Latest / Stuff You Should Know / Nickelodeon:The Best of Slimes
Transcript
- 0:01Speaker 1: Welcome to Stuff You Should Know, a production of iHeartRadio.
- 0:08Speaker 2: Hey, and welcome to the podcast. I'm Josh, and there's Chuck,
- 0:13Speaker 2: and Jerry's here too, and that makes this a good
- 0:15Speaker 2: old-fashioned Stuff You Should Know edition.
- 0:19Speaker 1: That's right. And unfortunately, we have to issue a COA
- 0:23Speaker 1: for this one.
- 0:24Speaker 2: Oh, yeah, and it is pretty unfortunate for sure.
- 0:28Speaker 1: Yeah. I mean, you see the title Nickelodeon and you
- 0:30Speaker 1: think just a rip-roaring good time and nostalgia fest. And
- 0:34Speaker 1: it is that, but we kind of tell the whole
- 0:37Speaker 1: story of Nickelodeon, which very sadly includes some sexual abuse.
- 0:42Speaker 1: And so trigger warning for people in general and definitely
- 0:46Speaker 1: for parents listening with kids.
- 0:48Speaker 2: There you go. Well done. We should just edit that
- 0:52Speaker 2: as a clip and anytime we have a COA, just
- 0:54Speaker 2: pop that in. Yeah, great. All right. So let's get
- 0:58Speaker 2: to the fun nostalgia part first, at least, right?
- 1:01Speaker 1: Yeah, for sure.
- 1:02Speaker 2: So Nickelodeon was probably a little after your wheelhouse, right?
- 1:06Speaker 2: Were you always a little too old for Nickelodeon? Or
- 1:09Speaker 2: was there ever a Venn diagram with you and Nickelodeon
- 1:12Speaker 2: and happiness in the middle?
- 1:15Speaker 1: There's a brief time of a little bit of Nickelodeon
- 1:18Speaker 1: stuff for me, but I was just on the edge
- 1:21Speaker 1: of being a little too old. But some of the
- 1:23Speaker 1: stuff Like, I definitely remember You Can't Do That on
- 1:27Speaker 1: television and a little bit of Double Dare.
- 1:30Speaker 2: Yeah.
- 1:30Speaker 1: But, yeah, I mean, this was right in the middle
- 1:34Speaker 1: of your wheelhouse, though, I bet.
- 1:35Speaker 2: I watched this all the time.
- 1:37Speaker 1: Yeah, that's great.
- 1:38Speaker 2: I watched Pinwheel. I watched, like you said, You Can't
- 1:42Speaker 2: Do That on television, Double Dare. What else did I watch?
- 1:47Speaker 2: Danger Mouse, Inspector Gadget. Oh, wow. I mean, just basically
- 1:51Speaker 2: anything they would put on. Today's special. I was huge
- 1:54Speaker 2: into today's special. Anything they would put on, I would
- 1:58Speaker 2: definitely watch. And I loved it. All.
- 2:01Speaker 1: I love it. Well, this one's for you, baby.
- 2:03Speaker 2: Thanks a lot, man. One thing I did not realize, though,
- 2:07Speaker 2: is that Nickelodeon started in my home state of Ohio.
- 2:11Speaker 2: And I don't know if you've noticed or not, but
- 2:14Speaker 2: I'm pretty selective about when I claim Ohio is my
- 2:16Speaker 2: home state.
- 2:17Speaker 1: That's true.
- 2:18Speaker 2: And I know you love to rub it in that
- 2:20Speaker 2: you're an Atlanta native and it's just, you know, I'm
- 2:23Speaker 2: a newbie, a carpetbagger. But at any rate, that's where
- 2:27Speaker 2: Nickelodeon started, actually, in Columbus, Ohio, as part of like
- 2:31Speaker 2: this test that Warner Cable did. Pretty forward thinking test
- 2:36Speaker 2: in 1977 where they're like, hey, you know, everybody watches
- 2:39Speaker 2: TV with antennas. We're going to launch the first cable
- 2:43Speaker 2: network in the United States, if not the world. Right.
- 2:46Speaker 1: Yeah, it was called Warner Cable. They opened that studio
- 2:49Speaker 1: in Columbus, like you said, and they had 30 channels
- 2:53Speaker 1: at first. I guess you pronounce it cube, huh?
- 2:56Speaker 2: Yeah, that's what I'm going with.
- 2:58Speaker 1: Q-U-B-E. And you could pay $ 10 a month and, you know,
- 3:04Speaker 1: Depending on what you were into, you could get shows
- 3:06Speaker 1: like Flippo's Magic Cars. They had an early show, kind
- 3:10Speaker 1: of preceded Star Search even, I think, called Talent Search.
- 3:13Speaker 2: Yeah, and I was wondering if Star Search grew out
- 3:16Speaker 2: of Talent Search, and I could find no correlation.
- 3:18Speaker 1: Yeah, I couldn't either. So we give that rumor two
- 3:22Speaker 1: and a half stars.
- 3:24Speaker 2: Very nice.
- 3:25Speaker 1: I used to love Star Search.
- 3:27Speaker 2: I never really watched it that much, but I do
- 3:29Speaker 2: know that Rosie O'Donnell got her start there. Oh, really? Mm-hmm.
- 3:32Speaker 1: Okay.
- 3:33Speaker 2: Oh, she killed.
- 3:34Speaker 1: I was a big fan.
- 3:35Speaker 2: She won like 15 weeks in a row or something
- 3:37Speaker 2: like that.
- 3:38Speaker 1: Was she, well, it had adult stuff too, or was
- 3:41Speaker 1: it just kids?
- 3:42Speaker 2: Oh, her sets were filthy.
- 3:44Speaker 1: Right. So yeah, they had talent search, but the cable
- 3:50Speaker 1: system had a gimmick at first, which was a remote
- 3:53Speaker 1: control that was wired to the cable box, I guess,
- 3:57Speaker 1: that let you interact with the shows. And it didn't
- 4:01Speaker 1: work out. I think they realized that that, gimmick, like
- 4:05Speaker 1: didn't fully work. Uh, they also had other financial difficulties and, um,
- 4:11Speaker 1: I think it launched in 77 when it was done
- 4:13Speaker 1: by 84, but, um, one of the channels, which was
- 4:18Speaker 1: pinwheel or C3, uh, lived on, it was created by
- 4:21Speaker 1: a woman named Vivian Horner, uh, who came from the TV,
- 4:25Speaker 1: the great TV show, the electric company. Yeah. And it
- 4:28Speaker 1: was commercial free programming for preschool kids.
- 4:31Speaker 2: 20 or no, 12 hours a day of it, 14
- 4:35Speaker 2: hours a day on weekends. And like you said, commercial free.
- 4:38Speaker 2: And that was the network, right? And Pinwheel also had
- 4:42Speaker 2: an eponymous show called Pinwheel, which I also watched a lot.
- 4:46Speaker 1: Now, what was that?
- 4:49Speaker 2: I mean, it was a show where live human actors
- 4:53Speaker 2: interacted with puppets. And the most memorable character for me
- 4:57Speaker 2: was Gary Gnu.
- 4:59Speaker 1: Oh, is that where that came from?
- 5:00Speaker 2: Yeah, there's no Gnu's. Wait, there's no Ganoos, like good
- 5:05Speaker 2: Ganoos with Gary Ganoo.
- 5:06Speaker 1: I've heard Gary Ganoo. I had no idea what the
- 5:09Speaker 1: origin was.
- 5:10Speaker 2: So any word that started with N, he said good,
- 5:13Speaker 2: like he added that G at the very beginning.
- 5:16Speaker 1: What a bit. Can you imagine him just hanging out
- 5:18Speaker 1: late one night, smoking a joint and being like, I've
- 5:22Speaker 1: got it.
- 5:23Speaker 2: Yeah, it was one of those things. It was late 70s,
- 5:25Speaker 2: early 80s, pot smoking, like kids... Like kids programmers, essentially,
- 5:32Speaker 2: is what that kind of show was. Okay.
- 5:34Speaker 1: That's great.
- 5:35Speaker 2: It was good. But the whole network was called Pinwheel
- 5:37Speaker 2: 2 at first until somebody was like, hey, I really
- 5:40Speaker 2: like the sound of the word Nickelodeon. And they said
- 5:43Speaker 2: it like 50 times in this one meeting. And finally,
- 5:46Speaker 2: everybody was worn down enough that they were like, we'll
- 5:48Speaker 2: change the network Pinwheel to Nickelodeon. I think that was
- 5:51Speaker 2: in 1979. Yeah.
- 5:53Speaker 1: Yeah, 79. And you're right. I think, you know, a
- 5:57Speaker 1: Nickelodeon was like an old timey like movie house that
- 6:00Speaker 1: you paid a nickel to get into. But they didn't
- 6:03Speaker 1: name it for that reason. I think they like you said,
- 6:06Speaker 1: I think they just thought it had a nice ring
- 6:07Speaker 1: to it, I guess.
- 6:08Speaker 2: Yeah. And also, weirdly, they had a an old timey
- 6:13Speaker 2: man is their first logo, an old timey man looking
- 6:15Speaker 2: into like a I guess like a small movie player. Yeah.
