah.
• 22:50
  CT edit community.
• 22:51
  Yeah.
• 22:51
  When I think about gatekeeping, I often wonder like why people do it, because sometimes I think there's a lot of fear involved and if I share with somebody, then they're gonna do better than me.
• 23:00
  Or I wanna keep this special just for myself.
• 23:03
  Sometimes I think that's.
• 23:05
  The antidote to not being a part of a community.
• 23:08
  Yeah.
• 23:08
  And I think when you really think about what community is it, you have to share either through you have a mom community, so you're sharing through being a mom or you have an exercise community or just all these different experiences.
• 23:21
  Yeah.
• 23:21
  So you're experiencing all these different businesses and places with your daughter.
• 23:25
  And you've built a community.
• 23:27
  Yeah, in doing so, and I think that those experiences are, you can read about a workout class or you can read about a mom group, or you can read about a landscaper or you can read about dog training.
• 23:42
  And there's nothing, I think seeing it brought to life through someone you trust.
• 23:48
  So hopefully we are a place that is trustworthy to people and they see the experiences that we're having and that connects with them.
• 23:58
  People like to see my morning making a breakfast bowl.
• 24:01
  How I'm doing that with two dogs.
• 24:04
  It's not really edited.
• 24:05
  It's pretty, there's a lot of day in our lives weaved in to the content that we are putting out because it's all kind of learned experience.
• 24:16
  The point is it was not strategic in the beginning.
• 24:20
  And I think it's become.
• 24:22
  If I were to go to sell the business and I looked at what works and what doesn't work strategically, what works is weaving in our day-to-day life for some level of comfort and community and trust with us delivering information to people that, that, like this mother and daughter, we're like, we're not lying to you.
• 24:45
  We're here.
• 24:46
  We've been to that class, we've been to that farmer's market.
• 24:49
  We have been to that restaurant.
• 24:51
  Here's what our experience is and believe us.
• 24:53
  We're not gonna share about something that we don't like.
• 24:55
  That's, that was gonna be my question is you probably edit out, you don't necessarily.
• 25:00
  Bring any sort of negativity to something, but then it's just not featured.
• 25:04
  We just don't feature.
• 25:04
  Exactly.
• 25:05
  You bring to 25 others.
• 25:06
  Exactly.
• 25:07
  A hundred percent.
• 25:08
  And then I'm showing you this one.
• 25:10
  Yes.
• 25:10
  So go there.
• 25:11
  You don't even need to say it anymore that you've been to 25 others.
• 25:13
  But it's the same thing as so part of being an editor is what comes with the territory, is that you're influencing people.
• 25:20
  It was not, when we became editors, back in the day, influencers didn't exist.
• 25:25
  Did not exist.
• 25:26
  So you were like in Yes.
• 25:27
  None of it existed.
• 25:29
  Existed.
• 25:29
  It was just part of your job.
• 25:30
  Was to influence the way that people think.
• 25:32
  You went into the market, whether it was fashion or it was culinary, or it was travel, or it was auto or whatever the topic was.
• 25:39
  Your job was to go out into the market, scour that information, and come back with a discerning opinion which was aligned with that brand and you told that story.
• 25:50
  So because that's part of the DNA of what I've like historically done in my career.
• 25:56
  It's interesting watching the creation of influencers who by and large have made the decision that they are the authorities, they are the brand.
• 26:07
  It's a very ballsy move.
• 26:09
  I don't disrespect it, I find it intriguing.
• 26:12
  I find it interesting.
• 26:15
  I have a lot of respect for it because it takes a lot of for all my Jewish girls in the audience, it takes a lot of chutzpah to to say that we, that's not really our approach.
• 26:28
  But what I do know is that what comes with the territory of what we do is that we are influencing decisions that people are making.
• 26:34
  And I take that responsibility and Sadie takes that responsibility very seriously.
• 26:40
  And so like back to what we were talking about in terms of going to the 25 different places.
• 26:47
  Yes.
• 26:47
  We, we go to 25 different places.
• 26:49
  We share maybe about two, we try a hundred different products and we share about a few and.
• 26:57
  I am sure a lot of your audience are women who, or, and men who have brand partnerships or who do things like that or are maybe interested in that space.
• 27:07
  And so I did this recent partnership with Jones Road, which is Bobby Brown's beauty brand.
• 27:13
  And we were talking about what that content creation would look like.
• 27:18
  And I said, guys, I don't need to make any of this up.
• 27:21
  Believe me, I'm turning 50.
• 27:22
  I have tried every foundation.
• 27:25
  Like I am your test market.
• 27:26
  I am your target demo.
• 27:28
  If I have had the lived experience that sadly I've tried 150 foundations.
• 27:33
  If I tell you is the one promise you that this is the foundation I use, this is the foundation I use.
• 27:39
  Like I'm not a good liar by the way.
• 27:41
  I have a total poker face.
• 27:43
  I am not convincing about something that I don't believe in.
• 27:47
  And.
• 27:48
  If I'm telling you I use, it's called what the foundation, which by the way, love Bobby.
• 27:52
  Like genius.
• 27:53
  I saw a video, you putting it Really?
• 27:55
  You said that I'm working with them and I have been testing their things along the way and I am like, this is amazing.
• 28:02
  It's if I'm telling you that what the foundation is the foundation I use.
• 28:06
  Believe me.
• 28:06
  So good.
• 28:06
  I have lived through enough foundations that don't work over the years.
• 28:11
  And so I think that it's just interesting.
• 28:15
  It's all like very fluid.
• 28:16
  What all seems to be coming together now with influencers and content creators and authenticity, which you and I spoke about before we had this conversation.
• 28:26
  Authenticity also comes with experience.
• 28:29
  You can't really have an authentic voice and be compelling and share what you love and what you do if you don't have a fair amount.
• 28:37
  A fair amount, yeah.
• 28:38
  Of experience having done it.
• 28:40
  So I think we try to create a place where what we're sharing also comes with.
• 28:46
  A fair amount of experience.
• 28:47
  I'm very curious about the difference though, because now you're doing this for yourself, right?
• 28:53
  Yeah.
• 28:53
  So you are the brand, you are the curator, and it's from your lens and your point of view.
• 28:59
  When you were doing this for other magazines, did you have to go in it with the eye of the brand?
• 29:05
  Oh yes.
• 29:05
  That's your job.
• 29:06
  It's, that's what I got paid to.
• 29:08
  Yeah.
• 29:08
  So you had to, so you had to remove your own personal style.
• 29:09
  Your own personal opinion.
• 29:10
  So you almost would take over this DNA of the brand and say, would Vogue like this?
• 29:16
  Yes.
• 29:16
  Would Oprah, would this, would Oprah like this, would this resonate with Oprah's consumer?
• 29:22
  Is this the Vogue brand and is the Vogue consumer going to connect with this edit or this product, or this moment, or this experience?
• 29:33
  And when you become.
• 29:35
  Really good at doing that.
• 29:37
  It's very chameleon like when I left from when I left Vogue to go to Oprah, it was very jarring for a lot of people.
• 29:45
  I left when Vogue was at, a plus height.
• 29:49
  Height of the height 2000, height of the game.
• 29:51
  I'd been there for about three and a half years.
