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Building Scalable PT Practices: The Revenue Cycle Management and Marketing Connection

In this episode of Rehabbing Your Revenue Cycle Podcast, host Robert Kowalick is joined by Chad Madden, Founder of Madden & Gilbert Physical Therapy and Co-Founder of Breakthrough, a physical therapy practice marketing company. Chad shares his journey from a physical therapy startup to a large practice with six offices and over 10,000 visits a month.

Chad had a deep understanding of patient care but needed an education in owning a practice. He discusses how developing standardized systems and controls based on data helped him scale successfully. Chad discusses how it was critical to…

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