- 6:20Speaker 2: And it was like right in, it dovetailed with that
- 6:24Speaker 2: era where if you went to Wendy's, like their wallpaper
- 6:27Speaker 2: was made of like 1910 newspaper ads. Oh, yeah.
- 6:31Speaker 1: Old Wendy's is great.
- 6:31Speaker 2: And Tiffany lamps and all that.
- 6:33Speaker 1: Uh-huh.
- 6:34Speaker 2: I'm still unsettled by those high lace women's boots.
- 6:38Speaker 1: Right.
- 6:38Speaker 2: That they always advertised.
- 6:40Speaker 1: Yeah. Too sexy.
- 6:41Speaker 2: I might have seen ads for wicker wheelchairs, too. Maybe
- 6:44Speaker 2: that's where that came from. Yeah.
- 6:46Speaker 1: Your biggest fear.
- 6:46Speaker 2: Yeah. But at any rate, they got rid of that
- 6:49Speaker 2: after a couple of years, and they came up with
- 6:51Speaker 2: the first good Nickelodeon logo, which is a silver pinball
- 6:56Speaker 2: with Nickelodeon written over it in different colors. It was
- 7:00Speaker 2: very pretty.
- 7:01Speaker 1: Yeah, very popular bubble letter style at the time. A
- 7:05Speaker 1: year later, in 1980, a guy named Cy Schneider, who
- 7:08Speaker 1: was an advertising executive, became the first president of the network.
- 7:12Speaker 1: He had a little experience. He was involved on the
- 7:15Speaker 1: marketing advertising side. when Mattel sponsored the Mickey Mouse Club
- 7:19Speaker 1: in the 50s. So he had a little bit of
- 7:21Speaker 1: experience with kids TV from the ad side, but this
- 7:25Speaker 1: was kind of a new jam for him. So he
- 7:27Speaker 1: started marketing Nickelodeon as the young people's network. And they
- 7:31Speaker 1: had some, you know, fun shows. I do remember, I
- 7:34Speaker 1: didn't watch any of these, but I remember Reggie Jackson's
- 7:37Speaker 1: World of Sports. I remember that being a thing. And
- 7:40Speaker 1: I also remember the Leonard Nimoy show being a thing.
- 7:43Speaker 1: Leonard Nimoy's standby, colon, lights, camera, action.
- 7:48Speaker 2: Yeah, I never saw or even heard of either of
- 7:50Speaker 2: those shows. But it kind of gives you a taste
- 7:53Speaker 2: of how Nickelodeon started out as slightly, it skewed slightly older.
- 7:58Speaker 2: So I can see 14-year-old boys watching those.
- 8:01Speaker 1: Yeah, I was nine at the time. So I was
- 8:03Speaker 1: aware it was around. I was aware of the show Livewire,
- 8:07Speaker 1: which was a live tape show in front of a
- 8:10Speaker 1: teenage audience at the Ed Sullivan Theater, even in New
- 8:13Speaker 1: York City. It was like a current event show. So
- 8:16Speaker 1: I knew about that show and it was really popular.
- 8:18Speaker 1: It won their, gave them their first Cable Ace Award.
- 8:23Speaker 1: And then I don't think we mentioned that they were
- 8:25Speaker 1: splitting airtime. Like they ran programming during the day, but
- 8:29Speaker 1: the A & E network was on after hours. Right.
- 8:34Speaker 2: Sexy ballet.
- 8:35Speaker 1: That's right.
- 8:37Speaker 2: Livewire, I looked into that a little bit because I
- 8:39Speaker 2: never watched it. I don't know that I'd even heard
- 8:41Speaker 2: of it to tell you the truth. But when I
- 8:43Speaker 2: saw like the set, It rang like a little bit
- 8:46Speaker 2: like a vague bell, but it was definitely older kids,
- 8:48Speaker 2: kids older than me, like teens. And there is a
- 8:53Speaker 2: there's a clip you can find of Adam Horowitz, King
- 8:57Speaker 2: Ed Rock from BC Boys. Oh, yeah. As a 17
- 9:00Speaker 2: year old posing as a like he went into the
- 9:03Speaker 2: audience of Livewire and he asked a question of Africa Bambada,
- 9:08Speaker 2: who is the guest at the time. He's like, hey,
- 9:11Speaker 2: have you heard that new record from the Beastie Boys,
- 9:14Speaker 2: Cookie Puss? And he got Africa Bombada to admit, like, yeah,
- 9:18Speaker 2: he'd listened to it and he had the record and
- 9:19Speaker 2: he liked it without ever saying, like, I'm one of
- 9:22Speaker 2: the Beastie Boys. Like, he was just plugging this as, like,
- 9:25Speaker 2: just some average audience member. It's pretty great.
- 9:28Speaker 1: Oh, that's funny. I mean, Livewire had some good stuff. Like, R.E.M.
- 9:31Speaker 1: performed on Livewire in 83.
- 9:33Speaker 2: The Ramones.
- 9:34Speaker 1: The Ramones did. I know that Frank Zappa was a guest.
- 9:37Speaker 1: So they were definitely, like, somebody... Cool was running that show.
- 9:41Speaker 2: Yeah. And not only like they were cool enough to
- 9:45Speaker 2: want those people on, they were cool enough to get
- 9:47Speaker 2: those people on that show. Right.
- 9:49Speaker 1: Yeah.
- 9:49Speaker 2: This is on Nickelodeon, everybody. And this is it was
- 9:52Speaker 2: one of their first like really great shows. And then
- 9:55Speaker 2: something else changed almost immediately. when Nickelodeon just really started
- 10:02Speaker 2: getting going. They brought on a woman named Geraldine Laybourne.
- 10:06Speaker 2: And she was kind of like, not the antithesis to
- 10:09Speaker 2: Cy Schneider, but certainly had a different view of what
- 10:12Speaker 2: Nickelodeon should be doing. Cy Schneider's thing was, you know,
- 10:16Speaker 2: like you said, he came from the advertising the kids world.
- 10:20Speaker 2: What's wrong with that? And Geraldine Laybourne's whole thing was like,
- 10:24Speaker 2: let's find out what the kids want and go on
- 10:27Speaker 2: that premise and not try to sell them stuff. Let's
- 10:30Speaker 2: just like really make this a network for kids rather
- 10:34Speaker 2: than just saying that's what it is. And really it's
- 10:36Speaker 2: for advertising or something like that.
- 10:38Speaker 1: Yeah, for sure. I think Schneider was a bit older too.
- 10:42Speaker 1: If he was working on the Mickey Mouse Club in
- 10:43Speaker 1: the 1950s, this was like 30 years after that.
- 10:46Speaker 2: Yeah.
- 10:46Speaker 1: And she also recognized like, hey, you know, a lot
- 10:50Speaker 1: of people are treating this network in these shows as
- 10:53Speaker 1: a stepping stone, like get in the door doing these
- 10:56Speaker 1: children's shows so they can go on and do other
- 10:58Speaker 1: things in Hollywood. And she was like, I want staff
- 11:01Speaker 1: that like wants to do this and wants and is
- 11:03Speaker 1: dedicated to like kids programming, which seemed like a really
- 11:07Speaker 1: kind of savvy move, I think.
- 11:09Speaker 2: For sure. For sure. It didn't matter whether you did cocaine.
- 11:12Speaker 2: That was not part of it. It was how do
- 11:15Speaker 2: you feel about kids programming? That's right.
- 11:17Speaker 1: Full stop.
- 11:18Speaker 2: One of the things that Nick did, I'm just going
- 11:21Speaker 2: to call it Nick because I watch so much of it.
- 11:22Speaker 2: I'm on a first name basis with it. Yeah. But
- 11:25Speaker 2: they would basically poach TV shows from Canada. Yeah. They
- 11:30Speaker 2: still do. As a matter of fact, there's still like
- 11:32Speaker 2: a lot of the shows that were on Nickelodeon that
- 11:35Speaker 2: I watched as a youngster. I was like, something's not
- 11:37Speaker 2: quite right with this show. Turns out they were all Canadians.
- 11:42Speaker 1: As an American, it seems slightly sideways.
- 11:44Speaker 2: Exactly. I'm like, these people are really nice.
- 11:47Speaker 1: Yeah, exactly. You Can't Do That on Television was a
- 11:50Speaker 1: Canadian show that came from Ottawa Station a couple of
- 11:53Speaker 1: years previous from its debut on Nickelodeon in 1981. And
- 11:58Speaker 1: that was a great show. It was created by Roger
- 12:00Speaker 1: Price and Jeffrey Darby. And it was a skit show
- 12:04Speaker 1: that was like squarely aimed at making kids laugh, like
- 12:07Speaker 1: that kind of humor.
- 12:09Speaker 2: Yeah. And one of the ways that they did that
- 12:10Speaker 2: is that the Teen and even preteen actors had like
- 12:15Speaker 2: a say in how the scripts went and like what
- 12:18Speaker 2: the scenes were. And so that was cool in and
- 12:20Speaker 2: of itself, because, I mean, they were speaking directly to you.