• 29:56
  I had a really incredible run.
• 29:58
  I was American Vogue's first fine jewelry and watch editor.
• 30:02
  It was incredible.
• 30:03
  It was amazing.
• 30:04
  But when I left to go to Oprah, I think the jarring moment was a little bit like, what's the why?
• 30:11
  Yeah.
• 30:11
  What, it just was not really what people did.
• 30:15
  And the why was because I wasn't really comfortable with the Vogue story.
• 30:20
  It's not that the Vogue story isn't important I just didn't think I was the right person to tell that story.
• 30:27
  And I think what you learn in your career over time, hopefully, or I have, is you want a lot of boxes to be checked.
• 30:37
  And of course, if you're working, one of those things is financial.
• 30:42
  Most people are not working out of the goodness of their heart, right?
• 30:46
  So there's the financial box that you have to tick.
• 30:49
  Then there's the enjoyment level, right?
• 30:54
  Compass, are you passionate?
• 30:55
  Are you, do you enjoy connecting what it is that you're tasked to do?
• 30:59
  Because again, jobs are roles.
• 31:02
  You're fulfilling a task when you are an employee.
• 31:06
  And then I think, which I've learned over time is the comfort piece.
• 31:11
  Are you enjoying it?
• 31:12
  And are you good at it?
• 31:13
  And do you feel like you self when you're doing it?
• 31:16
  And I was never really.
• 31:18
  I was working at Vogue was a win, and it was an incredible experience.
• 31:25
  And to say that Anna Wintour was my first boss, who I really engaged with, it wasn't like I was, not fully living.
• 31:33
  And having that experience was incredible.
• 31:36
  But the, that level of fashion I was never really comfortable with.
• 31:41
  What I learned from that experience was that I could be in any room, I would walk into Anna's office and feel totally comfortable.
• 31:50
  And I was in my early twenties.
• 31:52
  And so that piece of what I learned there, I was like, I learned that, that was like what my takeaway was supposed to be, right?
• 32:00
  I can be confident, I can be in a corporate environment, I can be in front of people who are much more seasoned and experienced and knowledgeable than me, and I can hold my own.
• 32:12
  How would you hold your own in that environment?
• 32:14
  What would be like a tool that you would give somebody to do to really do your homework and to not, which, whoever's listening, I'm probably not doing a very good job at my own lesson.
• 32:30
  But not overshare, you don't need to always speak.
• 32:33
  Listening is really powerful.
• 32:35
  And absorbing from people who are more experienced than you and taking a back seat and watching learning and learning is really powerful.
• 32:45
  And Vogue really gave me that experience because it was not a chatterbox environment.
• 32:51
  You were there to fulfill a role and to fill it in a very efficient, mature, beyond your years way.
• 33:01
  Everybody knew their place and it was not unhealthy.
• 33:05
  There was a hierarchy.
• 33:07
  Yeah.
• 33:07
  And that was a great lesson.
• 33:11
  Really early on in my career.
• 33:13
  I mean it again, it was my first job.
• 33:16
  And so part of what being in front of Anna taught me was the duality of, you need to know your place and you need to listen, and you need to learn, but you also can't hold your own if you're not an authority.
• 33:32
  And to become an authority, you have to educate yourself about what it is that you're doing.
• 33:37
  I see now with my 18-year-old daughter, that same sensibility in her where she.
• 33:48
  Tries to know what it is that she's talking about.
• 33:51
  Like she doesn't talk for the sake of talking.
• 33:54
  Both my husband and I are actually like that as well.
• 33:56
  So I think there is a difference between a work environment, which has a social component to it and Vogue did.
• 34:04
  We are all still friends.
• 34:05
  It was super fun.
• 34:07
  It was a crazy time.
• 34:09
  We were all just babies, like living this insane life in a very high profile world.
• 34:17
  But we were all very career driven.
• 34:20
  We were all very serious about what we were doing.
• 34:22
  And if I look now at the group of women and men who I worked with, who were my peers at the time, there is not a single one.
• 34:32
  I kid you not, who is not killing it right now.
• 34:35
  Like that type of learning ground is invaluable.
• 34:40
  It's interesting, I'm relating to this not in any way the same level, but being an influencer and where you have these coworkers, I call them because they're peers in the same space as you, and it is a very cutthroat environment.
• 34:55
  Yes.
• 34:55
  Everybody is out for themselves.
• 34:57
  Yeah.
• 34:57
  You're doing the same things as other people.
• 34:59
  Yeah.
• 34:59
  You're getting cast in campaigns and you're competitive, and I would say without a doubt, the rule is that everybody keeps a lot of information close to their vest and it's something that's sometimes has bothered me, but it's also sometimes what's necessary to do to protect your own career.
• 35:18
  And so it's interesting to hear you.
• 35:21
  As much as I love to share you, you do sometimes have to hold, right?
• 35:27
  Yeah.
• 35:27
  At the same time.
• 35:28
  Yeah.
• 35:29
  Information.
• 35:30
  Is currency.
• 35:31
  At the end of the day.
• 35:32
  And so having a career and now a platform that's based really on the exchange of information, that's what's valuable to people.
• 35:43
  And so when you're working in a world where today it's influencers and content creators and or really any environment, there has to be a healthy exchange of information.
• 35:58
  There has to be collaboration because workplaces don't function without collaboration.
• 36:04
  Like none of us are an island unto ourself and being in corporate structures for many years.
• 36:12
  I learned that all too well, and you have to be able to lean on other people who are around you.
• 36:18
  You have to have some level of a support system.
• 36:21
  And that's what makes corporate environments really great.
• 36:23
  And I would never, and I hope that our daughter works in one before she does whatever it is she plans on doing.
• 36:30
  Because I think you learn the importance of the fact that you're a unit.
• 36:35
  Great things are not created by one person.
• 36:39
  And what concerns me about the kind of influencer community and the content creator community is that there isn't a lot of support.
• 36:46
  There's not, for all of you, you're really.
• 36:49
  Tasked with being almost an island onto yourself, delivering content either to a brand or to a community of people who are buying products or who, want a lens into your universe.
• 37:02
  And that can be really isolating.
• 37:04
  It is, and that concerns me, I think, particularly for women, because their collaboration is just so utterly essential for greatness.
• 37:16
  You are, it just is.
• 37:16
  You're speaking my language.
• 37:17
  I had been a content creator by myself, in this world f feeling like someone alone on an island.
• 37:23
  Yeah.
• 37:24
  And.
• 37:24
  I craved the connection and the community piece so much that it was such a huge part of starting this podcast.
• 37:31
  Yeah.
• 37:31
  With a co-host.
• 37:32
  Because I no longer wanted to be the lone girl on an island by myself.
• 37:37
  I wanted the community piece, I wanted the connection.
• 37:40
  And I do think that as a woman, it's interesting to hear you say that it's not, it's vital to survival.
• 37:47
  Totally vital.
• 37:48
  It really is.
• 37:49
  It's vital to have those to have connection, to have community, to have conversations like these, really at the end of the day, that's where great ideas come from.
• 37:58
  It sparks something, it sparks an idea.
• 38:01
  It inspires you to collaborate together, whatever it is to function in isolation is really dangerous.
• 38:10
  I think for people.
• 38:11
  So I love anything that brings people together.
