024 | Personal branding 101

Starting the Conversation · Aug 24, 2018 · 46m

I have a love hate relationship with personal branding. Whilst it's a remarkable way to create an online presence which engages with an audience, it brings with it a risk of creating an unhealthy relationship with your digital content. I've first hand experienced of both how powerful and negative it can be, which is why I wanted to dive into it in this episode…

I'll be talking about why it sells, the pro's and cons of having a personal brand, the difference between personal and business branding, how to develop a content plan as a personal brand and the negative sides of personal branding…