- 12:23Speaker 2: It kind of ran through that filter. And then also
- 12:27Speaker 2: they would. The show itself was almost like a character.
- 12:32Speaker 2: The show itself could be like a set or a
- 12:34Speaker 2: scene or something like that. And not just like them
- 12:37Speaker 2: chatting in between shooting. Like there could be, if I
- 12:40Speaker 2: remember correctly, there was a scene where one of the
- 12:42Speaker 2: kids was playing a character who was chained up in
- 12:45Speaker 2: a dungeon. And another kid who wasn't dressed like them
- 12:50Speaker 2: just came in and took over for him because that
- 12:52Speaker 2: kid had to like go home and do homework or
- 12:54Speaker 2: something like that. And they did it in the middle
- 12:56Speaker 2: of the scene. So it was just kind of weird
- 12:59Speaker 2: like that, and it really worked for that show. It's
- 13:03Speaker 2: a really good show. I went back and watched it,
- 13:05Speaker 2: and you definitely have to be of that age to
- 13:08Speaker 2: really appreciate it, but I remember loving You Can't Do
- 13:11Speaker 2: That on Television.
- 13:13Speaker 1: Yeah, I went back and watched a lot of this stuff,
- 13:17Speaker 1: like clips on YouTube, and I realized that I watched
- 13:20Speaker 1: more of this than I remember watching, I guess. And
- 13:24Speaker 1: I remember that guy... Who was the main guy on
- 13:26Speaker 1: that show, like the main adult cast member?
- 13:29Speaker 2: His name was Les Lye.
- 13:30Speaker 1: Les Lye. That's it.
- 13:32Speaker 2: I think he went by Les, too, because they all
- 13:34Speaker 2: went by their real first names.
- 13:36Speaker 1: Yeah, it was kind of like if you've ever seen
- 13:38Speaker 1: the Larry Sanders show, it was kind of like that.
- 13:40Speaker 1: They would have these meta moments.
- 13:41Speaker 2: Right. Well put. This preceded the Larry Sanders show and
- 13:46Speaker 2: was actually where it came from.
- 13:49Speaker 1: Are you joking?
- 13:50Speaker 2: Yeah.
- 13:50Speaker 1: Okay.
- 13:51Speaker 2: Well, it might have been.
- 13:52Speaker 1: You never know.
- 13:54Speaker 2: And Alanis Morissette was also on it, too, because you
- 13:56Speaker 2: can't have a Canadian TV show without having Alanis Morissette
- 13:59Speaker 2: on it. Yeah.
- 14:00Speaker 1: Ironic that she was on that show, right?
- 14:01Speaker 2: I don't know. Do you think?
- 14:05Speaker 1: Well, that was where the slime came from. Nickelodeon is
- 14:09Speaker 1: very famous for its slime. In fact, I am using
- 14:13Speaker 1: the title that Livia, who helped us with this, titled
- 14:15Speaker 1: it Nickelodeon, the slime of our lives. Great title. Yeah.
- 14:20Speaker 1: But Nickelodeon has always been associated with that green slime,
- 14:22Speaker 1: and it got its first dump on you can't do
- 14:25Speaker 1: that on television.
- 14:27Speaker 2: Yeah, if you said I don't know, you would get slimed.
- 14:30Speaker 2: That's just how it went.
- 14:31Speaker 1: Oh, is that the trigger?
- 14:32Speaker 2: Yeah, I don't make the rules. It's just how it went.
- 14:34Speaker 2: Except for one show, and this just goes to show
- 14:36Speaker 2: you how early 80s this was. They had an episode
- 14:39Speaker 2: where the Russians took over, and the slime was red
- 14:43Speaker 2: slime instead. If anyone who said the word freedom would
- 14:47Speaker 2: get slimed.
- 14:49Speaker 1: Well, apparently the story of how it became green slime
- 14:52Speaker 1: was an accident because they had made the slime but
- 14:55Speaker 1: couldn't shoot that day or something, and it turned green
- 14:58Speaker 1: by the next day, and so they ended up with
- 15:00Speaker 1: green slime. Yeah.
- 15:02Speaker 2: And then I guess you would get a bonus of
- 15:04Speaker 2: something between $ 25 to $ 50. I guess it depends on
- 15:07Speaker 2: how much you held out for. And they would shoot
- 15:09Speaker 2: all the sliming scenes at the end of the day,
- 15:12Speaker 2: and then you would get slimed, and then they would cut,
- 15:15Speaker 2: and you would run off to the showers because... Different
- 15:18Speaker 2: iterations of slime sometimes turn to paste in your hair
- 15:21Speaker 2: if you didn't get it out fast enough. And they
- 15:23Speaker 2: finally found the right one is a methyl cellulose blend
- 15:29Speaker 2: that had zero allergens in it. So they could even
- 15:32Speaker 2: dump it on audience members without fear of litigation. Right. Yeah.
- 15:36Speaker 2: Or at least them winning litigation. But it went through
- 15:41Speaker 2: all sorts of different things like cottage cheese, vegetable oil,
- 15:44Speaker 2: vanilla pudding, jello for a little while.
- 15:46Speaker 1: Yeah. Applesauce.
- 15:47Speaker 2: Yeah.
- 15:49Speaker 1: Should we take a break?
- 15:50Speaker 2: Yeah, I'm getting I'm getting kind of excited. So, yeah.
- 15:53Speaker 1: All right. It's getting good, everybody. So we'll be right
- 15:55Speaker 1: back with more on Nick.
- 15:57Speaker 2: Thank you.
- 16:22Speaker 1: All right, so You Can't Do That on Television was
- 16:25Speaker 1: a pretty decent success, but Nickelodeon itself was not like
- 16:29Speaker 1: a huge hit yet. In late 83, a guy named
- 16:35Speaker 1: Bob Pittman, who we've talked about, one of the founders
- 16:39Speaker 1: of MTV, and our boss at iHeartMedia.
- 16:45Speaker 2: Several rungs up. I don't know if he would consider
- 16:47Speaker 2: himself our boss.
- 16:48Speaker 1: I think he may know who we are, at least.
- 16:51Speaker 2: Perhaps.
- 16:52Speaker 1: Yeah, Bob runs iHeartMedia, and he became head of Nickelodeon's
- 16:57Speaker 1: parent company, which was Warner Amex at the time. He
- 17:01Speaker 1: was in 83. He was a lot younger than Cy
- 17:04Speaker 1: Schneider was. And the writing was on the wall that
- 17:08Speaker 1: like Schneider wasn't going to be around too long and
- 17:11Speaker 1: younger folks were going to be running this younger like
- 17:15Speaker 1: viewership network.
- 17:16Speaker 2: Yeah, and Pittman had a lot of cred around the
- 17:20Speaker 2: television world because of MTV just from two years before, right?
- 17:25Speaker 2: And so he took over Nickelodeon, or he didn't take
- 17:28Speaker 2: over Nickelodeon. When he became the head of Warner Amex,
- 17:33Speaker 2: he was now over the people who were running Nickelodeon,
- 17:37Speaker 2: and he took an interest in it early on. And
- 17:39Speaker 2: so after Schneider left, Geraldine Laybourne was put as the
- 17:44Speaker 2: head of the network. And now Nickelodeon really blossomed. Like
- 17:48Speaker 2: this is the Nickelodeon I remember and like really loved.
- 17:51Speaker 2: This is 1984, I think. Yeah. One of the first
- 17:55Speaker 2: things that Laybourne did was she turned to the Fred
- 17:58Speaker 2: Allen agency, which had helped basically figure out how MTV
- 18:03Speaker 2: should brand itself. She said, do this for Nickelodeon. And
- 18:07Speaker 2: they got to town. Yeah.
- 18:08Speaker 1: The other thing they did was they started selling ads
- 18:11Speaker 1: and commercials.
- 18:12Speaker 2: Right.
- 18:13Speaker 1: Which they realized, I think, pretty quickly afterward, like, hey,
- 18:15Speaker 1: that's a pretty good idea to start getting some money
- 18:18Speaker 1: flowing in. So Fred Allen firm comes in. They said,
- 18:24Speaker 1: all right, we're going to do focus groups. We're going
- 18:25Speaker 1: to get kids together and we're going to find out
- 18:27Speaker 1: what they want. And what they found out was kids
- 18:31Speaker 1: were kind of roundly annoyed by adults that were patronizing
- 18:37Speaker 1: and trying to get them to watch something that basically sucked.
- 18:43Speaker 1: And they were tired of it. So they said, you
- 18:44Speaker 1: know what we're going to do then? We're going to
- 18:46Speaker 1: craft this network around this idea and this theme that
- 18:51Speaker 1: like this is for kids and this is for kids
- 18:54Speaker 1: to stand up, stand up and like shout like, hey,
- 18:57Speaker 1: you're not listening to me like this is for us
- 19:00Speaker 1: and do things that we want to see finally.
- 19:03Speaker 2: Right. If I remember correctly, an early iteration of their
- 19:06Speaker 2: new logo was a child setting a couch on fire
- 19:10Speaker 2: inside a living room.
- 19:12Speaker 1: I think you're right.