• 38:16
  Together.
• 38:17
  And weather.
• 38:18
  Whether that is on a podcast or whether that's connecting to people through a YouTube channel, or whether that is even through, platforms like Instagram or TikTok or Snapchat or whatever it is as long as it remains healthy and the goal is good I think that connection is really vital.
• 38:39
  And I think a lot of young people are really missing the memo on the importance of being in a corporate structure.
• 38:46
  And also I think entrepreneurship now that I'm in this space, in the latter hopefully this isn't my latter chapter ladies, but my, my, you're just getting started here.
• 38:54
  Yeah.
• 38:54
  Just getting started.
• 38:56
  But in this chapter.
• 38:58
  Is entrepreneurship is really over glamorized.
• 39:01
  I have to be honest I would a hundred percent agree with you.
• 39:04
  Really?
• 39:04
  And I was on this call a friend of mine and I are both taking part in a founder series through an organization called Startup Westport to talk to young individuals about what it means to become a founder.
• 39:18
  It's really interesting.
• 39:20
  We're kicking off the inaugural one and I'm really honored to be a part of that.
• 39:25
  And the brainstorm conversation last night was about entrepreneurship and how it is becoming too rapidly, I think like the chosen career path.
• 39:38
  It's the goal.
• 39:38
  It's what everybody wants to do.
• 39:39
  It's crazy.
• 39:40
  People need to hear the cold hard truth about it.
• 39:43
  Yeah.
• 39:43
  It's crazy.
• 39:43
  You get the last cut.
• 39:45
  Like my husband is a business owner.
• 39:48
  He has his is a little different than your situation'cause he has partners in, during COV, the employees had to get paid, the building needs to get paid.
• 39:59
  He gets the last cut.
• 40:00
  Yep.
• 40:01
  Which is nothing.
• 40:02
  There, there is a lot to be said about you.
• 40:04
  It is an evil what you kill business.
• 40:06
  Yes.
• 40:06
  Lifting the curtain behind that.
• 40:08
  I, unfortunately sometimes with entrepreneurship you exchange your time for money in some certain, some in some cases, you don't get a retirement plan.
• 40:17
  Nope.
• 40:17
  You don't get all these things and you also don't always get a mentor or to learn from somebody or to watch somebody or to absorb from somebody.
• 40:26
  Like you're explaining to us what you really, you absorbed so many behaviors.
• 40:31
  Working for Anna Wintour, and I'm sure some of it was just innately who you are.
• 40:35
  It sounds like that's who your daughter is too.
• 40:37
  But you got to observe these behaviors it's interesting and I've, I have to come full circle to the start of this conversation, I have been reflecting a lot and when I left Vogue and I went to work for Oprah Winfrey at the time, I think I was not mature enough in some ways to understand the gift.
• 40:57
  That is Oprah.
• 40:58
  She's very regimented.
• 41:00
  She is a highly focused, routine driven person.
• 41:09
  And I was watching a video that she did the other day.
• 41:12
  She's turning 72.
• 41:13
  It's amazing about weightlifting and I was just thinking, wow, I wish I appreciated working for her more at the time.
• 41:22
  She is pretty inflexible.
• 41:24
  And that is a great lesson to learn in life as well.
• 41:30
  There were so many takeaways that I think make me more resilient and determined as an entrepreneur today that I can pretty safely say I would not have those skillsets if I didn't work for people who were much more powerful, equipped, knowledgeable than I am.
• 41:54
  You have to have.
• 41:56
  Things that you can take away from work to be able to tinker and build yourself.
• 42:02
  I'm not saying that it can't be done right when you go through, you're both too young, but I have now been through it.
• 42:09
  When you go through the process of your child applying to college, you hear these stories right about, and this kid Bill built a, you know he is, yeah, he is like curing this and this one built a gazillion dollar business.
• 42:21
  Okay.
• 42:22
  Those are one-offs, my friend.
• 42:23
  Yeah.
• 42:23
  If anyone is watching my face on video or listening to my voice, those are one-offs.
• 42:29
  Entrepreneurship is brutal.
• 42:31
  It is wonderfully rewarding, but it is very challenging the vast majority of the time.
• 42:39
  The wins are wins that you, yourself feel, and they're glimmers.
• 42:45
  And they're fleeting.
• 42:47
  And you have to want to create what it is that you're creating.
• 42:51
  I believe, and I have an enormous respect actually for influencers and creators, because those are wins.
• 42:56
  They only feel themselves.
• 42:57
  You actually don't have a huge community who's cheering for you.
• 43:00
  No.
• 43:00
  You're just like I got that brand deal.
• 43:02
  Yes.
• 43:03
  It's okay, rain until the next one.
• 43:04
  Sometimes you have an audience that's like.
• 43:06
  Not cheer for, they're not even sure.
• 43:07
  They're like, oh, it's an ad.
• 43:08
  Totally.
• 43:09
  And you're like, that's a win for me.
• 43:10
  That's a win.
• 43:10
  It's a win that this brand wanted to work with me.
• 43:12
  Your business is personal.
• 43:13
  Yeah.
• 43:13
  It's very personal.
• 43:14
  It's something that you can't really celebrate.
• 43:16
  No.
• 43:17
  Because that's not right.
• 43:18
  Or who do you, that's not the, celebrate that with like friend.
• 43:21
  I text my husband and I say, yay, I got it.
• 43:23
  This is a win for our family.
• 43:25
  This is a brand campaign, but it's not something that you can really celebrate.
• 43:29
  And then to your point, when then your audience sees that it's a brand deal, they get, sometimes they get annoyed and you're like, so it is, it's a very interesting, weird, isolating thing.
• 43:41
  And I think that the one word that you said, which I think is really important is mentorship.
• 43:46
  I am a huge believer in being a mentor to young women and also being very appreciative to my mentors where you came from.
• 43:57
  It is undeniable that you need people who are teaching you, who are allowing you to learn from them.
• 44:07
  And also mentorship it's a two-way street, right?
• 44:11
  There are girls who very kindly say that I'm their mentor and I will always say to them that I'm learning from them as much as, yeah, you're doing this with your daughter who's 18.
• 44:20
  Totally.
• 44:21
  And whether it's employees or it's interns or it's people in our orbit.
• 44:27
  Continual conversation and communication is really key.
• 44:31
  That's what mentorship really, I think is more about are you there for the long term?
• 44:36
  Are you there to see someone through a lot of seasons of personal and professional growth?
• 44:43
  And I look back on the people who were there for me to allow me to grow in the ways that I have and lean into that.
• 44:52
  And I think it's our responsibility to pass that on.
• 44:55
  And I think those are very hard things to find in isolation.
• 44:59
  And that is, that's saddening to me really because I did not set out to have such a female focused career at all.
• 45:10
  I think anyone who knows me really well, almost kind of scoffs and laughs about it.
• 45:16
  I am not a girl's girl.
• 45:17
  I really am not, I'm not a joiner.
• 45:19
  I was not in a sorority like my daughter's in a sorority.
• 45:22
  It makes me laugh.
• 45:23
  She has this piece of her that I don't have in me.
• 45:25
  I don't like a workout class.
• 45:26
  My trainer tells me that I'm scared.
• 45:29
  I do not like large groups of women.