- 19:12Speaker 2: Yeah. But they actually did redo the logo. They're like,
- 19:16Speaker 2: this pinball and rainbow letters thing is so childish and patronizing.
- 19:20Speaker 1: Cy Schneider. Come on.
- 19:22Speaker 2: I still like it.
- 19:23Speaker 1: Oh, really?
- 19:23Speaker 2: Yeah. I thought it was very cute. All right. I
- 19:27Speaker 2: would look at it all day long if I could.
- 19:30Speaker 1: Well, you can do that if you want to.
- 19:32Speaker 2: But they, I guess I could. But they changed the
- 19:35Speaker 2: logo by essentially picking what designers roundly think of as
- 19:40Speaker 2: the ugliest color around. It's Pantone. 21. I don't know
- 19:44Speaker 2: if you say the zero first, maybe. Pantone 021 Orange. Yeah.
- 19:50Speaker 2: now recognized pretty much everywhere as Nickelodeon orange. But at
- 19:53Speaker 2: the time, because everybody thought it was so ugly, no
- 19:56Speaker 2: one used it. So Nickelodeon basically claimed this ugly color
- 19:59Speaker 2: and it became just like completely synonymous with the network.
- 20:03Speaker 2: It was a great branding move.
- 20:04Speaker 1: Yeah, actually, I just looked up the previous logos and
- 20:07Speaker 1: I had forgotten the little pinball multicolored balloon letter thing.
- 20:12Speaker 1: But now that I see it, I totally remember it.
- 20:14Speaker 1: It was a good logo.
- 20:15Speaker 2: Yeah. Anything with different color balloon lettering is A-OK in
- 20:19Speaker 2: my book.
- 20:20Speaker 1: Well, you're a child of the 80s like me.
- 20:23Speaker 2: Yeah.
- 20:24Speaker 1: And, you know, as we'll see, many of the sets
- 20:27Speaker 1: and everything in the 80s were like... I guess we'll
- 20:29Speaker 1: get to that, but they had some pretty legendary, like,
- 20:31Speaker 1: Super 80 sets on their shows.
- 20:33Speaker 2: Yes, they do. Man, I could look at pictures of
- 20:35Speaker 2: those all day, too.
- 20:36Speaker 1: But the logo was animated, so it could, like, you know,
- 20:40Speaker 1: take different shapes. Like, sometimes it was an ice cream
- 20:42Speaker 1: cone or a rocket ship or something. And then later on,
- 20:45Speaker 1: when slime became, like, sort of what the network was,
- 20:48Speaker 1: you know, at least, like, a symbol of the network,
- 20:51Speaker 1: it looked like a slime splat, and that's kind of
- 20:55Speaker 1: what they stuck with.
- 20:56Speaker 2: Right. They also did bumpers. You know, coming in and
- 21:00Speaker 2: out of commercial breaks, like the animated ones. There was
- 21:04Speaker 2: a series of them by like a doo-wop singing group
- 21:08Speaker 2: called the Jive Five.
- 21:10Speaker 1: Those are great.
- 21:11Speaker 2: Do you remember those? Yeah.
- 21:12Speaker 1: And I went and watched some of them today and
- 21:13Speaker 1: I was like, oh, yeah, I remember these. They were great.
- 21:16Speaker 2: There are two standouts. <HAL> <HAL> <HAL> <HAL> <HAL> <HAL> <HAL> <HAL> <HAL> <HAL> <HAL> <HAL> <HAL> <HAL> Nice.
- 21:22Speaker 2: There's another one. I've never been able to do it.
- 21:25Speaker 2: It's too fast for my thick tongue, but it is great.
- 21:29Speaker 2: So just go look up Nick Jive 5 bumpers and
- 21:33Speaker 2: you'll see what I'm talking about.
- 21:34Speaker 1: Well, what was the fast one? Like, just tell me
- 21:36Speaker 1: a slowed down version or something so I might recognize it.
- 21:41Speaker 2: Um, no.
- 21:42Speaker 1: No? All right. I'll look it up after. Yeah.
- 21:45Speaker 2: You're going to have to do that. Hey, man.
- 21:48Speaker 1: I admire your, you know, gumption to stick up for yourself.
- 21:51Speaker 2: I thought about it.
- 21:53Speaker 1: So with Lay Born running the show, they started doing
- 21:57Speaker 1: some pretty great original programs. They had a sketch show
- 22:00Speaker 1: called Out of Control that I remember is hosted by
- 22:03Speaker 1: Dave Coulier of Full House.
- 22:06Speaker 2: Yeah. Yeah.
- 22:08Speaker 1: And a show called Turkey TV, which I had not
- 22:10Speaker 1: heard of until I saw the description that it was
- 22:13Speaker 1: like a clip show basically hosted by a VJ essentially.
- 22:18Speaker 1: And then I was like, yeah, I think I remember
- 22:19Speaker 1: that one.
- 22:20Speaker 2: I do not remember that one at all, but they
- 22:22Speaker 2: would do something that Nickelodeon was also really good at.
- 22:26Speaker 2: Besides poaching Canadian shows, they would go overseas and find
- 22:32Speaker 2: funny clips or funny commercials or whatever. Sometimes other clips
- 22:39Speaker 2: from other kids shows like in completely different languages. And
- 22:42Speaker 2: then they would overdub them in English and use them.
- 22:45Speaker 2: And they did that with Turkey TV a lot, too.
- 22:48Speaker 2: So that was like that was fantastic. They just did
- 22:51Speaker 2: that all the time. Now I'm like, yeah, those kids
- 22:54Speaker 2: were totally Danish. I had no idea at the time.
- 22:56Speaker 2: But again, I was like, there's something not quite right
- 22:59Speaker 2: about how these kids are dressed and the toys they're
- 23:02Speaker 2: playing with.
- 23:03Speaker 1: Yeah, that's funny.
- 23:04Speaker 2: Yeah, that's exactly what it was. I was watching that
- 23:07Speaker 2: without knowing it.
- 23:08Speaker 1: That's just funny that a kid can be like, something's
- 23:11Speaker 1: slightly off here and I can't pinpoint what it is.
- 23:13Speaker 2: Yeah.
- 23:14Speaker 1: Because you didn't know they did stuff like that back then.
- 23:16Speaker 2: And I always shrugged and was like, whatever, it's still
- 23:18Speaker 2: fun to watch.
- 23:19Speaker 1: It's on TV.
- 23:20Speaker 2: It was always there, you know. The Great Gazoo was
- 23:22Speaker 2: over my shoulder like, it's European, dum-dum.
- 23:27Speaker 1: So, Laybourne went back to Darby, one of the guys
- 23:30Speaker 1: who co-created You Can't Do That on Television. It's like, hey,
- 23:33Speaker 1: what else you got? And he said, what about like
- 23:37Speaker 1: a game show where kids go through kind of a
- 23:41Speaker 1: crazy obstacle course or do these wacky things? And that
- 23:44Speaker 1: was the seed of the idea that became Double Dare.
- 23:48Speaker 1: I watched an episode of Double Dare earlier today, too.
- 23:51Speaker 1: It was a lot of fun to see.
- 23:52Speaker 2: So good.
- 23:53Speaker 1: And it was like Truth or Dare, where you could
- 23:55Speaker 1: answer a trivia question or dare the other team if
- 23:58Speaker 1: you didn't have the answer. And if they didn't have
- 24:00Speaker 1: the answer, they could double dare back. And generally, at
- 24:03Speaker 1: that point, the team would opt for what was called
- 24:06Speaker 1: the physical challenge. And it was, you know, the one
- 24:09Speaker 1: I watched today was two kids stand on one side
- 24:12Speaker 1: of the room. and throw eggs at the two kids
- 24:17Speaker 1: on the other side who are blindfolded and holding like
- 24:21Speaker 1: marching band crash cymbals in their hand. And the first
- 24:24Speaker 1: one to just randomly crash a crash cymbal as the
- 24:27Speaker 1: egg comes at them without being able to see it
- 24:29Speaker 1: is the team who wins. So just really fun, dumb
- 24:32Speaker 1: stuff if you're, you know, nine to 12 years old.
- 24:35Speaker 2: Yeah, like what a great idea. But not only though
- 24:39Speaker 2: was it like, like there were great little parts like that,
- 24:43Speaker 2: The whole thing, every single part was just operating on
- 24:46Speaker 2: all cylinders. Yeah. The host, Mark Summers, was somehow perfect
- 24:51Speaker 2: for that show.
- 24:52Speaker 1: He was great.
- 24:53Speaker 2: He was wonderful. The set, like you said, it was
- 24:57Speaker 2: in the Memphis style, which was huge in the 80s.
- 24:59Speaker 1: Yeah.
- 25:00Speaker 2: Like Pee Wee's Playhouse was Memphis. You would know Memphis
- 25:04Speaker 2: if you're not familiar with the term. You've seen it
- 25:06Speaker 2: a million times. But those sets are just a feast
- 25:09Speaker 2: for the eyes. And then, yeah, the things they came
- 25:12Speaker 2: up with, one of my favorites was the picket, where
- 25:16Speaker 2: you had to, for a physical challenge, you had to
- 25:17Speaker 2: get a flag out of a giant nose. And to
- 25:21Speaker 2: get the flag out, you had to pick out boogers first.
- 25:24Speaker 2: And then slime would come out of the nose. And
- 25:26Speaker 2: then after all that, you had to stick your arm
- 25:29Speaker 2: all the way up there and pull the flag out.
- 25:31Speaker 1: That's just so fun to create shows like this. Like,
- 25:34Speaker 1: that's what kids want to see.
- 25:36Speaker 2: Exactly. Yeah. And then the other thing. every single contestant
- 25:40Speaker 2: was so psyched to be there. And it took it
- 25:44Speaker 2: so seriously. It was completely sincere. It was just a wonderful,
- 25:48Speaker 2: I love Double Dare. I could watch Double Dare all
- 25:50Speaker 2: day long.
- 25:51Speaker 1: Yeah. You can do a lot of this stuff all
- 25:53Speaker 1: day long. Can you imagine getting that phone call or
- 25:58Speaker 1: letter in the mail where you are picked to be
- 26:01Speaker 1: a contestant on that show and what like that must've
- 26:03Speaker 1: felt like as a kid?
- 26:04Speaker 2: Yeah, for sure. For other kids, I, I, I would
- 26:08Speaker 2: have dreaded that. Oh, really? Yeah. I was that kid
- 26:11Speaker 2: who was like in the circus when the clowns were
- 26:13Speaker 2: coming down the aisle. I would be like, do not
- 26:16Speaker 2: pick me, please. God, please don't pick me. Yeah.
- 26:19Speaker 1: That was my dad.
- 26:21Speaker 2: What? He would, he wanted to be picked? No, no, no.
- 26:23Speaker 1: My dad would always.
- 26:24Speaker 2: Yeah.
- 26:25Speaker 1: Like, I wonder if I should even say this. I
- 26:29Speaker 1: think I will. No, I'm not going to say it.
- 26:31Speaker 2: Okay. Okay.
- 26:32Speaker 1: My dad was not a participant. Let's just say that.
- 26:34Speaker 2: All right.
- 26:34Speaker 1: Well, in life like that.
- 26:36Speaker 2: I'm with him on that. I just I don't like
- 26:39Speaker 2: I don't like the spotlight, you know.
- 26:41Speaker 1: What about today? If you like went to a theme
- 26:43Speaker 1: park and they were like, let's get this guy out
- 26:44Speaker 1: of the audience. Would you do it or would because
- 26:46Speaker 1: you've got a lot of experience on stage?
- 26:48Speaker 2: I would have to do it. I mean, you're a
- 26:50Speaker 2: jerk to not just do it if they pick you.
- 26:52Speaker 1: But you wouldn't like love being picked.
- 26:54Speaker 2: No. And I would be just like breathlessly anxious the
- 26:57Speaker 2: entire time.
- 26:58Speaker 1: Yeah.
- 26:59Speaker 2: They'd be like, why is that guy's hand trembling?
- 27:02Speaker 1: That's funny because you stand on stage in front of
- 27:03Speaker 1: like 2,000 people and are great.
- 27:05Speaker 2: I know, but think about how much stage fright I
- 27:08Speaker 2: had to get over.
- 27:09Speaker 1: That's true. And you're still standing up there with your
- 27:11Speaker 1: hand trembling.
- 27:12Speaker 2: Exactly. Have you ever seen me on stage at a
- 27:15Speaker 2: Stuff You Should Know show and I'm picking up my
- 27:18Speaker 2: water with both hands? Right. It's because they're too trembly
- 27:23Speaker 2: to pick them up by themselves.
- 27:24Speaker 1: Well, maybe that's part of the magic. It makes you good.
- 27:27Speaker 2: Thanks, man. I think you're great too because you're so
- 27:29Speaker 2: laid back. It's just so easy for you.
- 27:31Speaker 1: Hey, we're the yin and yang, you know?
- 27:34Speaker 2: I'm the shuddery side.
- 27:36Speaker 1: That's right. So these were all shot at the time
- 27:39Speaker 1: in Philadelphia at the WHYY studios. And, you know, it
- 27:45Speaker 1: was a big hit. Mark Summers, everyone loved him, like
- 27:47Speaker 1: you said. And that was not their first, but, you know,
- 27:50Speaker 1: one of the early, like, big, big breakouts that made
- 27:53Speaker 1: Nickelodeon kind of a juggernaut.
- 27:55Speaker 2: Yeah. One of the other things that made Nickelodeon a
- 27:58Speaker 2: juggernaut was After A & E was like, sayonara, we're
- 28:02Speaker 2: going to form our own full network. Nickelodeon had the
- 28:07Speaker 2: evening hours to fill all of a sudden. So they
- 28:10Speaker 2: just did what you do. They went and turned to
- 28:13Speaker 2: reruns of classic TV shows, but they branded it as
- 28:16Speaker 2: Nick at Night. And I was into this too. Like
- 28:19Speaker 2: I seriously had Nickelodeon on all the time. This is
- 28:22Speaker 2: the stuff I would watch when I would go buy
- 28:24Speaker 2: a six pack of Kingsbury non-alcoholic beer and Slim Jims
- 28:27Speaker 2: and Twix and just settle in for the night. It
- 28:30Speaker 2: was just sit there and watch like F Troop and Mr.
- 28:33Speaker 2: Ed and I Spy. I just, it just, the whole
- 28:36Speaker 2: network just spoke directly to me. Yeah.
- 28:39Speaker 1: I mean, I still say if I had like one wish,
- 28:42Speaker 1: it might be to For you and I to have
- 28:44Speaker 1: grown up in the same neighborhood and been the same age.
- 28:47Speaker 1: I could have learned a lot from you.
- 28:49Speaker 2: We'd both be a lot different, I think.
- 28:51Speaker 1: Yeah, probably so. I'd be more like you and you'd
- 28:53Speaker 1: be more like me.
- 28:54Speaker 2: Exactly. There's probably a lot of listeners out there right
- 28:57Speaker 2: now who are like, wait a minute, you guys didn't
- 28:58Speaker 2: grow up in the same neighborhood? I wish.
- 29:01Speaker 1: So the network grew. They eventually would partner with Universal Studios.
- 29:07Speaker 1: And open a, like, studios there and kind of moved
- 29:11Speaker 1: Nickelodeon there, which was a big deal because all of
- 29:14Speaker 1: a sudden that was like a tourist attraction. And if
- 29:16Speaker 1: you were a visitor to Universal, you could sit in
- 29:19Speaker 1: the audience and maybe even be on some of these
- 29:21Speaker 1: shows if you got pulled from the audience.
- 29:23Speaker 2: Not me. Not me.
- 29:25Speaker 1: And after Double Dare, they were like, these game shows
- 29:27Speaker 1: are kind of hot. So they had a show called
- 29:30Speaker 1: Finders Keepers. I don't think I watched this a ton,
- 29:32Speaker 1: but I definitely remember because it was a big, giant,
- 29:35Speaker 1: fake house. and they would hide stuff in there and
- 29:39Speaker 1: kids could just basically completely destroy the place looking for
- 29:43Speaker 1: the hidden items.
- 29:44Speaker 2: Yes. I don't know if I watched that one either.
- 29:47Speaker 2: I went and looked at pictures of the set and
- 29:49Speaker 2: that didn't really ring a bell, but I was familiar
- 29:51Speaker 2: with the concept guts. I'd never heard of before.
- 29:54Speaker 1: Same.
- 29:55Speaker 2: It was like, um, uh, ninja warrior type thing, I think. Yeah.
- 30:00Speaker 2: But again, Nickelodeon years and years before Legends of the
- 30:04Speaker 2: Hidden Temple. It was essentially like a double there where
- 30:07Speaker 2: you would answer questions, usually geography related. And then for
- 30:13Speaker 2: the physical challenge, it was running through this giant temple
- 30:17Speaker 2: that was like cross section. So you could see the
- 30:19Speaker 2: person running through in it. And there are secret passages
- 30:22Speaker 2: and stuff you need to find, like the artifact or whatever.
- 30:25Speaker 2: I didn't watch that, but I remember seeing ads for
- 30:29Speaker 2: it when I was watching the next level of stuff
- 30:32Speaker 2: on Nickelodeon, like Pete and Pete.
- 30:36Speaker 1: Yeah, the late 80s and early 90s. And this is,
- 30:39Speaker 1: you know, late high school and early college for me.
- 30:41Speaker 1: So I was definitely out of the picture by now.
- 30:43Speaker 1: But I remember for sure the show Hey Dude. And
- 30:47Speaker 1: I remember us in college even, I think, sort of
- 30:50Speaker 1: ironically watching it occasionally. Okay.
- 30:52Speaker 2: Okay. Yeah, I didn't watch that. I didn't watch Salute
- 30:55Speaker 2: Your Shorts or Clarissa Explains at all, but they were
- 30:57Speaker 2: all sitcoms, like live-action sitcoms. Yeah. And they were huge hits, right? Yeah,
- 31:02Speaker 2: oh yeah. The one that gets me, and this show
- 31:04Speaker 2: is Canadian too, if I'm not mistaken, but The Adventures
- 31:07Speaker 2: of Pete and Pete.