• 45:31
  I don't.
• 45:32
  I So when you say you're not a girl's girl, what does that mean to you?
• 45:35
  You don't like being in groups of large women?
• 45:37
  I just don't because Christina and I have a different definition of what we, okay.
• 45:41
  Tell me.
• 45:42
  I've been talking so much.
• 45:43
  You tell me about it, we said a girl's girl is very subjective and I think that it's, I think that there are, I think it's also being thrown around.
• 45:50
  It was like one of those other things where you say it's being thrown around too much.
• 45:53
  I think it gets thrown around and people misuse it, or maybe we just all don't agree on what the definition is.
• 46:00
  Exactly.
• 46:00
  What are your definitions?
• 46:02
  When I think of a girl's girl, I think of more the intention behind the behavior.
• 46:05
  Yes.
• 46:06
  Okay.
• 46:06
  So if somebody is doing something with the intention to exclude or to withhold information so they can better themselves and not help another, and they're not a girl's girl, they're not a girl's girl.
• 46:17
  In my, when I think of like a girl's girl, it's somebody that wants to help another woman.
• 46:22
  Who's, she's confident enough that she's okay, that she can share.
• 46:25
  Yeah.
• 46:26
  For me personally, that's my.
• 46:29
  Interpretation of it.
• 46:30
  Not somebody who wants to be around group of women or would prefer the company of men.
• 46:35
  Or is like an isolated person.
• 46:37
  'Cause I sometimes think I'm that person too, but I think at my core I am.
• 46:42
  Girl's, girl.
• 46:42
  And I would think that's definition would be too, we thought it was more coming from a place of support, right?
• 46:48
  You would do something without having it better you.
• 46:51
  Oh, yes.
• 46:51
  And I just meant it more like you're not, you're, I, no, I just, I don't like being around.
• 46:57
  I agree with you.
• 46:58
  I lots of girly girls.
• 46:59
  Like I'm not super, look at me, I'm in like head to toe charcoal gray with a black lab sitting on my lap.
• 47:04
  Yeah.
• 47:04
  Like I am.
• 47:05
  But I love all this pink, by the way.
• 47:08
  This is like really like this, like super, pretty and feminine.
• 47:11
  You're a vibe.
• 47:12
  I also am not, we are the feminine, girly girls vibe, your're, girly girl vibe.
• 47:17
  No I think I'm just not I'm not frilly and.
• 47:21
  I'm not silly, and I don't think I'm cutesy.
• 47:25
  And maybe it's an old interpretation of girls, girl in that way.
• 47:28
  Yeah.
• 47:28
  I don't love like Lauren.
• 47:30
  You're not a girly girl.
• 47:31
  I'm not a girly girl.
• 47:32
  I think that's what, okay.
• 47:32
  That's what it's, that's okay.
• 47:34
  Not a girly girl.
• 47:34
  Girl.
• 47:34
  A girl.
• 47:35
  I think girl.
• 47:35
  Girl.
• 47:35
  A girl's girl.
• 47:35
  Girl.
• 47:36
  But a girl's girl.
• 47:36
  I hope I am.
• 47:37
  Yeah.
• 47:38
  No.
• 47:38
  I hope I'm a girl's girl.
• 47:39
  I hope I am.
• 47:40
  Am someone who, shares information and likes to support others.
• 47:45
  I just may not do it with lace and pearls and Bose.
• 47:48
  Got it.
• 47:50
  I love it.
• 47:50
  Okay.
• 47:50
  We'll leave the love Shq, fancy vibes at the curb.
• 47:54
  Although I very, I know Rebecca very well, who started Love Shack fans.
• 47:58
  Love her.
• 47:58
  Props to you girl.
• 47:59
  I love her.
• 48:03
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• 48:10
  They carry all of our favorite premier brands like Mother Denim Rammy Brook.
• 48:14
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• 48:18
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• 48:21
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• 48:27
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• 48:31
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• 48:34
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• 48:37
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• 48:39
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• 48:43
  Trust us, once you go to Coco Lilly, you'll never shop the same again.
• 48:48
  So you, what is something just that you are naturally drawn to?
• 48:52
  You said that you were worked in jewelry, you were jewelry editor.
• 48:55
  If you had to pick out one thing that you could talk all day about whether it's like a person, a place, like a thing, like what would you be drawn to immediately?
• 49:02
  Jewelry.
• 49:03
  Love it.
• 49:04
  Ooh, jewelry.
• 49:05
  Watches Fine jewelry.
• 49:06
  Yes.
• 49:06
  Gold.
• 49:07
  Tell us.
• 49:07
  I feel like I do talk about jewelry all day.
• 49:09
  So you are an expert.
• 49:12
  I, you know what I could actually say, I have the shops.
• 49:13
  You can actually say name to be.
• 49:14
  I do.
• 49:15
  I am actually an expert.
• 49:16
  Yes.
• 49:16
  I was a fine jewelry and watch editor, so I love jewelry.
• 49:20
  I love it for a lot of reasons.
• 49:22
  I love it because the essence of jewelry really is storytelling.
• 49:26
  It really is.
• 49:27
  I have yet to meet a person who.
• 49:31
  Own something that they've inherited or something that they're lusting after that they buy or something that's been purchased for them that doesn't have a story attached to it.
• 49:41
  There are very few things that you can say that about, right?
• 49:44
  I agree.
• 49:44
  Most people aren't like, oh, in my car, right?
• 49:46
  I tell you right about when I went to the dealership.
• 49:49
  And there's something about, because it's not a necessity, right?
• 49:52
  It's something that's very personal.
• 49:54
  It's very personal, and it usually carries a lot of value and significance.
• 49:58
  So I also love art, but I am, no, I am just not an expert in art the way that I am with jewelry.
• 50:06
  So I love the storytelling part of it, and I love the fact that if you are with somebody it always sparks some sort of conversation.
• 50:19
  And the jewelry that I'm wear mostly today is, girls, I can't believe I keep going back to this, but is female-centric.
• 50:27
  So everything that I wear is either by a female jewelry designer.
• 50:32
  All four of my necklaces that I'm wearing today are four different female jewelry designers.
• 50:37
  Or a piece that's been passed on to me from my mother, my grandmother, like my wedding band today was my grandmother's that I had reset by a different female jewelry designer in Westport.
• 50:47
  And then of course, my love, of course, pieces that my husband has bought for me.
• 50:51
  But but I love talking about jewelry because I think it carries weight and significance and value.
• 50:58
  There are pieces that you can pass on.
• 51:01
  My daughter's already claimed things, which she's very lucky, sweetheart.
• 51:04
  'cause she's an only child she gets at all.
• 51:06
  But I think I've still fighting there.
• 51:07
  I think I've pa as much as I have my dog babies, yeah.
• 51:10
  I don't think they're inheriting jewelry.
• 51:11
  So yeah, jewelry is just, it's always been this topic.
• 51:15
  And when I was working at Vogue they were called categories.
• 51:19
  So I was an accessories editor and I was a shoe editor and a bag editor.
• 51:24
  And it was just like the dream, right?
• 51:26
  Those were the jobs that everybody.
• 51:28
  The movies.
• 51:28
  The movies.
• 51:29
  Everybody wanted the movies.
• 51:30
  Yeah.
• 51:30
  Movies.
• 51:30
  You go into the vo closet and people just couldn't believe it was my job.
• 51:33
  It's real.
• 51:34
  I couldn't believe it was my job.
• 51:35
  Totally.
• 51:36
  And I've always had more of a business centric mind.
• 51:40
  I, I think and we were looking at ad pages in the magazine and one of the categories that really wasn't getting enough attention, but we knew that there was a large opportunity for, was find jewelry and watches.
• 51:56
  And I worked with a a sales person at the time.
• 52:00
  We became a team and.
• 52:03
  I was going into unchartered territory, but as we were pulling four different photo shoots, you'd walk into Anna Winter's office and present to her what the photo shoot was going to look like.
• 52:14
  And I would just slowly start pulling jewelry because nobody else was doing it.
• 52:18
  It just, again, it would, it went back to a time where it was very finite what you took care of.
• 52:24
  There was a shoe editor, there was a bag editor.
• 52:26
  I, at one point was a hosiery, sunglass Wow.
• 52:30
  And hat editor.
• 52:31
  That was all that I could pull for photo shoots.
• 52:34
  And nobody was really pulling jewelry, so jewelry hat, it just didn't have someone, DNA who was dedicated to it.
• 52:44
  And as with everything.
• 52:47
  Trends come and go.
• 52:48
  Jewelry was beco.
• 52:50
  You were seeing more of it on the runway.
• 52:52
  People were talking about it more, and it wasn't like, it wasn't like we invented jewelry.
• 52:57
  I it by any means.
• 52:58
  I'm not suggesting that, but it was becoming more, no pun intended in vogue in terms of the way it was being showed.
• 53:06
  With clothing and in photo shoots.
• 53:08
  And so I would slowly start bringing jewelry into Anna's office with everything else I was supposed to bring in.
• 53:16
  And she is a smart woman.
• 53:18
  And she noticed, and I had a lot of stylists in my corner, grace Coddington, Camilla Nickerson, Phyllis Ponick especially.
• 53:28
  And we were working on a photo shoot with Christy Turlington.
• 53:31
  It's a very famous image.
• 53:32
  Now it's Christy Turlington in a back bend, in a yoga pose on the cover of Vogue.
• 53:37
  And she has these dripping moonstone and diamond necklaces.
• 53:41
  I pulled those for the photo shoot and some other really special moments.
• 53:46
  And when that image was selected as the cover of Vogue, it was Jarringly different.
• 53:52
  Anything else from her position to her really clean face of makeup to really talking about, friends, this was before wellness was like a really a word in anyone's vernacular, but how important wellness and meditation was to Christie.
• 54:07
  And Christie was becoming a personality.
• 54:09
  The whole environment was changing, and Jang and these dripping necklaces were on the cover of Vogue, and something shifted, something was happening, and it did not take much convincing, certainly on my part, but the sales team very smart, always strategic.
• 54:26
  And the publisher of Vogue at the time said, we need an editor who's dedicated to that.
• 54:30
  Just that.
• 54:30
  And I just raised my hand and said that, I don't even think I had to raise my hand.
• 54:34
  Yeah.
• 54:34
  I think Anna very much was like Samantha's going, pulled it.
• 54:36
  Yeah.
• 54:37
  Going to do this.
• 54:38
  Yes.
• 54:38
  I don't think it was much of a conversation if I remember it, and I loved it.
• 54:42
  I loved it and I learned so much.
• 54:44
  And on top of all of that knowledge about, working with all these design houses and traveling to Milan and Paris and all of that, I then got this whole other experience of going to Switzerland and going to Italy and, learning about gold and working with all of these amazing fine jewelry houses, and I just loved it so much that, listen to the way that I'm talking about it.
• 55:06
  Yeah, you'd think I'm like so yes, jewelry is my topic.
• 55:09
  I will talk about it.
• 55:10
  I love that.
• 55:11
  Forever and ever.
• 55:12
  Are any of your designers local?
• 55:13
  All of them.
• 55:14
  They're all local, yeah.
• 55:15
  Can you share?
• 55:15
  All right.
• 55:16
  Connecticut ladies.
• 55:17
  So from top to bottom, the top necklace is, my friend Jen Lau, her jewelry her company is called Genevieve Lau.
• 55:26
  The second one is from Serpentine Gallery in Greenwich.
• 55:31
  Ally is the founder of that.
• 55:33
  And this is a necklace that Ally worked with my husband on for me, for I, I love that.
• 55:37
  That's like the beautiful piece to West.
• 55:38
  Yeah, I love that.
• 55:39
  I love those Beautiful ally.
• 55:41
  She's at Serpentine, beautiful Greenwich.
• 55:43
  And by the way, if you have a passion for jewelry and beautiful things, she has this like townhouse salon suite.
• 55:50
  It's one of the most beautiful places ever.
• 55:53
  Speaking of other women, my friend Eleanor Benko, you know I do, yeah.
• 55:56
  Introduced Allie and I, so there's that second female Connecticut designer.
• 56:01
  Third is a designer named Orlie Marcel, who is based in Colorado.
• 56:07
  But I met her through a trunk show at Nikki Glaser's property in Norwalk Graybar.
• 56:14
  She was doing a trunk show and I just fell in love with her ethos and aesthetic.
• 56:18
  So it was procured in Connecticut.
• 56:21
  And then the last one is Savannah Freakin who again, sorry, is not based in Connecticut, but I met at the Mayflower Inn in Connecticut which is so fun.
• 56:33
  And she was doing a trunk show there.
• 56:36
  And yeah, so all of all four of the necklaces that I wear and all those beautiful stories that go along with them, I love them.
• 56:42
  Yeah.
• 56:42
  Are all Connecticut Center all women, and.
• 56:46
  You know what's interest really?
• 56:46
  You so drawn to a story.
• 56:48
  Yeah, I am.
• 56:49
  I am.
• 56:49
  I love a story and it's you're almost like editing your own little art collection on your body.
• 56:54
  I think that's why jewelry is so amazing and i'm actually like I forgot all my rings today and I was sitting here before we were even on this tangent of jewelry and I was like, I feel naked without my, yeah.
• 57:05
  I have nothing on, and I feel so weird.
• 57:07
  I know.
• 57:08
  I, I sleep in my jewelry.
• 57:09
  Yeah.
• 57:09
  I really, yeah.
• 57:10
  I love it.
• 57:11
  And I love so many of, by the way, being a jewelry designer, no joke.
• 57:16
  That is a very respectable business.
• 57:19
  And I love meeting all of the designers who are creating, particularly the women because they.
• 57:27
  Are, they're there to tell stories too.
• 57:30
  And I love that.
• 57:31
  I love it.
• 57:32
  I make jewelry just for fun.
• 57:34
  I know.
• 57:34
  And anytime anybody's I give them as gifts to my friends.
• 57:37
  Yeah.
• 57:37
  Because it's like an escape for me.
• 57:39
  I like make jewelry, I play with it.
• 57:41
  I like make something to match my outfit.
• 57:42
  But anytime any of my friends are like, oh, I'm wearing this bracelet that you made me.
• 57:46
  No.
• 57:47
  I'm like, oh my God, that's so sweet.