- 31:08Speaker 1: Yeah, that was a big one.
- 31:09Speaker 2: Is still one of the best shows ever made. Like,
- 31:13Speaker 2: it still holds up. I never saw it. You're just
- 31:16Speaker 2: going to have to trust me. I didn't know I
- 31:18Speaker 2: was about to stun you with that revelation.
- 31:20Speaker 1: No, I mean, I was just too old and I
- 31:23Speaker 1: never caught it after. So I've heard the legend of
- 31:26Speaker 1: how great that show is. I should probably check it
- 31:28Speaker 1: out now.
- 31:28Speaker 2: Yeah, you should. And you know who else would love
- 31:30Speaker 2: it is Ruby. It's totally up her alley, like the
- 31:33Speaker 2: kind of weird humor. I really think she'd like it.
- 31:37Speaker 2: All right. We'll check it out. The only time that
- 31:39Speaker 2: I've ever been starstruck, Chuck, that I can remember, like
- 31:42Speaker 2: genuinely starstruck, was when we did a live show in
- 31:47Speaker 2: San Francisco at the Mariners Hall. Uh-huh. And we followed
- 31:51Speaker 2: a Pete and Pete reunion. Oh, that's right. They were
- 31:55Speaker 2: there when we were coming in and I could not
- 31:58Speaker 2: believe who I was in the same room with. I
- 32:00Speaker 2: hung out and talked to little Pete. Big Pete was
- 32:03Speaker 2: kind of in and out, but I just, I was
- 32:05Speaker 2: just barely hanging on during that conversation. Yeah.
- 32:08Speaker 1: I remember one other time you were starstruck when we
- 32:11Speaker 1: got to go to the Simpson stable read and we
- 32:12Speaker 1: met Matt Groening.
- 32:13Speaker 2: Fair enough. Yeah.
- 32:15Speaker 1: Because I was the same. You and I were both
- 32:16Speaker 1: like tiny children.
- 32:18Speaker 2: It's true. That's true.
- 32:20Speaker 1: Yeah. It was great. Should we take a break?
- 32:23Speaker 2: Yes.
- 32:24Speaker 1: All right. We're going to take a break and move
- 32:26Speaker 1: into the cartoon era right after this.
- 32:53Speaker 2: So I think one of the things we're back, by
- 32:55Speaker 2: the way, Chuck, and one of the things that Nickelodeon
- 32:57Speaker 2: is now thought of more than anything else is a
- 33:01Speaker 2: place where like some really great cartoons have been birthed.
- 33:04Speaker 1: Yeah.
- 33:06Speaker 2: Not the least of which was Ren and Stimpy, which
- 33:09Speaker 2: I always associate with MTV because it got picked up
- 33:12Speaker 2: by MTV. Like, I think while it was still original
- 33:16Speaker 2: stuff was running, but they syndicated it so fast that
- 33:19Speaker 2: MTV had it, too, if I'm not mistaken. But regardless.
- 33:22Speaker 2: It started out on Nickelodeon.
- 33:24Speaker 1: Yeah, the Ren and Stimpy show, a show called Doug and,
- 33:27Speaker 1: of course, Rugrats, all premiered in 1991, which is kind
- 33:31Speaker 1: of crazy because those shows were all huge.
- 33:33Speaker 2: Mm-hmm.
- 33:35Speaker 1: Laybourne was still the network head in 91, but left
- 33:38Speaker 1: about five years after that and was succeeded in 96
- 33:41Speaker 1: by a guy named Herb Scannell, I guess.
- 33:45Speaker 2: Sure.
- 33:46Speaker 1: And he really, I guess, was like, this animation thing
- 33:49Speaker 1: is the thing. We should keep doing it. Um, Ren
- 33:52Speaker 1: and Stimpy, uh, and you know, parents, this is where
- 33:55Speaker 1: things get a little dodgy. If you want to tune out,
- 33:57Speaker 1: if you have kids in the car, but, uh, the
- 33:59Speaker 1: creator of Ren and Stimpy, uh, John Crisfalusi, uh, he
- 34:02Speaker 1: ran the first two years, two seasons of that show.
- 34:05Speaker 1: And it was really his brainchild. And it was such a,
- 34:08Speaker 1: just amazing, wonderful, hysterical show. Uh, but apparently he like, um,
- 34:13Speaker 1: couldn't stay on budget and would blow a lot of deadlines.
- 34:16Speaker 1: So he, they were like, you're out of here. And
- 34:19Speaker 1: the last three seasons, I think he was not a
- 34:20Speaker 1: part of and everyone was crushed at the time. But
- 34:23Speaker 1: then many years later in 2018, it was he was
- 34:27Speaker 1: exposed to women, came forward and was like this guy
- 34:31Speaker 1: sexually abused us in the 90s when we were 13
- 34:35Speaker 1: and 15. I think one of them like he had
- 34:38Speaker 1: a full on like relationship as a 15, 16 year old,
- 34:43Speaker 1: which is just, you know. Horrendous and sick. And he
- 34:46Speaker 1: later on gave a pretty terrible non-apology where he blamed
- 34:51Speaker 1: his mental health at the time and his poor impulse control.
- 34:56Speaker 1: He quit the business. The statute of limitations had passed
- 35:00Speaker 1: to do anything about that, unfortunately. But that was, you know,
- 35:03Speaker 1: that was unfortunately sort of the sad way that Ren
- 35:07Speaker 1: and Stimpy ended.
- 35:08Speaker 2: Yeah. Ren and Stimpy, like you said, it carried on
- 35:11Speaker 2: without him for years and it was great. Still, too. Yeah.
- 35:16Speaker 1: So by 96, Nickelodeon is the biggest thing in the world, basically.
- 35:20Speaker 1: They had the most daily viewers of any cable channel,
- 35:23Speaker 1: and they held that spot for 16 years, which is
- 35:26Speaker 1: quite a run. They had a bunch of other big cartoons,
- 35:29Speaker 1: one called Hey Arnold that I'd heard of. The Adventures
- 35:33Speaker 1: of Jimmy Neutron. Boy Genius was a big one in
- 35:36Speaker 1: the early 2000s. And then, you know, kind of leaning
- 35:39Speaker 1: away from these sort of wackier shows. They had shows
- 35:43Speaker 1: like Avatar, The Last Airbender, and then it's spinoff, The
- 35:47Speaker 1: Legend of Korra, which is voiced, Korra is voiced by
- 35:52Speaker 1: friend of the show and friend in real life, Janet Varney.
- 35:53Speaker 2: Yeah, I saw that. It's pretty awesome.
- 35:55Speaker 1: It's the best. Ruby really got into that show and
- 35:58Speaker 1: for a while I was watching it with her and
- 36:00Speaker 1: it's really good and Janet was very sweet and would
- 36:02Speaker 1: send Ruby birthday videos with her like kind of talking
- 36:07Speaker 1: as Korra and it's just, Janet's the best.
- 36:09Speaker 2: That's awesome. Yeah. Yeah. Yeah, I remember you telling me that,
- 36:11Speaker 2: and now I've connected the dots.
- 36:14Speaker 1: Yeah, yeah.
- 36:15Speaker 2: Yeah, so we've gone way out of my wheelhouse now.
- 36:19Speaker 2: The last one, the last cartoon that I watched consistently
- 36:22Speaker 2: came out in 93. It was Rocco's Modern Life, which
- 36:25Speaker 2: was really great. And I also used to watch Doug.
- 36:28Speaker 2: It was a sweet cartoon.
- 36:29Speaker 1: Yeah, I remember Doug.
- 36:30Speaker 2: Kind of like a Diary of a Wimpy Kid kind
- 36:33Speaker 2: of thing a little bit, too. You know, he's just
- 36:36Speaker 2: too gentle for, you know, his age group or something
- 36:39Speaker 2: like that. But far and away, the biggest cartoon that
- 36:43Speaker 2: ever came out of Nickelodeon, the biggest cartoon that maybe
- 36:47Speaker 2: had ever been on television was and is SpongeBob SquarePants.
- 36:51Speaker 2: And that started in 1999. And a guy named Steven Hillenburg,
- 36:55Speaker 2: who I guess studied to be a marine biologist kind
- 36:59Speaker 2: of famously, he created SpongeBob SquarePants instead. And I think
- 37:04Speaker 2: it was probably a pretty good move on his part.
- 37:06Speaker 1: Great move. It's still going today. It's in its 17th season.
- 37:11Speaker 1: As of two years ago, when it hit its 25th anniversary,
- 37:15Speaker 1: the world learned that Nickelodeon had supposedly earned $ 16 billion
- 37:21Speaker 1: from SpongeBob retail stuff.
- 37:24Speaker 2: Yeah.
- 37:25Speaker 1: Toys and clothes and, you know, you name it. Like
- 37:27Speaker 1: anything up to and including a Broadway musical.
- 37:31Speaker 2: Yeah, and Hillenburg... Got a substantial chunk of that. He
- 37:35Speaker 2: had negotiated, I think, from the outset, like a pretty
- 37:37Speaker 2: decent amount of the merch percentage. Yeah.