• 57:49
  You like it, it's so touching.
• 57:50
  So for somebody to sit here and listen to you, like gush about their, their pieces and how special they are to you, and you wear them on your body every day.
• 57:58
  That's it's very close.
• 57:59
  Yeah.
• 57:59
  It's a very like, intimate thing.
• 58:01
  Yeah.
• 58:01
  And I think that people love discovering something that they might potentially connect to.
• 58:07
  Yeah.
• 58:08
  Different personalities.
• 58:09
  How different designers work with you, what their specialties are.
• 58:13
  What they're passionate about.
• 58:15
  It's really beautiful.
• 58:15
  Yeah.
• 58:16
  That's great.
• 58:17
  I love it.
• 58:17
  All right, so we got the jewelry.
• 58:19
  Okay, cool.
• 58:19
  We got your favorite.
• 58:20
  Okay, so we close out our segments with our pink spotlight, which is our person, place thing, tip, mantra, anything that's making this week a little bit better.
• 58:28
  T and I usually share something once a week, each of us, and then we'll ask our guest, Samantha, to share something that's making your life a little bit brighter this week.
• 58:39
  But I'll go first and t is going to laugh at me because actually probably a lot of the listeners, listen, I always laugh at you.
• 58:44
  Probably a lot of the listeners are gonna laugh at me too, because I think I've shared something sleep related, probably a total of 27 times out of our 50 episodes.
• 58:54
  You're just trying to get it right.
• 58:55
  You're entering our head here.
• 58:57
  I'll do anything for a good night of sleep.
• 59:00
  Like I cannot stress how important like sleep is for me and I.
• 59:06
  I'm a mouth taper.
• 59:07
  Now.
• 59:08
  I honestly, oh my God, I cannot same girl.
• 59:12
  I can tell us about this.
• 59:13
  Okay, so I wanna know how, so I'll say that I was influenced by yeah, just say what influencer, let's start there.
• 59:18
  A lot of the wellness influencers, including one of my good friends, Marissa Mead, who's been on the podcast, is a mouth taper.
• 59:25
  And I have heard, I've always seen it and I would always be like, that just seems ridiculous.
• 59:30
  And like, how many more things could I add to my nighttime routine?
• 59:33
  It is just like absurd at this point.
• 59:35
  However, when I started to look into it a little bit, I was like, this makes a lot of sense because if your mouth is taped shot, you focus on nasal breathing and nasal breathing regulates your.
• 59:47
  Nervous system just by breathing that way.
• 59:50
  And it's something like athletes do and it's something people do in like stressful situations to calm your nervous system.
• 59:56
  I'm breathing through my nose listening to you talk right now because I'm like, oh my God, we wait.
• 1:00:00
  So what do you put it on?
• 1:00:01
  And then you're like, all right Raj.
• 1:00:02
  So now I not talking anymore.
• 1:00:04
  It's absolutely absurd.
• 1:00:05
  No.
• 1:00:05
  So I do, I put it on like the last minute.
• 1:00:07
  There's a demo.
• 1:00:08
  I have a demo.
• 1:00:08
  'cause I always like a show and tell.
• 1:00:10
  I always love a show and tell there's a demo.
• 1:00:12
  This one is by the skinny confidential and she makes them cute and pink and they're lip shaped.
• 1:00:17
  Oh my God.
• 1:00:17
  And there is a little hole so that you can have a sip of water and you can breathe if you need to.
• 1:00:22
  Which I feel like is, I feel like I would have, it would do the opposite.
• 1:00:25
  If my mouth was fully taped shut, I would probably have a panic attack.
• 1:00:29
  But this is you can actually breathe, but it like keeps, it's like mouth taping.
• 1:00:32
  But cheating.
• 1:00:33
  But cheating a little bit, but cheating a little bit.
• 1:00:35
  But I'm not kidding.
• 1:00:35
  So I've done this for over a week and.
• 1:00:38
  I have never, I don't think I can remember going into a deep sleep as much as I have.
• 1:00:43
  It's something about, it's, it keeps you in a deep sleep, and it's something about breathing through your nose, really.
• 1:00:49
  And it's, I have to say, does it help with snoring?
• 1:00:51
  It helps with snoring a lot.
• 1:00:53
  Oh my god.
• 1:00:53
  Can you leave that hand?
• 1:00:54
  I literally, I joking.
• 1:00:57
  Leave it.
• 1:00:57
  Leave it on the table.
• 1:00:58
  I have been on this podcast.
• 1:00:59
  And my pink spotlight has been beam hot chocolate.
• 1:01:03
  It has been sleeping gummies.
• 1:01:05
  It has been all, I cannot say that any of these things have held as much as this.
• 1:01:09
  Get out.
• 1:01:09
  I am not joking.
• 1:01:11
  I feel like it was like, okay, Lauren Bostic.
• 1:01:12
  Did you hear that?
• 1:01:13
  Yeah.
• 1:01:13
  I feel she's right from her lip.
• 1:01:15
  I've it to God's for years from her.
• 1:01:16
  And I'm like, I don't know.
• 1:01:17
  That just seems ridiculous.
• 1:01:19
  But Raja has said that I, he has gotten up in the middle of the night and I don't move.
• 1:01:23
  You're a light sleeper.
• 1:01:24
  I am a light sleeper.
• 1:01:25
  So he's I've slept with her before and you can, if you move, I'm awake.
• 1:01:28
  Move she's up.
• 1:01:29
  Like I, and he has said he has gotten up and walked around and he's like looking at me like, are you right?
• 1:01:35
  And then he, but he knows that this is he's so you are actually getting a good night sleep.
• 1:01:38
  Wow.
• 1:01:38
  I'm in a deep sleep.
• 1:01:39
  And so he, as much as he was laughing at me the first couple nights, he's I'm not waking you up.
• 1:01:43
  Oh.
• 1:01:43
  But it, so it's working.
• 1:01:44
  And he said that's a yep.
• 1:01:46
  I'm, I am now a tried and true.
• 1:01:48
  Mouth taper and this one is pretty, and you won't have an anxiety attack, I promise.
• 1:01:53
  And you could have a sip of water in the middle of the night.
• 1:01:55
  I'm ask to send me pictures of you while you're sleeping.
• 1:01:57
  Oh, I'll also, I already took a picture of myself.
• 1:01:59
  Put that on.
• 1:02:00
  I already a picture of myself.
• 1:02:02
  Not to worry, but you're awake.
• 1:02:04
  I need like a picture of sleeping.
• 1:02:06
  He, Christina.
• 1:02:07
  Oh yeah.
• 1:02:07
  With my night mask on.
• 1:02:08
  I am like, I am in a zone.
• 1:02:10
  Actually, last night I tried heatless curls too.
• 1:02:12
  I was a sight to see.
• 1:02:14
  I had heatless curls.
• 1:02:16
  Didn't work.
• 1:02:16
  So won't recommend those.
• 1:02:18
  I, those do not work.
• 1:02:18
  They do not work.
• 1:02:19
  I was like, this was a waste.
• 1:02:20
  I looked ridiculous.
• 1:02:22
  But night mask, heatless curls, mouth.
• 1:02:25
  Tape.
• 1:02:25
  I'm a sight.
• 1:02:26
  I'm a sight.