- 37:40Speaker 1: George Lucas advice.
- 37:41Speaker 2: Yeah. Oh, yeah. The back end is what you want, right?
- 37:44Speaker 1: Well, no. Lucas was like merchandising. Like he negotiated that
- 37:47Speaker 1: Star Wars merchandising early on. And from then on, everyone
- 37:50Speaker 1: was like, that's the move.
- 37:52Speaker 2: Yeah. It's always really paid off for us in ACES.
- 37:56Speaker 1: Well, I think they got mad at him about that, though, right?
- 37:59Speaker 2: Yeah, so we can kind of jump ahead a little
- 38:02Speaker 2: bit because today there's a lot of Nickelodeon fans who
- 38:05Speaker 2: are just really upset and heartbroken and frustrated because they
- 38:09Speaker 2: feel like the network was allowed to really get run
- 38:11Speaker 2: into the ground. And they lay the blame mostly at
- 38:15Speaker 2: the head of the network from 2006 to 2018. Her
- 38:19Speaker 2: name is Saima Zergami. And she is apparently well known
- 38:23Speaker 2: for not being happy that Hillenburg made as much money
- 38:28Speaker 2: as he did from the SpongeBob. rev share arrangement. And
- 38:32Speaker 2: so she made sure that if you were a new
- 38:34Speaker 2: creator coming to bring a show on to Nick, you
- 38:37Speaker 2: got zero bagel percentage of the merch sales from your creation.
- 38:43Speaker 2: So that would scare away new creators who had anything
- 38:46Speaker 2: good under their belt, right? So that was one thing.
- 38:49Speaker 2: So much so that they actually had what can really
- 38:52Speaker 2: only be taken as a desperate attempt to attract new talent.
- 38:58Speaker 2: They had a Nickelodeon animated shorts program in 2012, which
- 39:02Speaker 2: is like, hey, if you're unknown, submit a brief version
- 39:05Speaker 2: of your cartoon and maybe we'll pick it up. You
- 39:07Speaker 2: don't do that if you have like established creators coming
- 39:10Speaker 2: to you with shows, right?
- 39:12Speaker 1: Yeah. That's kind of a sneaky way to get free programming.
- 39:15Speaker 2: Exactly. Or to get people who you can exploit because
- 39:18Speaker 2: they're hungry to get their foot in the door, right?
- 39:20Speaker 2: So there's that. She also turned down Adventure Time when
- 39:24Speaker 2: it was picked to Nickelodeon first, which is like if
- 39:26Speaker 2: you're a cartoon fan and you turn down Adventure Time,
- 39:29Speaker 2: you're just a pariah. Yeah. And then also, Chuck, and
- 39:33Speaker 2: this is much more serious, she is basically, she's really
- 39:36Speaker 2: criticized for essentially turning her head the other way, looking
- 39:40Speaker 2: the other way, while a guy named Dan Snyder basically
- 39:44Speaker 2: carried out a reign of terror among a lot of
- 39:47Speaker 2: the live action fans. shows that featured child actors who
- 39:52Speaker 2: did not get enough protection from the network.
- 39:55Speaker 1: Yeah, for sure. Like there was a systemic, um, child
- 39:59Speaker 1: sexual abuse problem at Nickelodeon. That's the only way to
- 40:02Speaker 1: say it.
- 40:02Speaker 2: Yeah.
- 40:03Speaker 1: Uh, there was a documentary, uh, did you ever see it?
- 40:06Speaker 2: No. Uh, what's it called? Quiet on the set. Yeah.
- 40:08Speaker 1: Quiet on the set, colon, the dark side of kids TV.
- 40:10Speaker 1: It was a couple of years ago and I watched it. Uh, it's,
- 40:13Speaker 1: it's pretty upsetting, but I'm sure, um, you know, you're
- 40:16Speaker 1: a big Nickelodeon guy, so I don't know if you
- 40:18Speaker 1: want to, You know all this happened, but it might
- 40:19Speaker 1: be upsetting for you to actually see the documentary.
- 40:22Speaker 2: Yeah. I mean, even without being a Nickelodeon guy, I'm
- 40:25Speaker 2: sure it's upsetting, right? It is.
- 40:26Speaker 1: But Dan Schneider, you may know him. He was an actor.
- 40:29Speaker 1: He was Dennis on Head of the Class. He was
- 40:32Speaker 1: in Better Off Dead with John Cusack.
- 40:37Speaker 2: That was him? Yeah, yeah.
- 40:38Speaker 1: He was the sort of loser neighbor who the exchange
- 40:44Speaker 1: student lived with.
- 40:44Speaker 2: Yeah. I never put those two characters together, but yeah,
- 40:47Speaker 2: I see it now.
- 40:48Speaker 1: So that's where I knew him from. But he started
- 40:51Speaker 1: out as a writer in 1994 on the sketch show
- 40:53Speaker 1: All That and created some of their biggest live action shows.
- 40:57Speaker 1: The Amanda Show with Amanda Bynes, Drake and Josh, Zoey 101, iCarly,
- 41:03Speaker 1: Henry Danger. Like these are humongous shows. And at the
- 41:07Speaker 1: time he was being criticized, like even while he was
- 41:10Speaker 1: there of like, man, this guy's like putting pretty overt,
- 41:13Speaker 1: like sexual humor in these shows. Shows and like making
- 41:19Speaker 1: girls do like really kind of pretty obvious sexual things like,
- 41:24Speaker 1: you know, things that were very phallic. Like, obviously, like
- 41:27Speaker 1: when you see clips in the documentary, it's just like, man,
- 41:30Speaker 1: are you kidding me? Like, why didn't someone say something?
- 41:32Speaker 2: Right.
- 41:32Speaker 1: It's just so obvious. Well, later on, he denied like
- 41:35Speaker 1: we never did anything like that intentionally. He basically gaslit
- 41:38Speaker 1: everyone with his apology later. But there was more abuse
- 41:42Speaker 1: going on, too.
- 41:43Speaker 2: Right. Yeah, Drake Bell, who I didn't watch it, but
- 41:47Speaker 2: I'm guessing he was one of the characters on Drake
- 41:49Speaker 2: and Josh as well. Yeah. He started out on The
- 41:52Speaker 2: Amanda Show with Amanda Bynes. He had a dialogue coach
- 41:55Speaker 2: who sexually abused him, a dialogue coach named Brian Peck,
- 41:59Speaker 2: who was convicted in 2004. 2004 was also a bad
- 42:03Speaker 2: year in that production assistant named Jason Handy, who worked
- 42:07Speaker 2: with some child actors on All That and The Amanda Show.
- 42:11Speaker 2: He got a six-year sentence for sexually abusing two girls.
- 42:15Speaker 2: And then a few years after that, another Nickelodeon worker,
- 42:19Speaker 2: an animator named Ezel Channel, was convicted of sexually abusing
- 42:23Speaker 2: boys at the studio. So this is what I was
- 42:25Speaker 2: saying when I was saying, like, Saima Zorgami is– not
- 42:30Speaker 2: very well thought of among fans, just at the very
- 42:34Speaker 2: least for that, just for not doing anything about that.
- 42:39Speaker 2: And even if she or the other heads didn't know
- 42:42Speaker 2: what was going on, the fact that there was that,
- 42:46Speaker 2: that it was that easy for people to prey on
- 42:50Speaker 2: child actors. You got child actors, man, like they deserve
- 42:54Speaker 2: special protection, even more than your average kid. Because your
- 42:58Speaker 2: average kid is not in a situation with a bunch
- 43:02Speaker 2: of creators and teamsters and whoever else. Right. Like when
- 43:06Speaker 2: my niece Mila is on the set, both of her
- 43:09Speaker 2: parents are there. And at least one of them is
- 43:11Speaker 2: there all the time. Oh, yeah.
- 43:13Speaker 1: I'm sure.
- 43:14Speaker 2: Like that's just what you have to do if you
- 43:16Speaker 2: have a child actor. And apparently that's just not what
- 43:18Speaker 2: was going on everywhere in these shows. Yeah.
- 43:21Speaker 1: No, it was way more lax back then. And, you know,
- 43:24Speaker 1: you hear all this stuff and you're just like, what
- 43:25Speaker 1: is going on at Nickelodeon? And the sad truth is
- 43:29Speaker 1: it was a kid's network with kid shows with kid actors.
- 43:33Speaker 1: And that's where, like, someone who's a predator will, like,
- 43:37Speaker 1: go and get a job. And it's deeply, deeply upsetting
- 43:41Speaker 1: that that happened and was allowed to happen. And there
- 43:46Speaker 1: weren't more protections in place. Like, the documentary is just
- 43:49Speaker 1: a brutal watch.
- 43:50Speaker 2: I bet. So Dan Schneider finally, after I think 24 years, maybe? No. Yeah.
- 43:59Speaker 2: 24 years at the network. He was fired because an
- 44:04Speaker 2: actress named Jeanette McCurdy, who was on iCarly and also
- 44:08Speaker 2: starred with Ariana Grande on Sam and Cat, which is
- 44:11Speaker 2: an iCarly spinoff. She basically came out and was like,
- 44:14Speaker 2: I'm not going to keep quiet any longer. And she
- 44:18Speaker 2: started essentially like saying like Dan Schneider did this, Dan
- 44:20Speaker 2: Schneider did that. Dan Schneider insisted that I wear a
- 44:23Speaker 2: bikini for a hot tub scene, even though I wanted
- 44:26Speaker 2: to wear a one piece. He encouraged us to drink
- 44:30Speaker 2: as like 16 year olds and stuff. Right. So that
- 44:32Speaker 2: was enough to get Dan Schneider pushed out. But then
- 44:35Speaker 2: she went further. She published a memoir in 2022 titled
- 44:40Speaker 2: I'm Glad My Mother's Dead. And there's not some ironic
- 44:43Speaker 2: twist to that title. Like it's exactly what you think.
- 44:46Speaker 2: Or it sounds like she was glad her mother's dead,
- 44:49Speaker 2: in part because her mother pushed her into acting and
- 44:53Speaker 2: basically set her up to be exposed to the stuff
- 44:56Speaker 2: she was exposed to. And in that, she refers to
- 44:58Speaker 2: Dan Snyder as the creator. And she just alleged some
- 45:02Speaker 2: more stuff, too, that really just put a really negative
- 45:06Speaker 2: light on Nickelodeon.
- 45:08Speaker 1: Yeah, I mean— Viacom CBS at the time, they did
- 45:12Speaker 1: an investigation and came out and said, well, we don't
- 45:15Speaker 1: have any evidence of sexual misconduct, but Dan Schneider was
- 45:18Speaker 1: verbally abusive, we found out, and he threw tantrums, so
- 45:21Speaker 1: he's out of here. When she, and this is even
- 45:24Speaker 1: more upsetting, when all this came out, after Salmon Cat
- 45:28Speaker 1: was canceled, she had a conference call. This was Jeanette McCurdy,
- 45:32Speaker 1: the actress who wrote the book, and the victim, one
- 45:35Speaker 1: of the victims, she had a conference call with a
- 45:37Speaker 1: bunch of agents and managers, and She was offered, and
- 45:40Speaker 1: didn't take it, but she was offered $ 300, 000 just to
- 45:43Speaker 1: never talk about it again. Don't talk about Dan Schneider.
- 45:46Speaker 1: Don't talk about Nickelodeon. And she turned it down. And
- 45:49Speaker 1: then after that, there were leaks to the media that, well,
- 45:52Speaker 1: the series really ended because she was mad that Ariana
- 45:55Speaker 1: Grande was paid more than her, which is about as
- 45:58Speaker 1: vile as it gets.
- 45:59Speaker 2: What scumbags, man. That's just terrible. So, like you said,
- 46:04Speaker 2: that docuseries came out and really just kind of got
- 46:07Speaker 2: the point across about what was going on. There's a
- 46:10Speaker 2: journalist who was part of the documentary Scotchy Cool. And
- 46:15Speaker 2: they said that a lot of these people are still
- 46:18Speaker 2: working in the industry, by the way.
- 46:20Speaker 1: Yeah.
- 46:21Speaker 2: So like you said, Schneider, Dan Schneider issued an apology
- 46:24Speaker 2: on YouTube, but you said it was a non-apology. I
- 46:26Speaker 2: didn't watch it. Yeah.
- 46:28Speaker 1: I mean, he basically gaslit everyone and was like, yeah,
- 46:31Speaker 1: you know what? I did some embarrassing things, but I
- 46:34Speaker 1: didn't intend to have any sexual jokes on the show. Like,
- 46:36Speaker 1: you're just seeing what you want to see, basically.
- 46:38Speaker 2: Right. And then Nickelodeon didn't do itself any favors by issuing, like,
- 46:42Speaker 2: a really legalese non-apology itself, saying they couldn't corroborate or
- 46:47Speaker 2: negate allegations of misdeeds decades ago. Like, get over it.
- 46:51Speaker 2: This sexual abuse is, like, 20 years ago. Yeah.
- 46:55Speaker 1: Pretty disappointing. Nickelodeon, like you said, has really gone downhill
- 47:00Speaker 1: a lot since then. And, you know... partially because that's
- 47:04Speaker 1: kind of what happened to a lot of cable TV networks.
- 47:07Speaker 1: Like people, including kids, obviously have been moving away from
- 47:10Speaker 1: traditional television and that model. And kids probably like quicker
- 47:14Speaker 1: than even older viewers. So their ratings have dropped a lot.
- 47:18Speaker 1: You know, they were number one for 16 years, the
- 47:21Speaker 1: number one cable network. Now they are the 60th, six
- 47:25Speaker 1: zero most popular cable channel with about 122,000 daily viewers. But,
- 47:30Speaker 1: you know, they're diversifying. They're doing programming for other TV
- 47:34Speaker 1: networks and also doing like web stuff and app stuff.
- 47:38Speaker 2: Yeah, I looked that up. It's about it's about the
- 47:41Speaker 2: same that Disney Channel, not Disney Plus, but the cable
- 47:45Speaker 2: Disney cable channel gets every day. So it seems like
- 47:49Speaker 2: it's not just Nick, but they also have about two
- 47:52Speaker 2: point five times what Cartoon Network gets. But it's only
- 47:56Speaker 2: a third of what TV land gets every day.
- 47:58Speaker 1: So.
- 47:59Speaker 2: Oh, wow. People go nuts for those Friends reruns.
- 48:03Speaker 1: I watch those in hotels a lot.
- 48:06Speaker 2: Do you?
- 48:07Speaker 1: Yeah, like, you know, flipping it around. They have the
- 48:10Speaker 1: awful motion smoothing on all the hotel TVs.
- 48:12Speaker 2: No, you hate that.
- 48:14Speaker 1: Oh, man. Of course I do.
- 48:15Speaker 2: I just don't even know what you're talking about.
- 48:18Speaker 1: Well, I'll have to show you sometime.
- 48:19Speaker 2: Okay.
- 48:20Speaker 1: But some of those older studio audience sitcoms don't look
- 48:25Speaker 1: as bad with that on.
- 48:26Speaker 2: I see.
- 48:27Speaker 1: So that's why I watch that.
- 48:28Speaker 2: Yeah, once I've seen the Friends without the laugh track videos,
- 48:32Speaker 2: I can't watch it anymore.
- 48:33Speaker 1: Oh, yeah, I forgot. Those were fun.
- 48:35Speaker 2: It wasn't a big loss. But anyway, that's Nickelodeon, everybody,
- 48:39Speaker 2: for you. Sorry to end it on a bummer, but
- 48:41Speaker 2: that's the state of affairs right now. Hopefully it'll come
- 48:44Speaker 2: back and get great again. And in the meantime, while
- 48:47Speaker 2: we wait for Nickelodeon to get great again, how about
- 48:50Speaker 2: listener mail?
- 48:53Speaker 1: All right, this is short and sweet. Hey, guys, this
- 48:56Speaker 1: is On Rope. When rope is cut to length and
- 48:59Speaker 1: used for a purpose on a ship, everybody, it becomes line.
- 49:03Speaker 2: Hello.
- 49:04Speaker 1: Chuck was using line when hoisting jibs and sails. I've
- 49:07Speaker 1: never sailed myself, but whenever I talked with my boss
- 49:10Speaker 1: who did sail, I would say rope and he would
- 49:13Speaker 1: correct me and say, no, it's line on a boat.
- 49:16Speaker 1: So as soon as Chuck said rope in his Nantucket story,
- 49:18Speaker 1: I stuttered. it's all good to me though guys but
- 49:21Speaker 1: passing this along in honor of my old boss and
- 49:23Speaker 1: that is Bill from Latitz I guess is how you
- 49:28Speaker 1: pronounce it L-I-T-I-T-Z Latitz Latitz.
- 49:31Speaker 2: What is that in a state or is it its
- 49:34Speaker 2: own micronation I've.
- 49:35Speaker 1: Never heard of it. I'm going to look it up
- 49:36Speaker 1: right now, though, while you chit-chat.
- 49:38Speaker 2: Okay. Well, thanks a lot, Bill. We're going to try
- 49:41Speaker 2: to figure out where you're from.
- 49:42Speaker 1: Pennsylvania.
- 49:43Speaker 2: Okay. Pennsylvania. I could have guessed that.
- 49:46Speaker 1: Yeah, Lancaster County. I love it. Sure.
- 49:47Speaker 2: Okay. Oh, hey, Bill hangs out with the Amish there.
- 49:51Speaker 1: That's right. All right.
- 49:52Speaker 2: Well, Bill, be sure to tell the Amish we say hi.
- 49:54Speaker 2: And if you want to be like Bill and correct
- 49:56Speaker 2: us ever so gently and kindly like Bill did, you
- 49:59Speaker 2: can send it in an email to stuffpodcasts at iheartradio.com.
- 50:07Speaker 1: Stuff You Should Know is a production of iHeartRadio. For
- 50:10Speaker 1: more podcasts from iHeartRadio, visit the iHeartRadio app, Apple Podcasts,
- 50:14Speaker 1: or wherever you listen to your favorite shows.