• 1:02:27
  But I was out.
• 1:02:27
  I slept until.
• 1:02:29
  I'm not joking from last night, 10 30 to six 15 this morning.
• 1:02:34
  Did not wake up one time.
• 1:02:36
  Wow.
• 1:02:36
  Unheard of in my life.
• 1:02:37
  Like I am like a good sleep.
• 1:02:38
  I'm like a 2:00 AM are a sleep.
• 1:02:40
  I'm a great sleeper.
• 1:02:40
  Oh yeah, me too.
• 1:02:41
  It's a gift.
• 1:02:43
  A gift.
• 1:02:43
  It honestly is a gift.
• 1:02:44
  And it gets lost on Sleeper because Ive alwayss a been a good sleep and I'm not, and I'm not.
• 1:02:48
  So my husband is a horrible sleeper.
• 1:02:50
  He tosses and turn, I'm gonna have to give him this.
• 1:02:52
  Yep.
• 1:02:52
  It's pr you can get Definitely give them the pink.
• 1:02:54
  Actually they made them in blue.
• 1:02:55
  Yeah.
• 1:02:55
  Do it too.
• 1:02:56
  They made them in blue.
• 1:02:57
  'cause I was like, when I was going to get them, I was like, oh wait, they have different options.
• 1:03:00
  They're gonna see it except for me and for the people.
• 1:03:02
  There's no visual for They're very cute.
• 1:03:04
  It's, it looks like lips and it's pink, which I feel like this is very on brand for us.
• 1:03:08
  I'm sorry.
• 1:03:08
  Yep.
• 1:03:09
  I swear by it.
• 1:03:10
  Pink Lips.
• 1:03:10
  Pink Spotlight.
• 1:03:11
  Spotlight.
• 1:03:11
  Skinny Confidential.
• 1:03:12
  Did give me a code, so I'll make sure to put it in, in the in the notes, in the show notes because you can use it on the full site.
• 1:03:18
  But.
• 1:03:18
  You can get the mouth tape, but swear.
• 1:03:20
  Okay.
• 1:03:20
  Swear.
• 1:03:20
  You heard it here first.
• 1:03:21
  Swear.
• 1:03:21
  Yep.
• 1:03:21
  What about you?
• 1:03:22
  What's yours?
• 1:03:23
  So mine is more on brand with me and my love for cleaning.
• 1:03:27
  Like during this season, your kids are all like, you walk in the house and I'm like, don't go any further separate there.
• 1:03:32
  Leave your shoes at the door.
• 1:03:33
  It's like mud.
• 1:03:34
  Yeah.
• 1:03:34
  Whatever.
• 1:03:35
  So yeah, ice salt.
• 1:03:36
  I, I like vacuum my floors every single day and it doesn't really do anything.
• 1:03:40
  And then I mop my floors every single day and I feel like mopping my floors is like a whole production.
• 1:03:45
  And if you use the Swiffer, you're not really even like doing anything.
• 1:03:47
  No, it does nothing.
• 1:03:48
  You're pushing it around.
• 1:03:49
  Yeah.
• 1:03:50
  You're moving it.
• 1:03:50
  You're just moving it around and adding another layer.
• 1:03:53
  Adding another layer.
• 1:03:54
  So my mom was always like a hot water and vinegar kind of floor cleaner.
• 1:03:58
  So I've inherited that from her.
• 1:04:00
  So I was.
• 1:04:01
  Ordering I don't know, snacks and, all this stuff from Costco the other day.
• 1:04:05
  And I was on Instacart and I was like, I'm gonna order this mop they had on.
• 1:04:09
  And it was like by this brand, I think it's called Time Co i Floor Mop.
• 1:04:13
  And I think it was like$150.
• 1:04:14
  And essentially what it is like a vacuum cleaner mop.
• 1:04:17
  So you just put in like the water and then the vinegar, it comes with cleaner.
• 1:04:21
  But I didn't use the cleaner.
• 1:04:23
  And then it, you charge in a little charging station.
• 1:04:26
  And then I just go around my floors, turn it on, and it like mops, vacuums my floors at the same time.
• 1:04:32
  At the same time.
• 1:04:33
  And I use it like a hundred times a day because I like the floors to be clean.
• 1:04:39
  I love it.
• 1:04:39
  Dog pee mud, everything.
• 1:04:41
  Yeah, I know.
• 1:04:42
  I love it.
• 1:04:42
  So that is making my life pee in mud, all of it.
• 1:04:45
  Perfect.
• 1:04:45
  That is making my life a little better.
• 1:04:47
  Great.
• 1:04:47
  I'll riff off of yours.
• 1:04:48
  Yeah.
• 1:04:48
  Okay.
• 1:04:49
  With the dog pee.
• 1:04:49
  Yeah.
• 1:04:50
  How perfect.
• 1:04:51
  So as I sit here with a 11 week old puppy in my lap.
• 1:04:55
  And we also have a 5-year-old yellow lab.
• 1:04:59
  So I'm going dog on my item.
• 1:05:01
  Yeah.
• 1:05:01
  Would love, love.
• 1:05:02
  This is a dog friendly podcast.
• 1:05:04
  Yeah.
• 1:05:04
  That has changed.
• 1:05:05
  Changed my day to day.
• 1:05:07
  So we love Yeti products.
• 1:05:08
  Just in general, who doesn't?
• 1:05:09
  If you don't come to our side, I know because Yeti side, it's the best.
• 1:05:13
  It really is.
• 1:05:13
  It's just the side.
• 1:05:14
  Yeti dog bowls.
• 1:05:15
  So I had some crazy collection of random dog bowls, but now I'm a big believer as I have come into my maturity in systems, just things that you do on repeat that make your life simpler and easier.
• 1:05:33
  So matching dog bowls.
• 1:05:36
  Four of them, two dogs, two for water, two for food.
• 1:05:40
  They stack into a system.
• 1:05:42
  Yeah.
• 1:05:42
  Nice.
• 1:05:42
  So I put'em all down, pick them up at the same time.
• 1:05:45
  I have no idea why we were Yeti, like thermos and mugs and all that, but we didn't have Yeti dog bowls.
• 1:05:52
  I didn't even know that they made them.
• 1:05:53
  Now we do.
• 1:05:54
  Yeah.
• 1:05:55
  I love them and that's nice.
• 1:05:57
  Does it keep the water cold too?
• 1:05:58
  It keeps the water cold, yeah.
• 1:06:00
  Oh, that's nice.
• 1:06:00
  It does all the things.
• 1:06:01
  They're really sturdy.
• 1:06:03
  They come in really amazing colors.
• 1:06:05
  Ours, of course, if you follow the Connecticut edit, you know our favorite color is blue.
• 1:06:09
  It's blue.
• 1:06:09
  Yep.
• 1:06:10
  They're all Navy.
• 1:06:11
  Love it.
• 1:06:12
  They're really like, they're like indestructible.
• 1:06:15
  And Ooh, that's good ones.
• 1:06:17
  That's my, I don't listen.
• 1:06:18
  I'm only on here once, so I only get one spotlight.
• 1:06:21
  So I'm putting a lot of weight.
• 1:06:22
  Yeah.
• 1:06:22
  This is, because you guys talk about this all the time.
• 1:06:24
  You're right.
• 1:06:24
  Sometimes dog, we have to think about it.
• 1:06:27
  I love it.
• 1:06:27
  I love it.
• 1:06:27
  This is what I'm muscle behind.
• 1:06:29
  Yeah.
• 1:06:30
  So Yeti dog goals, that's it.
• 1:06:31
  That is so far.
• 1:06:33
  Has a great one shot.
• 1:06:35
  Love that.
• 1:06:35
  I know.
• 1:06:35
  Do they make'em small too?
• 1:06:36
  I have cats has.
• 1:06:37
  So I was wondering if that's actually we've run into I feel like we have gone through a ton and I don't like any of'em.
• 1:06:42
  Yes.
• 1:06:43
  So I'm like wondering if that's something we should try.
• 1:06:45
  Yes, they do.
• 1:06:45
  And my cats are very picky with the, they want the water cold.
• 1:06:48
  They do.
• 1:06:48
  And so you, we constantly have to be like, we will be texting me in a few days.
• 1:06:53
  Oh, I love, I got, yes, we have might be life small ones too.
• 1:06:57
  And they are great.
• 1:06:59
  And they're great to have in your car, especially when it's really hot outside.
• 1:07:02
  I know.
• 1:07:02
  None of us can imagine that right now.
• 1:07:03
  No.
• 1:07:04
  Since it's so freezing.
• 1:07:05
  But when it's hot out, they keep water cold.
• 1:07:08
  If you're at the beach or you're on a dog walk or when you get back to the car and they need a sip of water.
• 1:07:13
  Yeah.
• 1:07:13
  All about the Yeti dog pool.
• 1:07:14
  I love this.
• 1:07:15
  That's a great one.
• 1:07:15
  I know we have a lot of animal.
• 1:07:17
  I know.
• 1:07:17
  My pink spotlight two weeks ago was a dog product, was dog shampoo.
• 1:07:21
  It was the shampoo conditioner.
• 1:07:23
  All in one that I'm using the Mrs.
• 1:07:24
  Meyers one.
• 1:07:25
  Love it.
• 1:07:26
  Great.
• 1:07:26
  I'm all Things dog right now.
• 1:07:27
  Yes, me too.
• 1:07:28
  We're all Me too.
• 1:07:30
  As I have Mamas a dog sleeping on my lap.
• 1:07:31
  Oh my gosh.
• 1:07:32
  Oh, he's waking up.
• 1:07:33
  Oh.
• 1:07:34
  Hello Toby.
• 1:07:34
  I also have to say Orvis dog colors.
• 1:07:37
  For.
• 1:07:37
  Oh, okay.
• 1:07:38
  I feel like a really rugged today, Yeti and Orvis.
• 1:07:41
  But I love, or this is the fishing store, right?
• 1:07:43
  Yes.
• 1:07:43
  There's one in Avon.
• 1:07:44
  There is.
• 1:07:45
  And they make amazing dog colors and you can stitch their names onto'em.
• 1:07:49
  Yeah.
• 1:07:49
  And your phone numbers.
• 1:07:49
  And they come in all these little sheet colors.
• 1:07:52
  So I'm a big fan of Orbi too.
• 1:07:53
  Who would've thought, who?
• 1:07:55
  Me?
• 1:07:55
  You are dog.
• 1:07:56
  What are you so glad you had me on?
• 1:07:58
  I would not have thought.
• 1:07:59
  But see you, you never were walking into Orvis before and now you'll be there.
• 1:08:03
  Actually, I have a funny story about Orvis.
• 1:08:05
  My, one of my sons is loves to fish.
• 1:08:07
  So my husband started, they're known for fly fishing, my husband or started going in there to get fishing stuff.
• 1:08:12
  Yeah.
• 1:08:12
  So he came home one day with a bag full of clothes and he is I bought you something.
• 1:08:15
  I'm like, you bought me something.
• 1:08:17
  And he's and I looked at the bag, Orvis.
• 1:08:19
  You're like, he got me a rugby shirt.
• 1:08:21
  It was like maroon and like white.
• 1:08:23
  And at first I was like a rugby shirt.
• 1:08:25
  Like this is like a boy shirt.
• 1:08:27
  But actually it's very cute and I like it.
• 1:08:28
  And then he got me like a quilted like shack.
• 1:08:31
  Yeah.
• 1:08:31
  That I like both products, but I was like giving him shit for it.
• 1:08:34
  You're an he girl.
• 1:08:35
  Me present at Orvis.
• 1:08:37
  I like it.
• 1:08:37
  I'm super to it.
• 1:08:38
  But I liked it.
• 1:08:39
  My dad was, I, it used to fly fish a lot.
• 1:08:43
  And so Orvis was always in the conversation.
• 1:08:46
  But I hadn't thought about it for so many years.
• 1:08:48
  And then someone recommended that they have great dog products and they do.
• 1:08:52
  So there you go.
• 1:08:53
  I get a double pink spotlight.
• 1:08:55
  All right.
• 1:08:56
  That's But all dog related.
• 1:08:57
  And you know what, we talk a lot about mom things, but I feel like we're also veering into the like pet mom and pet parent avenue and I'm here for it, like all of it.
• 1:09:05
  Oh, I'm so here for it.
• 1:09:06
  We give the kids enough attention, the fur babies are just as important.
• 1:09:10
  It's funny, I go to a gym and so many moms Yeah, of course.
• 1:09:15
  Yeah.
• 1:09:15
  Moms of kids of every single age.
• 1:09:18
  And I think everyone is just sick of hearing about kids.
• 1:09:22
  Yeah.
• 1:09:22
  All anyone wants to talk about are the pets.
• 1:09:25
  I'm like, I'm here for it because I got a lot of puppy content.
• 1:09:28
  Me too.
• 1:09:28
  I have a lot of puppy content.
• 1:09:29
  Me too.
• 1:09:30
  I love it.
• 1:09:30
  Oh, I know.
• 1:09:31
  Samantha, thank you so much for coming here today.
• 1:09:34
  Thank you.
• 1:09:34
  And coming in the studio, I know in studio is so special and for sharing all of your highly coveted knowledge, and we really appreciate you being a life share and starting the Connecticut edit for not only us but for all of our Connecticut girls.
• 1:09:47
  And I'm sure like neighboring, states, I'm sure you bleed a little into New York as well.
• 1:09:52
  We do.
• 1:09:52
  Thank you guys so much for Thank you.
• 1:09:54
  Yeah, for having me on.
• 1:09:55
  This was so much fun.
• 1:09:56
  And can you tell our audience where to find you?
• 1:09:59
  You have two to share both of your accounts.
• 1:10:01
  Of course.
• 1:10:02
  If you like all the personal stuff, you can find me at Samantha Yanks and we would love if you'd follow us at the Connecticut edit.
• 1:10:10
  And feel free to slip into our dms if you have ideas or stories that you want us to know about.
• 1:10:17
  We love getting tips as much as we love giving them.
• 1:10:20
  Oh, I love that.
• 1:10:21
  We love that.
• 1:10:22
  Thank you so much.
• 1:10:23
  Thank you.
• 1:10:24
  We will See you guys next week.
• 1:10:25
  Bye.
• 1:10:25
  Bye.